Author: Newsdesk

The limited-edition OREO cookies are inspired by a beloved drink from Selena’s childhood—and include a special collector’s cookie for die-hard fans

TORONTO
, May 20, 2025 /CNW/ – The OREO brand is introducing the Limited Edition Selena Gomez OREO Cookies, a brand-new OREO cookie that brings together Selena’s passions and fandom into one deliciously dunkable bite.

Selena worked closely with the OREO brand to develop a one-of-a-kind sweet-and-spiced flavour combo. Inspired by her love of horchata, the cookies include a layer of chocolate and cinnamon flavour creme atop a layer of sweetened condensed milk flavour creme with cinnamon sugar inclusions, all sandwiched between two chocolate cinnamon flavoured wafers.

“Making my own OREO cookie was a lot of fun. I grew up loving them, so being able to be a part of the process was a full-circle moment,” said Selena Gomez. “I wanted to find a way for it to feel comforting and have a bit of nostalgia from my childhood. The cinnamon flavour gives it this horchata feel, and I’m excited for my fans to try it.”

In addition to curating her personalized OREO flavour, Selena also created six unique embossments designed with her fans in mind, including one that spells out “Selenators.” There’s also one exclusive cookie found in approximately every three packs that features Selena’s classic signature—marking the first time the OREO brand has ever put an autograph on an OREO cookie.

While both the OREO brand and Selena champion self-expression and self-discovery, they know the journey to get there isn’t always easy—especially for young people. To help support youth mental health, the OREO brand is also making a donation to the Rare Impact Fund. Founded by Selena in 2020, the Rare Impact Fund focuses on increasing access to mental health services and education for young people around the world. (To learn more about the Rare Impact Fund, visit rareimpactfund.org

“By connecting with Selena’s world – her heritage, devoted fans, and musical evolution – we’re amplifying the OREO brand’s cultural resonance and the ‘stay playful’ spirit,” said Chantal Butler, VP of Marketing, Mondelēz Canada. “The OREO brand thrives on creativity and surprise, and this collaboration is a bold expression of that. It deepens our presence in the music scene while continuing to delight our audience in ways they don’t see coming.” 

The Limited Edition Selena Gomez OREO Cookies will be available for purchase at Canadian retailers nationwide starting on June 9, and will be available only for a limited time, while supplies last.

For more information and updates on the Limited Edition Selena Gomez OREO Packs, fans can visit www.OREO.com/SelenaGomez, or follow OREO on Instagram @oreo_canada to be among the first to know about future brand news. You’ll want to stay in the loop—because next up, the OREO brand and Selena Gomez are dropping an exclusive remix! Stay tuned Selenators.

About OREO^® Cookie
 

OREO^® is the WORLD’S FAVOURITE COOKIE^®, available in more than 100 countries around the globe. Over 60 billion OREO^® cookies are sold globally each year and an estimated 500 billion OREO^® cookies have been sold since the first OREO^® biscuit was developed in 1912. For more information, follow OREO^® on Facebook/oreocanada1, Twitter/X @OREO, TikTok @OREO or on Instagram @OREO_Canada.

About Mondelēz International

Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2024 net revenues of approximately $36.4 billion, MDLZ is leading the future of snacking with iconic global and local brands such as Oreo, Cadbury Dairy Milk, Ritz, Halls and Sour Patch Kids candy. Mondelēz International is a proud member of the Standard and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on X at x.com/MDLZ.

SOURCE Mondelēz International

Captain Morgan Sliced, West Wilson and Breezy Golf Are Teaming Up to Bring Bold Flavor and Big Energy to the Course All Summer Long For Fans who Play the Slice

The brand is rewarding the shots that don’t go viral—for all the right reasons. Miss big, post proud, and celebrate your slice by tagging @captainmorganUSA and #PlaytheSliceContest

NEW YORK
, May 20, 2025 /PRNewswire/ — Fore! This summer, Captain Morgan Sliced isn’t just embracing the slice—it’s making it the main event with Play the Slice: where flavor meets the fairway and good times are always in play. Teaming up with reality TV break-out star, on-air host, and sportswriter West Wilson and Breezy Golf, Captain Morgan Sliced is serving up on-course action, an off-course sweepstakes and plenty of bold flavor—one gloriously imperfect shot at a time.

