{"id":973103,"date":"2026-06-17T08:33:40","date_gmt":"2026-06-17T12:33:40","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/"},"modified":"2026-06-17T08:33:40","modified_gmt":"2026-06-17T12:33:40","slug":"liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/","title":{"rendered":"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers<\/b><\/p>\n<p class=\"bwalignc\"><i>LiveRamp Agent Builders (LAB) program will supercharge library of purpose-built agents for marketers<\/i><\/p>\n<p>SAN FRANCISCO&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nLiveRamp (NYSE: RAMP), the leader in data collaboration, today announced LiveRamp Agent Builders (LAB), a new program to bring more partner-built agents into its network and accelerate marketers\u2019 ability to transform planning, measurement, activation, and data transformation with AI. During LAB\u2019s pilot period, brands will have access to agents from all of the AI companies participating in the program, enabling customers to focus on finding tools that create value.<\/p>\n<p>\n\u201cWe\u2019re continuing to make it easier for partners to bring agents onto our platform, and with it, unlocking more selection and easier deployment for customers prioritizing value and returns, all while continuing to build neutrality and trust into data collaboration,\u201d said Matt Karasick, Chief Product Officer at LiveRamp. \u201cThe closer we get to streamlining every priority marketers have on their agentic buying checklists, the faster we\u2019ll be able to help them drive value from agents, and tap the exponential potential these new tools drive.\u201d<\/p>\n<p>\nFollowing LiveRamp making <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fliveramp.com%2Fnews%2Fliveramp-expands-its-marketplace-to-data-models-and-agents-for-ai-use-cases&amp;esheet=54555497&amp;newsitemid=20260617773132&amp;lan=en-US&amp;anchor=AI-powered+agents+and+applications+available+through+its+Marketplace&amp;index=1&amp;md5=e5f2df2e4ef3818626f22b004f6ff062\">AI-powered agents and applications available through its Marketplace<\/a>, LAB further lowers the barriers to entry:<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Marketers<\/b> receive access to agents participating in the LAB pilot program, and can deploy agents for new or existing workflows using the LiveRamp platform.\n<\/li>\n<li><b>Partners<\/b> can leverage LiveRamp\u2019s APIs and MCP servers to make their agents available to all of LiveRamp\u2019s customers in tandem with the LiveRamp team.\n<\/li>\n<\/ul>\n<p>\nLAB\u2019s Founding Partners include agent solutions that are already available to LiveRamp\u2019s customers, including <b>SemantIQ<\/b>, which enables health and life sciences marketers to use AI-native workflows within the LiveRamp Clean Room to build, analyze, and activate healthcare provider audiences and generate faster media intelligence; <b>Newton Research<\/b>, which deploys intelligent agents to unlock unlimited analytics and media optimization across data environments, including LiveRamp&#8217;s Cross Media Intelligence, turning measurement into insights; <b>Akkio<\/b>, which enables media teams to move from audience discovery through analysis, segment creation, and activation, all in a single agentic workflow; and <b>Datalinx<\/b>, which automates the standardization, mapping, and maintenance of client first-party data and taxonomies for use across LiveRamp products.<\/p>\n<ul class=\"bwlistdisc\">\n<li>\n\u201cAI agents have the potential to transform how healthcare marketing teams interact with complex media and claims data, but only if they operate within governed, auditable environments. By deploying SemantIQ within the LiveRamp Clean Room, we\u2019re helping teams accelerate speed to insight and make better-informed decisions across audience creation, media analytics, planning, and optimization.\u201d \u2013 Manik Khanna, Co-founder &amp; CEO, SemantIQ<\/p>\n<\/li>\n<li>\nAlbertsons Media Collective is already working with founding partner Newton Research&#8217;s agent: \u201cAt Albertsons Media Collective, we\u2019re focused on advancing how data collaboration supports more effective marketing and measurement. LiveRamp has built the infrastructure that makes agentic data collaboration real, and we\u2019re excited to put it into practice with LAB partners like Newton Research. Together, we\u2019re unlocking comprehensive analytics across data environments, turning the full value of Cross-Media Intelligence into insights that inform decisions.\u201d \u2013 Liz Roche, Albertsons Media Collective<\/p>\n<\/li>\n<li>\n\u201cAkkio\u2019s and LiveRamp\u2019s partnership gives media teams a faster path from \u2018What audience should we target?\u2019 to a segment that\u2019s built, validated, and ready to activate, without the manual handoffs.\u201d &#8211; Jon Reilly, CEO and Co-Founder, Akkio<\/p>\n<\/li>\n<li>\n\u201cWe&#8217;ve produced great results for LiveRamp before, including delivering 99+% data mapping accuracy into Cross-Media Intelligence in minutes, and are excited to contribute as a founding partner in LAB. LiveRamp has built the essential infrastructure for helping brands connect, activate, and maximize the value of their data. Datalinx is designed to accelerate that process by automating the preparation, maintenance, and shaping of first-party data products, so customers can launch high-value use cases with LiveRamp&#8217;s products as quickly as possible.&#8221; \u2013 Joe Luchs, CEO, Datalinx<\/p>\n<\/li>\n<\/ul>\n<p>\nLiveRamp will continue to build on the success of the Founding Partners by opening up the LAB program to limited release, making it available to more marketers and agentic builders. To learn more about the program, please reach out to <a rel=\"nofollow\" href=\"mailto:LAB@liveramp.com\">LAB@liveramp.com<\/a>.