{"id":958741,"date":"2026-05-06T07:03:25","date_gmt":"2026-05-06T11:03:25","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/niq-brandbank-and-rangeme-advance-wellness-product-discovery\/"},"modified":"2026-05-06T07:03:25","modified_gmt":"2026-05-06T11:03:25","slug":"niq-brandbank-and-rangeme-advance-wellness-product-discovery","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/niq-brandbank-and-rangeme-advance-wellness-product-discovery\/","title":{"rendered":"NIQ Brandbank and RangeMe Advance Wellness Product Discovery"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>NIQ Brandbank and RangeMe Advance Wellness Product Discovery<\/b><\/p>\n<p class=\"bwalignc\"><i>Expanded integration brings verified wellness and functional attribute data into RangeMe, enabling faster, more confident product discovery for retail buyers.<\/i><\/p>\n<p>CHICAGO&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nNielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced an expanded integration between NIQ Brandbank and RangeMe, a leading online platform that streamlines new product discovery and sourcing between suppliers and retailers. The integration supports retailers in discovering emerging products, wellness\u2011forward attributes, and fast\u2011growing functional trends. The enhancement brings expanded verified product data into the RangeMe platform, helping retail buyers identify innovation with greater speed and clarity.<\/p>\n<p>\nAs shoppers increasingly look for foods, beverages, and everyday products that deliver benefits beyond basic nutrition, retailers are under pressure to quickly pinpoint items that meet very specific consumer needs. Verified attribute data has become central to that process. The growth in shoppers searching for functional products underscores the importance of high\u2011quality, enriched product information that supports accurate discovery and confident decision\u2011making.<\/p>\n<p>\nWith this latest expansion, RangeMe now surfaces a broader set of wellness and functional attributes powered by NIQ Brandbank\u2019s validated data. Through it, retail buyers can:<\/p>\n<ul class=\"bwlistdisc\">\n<li>\nFilter for high interest segments, including High\u2011Protein, Probiotics &amp; Prebiotics, No Added Sugar \/ Low Sugar, and GLP\u20111 Friendly<\/p>\n<\/li>\n<li>\nSearch for additional qualified and stated claims<\/p>\n<\/li>\n<li>\nBetter identify brands aligned to rapidly evolving shopper priorities<\/p>\n<\/li>\n<\/ul>\n<p>\n\u201cThis integration strengthens the tools retailers rely on to understand where consumer demand is heading,\u201d said Josh Walker, VP NA Brands, NIQ Brandbank. \u201cBy powering discovery with high\u2011quality, validated attribute data, we\u2019re helping retailers stay ahead of emerging trends and giving brands the visibility they deserve.\u201d<\/p>\n<p>\nThe launch builds on NIQ\u2019s broader strategy to bring standardized, accurate product attributes and forward\u2011looking insight together in one workflow. By combining NIQ Brandbank data with NIQ Product Insights (NPI), retailers gain earlier signals of rising ingredient demand, wellness trends, and whitespace opportunities enabling faster, more confident assortment decisions based on both verified product content and real\u2011time market behavior.<\/p>\n<p>\n\u201cOur goal is to give retail buyers the clearest possible view of what\u2019s new, what\u2019s trending, and what\u2019s gaining traction with consumers,\u201d said Wayne Bennett, SVP Retail at RangeMe. \u201cExpanding our attribute\u2011powered discovery capabilities with NIQ Brandbank\u2014and enriching them with NIQ Product Insights\u2014means the most innovative, high\u2011value products rise to the top. Retailers can move with greater speed, and brands can better showcase their strengths.\u201d<\/p>\n<p><b>FAQs<\/b><\/p>\n<p><b>What is the NIQ Brandbank and RangeMe collaboration?<\/b><\/p>\n<p>\nThe collaboration is an expanded integration that brings verified product data and wellness\u2011focused attributes from NIQ Brandbank into the RangeMe platform to improve discovery of innovative products.<\/p>\n<p><b>How do NIQ Brandbank and RangeMe work together?<\/b><\/p>\n<p>\nNIQ Brandbank supplies validated product attributes that power filtering and discovery in the RangeMe platform, helping buyers identify relevant products quickly and with confidence.<\/p>\n<p><b>What capabilities does the combined solution enable?<\/b><\/p>\n<p>\nThe solution enables attribute\u2011driven product discovery, earlier identification of wellness and functional trends, and faster, more informed assortment decisions using trusted data.<\/p>\n<p><b>Who is this solution designed for?<\/b><\/p>\n<p>\nIt\u2019s designed for retail buyers seeking faster discovery and brands looking to increase visibility through accurate, validated product content.<\/p>\n<p><b>About NIQ Brandbank<\/b><\/p>\n<p>\nNIQ Brandbank, being part of NielsenIQ (NYSE: NIQ), is a leading provider of digital product content solutions enabling more than 52,000+ brands and 700+ retailers and wholesalers across the globe in over 39 countries to deliver the best shopping experience by giving them the ability to capture and share rich digital product content on all channels seamlessly. NIQ Brandbank\u2019s end-to-end solutions connect shoppers to the most up to date and relevant digital product content making consumer goods more discoverable and engaging.<\/p>\n<p>\nFor more information, please visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Flanding-page%2Fbrandbank%2F&amp;esheet=54529315&amp;newsitemid=20260506818590&amp;lan=en-US&amp;anchor=https%3A%2F%2Fnielseniq.com%2Fglobal%2Fen%2Flanding-page%2Fbrandbank%2F&amp;index=1&amp;md5=641ab1b695e2ae7c4a5ea10951003226\"><b>https:\/\/nielseniq.com\/global\/en\/landing-page\/brandbank\/<\/b><\/a><\/p>\n<p><b>About RangeMe<\/b><\/p>\n<p>\nRangeMe, an ECRM company, is the leading online platform that streamlines new product discovery and sourcing between suppliers and retailers. The platform empowers retail buyers to efficiently discover innovative and emerging products, while streamlining the inbound product submission process. For product suppliers, RangeMe enables them to grow their retail relationships with a platform that gives them the tools to manage their products, market their brand, and build brand awareness. Integrated into the ECRM product offering, RangeMe adds increased breadth and depth to the industry\u2019s most complete sourcing solution for top retailers and product suppliers in the U.S. and around the world.