{"id":973292,"date":"2026-06-17T13:25:13","date_gmt":"2026-06-17T17:25:13","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/"},"modified":"2026-06-17T13:25:13","modified_gmt":"2026-06-17T17:25:13","slug":"code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/","title":{"rendered":"Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <i>Digital marketing agency recognized by\u00a0Skai and The Drum for helping brands drive measurable growth through AI, data and consumer insight<\/i>\n      <\/p>\n<p>\n        <i>Code3-produced creative drove 17.7x more attributed revenue and 10x more views for\u00a0Elida Beauty&#8217;s POND&#8217;S, Noxzema, and Caress brands on Amazon<\/i>\n      <\/p>\n<p>\n        <span class=\"legendSpanClass\">CLEVELAND<\/span>, <span class=\"legendSpanClass\">June 17, 2026<\/span> \/PRNewswire\/ &#8212; Digital marketing agency <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4714074-1&amp;h=4025020705&amp;u=https%3A%2F%2Fcode3.com%2F&amp;a=Code3+\" target=\"_blank\" rel=\"nofollow\">Code3 <\/a>has earned two major industry honors, underscoring its leadership at the intersection of artificial intelligence, commerce and performance marketing.<\/p>\n<div id=\"prni_dvprnejpg36ccleft\" dir=\"ltr\" style=\"width: 100%;text-align: left\">\n        <img decoding=\"async\" id=\"prnejpg36ccleft\" style=\"width: 400px;height: 200px\" title=\"Code3 logo\" src=\"https:\/\/mma.prnewswire.com\/media\/2997079\/Code3_Logo.jpg\" alt=\"Code3 logo\" align=\"middle\" \/>\n      <\/div>\n<p>The agency received the Celeste AI Pioneer (Agency) Award from Skai, recognizing innovative applications of AI to improve advertising performance and uncover new growth opportunities.\u00a0 Code3 was also awarded a Bronze Award in Digital Commerce from The Drum Awards for Marketing for its work helping Elida Beauty connect with multicultural consumers and drive stronger results on Amazon.<\/p>\n<p>&#8220;These awards reflect something we&#8217;ve believed for a long time: the best marketing happens when technology and human judgement work together,&#8221; said Craig Atkinson, CEO of Code3.\u00a0 &#8220;AI can help brands move faster and make smarter decisions, but lasting growth comes from understanding consumers and creating meaningful connections.\u00a0 We&#8217;re proud to help our clients do both.&#8221;<\/p>\n<p>The dual recognition highlights Code3&#8217;s integrated approach to modern commerce marketing, combining advanced technology, strategic media, creative storytelling, and deep analytics to help brands compete in increasingly complex digital marketplaces.<\/p>\n<p>\n        <b>The Work Behind the Awards<\/b>\n      <\/p>\n<p>\n        <b>Skai Celeste AI Pioneer Award<\/b>\n      <\/p>\n<p>Code3 earned this recognition by solving one of the hardest problems in large-scale Amazon advertising: moving from reactive, manual optimization to proactive, AI-powered decision-making across complex multi-client portfolios.<\/p>\n<p>Using Skai&#8217;s Celeste AI, Code3 built a repeatable operating model covering five workflows: budget forecasting, cross-business-unit gap analysis, new-to-brand customer acquisition, client reporting, and KPI-driven optimization. Rather than treating AI as a bolt-on, Code3 created a shared prompt library and standardized playbooks so the entire team could replicate results across clients.<\/p>\n<p>Across three clients, Celeste identified $839K in incremental Q4 revenue opportunity and drove a 12\u201319% increase in new-to-brand sales, customers who had never purchased from these brands before. Reporting that previously required hours of manual data pulls became 25% faster, freeing teams to spend less time building decks and more time acting on what the data was saying.<\/p>\n<p>\n        <b>The Drum Awards for Marketing \u2014 Bronze, Digital Commerce<\/b>\n      <\/p>\n<p>Code3&#8217;s work with Elida Beauty started with an insight hiding in plain sight: for millions of multicultural consumers, POND&#8217;S, Noxzema, and Caress weren&#8217;t legacy brands; they were family rituals. Rather than reposition these products for a new generation, Code3 built creative platforms rooted in the cultural stories consumers were already telling.<\/p>\n<p>The POND&#8217;S <i>Beauty Runs Deep<\/i> campaign, anchored in the generational skincare traditions of Hispanic and Latina households, became the centerpiece of a fully optimized retail content ecosystem spanning Amazon, Walmart, and Target. Code3 led everything from consumer research and creative strategy to production, casting, and platform-ready asset delivery.<\/p>\n<p>Compared to brand-produced video during the same period, Code3&#8217;s creative generated 10x more views, 2x more product clicks, and 17.7x more attributed revenue, with <i>Beauty Runs Deep<\/i> alone accounting for 65% of total campaign sales. Overall, Code3&#8217;s content delivered 18x more revenue per video and 77% higher revenue per view.<\/p>\n<p>It proved a principle Code3 believes deeply: heritage isn&#8217;t a liability in digital commerce. When told authentically, it&#8217;s a competitive advantage.<\/p>\n<p>\n        <b>Helping Brands Navigate the Future of Commerce<\/b>\n      <\/p>\n<p>As AI reshapes how consumers discover, evaluate, and purchase products, brands face increasing pressure to create marketing strategies that are both data-informed and customer-centric.