{"id":986160,"date":"2026-07-29T06:04:41","date_gmt":"2026-07-29T10:04:41","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/"},"modified":"2026-07-29T06:04:41","modified_gmt":"2026-07-29T10:04:41","slug":"freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/","title":{"rendered":"FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets"},"content":{"rendered":"<p>        <!--body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p>\nFreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets<\/p>\n<p>ORLANDO, Fla.&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nFreeCast, Inc. (NASDAQ: CAST), a provider of streaming television and digital media platform solutions, today highlighted its expanding strategy to help local businesses and regional advertisers reach streaming audiences through a unified advertising platform spanning all 210 U.S. Designated Market Areas (DMAs).<\/p>\n<p>\nLocal businesses collectively invest tens of billions of dollars each year to reach consumers through broadcast television, cable, digital media, search, social media, and other localized advertising channels. While consumer viewing has rapidly shifted toward streaming, local advertising remains fragmented across dozens of streaming applications and platforms, making it increasingly difficult for businesses to efficiently reach audiences and evaluate campaign performance.<\/p>\n<p>\nAt the center of the ecosystem is Zer0Gap\u2122, FreeCast&#8217;s proprietary connected television advertising platform. Zer0Gap\u2122 is designed to help advertisers transition from purchasing campaigns across numerous disconnected streaming applications to executing localized campaigns through an aggregated connected television environment. The platform is intended to support audience targeting, campaign management, and enhanced measurement capabilities as advertisers increasingly seek alternatives to declining legacy television audiences.<\/p>\n<p>\nBased on internal operational metrics, platform transaction volume increased by more than 5,000% sequentially compared with Q3 2026. This metric is an operational measure and should not be viewed as a substitute for GAAP financial results, which remain subject to quarter-end closing and audit review.<\/p>\n<p>\nUnlike traditional local television advertising, where campaign measurement has often been limited to estimated audience ratings, FreeCast believes connected television can provide advertisers with significantly richer campaign intelligence, including audience engagement, geographic performance, device usage, viewing behavior, attribution insights, and other operational analytics designed to improve advertising decision-making.<\/p>\n<p>\nFreeCast believes the next generation of local television advertising requires more than additional streaming applications, it requires a unified platform capable of aggregating audiences, simplifying campaign execution, and providing advertisers with enhanced audience measurement across connected television.<\/p>\n<p>\nTo address this opportunity, FreeCast is rolling out FreeCast Cities, a localized streaming ecosystem across all 210 DMAs. Rather than creating another standalone streaming service, FreeCast Cities is designed to aggregate free streaming television, premium television services, local programming, subscription streaming, and connected television advertising into a single consumer destination for each local market.<\/p>\n<p>\n&#8220;Local businesses are not reducing their need to reach local consumers, the way consumers watch television is what&#8217;s changing,&#8221; said William Mobley, FreeCast&#8217;s Chief Executive Officer. &#8220;For decades, local advertisers could efficiently reach audiences through a handful of broadcast and cable channels. Today, those same viewers are dispersed across dozens of streaming services and devices. We believe the future belongs to platforms that aggregate audiences rather than fragment them.&#8221;<\/p>\n<p>\nIn line with this strategy are FreeCast&#8217;s expanding enterprise relationships, which broaden access to premium live television programming, and expand broadband connectivity into rural, hospitality, multifamily, municipal, and other underserved markets. Together, these relationships are intended to expand the potential reach of localized streaming audiences while providing enterprise partners with branded consumer entertainment platforms.<\/p>\n<p><b>Important Cautions Regarding Forward-Looking Statements<\/b><\/p>\n<p>\nAll statements other than statements of historical facts included in this press release are \u201cforward-looking statements\u201d (as defined in the Private Securities Litigation Reform Act of 1995). Generally, such forward-looking statements include statements regarding expectations, possible or assumed future actions, business strategies, events or results of operations, including statements regarding expectations or predictions or future financial or business performance or conditions and those statements that use forward-looking words such as \u201cprojected,\u201d \u201cexpect,\u201d \u201cpossibility\u201d and \u201canticipate,\u201d or similar expressions. The achievement or success of the matters covered by such forward-looking statements involve significant risks, uncertainties, and assumptions. Actual results could differ materially from current projections or implied results. The Company cautions that statements and assumptions made in this news release constitute forward-looking statements and make no guarantee of future performance. Forward-looking statements are based on estimates and opinions of management at the time statements are made. The information set forth herein speaks only as of the date hereof. The Company and its management are under no obligation, and expressly disclaim any obligation, to update, alter or otherwise revise any forward-looking statements following the date of this news release, whether because of new information, future events or otherwise, except as required by law.