{"id":997180,"date":"2026-08-21T07:03:47","date_gmt":"2026-08-21T11:03:47","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/"},"modified":"2026-08-21T07:03:47","modified_gmt":"2026-08-21T11:03:47","slug":"s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/","title":{"rendered":"S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner<\/b><\/p>\n<p class=\"bwalignc\"><i>First production S4 Honcho Trail motorcycles begin making their way to U.S. dealers following LiveWire\u2019s nationwide giveaway<\/i><\/p>\n<p>MILWAUKEE&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nLiveWire (NYSE: LVWR), a leader in the electric two-wheel industry, today announced the arrival of the first production S4 Honcho\u2122 Trail motorcycles in the United States, marking the beginning of the company\u2019s first mini-moto platform rollout across its U.S. dealer network.<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20260819939107\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260819939107\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260819939107\/en\/2879991\/4\/S4_Honcho_Trail_1.jpg\" alt=\"LiveWire S4 Honcho\u2122 Trail pictured off-road in the Pacific Northwest.\" \/><\/p>\n<p style=\"font-size:85%\">LiveWire S4 Honcho\u2122 Trail pictured off-road in the Pacific Northwest.<\/p>\n<\/div>\n<p>\n\u201cThe arrival of the first S4 Honcho Trail motorcycles in the U.S. is an exciting moment for LiveWire and our dealer network,\u201d said Jon Bekefy, Head of Commercial at LiveWire. \u201cThe response to Honcho has reinforced what we believed from the beginning \u2014 there is a real appetite for a motorcycle that makes riding approachable, versatile and, most importantly, fun for riders of all backgrounds and skill levels. Now we\u2019re delivering Honcho and making good on that promise.\u201d<\/p>\n<p>\nLiveWire also announced Jme Thomas of Washington as the winner of its nationwide S4 Honcho giveaway, which received more than 30,000 entries. Thomas was given the choice between the S4 Honcho Street and Trail models and selected the Trail, which she received at LiveWire Bellevue, located within Eastside Harley-Davidson.<\/p>\n<p>\n\u201cI entered the giveaway because Honcho looked like such a fun way to ride, but I never expected to actually win,\u201d said Thomas. \u201cI chose the Trail because I love being outdoors, and I\u2019m excited to have a whole new way to explore.\u201d<\/p>\n<p>\nS4 Honcho combines approachable performance, compact dimensions and versatile capability in a new mini-moto platform designed to make riding accessible and fun for a broad range of customers.<\/p>\n<p>\nAdditional S4 Honcho Trail shipments will continue arriving at U.S. dealerships as inventory builds, with S4 Honcho Street following soon. The Honcho rollout will also expand internationally this fall, with the platform set to arrive in select European markets.<\/p>\n<p>\nCustomers interested in S4 Honcho are encouraged to contact their local LiveWire dealer for availability and upcoming deliveries.<\/p>\n<p>\nFor more information about the S4 Honcho lineup or to locate a dealer, visit LiveWire.com.<\/p>\n<p><b>About LiveWire<\/b><\/p>\n<p>\nLiveWire has a dedicated focus on the electric motorcycle sector. LiveWire&#8217;s majority stockholder is Harley-Davidson, Inc. LiveWire comes from the lineage of Harley-Davidson and is capitalizing on more than a decade of learnings in the EV space. LiveWire is committed to developing the technology of the future and investing in the capabilities needed to lead the transformation of motorcycling.<\/p>\n<ul class=\"bwlistdisc\">\n<li>\nLiveWire motorcycles: <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.livewire.com%2F&amp;esheet=54591908&amp;newsitemid=20260819939107&amp;lan=en-US&amp;anchor=www.livewire.com&amp;index=1&amp;md5=050d45dd4115bbe68a3bf36af41367e3\">www.livewire.com<\/a><\/li>\n<li>\nDealership locations: <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.livewire.com%2Flocations&amp;esheet=54591908&amp;newsitemid=20260819939107&amp;lan=en-US&amp;anchor=www.livewire.com%2Flocations&amp;index=2&amp;md5=9f66b8e6631fa05a4ea1926852484ddd\">www.livewire.com\/locations<\/a><\/li>\n<li>\nMedia &amp; press assets: <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.livewire.com%2Fmedia&amp;esheet=54591908&amp;newsitemid=20260819939107&amp;lan=en-US&amp;anchor=www.livewire.com%2Fmedia&amp;index=3&amp;md5=11b8e02976dddef4c054dd03cbb0eb4b\">www.livewire.com\/media<\/a><\/li>\n<\/ul>\n<p>\n\u00a0<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260819939107r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260819939107\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260819939107\/en\/<\/a><\/span><\/p>\n<p><b>Press Contact<br \/>\n<\/b><br \/>Christopher Corona<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:christopher.corona@livewire.com\">christopher.corona@livewire.