Teeing off today, Captain Morgan Sliced is turning every swing into a chance to win big. From now through the end of July, fans 21+ can enter the Play the Slice contest by posting their wildest slices on Instagram, tagging @CaptainMorganUSA and using #PlayTheSliceContest. Whether you’re on the range or closing in on the back nine, show us your most epic slice—no perfect swing required. One lucky winner will score a once-in-a-lifetime golf getaway for four to Hilton Head, South Carolina, complete with flights, a championship course, and a stay that’s anything but par for the course.

That’s the energy behind Play the Slice—the Captain Morgan Sliced summer-long campaign that celebrates every hook, shank, and yes, slice, as a reason to raise a can and rally your crew. As an official partner of the Breezy Open, Captain Morgan Sliced is popping up at three stops—Virginia (June), New Jersey (July), and Georgia (September)—with Sliced Lounges, a cameo from none other than West Wilson, and epic rewards for both swings and style.

For fans not in the crowd, don’t worry, you won’t miss a single Play the Slice moment. Breezy Golf and the Bob Does Sports crew will be bringing the action of the Breezy Open to screens everywhere, plus West Wilson will be joining the fun and capture all the slice-worthy moments at the Virginia tournament this June.

“I’m still dialing in my swing,” admits West Wilson, Sliced enthusiast and reality star known for keeping it real on and off the green. “But I’ve learned it’s way more fun when you’re just enjoying the moment. That’s what this whole thing is about—showing up, swinging big, and cracking open a Sliced with your people, no matter where your ball ends up.”

And don’t forget about merch: later this summer, Captain Morgan Sliced and cult-favorite golf brand Pluto Golf are dropping the Play the Slice Collection—a limited-edition capsule of polos, shorts, hats, windbreakers and P1 sneakers built for players who aren’t afraid to stand out (even if their ball’s out of bounds).

“Golf certainly has its roots in skill, precision, and tradition, but let’s face it, today’s players are redefining the vibe,” said Captain Morgan Brand Director Justin Faiber. “They are bringing more hype, swagger, levity, and personality to each round. With Play the Slice, we’re tapping into that energy – because every round should be a good time, regardless of whether you’re hitting from the fairway or outside of the cart path.”

Available in Original and Sweet vs. Heat variety packs, Captain Morgan Sliced is the premium, ready-to-drink beverage turning fairways into flavorways. With 5.8% ABV and bold, refreshing taste, Sliced is ready for every shot—and every sip—in the game. Available everywhere Captain Morgan is sold and convenience stores near you for a suggested retail price of $19.99.

So whether you’re striping it down the fairway or searching the woods for your fourth lost ball, just remember: Sliced is Better. Play the Slice.

NO PURCHASE NECESSARY. U.S., 25+. Void in AK, HI, MD & where prohibited. Contest ends 7/31/2025 @ 11:59:59 p.m. ET. ENTRANT MUST ATTEMPT SLICED GOLF SHOT IN A SAFE & RESPONSIBLE MANNER. Include #PlayTheSliceContest and @CaptainMorganUSA when posting video. Subject to Official Rules available online at https://bit.ly/44oAbBG . Sponsor: Diageo Beer Company USA, New York, NY. CAPTAIN MORGAN SLICED Premium Flavored Malt Beverage. Captain Morgan & CO., Plainfield, IL.