\u00a0 Code3&#8217;s approach brings together commerce, media and creative expertise to help clients adapt to that changing landscape while delivering measurable business results. Code3 helps answer key strategic questions such as &#8216;How can AI improve digital advertising and commerce marketing?&#8217; by creating workstreams to better strategize, forecast and track measurable business outcomes.<\/p>\n<p>\n        <b>About Code3<\/b>\n      <\/p>\n<p>Code3 is an independent digital marketing agency uniting commerce, media, and creative to drive full-funnel growth for modern brands.\u00a0 Founded in 2010 and fully owned by Graham Holdings Company (NYSE: GHC), Code3 helps brands accelerate growth across today&#8217;s most influential platforms.\u00a0 By combining strategic expertise, advanced technology, and creative excellence, Code3 delivers measurable business outcomes for emerging brands and Fortune 500 companies alike.<\/p>\n<p>Learn more about Code3 and its approach to modern digital marketing at\u00a0<a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4714074-1&amp;h=1127793112&amp;u=https%3A%2F%2Fwww.code3.com%2F&amp;a=www.code3.com\" target=\"_blank\" rel=\"nofollow\">www.code3.com<\/a>.<\/p>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/edge.prnewswire.com\/c\/img\/favicon.png?sn=CL86381&amp;sd=2026-06-17\" \/> View original content:<a id=\"PRNURL\" rel=\"nofollow\" href=\"https:\/\/www.prnewswire.com\/news-releases\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence-302803426.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence-302803426.html<\/a><\/p>\n<p>SOURCE Code3<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=CL86381&amp;Transmission_Id=202606171321PR_NEWS_USPR_____CL86381&amp;DateId=20260617\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire Digital marketing agency recognized by\u00a0Skai and The Drum for helping brands drive measurable growth through AI, data and consumer insight Code3-produced creative drove 17.7x more attributed revenue and 10x more views for\u00a0Elida Beauty&#8217;s POND&#8217;S, Noxzema, and Caress brands on Amazon CLEVELAND, June 17, 2026 \/PRNewswire\/ &#8212; Digital marketing agency Code3 has earned two major industry honors, underscoring its leadership at the intersection of artificial intelligence, commerce and performance marketing. The agency received the Celeste AI Pioneer (Agency) Award from Skai, recognizing innovative applications of AI to improve advertising performance and uncover new growth opportunities.\u00a0 Code3 was also awarded a Bronze Award in Digital Commerce from The Drum Awards for Marketing for its work helping Elida Beauty connect with &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-973292","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire Digital marketing agency recognized by\u00a0Skai and The Drum for helping brands drive measurable growth through AI, data and consumer insight Code3-produced creative drove 17.7x more attributed revenue and 10x more views for\u00a0Elida Beauty&#8217;s POND&#8217;S, Noxzema, and Caress brands on Amazon CLEVELAND, June 17, 2026 \/PRNewswire\/ &#8212; Digital marketing agency Code3 has earned two major industry honors, underscoring its leadership at the intersection of artificial intelligence, commerce and performance marketing. The agency received the Celeste AI Pioneer (Agency) Award from Skai, recognizing innovative applications of AI to improve advertising performance and uncover new growth opportunities.\u00a0 Code3 was also awarded a Bronze Award in Digital Commerce from The Drum Awards for Marketing for its work helping Elida Beauty connect with &hellip; Continue reading &quot;Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-17T17:25:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/2997079\/Code3_Logo.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence\",\"datePublished\":\"2026-06-17T17:25:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\\\/\"},\"wordCount\":727,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/2997079\\\/Code3_Logo.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\\\/\",\"name\":\"Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence - 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The agency received the Celeste AI Pioneer (Agency) Award from Skai, recognizing innovative applications of AI to improve advertising performance and uncover new growth opportunities.\u00a0 Code3 was also awarded a Bronze Award in Digital Commerce from The Drum Awards for Marketing for its work helping Elida Beauty connect with &hellip; Continue reading \"Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/","og_site_name":"Market Newsdesk","article_published_time":"2026-06-17T17:25:13+00:00","og_image":[{"url":"https:\/\/mma.prnewswire.com\/media\/2997079\/Code3_Logo.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence","datePublished":"2026-06-17T17:25:13+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/"},"wordCount":727,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/#primaryimage"},"thumbnailUrl":"https:\/\/mma.prnewswire.com\/media\/2997079\/Code3_Logo.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/code3-earns-dual-industry-honors-for-ai-innovation-and-digital-commerce-excellence\/","name":"Code3 Earns Dual Industry Honors for AI Innovation and Digital Commerce Excellence - 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