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Wisconsin United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Automotive Manufacturing Other Retail EV\/Electric Vehicles Automotive Manufacturing Luxury Specialty General Automotive Retail Alternative Vehicles\/Fuels Motorcycles<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260819939107\/en\/2879991\/3\/S4_Honcho_Trail_1.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">LiveWire S4 Honcho\u2122 Trail pictured off-road in the Pacific Northwest.<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260819939107\/en\/2879993\/3\/Giveaway_Winner_2.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Jme Thomas of Washington, winner of LiveWire\u2019s nationwide S4 Honcho giveaway, with her new S4 Honcho\u2122 Trail at LiveWire Bellevue.<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260819939107\/en\/2879995\/3\/S4_Honcho_Trail_3.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">LiveWire S4 Honcho\u2122 Trail pictured off-road in the Pacific Northwest.<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260819939107\/en\/2879996\/3\/S4_Honcho_Trail_4.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">LiveWire S4 Honcho\u2122 Trail pictured off-road in the Pacific Northwest.<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260819939107\/en\/1851936\/3\/3_LiveWire_R_PRIMARY_LOCKUP-BLK_520x346-01.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner First production S4 Honcho Trail motorcycles begin making their way to U.S. dealers following LiveWire\u2019s nationwide giveaway MILWAUKEE&#8211;(BUSINESS WIRE)&#8211; LiveWire (NYSE: LVWR), a leader in the electric two-wheel industry, today announced the arrival of the first production S4 Honcho\u2122 Trail motorcycles in the United States, marking the beginning of the company\u2019s first mini-moto platform rollout across its U.S. dealer network. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260819939107\/en\/ LiveWire S4 Honcho\u2122 Trail pictured off-road in the Pacific Northwest. \u201cThe arrival of the first S4 Honcho Trail motorcycles in the U.S. is an exciting moment for LiveWire and our dealer network,\u201d said Jon Bekefy, Head of &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-997180","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner First production S4 Honcho Trail motorcycles begin making their way to U.S. dealers following LiveWire\u2019s nationwide giveaway MILWAUKEE&#8211;(BUSINESS WIRE)&#8211; LiveWire (NYSE: LVWR), a leader in the electric two-wheel industry, today announced the arrival of the first production S4 Honcho\u2122 Trail motorcycles in the United States, marking the beginning of the company\u2019s first mini-moto platform rollout across its U.S. dealer network. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260819939107\/en\/ LiveWire S4 Honcho\u2122 Trail pictured off-road in the Pacific Northwest. \u201cThe arrival of the first S4 Honcho Trail motorcycles in the U.S. is an exciting moment for LiveWire and our dealer network,\u201d said Jon Bekefy, Head of &hellip; Continue reading &quot;S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-21T11:03:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mms.businesswire.com\/media\/20260819939107\/en\/2879991\/4\/S4_Honcho_Trail_1.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner\",\"datePublished\":\"2026-08-21T11:03:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\\\/\"},\"wordCount\":576,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20260819939107\\\/en\\\/2879991\\\/4\\\/S4_Honcho_Trail_1.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\\\/\",\"name\":\"S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner - 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This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260819939107\/en\/ LiveWire S4 Honcho\u2122 Trail pictured off-road in the Pacific Northwest. \u201cThe arrival of the first S4 Honcho Trail motorcycles in the U.S. is an exciting moment for LiveWire and our dealer network,\u201d said Jon Bekefy, Head of &hellip; Continue reading \"S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/","og_site_name":"Market Newsdesk","article_published_time":"2026-08-21T11:03:47+00:00","og_image":[{"url":"https:\/\/mms.businesswire.com\/media\/20260819939107\/en\/2879991\/4\/S4_Honcho_Trail_1.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner","datePublished":"2026-08-21T11:03:47+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/"},"wordCount":576,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/#primaryimage"},"thumbnailUrl":"https:\/\/mms.businesswire.com\/media\/20260819939107\/en\/2879991\/4\/S4_Honcho_Trail_1.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/s4-honcho-begins-u-s-dealer-deliveries-as-livewire-names-nationwide-giveaway-winner\/","name":"S4 Honcho\u2122 Begins U.S. Dealer Deliveries as LiveWire Names Nationwide Giveaway Winner - 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