Not sponsored/endorsed by Instagram

About Captain Morgan

Captain Morgan is the number one selling spiced rum in the U.S. Captain Morgan encourages everyone 21+ to spice it up by bringing our flavor to every occasion. The Captain Morgan portfolio includes CAPTAIN MORGAN Original Spiced Rum, CAPTAIN MORGAN Sliced Apple Spiced Rum, CAPTAIN MORGAN White Rum, CAPTAIN MORGAN 100 Proof Spiced Rum, CAPTAIN MORGAN Private Stock, CAPTAIN MORGAN Silver Spiced Rum, CAPTAIN MORGAN Coconut Rum, CAPTAIN MORGAN Pineapple Rum, CAPTAIN MORGAN Cherry Vanilla Spiced Rum, Vita Coco Spiked with CAPTAIN MORGAN and CAPTAIN MORGAN Sliced. For more information, visit www.CaptainMorgan.com.

About Diageo North America

Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan’s whiskies, Smirnoff, Cîroc and Ketel One vodkas, Casamigos, DeLeon and Don Juliotequilas, Captain Morgan, Baileys, Tanqueray and Guinness.

Diageo is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world. For more information about Diageo, their people, brands, and performance, visit www.diageo.com. Visit Diageo’s global responsible drinking resource, www.DRINKiQ.com, for information, initiatives, and ways to share best practice. Follow at Twitter and Instagram for news and information about Diageo North America: @Diageo_NA.

Media Contacts

TAYLOR
[email protected]

DIAGEO
Brooke Smith
[email protected]

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SOURCE Captain Morgan

SAMANTHA LORRAINE STARS AS DORA; FIRST-LOOK IMAGES REVEALED FOR FAMILY FILM PREMIERING WEDNESDAY, JULY 2

Live-Action Movie Signals Start of “The Great Dora Fiesta” Initiative, 

Most Significant Expansion of Franchise in its 25-Year History

Share it: @Nickelodeon @ParamountPlus @NickelodeonFamily @officialdora #Dora


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HOLLYWOOD, Calif.
, May 20, 2025 /PRNewswire/ — Nickelodeon is expanding its globally beloved Dora franchise with a raft of new content leading with the original feature-length live-action movie, Dora and the Search for Sol Dorado, debuting Wednesday, July 2, on Paramount+ and Nickelodeon in the U.S., and shortly after around the world. First-look images were revealed today of Latina heroine Dora who returns as a 16-year-old, played by Samantha Lorraine (You Are So Not Invited to My Bat Mitzvah). In this brand-new family movie, the world’s greatest explorer and her friends will trek through the perilous dangers of the Amazonian jungle in search of the ancient treasure of Sol Dorado to prevent it from falling into enemy hands.

The Dora and the Search for Sol Dorado cast also includes: Jacob Rodriguez as Diego, Dora’s 17-year-old loyal cousin and jungle-exploring partner; Mariana Garzón Toro as Naiya, Diego’s bold and no-nonsense coworker; Acston Luca Porto as Sonny, Naiya’s younger brother with boundless energy and curiosity; Daniella Pineda as Camila the Crusader, a legend in the world of archaeology and Dora’s childhood hero; and Gabriel “Fluffy” Iglesias, as the voice of Boots, Dora’s monkey sidekick and best friend. The film is directed by Alberto Belli (The Naughty Nine) and written by JT Billings (Are You Afraid of the Dark?). Adam Bonnett (Monster High: The Movie) serves as an executive producer, alongside Chris Gifford and Valerie Walsh Valdes (Dora the Explorer).

The live-action movie kicks off “The Great Dora Fiesta,” an anniversary initiative featuring an array of brand-new multiplatform content and experiences for kids and families, marking 25 historic years of the franchise. “Fiesta” highlights include:

