{"id":962901,"date":"2026-05-14T11:38:35","date_gmt":"2026-05-14T15:38:35","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/phunware-appoints-dmitry-kroshka-as-chief-executive-officer-to-lead-2-0-strategy-engages-michael-cerda-to-drive-product-rollout\/"},"modified":"2026-05-14T11:38:35","modified_gmt":"2026-05-14T15:38:35","slug":"phunware-appoints-dmitry-kroshka-as-chief-executive-officer-to-lead-2-0-strategy-engages-michael-cerda-to-drive-product-rollout","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/phunware-appoints-dmitry-kroshka-as-chief-executive-officer-to-lead-2-0-strategy-engages-michael-cerda-to-drive-product-rollout\/","title":{"rendered":"Phunware Appoints Dmitry Kroshka as Chief Executive Officer to Lead 2.0 Strategy; Engages Michael Cerd\u00e1 to Drive Product Rollout"},"content":{"rendered":"
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\n Leadership Changes Align Strategy, Product Execution, and Commercial Rollout of Phunware\u2019s Next-Generation Guest Intelligence Platform<\/em>\n <\/p>\n

\n Company to Accelerate Product 2.0 Strategy Across Hospitality, Healthcare, and Large-Property Environments<\/em>\n <\/p>\n

\n AI Concierge Momentum, 95%+ Customer Retention, and Strong Cash Position Provide Foundation for Next Phase of Growth<\/em>\n <\/p>\n

AUSTIN, Texas, May 14, 2026 (GLOBE NEWSWIRE) — Phunware, Inc. (\u201cPhunware\u201d or the \u201cCompany\u201d) (NASDAQ: PHUN), a mobile-first enterprise cloud platform delivering location-aware customer intelligence and AI-enabled audience engagement tools, today announced a leadership transition and product strategy update designed to accelerate the Company\u2019s 2.0 Strategy and expand its footprint across hospitality, healthcare, and other large-property verticals.<\/p>\n

Effective immediately, Dmitry Kroshka has been appointed Chief Executive Officer. Mr. Kroshka has served as a senior advisor to Phunware since October 2025, working with the Company on growth strategy, product direction, and the development of its next-generation Guest Intelligence Platform. He will now lead the Company\u2019s 2.0 Strategy, with a focus on converting Phunware\u2019s mobile, location-aware, and customer engagement capabilities into a unified, AI-enabled platform for complex physical environments. Jeremy Krol, who has served as interim CEO, will return to his Chief Operating Officer role.<\/p>\n

Mr. Kroshka brings more than two decades of experience across AI, hospitality technology, marketing technology, SaaS, digital media, and consumer platforms, including leadership and advisory roles with Oracle, FCB Global, FOX Digital Entertainment, Spark Brands, and multiple venture-backed technology companies. His background in product strategy, revenue growth, customer engagement, and data-driven marketing aligns with Phunware\u2019s focus on scaling its next-generation Guest Intelligence Platform.<\/p>\n

In addition, Phunware has engaged Build Something Product Group (\u201cBSPG\u201d), the AI-first product and transformation practice founded by Michael Cerd\u00e1, to help lead the Company\u2019s product strategy and Product 2.0 rollout. Cerd\u00e1, whose prior product leadership includes Disney+, Marcus by Goldman Sachs (Apple Card), and Facebook Newsfeed, will serve as Phunware\u2019s senior product leader through the BSPG engagement. BSPG will also embed additional proven AI product and engineering leadership alongside the Phunware team to accelerate product development and commercial rollout.<\/p>\n

The leadership changes come as hospitality, healthcare, and large-property operators increasingly seek platforms that can connect mobile engagement, indoor location, behavioral data, and AI-driven personalization in real time. While traditional hospitality, CRM, and Martech systems generally help operators understand who the customer is and what the customer has done, Phunware\u2019s 2.0 Strategy is focused on helping operators better understand what guests are doing on-property and how to respond while those interactions are still happening.<\/p>\n

\u201cPhunware is entering a defining chapter,\u201d said Dmitry Kroshka, Chief Executive Officer of Phunware. \u201cThe Company has a strong installed base across marquee hospitality and healthcare properties, a more disciplined product portfolio, emerging AI Concierge momentum, and a strong cash position with no debt. Our objective now is to turn that foundation into focused execution.\u201d<\/p>\n

\u201cProduct 2.0 is about making Phunware\u2019s capabilities more unified, more intelligent, and easier for customers to deploy. We believe our location-aware deployments, mobile engagement tools, and real-world behavioral data create a strong foundation for AI-enabled guest intelligence across hospitality, healthcare, and adjacent large-property environments,\u201d concluded Mr. Kroshka.<\/p>\n

Following Phunware\u2019s first quarter 2026 results, reported on May 7, 2026, the Company enters this next phase with a stronger operating foundation and meaningful product momentum. Recent strategic, commercial, and financial milestones include:<\/p>\n