FORT WORTH, Texas, Sept. 04, 2025 (GLOBE NEWSWIRE) — SEGG Media Corporation (NASDAQ: SEGG, LTRYW) (“SEGG Media” or the “Company”), a sports, entertainment and gaming conglomerate that owns Sports.com, Concerts.com, and Lottery.com, announces the US reintroduction of its flagship brand, Lottery.com. The reintroduction through affiliate partnerships will be supported by a nationwide rewards platform aimed at engaging digital-first lottery players while using its brand power to boost state lottery revenues. The Company has begun the process of securing official affiliate relationships with the state lotteries of Pennsylvania, Michigan, and Virgina.
iLottery is expanding rapidly across markets, and the numbers speak for themselves:
- In Pennsylvania, the iLottery platform achieved over $1 billion in annual online/mobile sales within two years of its launch—a record-breaking debut for the North American digital lottery market, (Spectrum Gaming Capital, June 3, 2023)
- In Virginia, iLottery became available online starting July 1, 2020. During its first 12 months, online sales surpassed $807 million. (Spectrum Gaming Capital, June 3, 2023)
- In Michigan, the iLottery program has become a mature digital driver. In its first full year (FY 2016), online sales were $146 million and by FY 2019 had surged 320% to $613 million in gross sales; that represents a striking compound growth in just three years. Additionally, as of FY 2023, this mature platform contributed more than $1 billion to Michigan’s School Aid Fund, with over 2.2 million registered users—roughly 28% of Michigan adults—and accounting for more than 1.1 million unique purchasers. (Michigan.gov, August 2024)
These statistics underscore the booming digital lottery ecosystems in the affiliate states—making SEGG Media’s renewed Lottery.com initiative both timely and strategically sound.
By potentially aligning with established iLottery programs in these high-performing states, SEGG Media positions itself as a collaborative partner—delivering value to state lotteries and digital-savvy players alike. The rewards platform, launching in phases later this year, is designed to drive player engagement and reinforce community investments funded by lottery proceeds.
“The excitement surrounding Saturday’s Powerball estimated $1.7 Billion jackpot is exactly why we accelerated our timeframe to reintroduce the Lottery.com in the US market,”
said Gregory Potts, COO of SEGG Media
. “Lottery.com is a globally recognized brand. Reintroducing it now allows us to capitalize on historic demand, support the individual state lotteries, and deliver long-term value for our shareholders.”
The rewards program will roll out in phases beginning later this year, with participating states and retailers announced in the coming weeks. SEGG Media is committed to compliance with all applicable state and federal regulations while promoting responsible gaming.
About SEGG Media Corporation
SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including Sports.com, Concerts.com and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.
Forward-Looking Statements
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