• An hour-long special of Paramount+’s original hit CG-animated preschool series DORA, spotlighting cousin Diego (voiced by Kai Edgar). In “Dora & Diego: Rainforest Rescues,” premiering Wednesday, July 2, on Paramount+ and Nickelodeon, viewers will learn how Diego met his best friend, Baby Jaguar.
• A third season of DORA that will start streaming on Wednesday, July 2, exclusively on Paramount+ in the U.S., and internationally where the service is available, and include a special birthday-themed episode that will also premiere on Nickelodeon, the week of the 25^th anniversary on Friday, Aug. 15. The upcoming season (26×11-minute episodes) will feature guest stars: Danny Trejo, as Santa; and Jett Gomez, who joins her dad Taboo on the series, as Quickatina, Quickatoo’s (Taboo) daughter. DORA has also been renewed for a fourth season that will premiere later this year.
• Magic Mermaid Adventures (working title), an hour-long global cinema screening event featuring four exclusive never-before-seen episodes, debuting in 20+ markets this fall, along with a brand-new Dora’s Mermaid Adventures podcast and accompanying YouTube series.
• Dora as the ambassador of Beyond the Backpack, powered by Nickelodeon Our World, a kindergarten readiness campaign that provides parents and caregivers with tips and resources focusing on STEM/STEAM, literacy, health & wellness, life skills and family engagement.
• An expansive global DORA consumer products line launch spanning key categories, including toys, apparel, publishing and packaged goods, and a national partnership with the family-favorite Rainforest Café, known for its immersive, jungle-themed dining experience.
• A partnership with Plan International to champion girls’ education, providing school supplies, grants, and backpacks to girls in need around the world, including a continuation of The Dora Fund.
• Multiple soundtrack and song compilations that will be released and available on all music streaming platforms beginning this summer.
• The extensive ExploraDora Collection, including the first and second seasons of DORA, the original Dora the Explorer series and additional franchise content, is available to stream now on Paramount+.

Since its launch on Nickelodeon on August 14, 2000, Dora the Explorer quickly emerged as a global pop-culture phenomenon and, nearly 25 years later, remains one of the most-watched preschool shows of all time. Dora has crossed social, racial and language boundaries and stands as a hero and friend to millions of children around the world. The series is seen in more than 150 countries and territories and translated in 32 languages on Nickelodeon channels and Paramount+ around the globe and through syndication. Throughout its eight-season run, Dora the Explorer received countless accolades, including Emmy^®, Peabody, NAACP, Alma, Imagen, Latino Spirit, Gracie Allen, Parents’ Choice, Common Sense Media and Television Critics Association awards. 

About Paramount+
Paramount+, part of Paramount’s (Nasdaq: PARA, PARAA) global portfolio of multimedia entertainment and news brands, is a direct-to-consumer digital subscription video on-demand and live streaming service, combining live sports, breaking news and A Mountain of Entertainment™. The streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and the Smithsonian Channel. Paramount+ with SHOWTIME, the service’s cornerstone plan, is also home to SHOWTIME^® content, including scripted hits and critically acclaimed nonfiction projects and films. This premium plan includes unmatched events and sports programming through the local live CBS stream, including golf, basketball and more. All Paramount+ subscribers have streaming access to CBS News Network for 24/7 news and CBS Sports HQ for sports news and analysis.

For more information about Paramount+, please visit www.paramountplus.com, and follow @ParamountPlus on social media.

About Nickelodeon
Nickelodeon, now in its 46^th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films. For more information or artwork, visit http://www.nickpress.com. Nickelodeon is a part of Paramount’s (Nasdaq: PARA, PARAA) global portfolio of multimedia entertainment brands.

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SOURCE Nickelodeon

CHICAGO
, May 20, 2025 /PRNewswire/ — Aon plc (NYSE: AON), a leading global professional services firm, today announced the launch of the Health Price Transparency Analysis, a new analytics solution that enables U.S. employers to unlock actionable insights from publicly available healthcare pricing data. Aon’s Health Price Transparency Analysis supports plan sponsors as they assess the negotiated rates between payers and providers, enabling them to manage rising medical costs, mitigate fiduciary risk and better understand healthcare networks to make more informed decisions.

Built to help plan sponsors understand and utilize the newly available insights into prices amid growing scrutiny around employer health plan oversight, the analysis distills large amounts of complex pricing data into strategic insights, empowering employers and optimizing healthcare spend.

“As employee expectations rise and healthcare costs continue to escalate, Aon’s Health Price Transparency Analysis equips employers with the data and analysis needed to make high-impact decisions,” said Farheen Dam, head of Health Solutions for North America at Aon. “By turning overwhelming volumes of pricing data into a clear view of market dynamics and provider value, this analysis helps plan sponsors protect their organizations, optimize network performance and manage health plan spend with greater precision.”

