{"id":989204,"date":"2026-08-04T08:06:19","date_gmt":"2026-08-04T12:06:19","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/from-sturgis-to-sliding-sideways-in-milwaukee-livewire-and-gas-monkey-garage-reunite-to-build-a-custom-s4-honcho-for-new-flat-track-race-class\/"},"modified":"2026-08-04T08:06:19","modified_gmt":"2026-08-04T12:06:19","slug":"from-sturgis-to-sliding-sideways-in-milwaukee-livewire-and-gas-monkey-garage-reunite-to-build-a-custom-s4-honcho-for-new-flat-track-race-class","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/from-sturgis-to-sliding-sideways-in-milwaukee-livewire-and-gas-monkey-garage-reunite-to-build-a-custom-s4-honcho-for-new-flat-track-race-class\/","title":{"rendered":"From Sturgis to Sliding Sideways in Milwaukee: LiveWire and Gas Monkey Garage Reunite to Build a Custom S4 Honcho\u2122 for New Flat Track Race Class"},"content":{"rendered":"

<\/p>\n

From Sturgis to Sliding Sideways in Milwaukee: LiveWire and Gas Monkey Garage Reunite to Build a Custom S4 Honcho\u2122 for New Flat Track Race Class<\/b><\/p>\n

Richard Rawlings’ custom LiveWire mini-moto will headline the first ever S4 Honcho\u2122 race class category at Flat Out Friday 2027, with Jeff Holt, Mama Tried Show founders, and other motorcycle industry personalities joining the grid<\/i><\/p>\n

MILWAUKEE–(BUSINESS WIRE<\/a>)–
\nLiveWire (NYSE: LVWR), a leader in the electric two-wheel industry, today announced a new partnership with Richard Rawlings and Gas Monkey Garage to create a one-of-one custom S4 Honcho\u2122 Trail motorcycle. The project marks the second collaboration between LiveWire and Gas Monkey Garage, following the highly successful custom S2 Alpinista build unveiled at the 2026 Mama Tried Motorcycle Show.<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260804046699\/en\/<\/a><\/p>\n

\"The<\/p>\n

The LiveWire S4 Honcho\u2122 Street (left) and S4 Honcho\u2122 Trail (right). LiveWire’s first mini-moto platform features swappable dual batteries, purpose-built street and off-road variants, and starting MSRPs of $5,499 and $4,999, respectively.<\/p>\n<\/div>\n

\nThe custom S4 Honcho\u2122 Trail build will make its public debut at the 2027 Mama Tried Motorcycle Show in Milwaukee, Wisconsin, after lining up for the inaugural S4 Honcho\u2122 Class at Flat Out Friday on February 19th, 2027, a new race category created specifically for LiveWire’s upcoming mini-moto platform.<\/p>\n

\nDeveloped in partnership with Flat Out Friday and Mama Tried, the class will feature a mix of motorcycle industry personalities, builders, creators, and enthusiasts all competing aboard LiveWire S4 Honcho\u2122 motorcycles. Confirmed participants include the crew at Gas Monkey Garage, Jeff G. Holt of V-Twin Visionary, and members of the founding teams behind Mama Tried and Flat Out Friday, with additional riders to be announced. Rawlings’ custom-built S4 Honcho\u2122 Trail will serve as one of the marquee machines on the starting grid, bringing the project from his garage directly to the racetrack.<\/p>\n

\nThe collaboration begins this week during the 2026 Sturgis Motorcycle Rally, where Richard Rawlings officially takes delivery of a S4 Honcho\u2122 Trail to kick off the customization project designed to push the boundaries of electric motorcycle culture, design, and performance.<\/p>\n

\nTo celebrate the launch of the collaboration, LiveWire and Gas Monkey Garage will host the S4 Honcho\u2122 Party at Gas Monkey Garage Bar & Grill in Sturgis on August 9, 2026, from 2:00 PM to 5:00 PM. Rally attendees will get an exclusive first look at the S4 Honcho\u2122 platform and enjoy complimentary refreshments and giveaways. The event is open to the public. Additional details and RSVP information are available at LVWR.co\/sturgisrsvp.<\/p>\n

\n“Richard and the entire Gas Monkey Garage team brought incredible creativity, craftsmanship, and enthusiasm to our first collaboration,” said Jon Bekefy, Head of Commercial at LiveWire. “The response from riders and custom builders exceeded our expectations. Bringing Gas Monkey back to build an S4 Honcho\u2122 Trail was an easy decision, and we’re excited to see what they create for Mama Tried and Flat Out Friday.”<\/p>\n

\nKnown globally through his massively popular Gas Monkey Garage YouTube channel, Rawlings has built a reputation for transforming vehicles into cultural icons. This latest project extends that legacy into the growing world of electric motorcycles.<\/p>\n

\n“Working with LiveWire on the S2 Alpinista was a very cool challenge and experience,\u201d said Richard Rawlings, Founder of Gas Monkey Garage. “Now we’re taking it a step further with the S4 Honcho Trail. It’s a totally different canvas, and we’ve got some wild ideas.\u201d<\/p>\n

S4 Honcho\u2122 Race Class at Flat Out Friday 2027
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<\/b>More than a celebrity exhibition, the S4 Honcho Race Class will be open to any LiveWire S4 Honcho\u2122 owner who wants to join the action, creating a new entry point into one of motorcycling’s most entertaining and accessible racing events.<\/p>\n

S4 Honcho\u2122
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<\/b>The S4 Honcho\u2122 Street and Trail are LiveWire\u2019s first entry into the mini-moto category. Both Bikes feature dual removeable and swappable batteries, reverse function, multiple ride modes, 12-inch wheels, and purpose-built Street and Trail variants tailored to different riding environments. Weighing approximately 250 pounds including batteries and capable of speeds up to 59 mph, the S4 Honcho\u2122 platform delivers agile performance, flexible charging options, and everyday practicality. The S4 Honcho\u2122 Trail is available with a starting MSRP of $4,999*, while the S4 Honcho\u2122 Street has a starting MSRP of $5,499*.<\/p>\n

\nWith S4 Honcho\u2122 production underway, and delivery to dealers scheduled to begin in August, LiveWire continues to innovate in the two-wheel electric category.<\/p>\n

\nLearn more about S4 Honcho\u2122 at: LVWR.co\/s4honcho<\/a><\/p>\n

Continuing a Successful Partnership
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<\/b>The new collaboration builds on the momentum generated by Gas Monkey\u2019s custom LiveWire S2 Alpinista project, which attracted significant attention at Mama Tried 2026 and helped demonstrate the growing role of electric motorcycles within custom motorcycle culture.<\/p>\n

\nBy partnering with influential builders and creators like Gas Monkey Garage, LiveWire continues to explore new ways to connect electric motorcycling with the craftsmanship, creativity, and individuality that have always defined motorcycle culture.<\/p>\n

About LiveWire
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<\/b>LiveWire has a dedicated focus on the electric motorcycle sector. LiveWire’s majority stockholder is Harley-Davidson, Inc. LiveWire comes from the lineage of Harley-Davidson and is capitalizing on more than a decade of learnings in the EV space. LiveWire is committed to developing the technology of the future and investing in the capabilities needed to lead the transformation of motorcycling.<\/p>\n