<\/p>\n<p><b>About LiveRamp<\/b><\/p>\n<p>\nLiveRamp is shaping the future of responsible data collaboration between the world\u2019s leading brands, retailers, financial services providers, and healthcare innovators. As consumers embrace new AI-driven experiences, the LiveRamp data collaboration network exponentially expands the breadth and accuracy of the data on which marketing AI capabilities operate, powering deeper customer insight and measurable performance on a global scale.<\/p>\n<p>\nLiveRamp is headquartered in San Francisco, California, with offices worldwide. Learn more at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fliveramp.com&amp;esheet=54555497&amp;newsitemid=20260617773132&amp;lan=en-US&amp;anchor=LiveRamp.com&amp;index=2&amp;md5=628d6d5bcc8f64c26993fffc31d8f58a\">LiveRamp.com<\/a>.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260617773132r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260617773132\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260617773132\/en\/<\/a><\/span><\/p>\n<p><b>PR Contact<br \/>\n<\/b><br \/>David Okubo<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:PR@liveramp.com\">PR@liveramp.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United States North America California<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Software Consulting Artificial Intelligence Data Management Small Business Professional Services Technology Other Technology<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260617773132\/en\/2833140\/3\/LiveRamp-Logo-Pref-Pos-RGB.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers LiveRamp Agent Builders (LAB) program will supercharge library of purpose-built agents for marketers SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211; LiveRamp (NYSE: RAMP), the leader in data collaboration, today announced LiveRamp Agent Builders (LAB), a new program to bring more partner-built agents into its network and accelerate marketers\u2019 ability to transform planning, measurement, activation, and data transformation with AI. During LAB\u2019s pilot period, brands will have access to agents from all of the AI companies participating in the program, enabling customers to focus on finding tools that create value. \u201cWe\u2019re continuing to make it easier for partners to bring agents onto our platform, and with it, unlocking more selection and easier deployment for &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-973103","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers LiveRamp Agent Builders (LAB) program will supercharge library of purpose-built agents for marketers SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211; LiveRamp (NYSE: RAMP), the leader in data collaboration, today announced LiveRamp Agent Builders (LAB), a new program to bring more partner-built agents into its network and accelerate marketers\u2019 ability to transform planning, measurement, activation, and data transformation with AI. During LAB\u2019s pilot period, brands will have access to agents from all of the AI companies participating in the program, enabling customers to focus on finding tools that create value. \u201cWe\u2019re continuing to make it easier for partners to bring agents onto our platform, and with it, unlocking more selection and easier deployment for &hellip; Continue reading &quot;LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-17T12:33:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260617773132r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers\",\"datePublished\":\"2026-06-17T12:33:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\\\/\"},\"wordCount\":804,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&amp;sty=20260617773132r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\\\/\",\"name\":\"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers - 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/","og_locale":"en_US","og_type":"article","og_title":"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers - Market Newsdesk","og_description":"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers LiveRamp Agent Builders (LAB) program will supercharge library of purpose-built agents for marketers SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211; LiveRamp (NYSE: RAMP), the leader in data collaboration, today announced LiveRamp Agent Builders (LAB), a new program to bring more partner-built agents into its network and accelerate marketers\u2019 ability to transform planning, measurement, activation, and data transformation with AI. During LAB\u2019s pilot period, brands will have access to agents from all of the AI companies participating in the program, enabling customers to focus on finding tools that create value. \u201cWe\u2019re continuing to make it easier for partners to bring agents onto our platform, and with it, unlocking more selection and easier deployment for &hellip; Continue reading \"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/","og_site_name":"Market Newsdesk","article_published_time":"2026-06-17T12:33:40+00:00","og_image":[{"url":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260617773132r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers","datePublished":"2026-06-17T12:33:40+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/"},"wordCount":804,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/#primaryimage"},"thumbnailUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260617773132r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/liveramp-launches-agentic-partner-program-to-fast-track-agentic-deployments-for-customers\/","name":"LiveRamp Launches Agentic Partner Program to Fast-Track Agentic Deployments for Customers - 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