Powered by Aon’s team of more than 300 health analytics and actuarial professionals, the analysis leverages petabytes of public Price Transparency data, expert data processing and Aon’s sourced market data covering over 50 million commercial lives. Key features of the Health Price Transparency Analysis include:

• Granular benchmarking: Employers can compare negotiated rates across a wide range of broad, narrow, local, and specialty carrier networks representing 5,000 hospitals, over 600 health systems and over 250 payers, including at the procedure code level.
• Network performance insights: Analyze how networks contract with top-utilized hospitals in major markets.
• Provider price variance insights: Compare rates across providers for common procedures, informing network steerage and provider network strategy.
• Fiduciary documentation: Receive a fully documented analysis to support best-in-class third-party administrator selection and mitigate legal exposure.

Aon’s Health Price Transparency Analysis supports employers as they navigate a healthcare environment marked by inflationary pressures and growing demand for cost-effective care with timely insights that refresh monthly to ensure recency of data. According to Aon’s 2025 U.S. Health Survey, employers expect the cost of healthcare to rise 9.2 percent in 2025, up from 8 percent last year. With this rise, employers face a pressing need to act strategically, using data and targeted tools to mitigate cost drivers over time and minimize fiduciary risk.

Employers can leverage the unprecedented new detail that Price Transparency data provides today to identify rate disparities in both their current and alternative carrier networks. This data, combined with established network evaluation methods, gives plan sponsors a granular level of information that enables them to make more informed decisions about their network and provider options.

The Health Price Transparency Analysis reinforces Aon’s commitment to helping clients navigate complexity and build more sustainable, cost-effective and compliant health strategies — rooted in data, guided by expertise and built for long-term success.

About Aon

Aon plc (NYSE: AON) exists to shape decisions for the better — to protect and enrich the lives of people around the world. Through actionable analytic insight, globally integrated Risk Capital and Human Capital expertise, and locally relevant solutions, our colleagues provide clients in over 120 countries with the clarity and confidence to make better risk and people decisions that protect and grow their businesses.

Follow Aon on LinkedIn, X, Facebook and Instagram. Stay up-to-date by visiting Aon’s newsroom and sign up for news alerts here.

Media Contact

[email protected]

Toll-free (U.S., Canada and Puerto Rico): +1 833 751 8114
International: +1 312 381 3024

 

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SOURCE Aon plc

The limited-edition OREO cookies are inspired by a beloved drink from Selena’s childhood—and include a special collector’s cookie for die-hard fans

EAST HANOVER, N.J.
, May 20, 2025 /PRNewswire/ — The OREO brand is introducing the Limited Edition Selena Gomez OREO Cookies, a brand-new OREO cookie that brings together Selena’s passions and fandom into one deliciously dunkable bite.

Selena worked closely with the OREO brand to develop a one-of-a-kind sweet-and-spiced flavor combo. Inspired by her love of horchata, the cookies include a layer of chocolate & cinnamon flavor creme atop a layer of sweetened condensed milk flavor creme with cinnamon sugar inclusions, all sandwiched between two chocolate cinnamon flavored wafers.

“Making my own OREO cookie was a lot of fun. I grew up loving them, so being able to be a part of the process was a full-circle moment,” said Selena Gomez. “I wanted to find a way for it to feel comforting and have a bit of nostalgia from my childhood. The cinnamon flavor gives it this horchata feel, and I’m excited for my fans to try it.”

In addition to curating her personalize OREO flavor, Selena also created six unique embossments designed with her fans in mind, including one that spells out “Selenators.” There’s also one exclusive cookie found in approximately every three packs that features Selena’s classic signature —marking the first time the OREO brand has ever put an autograph on an OREO cookie.

