{"id":999654,"date":"2026-09-02T06:34:54","date_gmt":"2026-09-02T10:34:54","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/nextdoor-deepens-its-commitment-to-local-business-discovery-and-recommendations\/"},"modified":"2026-09-02T06:34:54","modified_gmt":"2026-09-02T10:34:54","slug":"nextdoor-deepens-its-commitment-to-local-business-discovery-and-recommendations","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/nextdoor-deepens-its-commitment-to-local-business-discovery-and-recommendations\/","title":{"rendered":"Nextdoor Deepens Its Commitment to Local Business Discovery and Recommendations"},"content":{"rendered":"

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Nextdoor Deepens Its Commitment to Local Business Discovery and Recommendations<\/b><\/p>\n

The Essential Neighborhood Network Launches an Improved Product Experience for Neighbors and Businesses<\/i><\/p>\n

SAN FRANCISCO–(BUSINESS WIRE<\/a>)–
\nNextdoor Holdings, Inc. (NYSE: NXDR), the essential neighborhood network, today announced major improvements to the platform that will make it easier for neighbors to find the most beloved local businesses around them. This overhaul will not only benefit neighbors looking for local business recommendations, but will also help businesses build their local reputation in the U.S., Canada, and United Kingdom.<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260902817843\/en\/<\/a><\/p>\n

\"Local<\/p>\n

Local Faves Hub<\/p>\n<\/div>\n

\nThese ongoing investments reinforce Nextdoor\u2019s commitment to becoming the go-to resource for local business recommendations while recognizing the vital role businesses play in the neighborhood ecosystem. For years, millions of neighbors have tapped their neighbors for local business recommendations on Nextdoor. This organic behavior already represents nearly 30% of all content on Nextdoor, proof of how central local recommendations are to how neighbors use the platform. Nextdoor businesses have also claimed their free Business Page and collected recommendations and Faves (Nextdoor’s signal that a neighbor vouches for a business). Today’s announcement shares how Nextdoor is taking that to the next level both for neighbors and businesses.<\/p>\n

\nNextdoor\u2019s opportunity to be the trusted place for local business recommendations matters now more than ever: 97%1<\/sup> of consumers still lean on reviews to guide their purchase decisions, yet 59%2<\/sup> have encountered an online review they believe was fake. Nextdoor is uniquely positioned to close that gap: both neighbors and businesses are verified on the platform.<\/p>\n

\n\u201cLocal businesses have always grown through word of mouth. Online, though, reviews can be bought, manipulated, or faked,\u201d said Nextdoor CEO and Co-Founder Nirav Tolia. \u201cNextdoor’s approach mirrors the value of real word of mouth: a real neighbor, in a real neighborhood, sharing a business they’ve actually used. By surfacing those recommendations more prominently, Nextdoor is helping neighbors discover great local businesses and helping those businesses earn a reputation that can’t be bought.\u201d<\/p>\n

\nAt the center of Nextdoor’s rebuild is a simple conviction: real people, not algorithms, decide who’s trustworthy. The FTC has adopted rules targeting fake and purchased reviews. On Nextdoor, the platform is designed to help prevent them: every Fave is a verified neighbor\u2019s endorsement\u2014no tiered stars, no paid reviews, no anonymous voices, no manufactured credibility. The local businesses winning on Nextdoor are winning the right way, and their neighbors are telling that story.<\/p>\n

\nThe announcement comes as the platform reports nearly 75 million Faves across nearly 6.6 million businesses globally.<\/p>\n

Neighbor improvements:<\/b><\/p>\n