<\/p>\n<p>\nFor more information, please visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.rangeme.com%2F&amp;esheet=54529315&amp;newsitemid=20260506818590&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.rangeme.com%2F&amp;index=2&amp;md5=5b1de85a8b519f018ebb35f233e60f38\">https:\/\/www.rangeme.com\/<\/a><\/p>\n<p><b>Forward Looking Statement<\/b><\/p>\n<p>\nThis press release regarding integration between NIQ Brandbank and RangeMe may contain forward-looking statements regarding anticipated consumer behaviors, market trends, and industry developments. These statements reflect current expectations and projections based on available data, historical patterns, and various assumptions. Words such as \u201cexpects,\u201d \u201canticipates,\u201d \u201cprojects,\u201d \u201cbelieves,\u201d \u201cforecasts,\u201d \u201cplan,\u201d \u201clook ahead,\u201d and similar expressions are intended to identify such forward-looking statements. These statements are not guarantees of future outcomes and are subject to inherent uncertainties, including changes in consumer preferences, economic conditions, technological advancements, and competitive dynamics. Actual results may differ materially from those expressed or implied in these statements. While we strive to base our insights on reliable data and sound methodologies, we undertake no obligation to update any forward-looking statements to reflect future events or circumstances, except to the extent required by applicable law.<\/p>\n<p>\n\u00a9 2026 Nielsen Consumer LLC. All Rights Reserved<\/p>\n<p>\nNIQ-GENERAL<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260506818590r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260506818590\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260506818590\/en\/<\/a><\/span><\/p>\n<p><b>Media Contact:<br \/>\n<\/b><br \/>NIQ North America Communications<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:NIQ.NACommunications@nielseniq.com\">NIQ.NACommunications@nielseniq.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Illinois United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Technology Content Marketing Fitness &amp; Nutrition Marketing Communications Food\/Beverage Health Supply Chain Management Retail Food Tech<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260506818590\/en\/2795487\/3\/NIQ-logo-bright-blue-web.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>NIQ Brandbank and RangeMe Advance Wellness Product Discovery Expanded integration brings verified wellness and functional attribute data into RangeMe, enabling faster, more confident product discovery for retail buyers. CHICAGO&#8211;(BUSINESS WIRE)&#8211; NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced an expanded integration between NIQ Brandbank and RangeMe, a leading online platform that streamlines new product discovery and sourcing between suppliers and retailers. The integration supports retailers in discovering emerging products, wellness\u2011forward attributes, and fast\u2011growing functional trends. The enhancement brings expanded verified product data into the RangeMe platform, helping retail buyers identify innovation with greater speed and clarity. As shoppers increasingly look for foods, beverages, and everyday products that deliver benefits beyond basic nutrition, retailers are under pressure to &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/niq-brandbank-and-rangeme-advance-wellness-product-discovery\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;NIQ Brandbank and RangeMe Advance Wellness Product Discovery&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-958741","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>NIQ Brandbank and RangeMe Advance Wellness Product Discovery - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/niq-brandbank-and-rangeme-advance-wellness-product-discovery\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NIQ Brandbank and RangeMe Advance Wellness Product Discovery - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"NIQ Brandbank and RangeMe Advance Wellness Product Discovery Expanded integration brings verified wellness and functional attribute data into RangeMe, enabling faster, more confident product discovery for retail buyers. CHICAGO&#8211;(BUSINESS WIRE)&#8211; NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced an expanded integration between NIQ Brandbank and RangeMe, a leading online platform that streamlines new product discovery and sourcing between suppliers and retailers. The integration supports retailers in discovering emerging products, wellness\u2011forward attributes, and fast\u2011growing functional trends. The enhancement brings expanded verified product data into the RangeMe platform, helping retail buyers identify innovation with greater speed and clarity. 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CHICAGO&#8211;(BUSINESS WIRE)&#8211; NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced an expanded integration between NIQ Brandbank and RangeMe, a leading online platform that streamlines new product discovery and sourcing between suppliers and retailers. The integration supports retailers in discovering emerging products, wellness\u2011forward attributes, and fast\u2011growing functional trends. The enhancement brings expanded verified product data into the RangeMe platform, helping retail buyers identify innovation with greater speed and clarity. 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