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260729538953r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260729538953\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260729538953\/en\/<\/a><\/span><\/p>\n<p><a rel=\"nofollow\" href=\"mailto:pr@freecast.com\">pr@freecast.com<br \/>\n<\/a><br \/>(407) 374-1607<br \/>\n<br \/><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Ffreecast.com&amp;esheet=54578923&amp;newsitemid=20260729538953&amp;lan=en-US&amp;anchor=http%3A%2F%2Ffreecast.com&amp;index=1&amp;md5=197b0743da4968c8ad8be53e080d4288\">http:\/\/freecast.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Florida United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Technology Social Media Entertainment Online Media Telecommunications Marketing Software Digital Marketing Advertising Other Entertainment Communications Internet TV and Radio<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260729538953\/en\/2102869\/3\/FreeCast_Black-Full_Color_Horizontal_Logo.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets ORLANDO, Fla.&#8211;(BUSINESS WIRE)&#8211; FreeCast, Inc. (NASDAQ: CAST), a provider of streaming television and digital media platform solutions, today highlighted its expanding strategy to help local businesses and regional advertisers reach streaming audiences through a unified advertising platform spanning all 210 U.S. Designated Market Areas (DMAs). Local businesses collectively invest tens of billions of dollars each year to reach consumers through broadcast television, cable, digital media, search, social media, and other localized advertising channels. While consumer viewing has rapidly shifted toward streaming, local advertising remains fragmented across dozens of streaming applications and platforms, making it increasingly difficult for businesses to efficiently reach audiences and &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-986160","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets ORLANDO, Fla.&#8211;(BUSINESS WIRE)&#8211; FreeCast, Inc. (NASDAQ: CAST), a provider of streaming television and digital media platform solutions, today highlighted its expanding strategy to help local businesses and regional advertisers reach streaming audiences through a unified advertising platform spanning all 210 U.S. Designated Market Areas (DMAs). Local businesses collectively invest tens of billions of dollars each year to reach consumers through broadcast television, cable, digital media, search, social media, and other localized advertising channels. While consumer viewing has rapidly shifted toward streaming, local advertising remains fragmented across dozens of streaming applications and platforms, making it increasingly difficult for businesses to efficiently reach audiences and &hellip; Continue reading &quot;FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-29T10:04:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260729538953r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets\",\"datePublished\":\"2026-07-29T10:04:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\\\/\"},\"wordCount\":766,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&amp;sty=20260729538953r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\\\/\",\"name\":\"FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets - 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(NASDAQ: CAST), a provider of streaming television and digital media platform solutions, today highlighted its expanding strategy to help local businesses and regional advertisers reach streaming audiences through a unified advertising platform spanning all 210 U.S. Designated Market Areas (DMAs). Local businesses collectively invest tens of billions of dollars each year to reach consumers through broadcast television, cable, digital media, search, social media, and other localized advertising channels. While consumer viewing has rapidly shifted toward streaming, local advertising remains fragmented across dozens of streaming applications and platforms, making it increasingly difficult for businesses to efficiently reach audiences and &hellip; Continue reading \"FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/","og_site_name":"Market Newsdesk","article_published_time":"2026-07-29T10:04:41+00:00","og_image":[{"url":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260729538953r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets","datePublished":"2026-07-29T10:04:41+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/"},"wordCount":766,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/#primaryimage"},"thumbnailUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260729538953r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/freecast-targets-the-multi-billion-dollar-u-s-local-advertising-market-with-a-unified-platform-across-210-television-markets\/","name":"FreeCast Targets the Multi-Billion Dollar U.S. Local Advertising Market with a Unified Platform Across 210 Television Markets - 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