{"id":997817,"date":"2026-08-25T08:49:12","date_gmt":"2026-08-25T12:49:12","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/"},"modified":"2026-08-25T08:49:12","modified_gmt":"2026-08-25T12:49:12","slug":"calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/","title":{"rendered":"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwmarginl1 { margin-left: 30px }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae<\/b><\/p>\n<p class=\"bwalignc\"><i>New multi-chapter campaign captures the feeling of pulling on the perfect pair of jeans<\/i><\/p>\n<p>NEW YORK&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nCalvin Klein, Inc., part of PVH Corp. [NYSE:PVH],<b \/>today unveils the first chapter of its Fall 2026 <b>\u201cFeel the Fit\u201d<\/b> denim campaign starring GRAMMY<sup>\u00ae<\/sup> Award-nominated<i \/>pop sensation <b>Tate McRae<\/b>. Rolling out over the next month with a lineup of global talent, \u201cFeel the Fit\u201d celebrates the confidence that comes when the fit feels right, brought to life through each talent\u2019s own energy and style. First, Tate brings her signature movement, sensuality and attitude to iconic <i>Calvin Klein<\/i> denim.<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20260825108749\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260825108749\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260825108749\/en\/2882111\/4\/FA26_TM_PR_Crops_logo_1.jpg\" alt=\"Tate McRae for Calvin Klein photographed by Carlijn Jacobs\" \/><\/p>\n<p style=\"font-size:85%\">Tate McRae for Calvin Klein photographed by Carlijn Jacobs<\/p>\n<\/div>\n<p class=\"bwmarginl1\">\n&#8220;I\u2019ve always been a fan of <i>Calvin Klein<\/i> jeans. Every style has its own personality, but they all give you that same undeniable confidence,\u201d said <b>Tate McRae<\/b>. \u201cThis campaign is about that moment when you put on your favorite pair of jeans and everything just clicks. I loved being able to move, dance and bring my own energy to every look.\u201d<\/p>\n<p>\nDirected by <b>Carlijn Jacobs<\/b>, the campaign captures the instant shift that happens when Tate slips into her <i>Calvin Klein<\/i> jeans. Across familiar, everyday settings, Tate transforms each scene through instinctive movement and dance, bringing to life the power of pulling on the perfect pair. The energy, amplified by the \u201cGroove Is In The Heart\u201d soundtrack, channels iconic \u201890s <i>Calvin Klein<\/i>, reimagined for today through Tate\u2019s signature performance style.<\/p>\n<p class=\"bwmarginl1\">\n\u201cDenim has always been at the heart of <i>Calvin Klein<\/i>, shaping our distinct point of view on confidence, sensuality and self-expression,\u201d said <b>David Savman<\/b>, Global Brand President, Calvin Klein. \u201cDefined by iconic design codes, superior fit and seductive styling, <i>Calvin Klein<\/i> jeans have long been worn by those who shape the moment, helping the brand become a defining force in denim. \u2018Feel the Fit&#8217; brings that legacy to life for a new generation in a way that feels unmistakably <i>Calvin Klein<\/i> and entirely current.\u201d<\/p>\n<p>\nFor Fall 2026, Calvin Klein introduces new denim fits designed to make finding your perfect pair effortless. The <b>Low Rise Baggy Jean<\/b> pairs a relaxed style with a refined dark wash. The <b>High Rise Loose Jean<\/b> features a high waist and a loose, elongating silhouette in an indigo rinse, while the era-defining <b>90s Straight Jean<\/b> returns in true blue and washed seasonal tones. Worn throughout the campaign, each style brings its own attitude to <i>Calvin Klein<\/i> signature denim.<\/p>\n<p>\nThe campaign launches globally on August 25<sup>th<\/sup> across <i>Calvin Klein <\/i>retail, <i>calvinklein<\/i>.com and social platforms, as well as high-impact out-of-home placements. On social, creators will be invited to recreate Tate\u2019s campaign choreography by <b>Sergio Reis<\/b>, set to the campaign track.<\/p>\n<p>\nStay tuned for the next chapter.<\/p>\n<p><b>Campaign Assets: <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fpvhcorp.box.com%2Fs%2F58ulqqgme39q0of6buie265egsxjhm81&amp;esheet=54594380&amp;newsitemid=20260825108749&amp;lan=en-US&amp;anchor=HERE&amp;index=1&amp;md5=0f2adb3147d014e022d0b0baf364b597\">HERE<\/a><\/b><\/p>\n<p><b>Campaign Credits:<br \/>\n<br \/><\/b>Directed and photographed by Carlijn Jacobs<br \/>\n<br \/>Choreographed by Sergio Reis<\/p>\n<p><b>Editorial Credits:<br \/>\n<br \/><\/b>Calvin Klein<\/p>\n<p><b>Social: <\/b>@calvinklein<\/p>\n<p><b>Contacts:<br \/>\n<br \/><\/b>Erin Leary, VP, Corporate Communications<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:erinleary@ck.com\">erinleary@ck.com<\/a><\/p>\n<p>\nNick Courtois, Sr. Manager, Corporate Communications<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:nicholascourtois@ck.com\">nicholascourtois@ck.com<\/a><\/p>\n<p><b>About Calvin Klein<br \/>\n<br \/><\/b><i>Calvin Klein <\/i>is one of the world\u2019s leading global fashion lifestyle brands, founded in New York in 1968. Shaped by a way of living that meets culture, the brand\u2019s distinctive, modern aesthetic informs its approach to iconic product design and influential brand storytelling.<\/p>\n<p>\nAcross underwear, jeans, apparel, accessories, home and fragrance, <i>Calvin Klein<\/i> creates essential pieces that translate its American fashion roots to an international audience. Global retail sales of <i>Calvin Klein<\/i> products were approximately $9 billion in 2025.<\/p>\n<p><b>About PVH Corp.<br \/>\n<br \/><\/b>PVH is one of the world\u2019s largest fashion companies, driven by its two iconic brands, <i>Calvin Klein<\/i> and <i>TOMMY HILFIGER<\/i>. For more than 140 years, PVH has connected with and inspired consumers globally and now operates in more than 40 countries worldwide. For more information, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.pvh.com&amp;esheet=54594380&amp;newsitemid=20260825108749&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.pvh.com&amp;index=2&amp;md5=36e9bd1b2a8acd93dbf8b8e369310d5e\">https:\/\/www.pvh.com<\/a>.