While both the OREO brand and Selena champion self-expression and self-discovery, they know the journey to get there isn’t always easy—especially for young people. To help support youth mental health, the OREO brand is also making a donation to the Rare Impact Fund. Founded by Selena in 2020, the Rare Impact Fund focuses on increasing access to mental health services and education for young people around the world. (To learn more about the Rare Impact Fund, visit rareimpactfund.org.)

“Tapping into Selena’s world—her cultural roots, her loyal fan base, her musical journey— propels the OREO brand’s cultural relevance and playful personality to new heights,” said Michelle Deignan, Vice President, OREO, US. “The OREO brand is constantly discovering new parts of itself through creative and unexpected innovations. This collaboration embodies our commitment to delighting our consumers in unexpected ways and further establishes our footprint in the music industry.”

The Limited Edition Selena Gomez OREO Cookies will be available for presale in the U.S. starting on June 2 at www.OREO.com/UnwrapTheCollab. The OREO cookies will begin rolling out at retailers nationwide starting on June 9, 2025, and will be available only for a limited time, while supplies last.

The cookie packs will also be available in Canada, Brazil, Australia and New Zealand. Fans in Canada and Brazil can also find the cookies in stores starting on June 9, 2025, and on June 17th for fans in Australia and New Zealand. Keep your eyes peeled! These packs just might make a surprise appearance in your part of the world.

For more information and updates on the Limited Edition Selena Gomez OREO Packs, fans can visit www.OREO.com/SelenaGomez, or follow OREO on Facebook @OREOUnitedStates, Twitter/X @OREO, TikTok @OREO, and Instagram @OREO to be among the first to know about future brand news. You’ll want to stay in the loop—because next up, the OREO brand and Selena Gomez are dropping an exclusive remix! Stay tuned Selenators.

About OREO® Cookie
 
OREO® is AMERICA’S FAVORITE COOKIE®, available in more than 100 countries around the globe. Over 60 billion OREO® cookies are sold each year with more than 20 billion of those cookies sold in the U.S. annually. An estimated 500 billion OREO® cookies have been sold since the first OREO® biscuit was developed in 1912. For more information, follow OREO® on Facebook @OREOUnitedStates, Twitter/X @OREO, TikTok @OREO, or on Instagram @OREO. 

About Mondelēz International


Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2024 net revenues of approximately $36.4 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, RITZ, LU, CLIF BAR and TATE’S BAKE SHOP biscuits and baked snacks, as well as CADBURY DAIRY MILK, MILKA and TOBLERONE chocolate. Mondelēz International is a proud member of the Standard and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on X at www.x.com/MDLZ.

Media Contact
Weber Shandwick OREO Team
[email protected]

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SOURCE Mondelēz International

Seasoned technology veteran brings more than 25 years of experience

LITTLE ROCK, Ark.
, May 20, 2025 /PRNewswire/ — Simmons Bank announced the addition of David Kennedy as executive vice president and chief technology officer. Kennedy will be responsible for overseeing the delivery of technology capabilities to all areas of the bank. He will also play a crucial role in Simmons’ technical strategy, including innovation, infrastructure, cost reduction and collaboration to ensure that the technology efforts align with business success.

“David Kennedy joins us with a strong reputation for leading complex technology organizations and delivering impactful change,” said Ann Madea, EVP Chief Information Officer. “As we accelerate our technology strategy and enhance the resilience and scalability of our platforms, David’s deep understanding and leadership will be instrumental in shaping the next phase of our transformation.”

Prior to joining Simmons Bank, Kennedy served as executive vice president and chief information officer at a Southeastern, regional bank where he led the direction of all corporate technology and innovation initiatives. His previous experience also includes systems architecture, vendor management and infrastructure modernization.

Kennedy holds a bachelor’s degree in computer science from Mississippi State University. He also completed educational programs at The Pacific Institute, Harvard Business School, and the University of Louisiana at Lafayette. He serves as vice president of the board for Old Mountain Arboretum and is a former board member for Acadiana Animal Aid.

