Macy’s Unveils Its 2026 Fall Fashion Campaign Featuring a Celebration of American Fashion

Macy’s Unveils Its 2026 Fall Fashion Campaign Featuring a Celebration of American Fashion

Iconic designers and the new guard of American fashion come together to help customers build their own style via six limited-edition capsule collections from Tommy Hilfiger, Donna Karan New York, Michael Kors, Jonathan Cohen, LAPOINTE and Theophilio, available now exclusively at select Macy’s locations and online at macys.com

NEW YORK–(BUSINESS WIRE)–
Macy’s today launched the fall edition of Find Us At Macy’s, its seasonal fashion campaign celebrating the way great style comes together through unexpected combinations of brands, influences and perspectives. At the heart of the campaign is Celebrate American Designers, an exclusive capsule collection featuring six of the most influential voices in American fashion – The Icons: Tommy Hilfiger, Donna Karan, Michael Kors, and The New Guard: Jonathan Cohen, LAPOINTE and Theophilio – each presenting a limited-edition designer fashion collection available only at Macy’s.

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Macy’s Launches Celebrate American Designers, an exclusive fall fashion capsule collection from The Icons: Tommy Hilfiger, Donna Karan New York, Michael Kors, and The New Guard: Jonathan Cohen, LAPOINTE, and Theophilio.

Together, the icons and new guard offer a uniquely Macy’s point of view, sparking discovery and inspiration while helping customers define their personal style. Through the Find Us At Macy’s fall campaign, Macy’s brings together the season’s most-wanted fall fashion trends and key wardrobe essentials while helping customers create looks that seamlessly transition from workdays to weekends and special occasions.

“This fall, we’re celebrating the incredible mix of brands and fashion customers can discover at Macy’s and showing how they can come together to create stylish, versatile looks for every part of their lives,” said Nata Dvir, Macy’s chief merchandising officer. “Celebrate American Designers brings together some of the most iconic names in American fashion with an exciting new generation of designers, each bringing their own point of view to a limited-edition designer collection created exclusively for Macy’s. It’s a celebration of American style today and a chance for our customers to discover something truly special that they won’t find anywhere else.”

Celebrate American Designers

Tommy Hilfiger

Known for pioneering a fresh take on classic American prep, Tommy Hilfiger’s exclusive capsule carries the brand’s signature heritage forward through modern silhouettes, refined fabrics and archival design details. Polished yet relaxed, the collection reimagines timeless Americana through a contemporary lens, refreshing everyday staples, from cable knits and denim to chinos and varsity jackets.

“Macy’s is an iconic retailer that has played an important role in bringing fashion to generations of consumers,” said Tommy Hilfiger. “We share a deep connection to American style, so this collaboration feels especially meaningful. I’ve always loved taking the classics and giving them a modern twist, and this collection reimagines some of our signature pieces for today.”

Donna Karan New York

Donna Karan revolutionized the way women dress with an iconic approach that is confident, timeless, and designed for real life. The capsule focuses on versatile pieces that move seamlessly from day to night while embodying modern elegance through draping, fluid silhouettes and rich neutrals.

“I think as a woman, for women. I understand the body and how a woman moves through the world,” said Donna Karan. “Bringing Donna Karan New York to Macy’s takes my design philosophy to another dimension, allowing more women to experience it.”

Michael Kors

Michael Kors brings his signature jet-set sophistication to Macy’s with a collection of looks luxe enough to covet, yet wearable enough for everyday ease. Animal prints, fringe accents and elevated fabrics are matched with polished separates and essentials, celebrating modern glamour and wear-anywhere style.

“It’s an honor to celebrate American fashion with my fellow designers for Macy’s,” said Michael Kors. “I’ve been working with the legendary retailer for over 20 years, and for this capsule I wanted to take all of the design touchstones that I’ve always loved and find new ways to interpret them.”