<\/p>\n<p>\nFollow us on <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fpvhcorp%2F&amp;esheet=54594380&amp;newsitemid=20260825108749&amp;lan=en-US&amp;anchor=Instagram&amp;index=3&amp;md5=5f3d17a12d47f40747a4df3af4becbd8\">Instagram<\/a> and <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpvh%2F&amp;esheet=54594380&amp;newsitemid=20260825108749&amp;lan=en-US&amp;anchor=LinkedIn&amp;index=4&amp;md5=b71a9d367e562321e33772eb1cacd0ef\">LinkedIn<\/a>.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260825108749r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260825108749\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260825108749\/en\/<\/a><\/span><\/p>\n<p><b>Media Contacts:<br \/>\n<\/b><br \/><a rel=\"nofollow\" href=\"mailto:communications@ck.com\">communications@ck.com<br \/>\n<\/a><br \/>Erin Leary, <a rel=\"nofollow\" href=\"mailto:erinleary@ck.com\">erinleary@ck.com<br \/>\n<\/a><br \/>Nick Courtois, <a rel=\"nofollow\" href=\"mailto:nicholascourtois@ck.com\">nicholascourtois@ck.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> New York United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Textiles Music Celebrity Fashion Manufacturing Retail Entertainment Department Stores<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260825108749\/en\/2882111\/3\/FA26_TM_PR_Crops_logo_1.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Tate McRae for Calvin Klein photographed by Carlijn Jacobs<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260825108749\/en\/1511679\/3\/CalvinKlein_Master_logo_black.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae New multi-chapter campaign captures the feeling of pulling on the perfect pair of jeans NEW YORK&#8211;(BUSINESS WIRE)&#8211; Calvin Klein, Inc., part of PVH Corp. [NYSE:PVH],today unveils the first chapter of its Fall 2026 \u201cFeel the Fit\u201d denim campaign starring GRAMMY\u00ae Award-nominatedpop sensation Tate McRae. Rolling out over the next month with a lineup of global talent, \u201cFeel the Fit\u201d celebrates the confidence that comes when the fit feels right, brought to life through each talent\u2019s own energy and style. First, Tate brings her signature movement, sensuality and attitude to iconic Calvin Klein denim. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260825108749\/en\/ Tate McRae for &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-997817","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae New multi-chapter campaign captures the feeling of pulling on the perfect pair of jeans NEW YORK&#8211;(BUSINESS WIRE)&#8211; Calvin Klein, Inc., part of PVH Corp. [NYSE:PVH],today unveils the first chapter of its Fall 2026 \u201cFeel the Fit\u201d denim campaign starring GRAMMY\u00ae Award-nominatedpop sensation Tate McRae. Rolling out over the next month with a lineup of global talent, \u201cFeel the Fit\u201d celebrates the confidence that comes when the fit feels right, brought to life through each talent\u2019s own energy and style. First, Tate brings her signature movement, sensuality and attitude to iconic Calvin Klein denim. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260825108749\/en\/ Tate McRae for &hellip; Continue reading &quot;Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-25T12:49:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mms.businesswire.com\/media\/20260825108749\/en\/2882111\/4\/FA26_TM_PR_Crops_logo_1.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae\",\"datePublished\":\"2026-08-25T12:49:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\\\/\"},\"wordCount\":723,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20260825108749\\\/en\\\/2882111\\\/4\\\/FA26_TM_PR_Crops_logo_1.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\\\/\",\"name\":\"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae - 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/","og_locale":"en_US","og_type":"article","og_title":"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae - Market Newsdesk","og_description":"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae New multi-chapter campaign captures the feeling of pulling on the perfect pair of jeans NEW YORK&#8211;(BUSINESS WIRE)&#8211; Calvin Klein, Inc., part of PVH Corp. [NYSE:PVH],today unveils the first chapter of its Fall 2026 \u201cFeel the Fit\u201d denim campaign starring GRAMMY\u00ae Award-nominatedpop sensation Tate McRae. Rolling out over the next month with a lineup of global talent, \u201cFeel the Fit\u201d celebrates the confidence that comes when the fit feels right, brought to life through each talent\u2019s own energy and style. First, Tate brings her signature movement, sensuality and attitude to iconic Calvin Klein denim. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260825108749\/en\/ Tate McRae for &hellip; Continue reading \"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/","og_site_name":"Market Newsdesk","article_published_time":"2026-08-25T12:49:12+00:00","og_image":[{"url":"https:\/\/mms.businesswire.com\/media\/20260825108749\/en\/2882111\/4\/FA26_TM_PR_Crops_logo_1.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae","datePublished":"2026-08-25T12:49:12+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/"},"wordCount":723,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/#primaryimage"},"thumbnailUrl":"https:\/\/mms.businesswire.com\/media\/20260825108749\/en\/2882111\/4\/FA26_TM_PR_Crops_logo_1.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/calvin-klein-launches-fall-2026-feel-the-fit-denim-campaign-starring-tate-mcrae\/","name":"Calvin Klein Launches Fall 2026 \u201cFeel the Fit\u201d Denim Campaign Starring Tate McRae - 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