{"id":974302,"date":"2026-06-22T12:41:03","date_gmt":"2026-06-22T16:41:03","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/metlife-pet-insurance-expands-grief-support-for-pet-parents-with-memorial-tree-program\/"},"modified":"2026-06-22T12:41:03","modified_gmt":"2026-06-22T16:41:03","slug":"metlife-pet-insurance-expands-grief-support-for-pet-parents-with-memorial-tree-program","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/metlife-pet-insurance-expands-grief-support-for-pet-parents-with-memorial-tree-program\/","title":{"rendered":"MetLife Pet Insurance Expands Grief Support for Pet Parents with Memorial Tree Program"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwuline { text-decoration: underline }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>MetLife Pet Insurance Expands Grief Support for Pet Parents with Memorial Tree Program<\/b><\/p>\n<p>NEW YORK&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nFor many pet parents, saying goodbye to a beloved dog or cat is one of life\u2019s most difficult experiences. MetLife Pet Insurance is introducing a new Memorial Tree Program to help honor that bond, alongside grief counseling services that support pet parents through end-of-life decisions and the months that follow.<\/p>\n<p>\nMetLife Pet Insurance research underscores the depth of that bond: 95% of Americans consider their pet to be family, and 50% say they have grieved a pet\u2019s death more deeply than a human loved one, underscoring the need for support that addresses both the emotional and practical aspects of loss.<\/p>\n<p>\nThrough a collaboration with the National Forest Foundation, MetLife Pet Insurance will honor every insured pet that passes away by supporting the planting of a tree in a U.S. National Forest. Policyholders who cancel coverage due to the death of a pet will receive a sympathy card noting that a memorial tree will be planted in their pet\u2019s honor.<\/p>\n<p>\nThe program builds on MetLife Pet Insurance\u2019s existing grief counseling services, provided by TELUS Health, which connect eligible policyholders with trained counselors for guidance during end-of-life decisions and in the months that follow.<\/p>\n<p>\n\u201cPets are family, and the loss of a pet can be one of the most emotional experiences a person can face,\u201d said Brian Jorgensen, head of MetLife Pet Insurance. \u201cWe\u2019re focused on showing up for pet parents during that time, not only by helping them honor their pets, but by offering support when they need it most.\u201d<\/p>\n<p>\nThe initiative reflects a broader focus on emotional well-being across MetLife\u2019s offerings. Through its group life offerings, MetLife also provides grief counseling and emotional wellness services through TELUS Health as part of the MetLife Advantages program, reinforcing a consistent approach to care across life and pet insurance.<\/p>\n<p>\nThe National Forest Foundation leads one of the largest reforestation efforts in the United States, restoring forests impacted by wildfire, disease and other environmental challenges.<\/p>\n<p>\nThe Memorial Tree Program is expected to launch in June 2026.<\/p>\n<p><b><span class=\"bwuline\">About MetLife Pet Insurance Solutions, LLC<\/span><\/b><\/p>\n<p>\nMetLife Pet coverage is issued by Metropolitan General Insurance Company, a Rhode Island insurance company headquartered at 700 Quaker Lane, Warwick, RI 02886. MetLife Pet Insurance Solutions LLC is the policy administrator. It may operate under an alternate or fictitious name in certain jurisdictions, including MetLife Pet Insurance Services LLC (New York and Minnesota) and MetLife Pet Insurance Solutions Agency LLC (Illinois). For more information, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.metlifepetinsurance.com&amp;esheet=54557203&amp;newsitemid=20260622568912&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.metlifepetinsurance.com&amp;index=1&amp;md5=24a05c6ff40bc821fa97e1c7d1893a03\">https:\/\/www.metlifepetinsurance.com<\/a>.<\/p>\n<p><b><span class=\"bwuline\">About MetLife<\/span><\/b><\/p>\n<p>\nMetLife, Inc. (NYSE: MET), through its subsidiaries and affiliates (\u201cMetLife\u201d), is one of the world\u2019s leading financial services companies, providing insurance, annuities, employee benefits and asset management to help individual and institutional customers build a more confident future. Founded in 1868, MetLife has operations in more than 40 markets globally and holds leading positions in the United States, Asia, Latin America, Europe and the Middle East. For more information, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.metlife.com&amp;esheet=54557203&amp;newsitemid=20260622568912&amp;lan=en-US&amp;anchor=www.metlife.com&amp;index=2&amp;md5=518cf13a0e77bd9818a8e98a629f432b\">www.metlife.com<\/a>.\u00a0<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260622568912r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260622568912\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260622568912\/en\/<\/a><\/span><\/p>\n<p><b>For Media<\/b>:<br \/>\n<br \/>Judi Mahaney<br \/>\n<br \/>646-238-4655<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:jmahaney@metlife.com\">jmahaney@metlife.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United States North America New York<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Professional Services Family Philanthropy Consumer Mental Health Parenting Foundation Children Other Consumer Insurance Health Pets<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260622568912\/en\/2722511\/3\/MetLife_logo_primary_RGB_darkblue.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>MetLife Pet Insurance Expands Grief Support for Pet Parents with Memorial Tree Program NEW YORK&#8211;(BUSINESS WIRE)&#8211; For many pet parents, saying goodbye to a beloved dog or cat is one of life\u2019s most difficult experiences. MetLife Pet Insurance is introducing a new Memorial Tree Program to help honor that bond, alongside grief counseling services that support pet parents through end-of-life decisions and the months that follow. MetLife Pet Insurance research underscores the depth of that bond: 95% of Americans consider their pet to be family, and 50% say they have grieved a pet\u2019s death more deeply than a human loved one, underscoring the need for support that addresses both the emotional and practical aspects of loss. Through a collaboration with &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/metlife-pet-insurance-expands-grief-support-for-pet-parents-with-memorial-tree-program\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;MetLife Pet Insurance Expands Grief Support for Pet Parents with Memorial Tree Program&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-974302","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MetLife Pet Insurance Expands Grief Support for Pet Parents with Memorial Tree Program - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/metlife-pet-insurance-expands-grief-support-for-pet-parents-with-memorial-tree-program\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MetLife Pet Insurance Expands Grief Support for Pet Parents with Memorial Tree Program - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"MetLife Pet Insurance Expands Grief Support for Pet Parents with Memorial Tree Program NEW YORK&#8211;(BUSINESS WIRE)&#8211; For many pet parents, saying goodbye to a beloved dog or cat is one of life\u2019s most difficult experiences. MetLife Pet Insurance is introducing a new Memorial Tree Program to help honor that bond, alongside grief counseling services that support pet parents through end-of-life decisions and the months that follow. MetLife Pet Insurance research underscores the depth of that bond: 95% of Americans consider their pet to be family, and 50% say they have grieved a pet\u2019s death more deeply than a human loved one, underscoring the need for support that addresses both the emotional and practical aspects of loss. 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