{"id":972491,"date":"2026-06-16T08:03:20","date_gmt":"2026-06-16T12:03:20","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/assurant-reports-1-6-billion-in-value-returned-to-consumers-in-q1-2026-highlighting-how-trade-ins-help-offset-smartphone-upgrade-costs\/"},"modified":"2026-06-16T08:03:20","modified_gmt":"2026-06-16T12:03:20","slug":"assurant-reports-1-6-billion-in-value-returned-to-consumers-in-q1-2026-highlighting-how-trade-ins-help-offset-smartphone-upgrade-costs","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/assurant-reports-1-6-billion-in-value-returned-to-consumers-in-q1-2026-highlighting-how-trade-ins-help-offset-smartphone-upgrade-costs\/","title":{"rendered":"Assurant Reports $1.6 Billion in Value Returned to Consumers in Q1 2026, Highlighting How Trade-Ins Help Offset Smartphone Upgrade Costs"},"content":{"rendered":"

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Assurant Reports $1.6 Billion in Value Returned to Consumers in Q1 2026, Highlighting How Trade-Ins Help Offset Smartphone Upgrade Costs<\/b><\/p>\n

After a record 2025, first-quarter growth shows how trade-ins, protection, and a strong\u00a0pre-owned\u00a0smartphone market are helping consumers get more value from every upgrade<\/i><\/p>\n

ATLANTA–(BUSINESS WIRE<\/a>)–Assurant, Inc.<\/b><\/a> (NYSE: AIZ), <\/b>a global company that redefines the boundaries of protection \u2013 safeguarding and servicing connected devices, homes, automobiles, and commercial equipment in partnership with the world\u2019s most successful brands, today released its Q1 2026 Mobile Trade-In and Upgrade Industry Trends Report<\/i><\/b><\/a>. Insights from the report show that consumers received $1.63 billion in value through mobile trade-in programs in the first quarter of 2026, up 31% from the same period in 2025.<\/p>\n

\nAssurant\u2019s latest report points to the growing role of smartphone trade-ins, which can return hundreds of dollars in value to consumers, helping offset higher upgrade costs. When paired with protection plans that help keep phones in good condition, trade-ins can turn routine device care into meaningful savings at upgrade.<\/p>\n

\nThe growing market for refurbished smartphones is also supporting trade-in value. As demand for high-quality pre-owned devices increases, trade-in programs provide a consistent supply. This helps strengthen trade-in offers while expanding access to more affordable smartphones for consumers who choose not to buy new.<\/p>\n

\n\u201cAs smartphone prices continue to rise, consumers are looking for smarter ways to manage upgrade costs \u2013 and trade-ins, especially when paired with protection, are playing a bigger role,\u201d said Biju Nair, EVP & President, Global Connected Living at Assurant. \u201cThis data shows trade-ins are doing more than helping consumers save on a new device. They\u2019re also supporting a growing market for high-quality refurbished smartphones, giving more people access to newer, reliable devices at a lower price and making it easier for consumers to access the full connected experience offered by premium device brands.”<\/p>\n

\nProtection plans do more than help consumers manage unexpected issues; they also preserve device condition over time. Devices in better condition typically qualify for higher trade-in values, with many consumers receiving up to 50% more than those with excessive wear or damage. That makes protection an important part of the value equation when it\u2019s time to upgrade.<\/p>\n

Q1 2026 HIGHLIGHTS<\/b><\/p>\n