Jonathan Cohen

Jonathan Cohen infuses his collection with bold creativity, vibrant artistry and thoughtful craftsmanship. Known for blending color, storytelling and innovative design, his capsule offers a fresh perspective on contemporary American fashion with artful silhouettes and modern prints.

“Partnering with Macy’s is such an exciting opportunity to bring our vision to a wider audience,” said Jonathan Cohen. “I wanted each of these pieces to feel special and timeless, with a story that weaves throughout the collection and allows them to become an intimate part of your everyday wardrobe. It’s also incredibly meaningful to be part of this collaboration alongside designers I’ve admired and looked up to for so many years. To have our work included in that company is a true honor.”

LAPOINTE

Sally LaPointe for LAPOINTE delivers statement-making modern glamour, translating the energy of New York into pieces that empower. The exclusive collection celebrates fashion-forward luxury with pieces designed to stand out: monochromatic sets, tactile fabrics and embellishments.

“Having the opportunity to collaborate with Macy’s was such an exciting milestone for my brand,” said Sally LaPointe. “Not only is bringing my vision to a broader audience so special to me, being alongside these three fashion icons who paved the way for new voices of American fashion was a true honor.”

Theophilio

Founded by designer Edvin Thompson and blending Caribbean heritage with New York street style, Theophilio brings vibrant energy to the collaboration. The capsule is personal and aspirational with nostalgic nods to the designer’s childhood in Jamaica, showcased through expressive design, individuality and a modern vision of American style.

“Every piece in this collection carries a part of where I’m from, the airbrush art and graffiti culture I grew up around helped shape it,” said Edvin Thompson. “Celebrating that alongside Macy’s is a full-circle moment for me. I want people to feel the same joy and nostalgia I felt when putting it together.”

Fall’s Defining Trends

Macy’s pulls together iconic designers, new voices and a host of the best market and private brands to help customers build their own style. Whether mixing and matching, layering or centering looks around a key must-have, this season’s fall styles are anchored by three trend stories:

Retro Revival – Classic heritage styles reimagined with modern proportions and unexpected styling.
Downtown Muse – Wearable luxury defined by tailored silhouettes, rich textures and elevated essentials inspired by your favorite downtown cities: New York, Chicago, Austin, Nashville, San Francisco, and Washington D.C.
Romantic Boho – Flowing silhouettes, soft details and layered styling with a contemporary edge.

Customers can discover and shop the season’s most coveted categories, including denim, tailoring, dresses, statement sweaters, outerwear, boots, handbags and cashmere, online and in stores nationwide.

Celebrate in Style: Fall Fashion Event at Macy’s

Customers nationwide are invited to experience the fall season in person at Macy’s Celebration Saturday on September 26, 2026, a one-day fashion event at select Macy’s locations from 1- 5 p.m. The event brings Macy’s fall fashion trends to life with immersive in-store styling moments, exclusive gift-with-purchase offers, entertainment, and the chance to experience the season’s most-wanted looks from the Celebrate American Designers collection and the full fall assortment. Guests can visit macys.com for event details, participating store locations, and to explore the complete fall fashion collection.

About Macy’s

Macy’s, the largest retail brand of Macy’s, Inc. (NYSE: M), helps customers celebrate – from everyday moments to life’s biggest occasions – with a curated assortment across apparel, home, beauty, accessories and more. Each year, Macy’s brings the nation together through two of its most beloved traditions: Macy’s Thanksgiving Day Parade and Macy’s 4^th of July Fireworks, entertaining millions. Celebrate big and small moments in stores nationwide, at macys.com, or on the Macy’s app. For more information on Macy’s, Inc., visit www.macysinc.com.

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Orlando Veras / Gabriella Boresi

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KEYWORDS: New York United States North America

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Macy’s Celebrate American Designers, exclusive fall fashion capsule collections from Tommy Hilfiger, Donna Karan New York, Michael Kors, Jonathan Cohen, LAPOINTE and Theophilio, available now at select Macy’s stores and online at macys.com.

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