About Simmons Bank

Simmons Bank is a wholly owned subsidiary of Simmons First National Corporation (NASDAQ: SFNC), a Mid-South based financial holding company that has paid cash dividends for 116 consecutive years. Simmons Bank operates 222 branches in Arkansas, Kansas, Missouri, Oklahoma, Tennessee and Texas. Founded in 1903, Simmons Bank offers comprehensive financial solutions delivered with a client-centric approach. In 2024, Simmons Bank was recognized by Newsweek as one of America’s Best Regional Banks 2025, by U.S. News & World Report as one of the 2024-2025 Best Companies to Work For in the South and by Forbes as one of America’s Best-In-State Banks 2024 in Tennessee and America’s Best-In-State Employers 2024 in Missouri. Additional information about Simmons Bank can be found on our website at simmonsbank.com, by following @Simmons_Bank on X (formerly Twitter) or by visiting our newsroom.

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SOURCE Simmons Bank

Elevated resort living comes to life with a limited-edition collection of swimwear, accessories, and activities inspired and brought to life by the signature Family Traditions of St. Regis.

BETHESDA, Md.
, May 20, 2025 /PRNewswire/ — St. Regis Hotels & Resorts, synonymous with the world’s most coveted destinations, and Vilebrequin, icon of French Riviera style, debut a limited-edition capsule collection of swimwear, accessories, and games set to launch at select St. Regis Resorts around the world. At the heart of this collaboration is the St. Regis Family Traditions program, which honors the spirited legacy of the Astor family and serves as the foundation for this new chapter. Captivating guests of every generation, from the youngest on the family tree to the seasoned traveler, the program seeks to educate, inspire, and fulfill guests through unexpected experiences on a global scale. Whether uncovering hidden gems on property or connecting with local experts, families are invited to discover more, together.

This new era of the Vilebrequin for St. Regis partnership embodies what it means to truly Live Exquisite: this lifestyle collection is designed for meaningful moments, from sandcastle building to seaside adventures. With thoughtful touches like playful prints of resort vacation scenes, adventure-ready accessories, and timeless pieces in classic cabana stripes, it’s a celebration of family travel at its most joyful.

Following the beloved 2023 limited edition collaboration, this 2025 global iteration introduces a new pack of coastal essentials celebrating St. Regis Resorts the world-over, including boys’ and girls’ swimsuits, men’s swim trunks, women’s pareos, and a curated selection of beach games and accessories. Each piece is crafted in exclusive, custom-designed patterns and brought to life through one-of-a-kind illustrations and a new co-branded logo. The designs draw inspiration from the spirit of travel and timeless resort memories, featuring “Family Traditions,” a nostalgic print celebrating cherished moments from St. Regis Resorts around the world. “Family Stripes” is rendered in King Cole Red, a bespoke hue inspired by the iconic King Cole Bar at The St. Regis New York, birthplace of the legendary Bloody Mary, once known as the “Red Snapper.”

Anchoring the family-forward spirit of the collection are future family mementos, including a wooden beach paddle set crafted from marine-printed plywood and featuring the Family Traditions motif; a beach bucket set adorned with the new Vilebrequin for St. Regis co-branded logo , thoughtfully designed as a family keepsake ; and a plush cotton towel that serves as an essential complement to the collection’s swimwear.

The essence of luxury travel lies in unforgettable experiences, and St. Regis Resorts are renowned as the setting for crafting moments that transcend the expected. To celebrate the launch, select St. Regis Resorts will unveil immersive activations that bring the Vilebrequin for St. Regis lifestyle to life. A highlight includes the signature Family Meal: a thoughtfully curated, three-course dining experience served poolside or beachside, complete with the playful beach bucket as a keepsake. In addition, specific properties will showcase design takeovers, featuring Vilebrequin’s signature motifs woven into beach cabanas, curated beachside lounges, and resort spaces. Guests can also enjoy thoughtfully designed experiences such as paddle court games, art classes, and bespoke beachside dining, along with reimagined St. Regis Rituals tailored for family leisure. As the day winds down, families can return to spacious, comfortable suites where every detail reflects the warmth of St. Regis hospitality, a feeling that resonates throughout every corner of the resort, inviting families to connect and celebrate together.

“At St. Regis, we’ve always been inspired by our brand’s founding family, the Astors, and their spirit of connection in the most special moments that they celebrated together” said George Fleck, Senior Vice President and Global Brand Leader, St. Regis Hotels & Resorts. “These values remain at the heart of the St. Regis Resort experience today. As we expand into the world’s most coveted leisure destinations, we’re creating new opportunities for guests to celebrate time together across generations, fostering authentic and meaningful family connections. Partnering with Vilebrequin, a brand known for its refined yet nostalgic approach to resort wear, beautifully complements our Family Traditions programming and our commitment to curating enduring memories.”

“At Vilebrequin, we believe true luxury lives in the memories we create—and the ones we pass on,” says Roland Herlory, CEO of Vilebrequin. “Our partnership with St. Regis—a brand celebrated for its legacy of tradition and exceptional style—brings that spirit to life through sun-filled, immersive experiences. From our vibrant Saint-Tropez accessories to the House’s signature textiles woven into resort life, we’re creating meaningful moments families will treasure.”

From the Indian Ocean to the Mediterranean, South China Sea, and beyond, the collaboration comes to life with an on-site retail experience at select St. Regis Resorts aligning with each destination’s peak season. Along the Indian Ocean, The St. Regis Bali and The St. Regis Langkawi offer tropical serenity, while The St. Regis Mallorca brings coastal charm to the Mediterranean. In the Caribbean, The St. Regis Cap Cana delivers island luxury, and The St. Regis Punta Mita offers laid-back elegance on Mexico’s Pacific coast. The St. Regis Bermuda and The St. Regis Bal Harbour invite relaxation along the Atlantic, while The St. Regis Hong Kong and The St. Regis Sanya embrace the spirit of the South China Sea. In the Middle East, The St. Regis Abu Dhabi, Corniche and The St. Regis Muscat showcase modern glamour by the Gulf.

The Vilebrequin for St. Regis capsule collection will also be available at select Vilebrequin flagship stores worldwide. Premier destinations include New York, Miami, Mexico City, Cannes, London, Hong Kong, Singapore, Shanghai, Riyadh, and Dubai and will also be available for purchase online, exclusively at Vilebrequin.com. For guests seeking the ultimate family retreat, St. Regis’ collection of suites and multi-bedroom villas across resort destinations offer spacious accommodations, bespoke butler service, and tailored Family Traditions programming for all ages, which can be booked at St-Regis.Marriott.com.

ABOUT ST. REGIS HOTELS & RESORTS

Combining timeless glamour with a vanguard spirit, St. Regis Hotels & Resorts is committed to delivering exquisite experiences at more than 60 luxury hotels and resorts in the best addresses around the world. Beginning with the debut of The St. Regis Hotel in New York by John Jacob Astor IV at the dawn of the twentieth century, the brand has remained committed to an uncompromising level of bespoke and anticipatory service for all of its guests, delivered flawlessly by the signature St. Regis Butler Service. For more information and new openings, visit stregis.com or follow Instagram and Facebook. St. Regis is proud to participate in Marriott Bonvoy^®, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments , and unparalleled benefits including complimentary nights and Elite status recognition. To enroll for free or for more information about the program, visit marriottbonvoy.com.

ABOUT VILEBREQUIN 
After celebrating 50 years of vacation, the French swimwear icon feels energized to do more. The secrets to the House’s longevity? Joy, freedom, and the seductive charm of Saint-Tropez back in 1971. That, and an obsession with durable, high-quality tailoring you can vacation in for a lifetime. With a global presence in more than 62 countries, the House isn’t done perfecting the art of living in the sun all year long with a range going from ready-to-wear and accessories to beach games. Driven by innovation, Vilebrequin is focused on developing and implementing sustainable solutions, fabrics, and processes that make an impact on vacation, not on the oceans. This commitment is made even stronger by the launch of the new Foundation Vilebrequin for a better marine heritage.

 

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SOURCE Marriott International, Inc.