{"id":956051,"date":"2026-04-29T10:24:40","date_gmt":"2026-04-29T14:24:40","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/bath-body-works-appoints-veronique-gabai-pinsky-as-chief-brand-product-officer\/"},"modified":"2026-04-29T10:24:40","modified_gmt":"2026-04-29T14:24:40","slug":"bath-body-works-appoints-veronique-gabai-pinsky-as-chief-brand-product-officer","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/bath-body-works-appoints-veronique-gabai-pinsky-as-chief-brand-product-officer\/","title":{"rendered":"Bath & Body Works Appoints Veronique Gabai-Pinsky as Chief Brand & Product Officer"},"content":{"rendered":"

\nAs\u00a0chief brand & product officer, Gabai-Pinsky will lead brand, product, creative and design to further accelerate Bath & Body Works\u2019 transformation and innovation
\n<\/h2>\n
\n

COLUMBUS, Ohio, April 29, 2026 (GLOBE NEWSWIRE) — Bath & Body Works, Inc. (NYSE: BBWI) today announced the appointment of Veronique Gabai-Pinsky as its first-ever chief brand\u202f& product officer, effective\u202fMay 18, 2026, building on her contributions as a creative product & brand adviser to the company.\u202f\u202f\u00a0<\/p>\n

As chief brand\u202f&\u202fproduct officer, Gabai-Pinsky will lead the company\u2019s brand and product organization further elevating Bath & Body Works\u2019 consumer proposition, advancing its\u202ffragrance\u202fleadership, accelerating innovation, and reigniting the brand. She will join the Executive Leadership Team and report to Chief Executive Officer Daniel\u202fHeaf.\u202f\u00a0<\/p>\n

\u201cThis is a critical role for Bath & Body Works as we continue to transform the business, modernize our consumer offering and return the brand to growth,\u201d said Heaf. \u201cSince joining us as an adviser, Veronique has already made an impact, bringing renewed creativity and a strong instinct for how to connect authentically with today\u2019s consumers. As our first\u00a0chief brand & product officer, she brings a powerful combination of deep product experience, fragrance\u00a0expertise,\u00a0brand\u00a0building and a track record of translating consumer insight into compelling products and brands. With her leadership, we are strengthening our ability to create innovative products, re-ignite our brand and meet the evolving expectations of today\u2019s consumer.\u201d\u00a0<\/p>\n

Gabai-Pinsky brings three decades of experience across beauty, fragrance,\u202ffashion\u202fand luxury. Most recently, she founded her namesake brand, Veronique Gabai. Prior to that, she served as president of the Vera Wang Group, overseeing global operations, and spent 13 years at The Est\u00e9e Lauder Companies, including her instrumental role as global president of the company\u2019s fragrance division and independent skincare brands. Earlier in her career, she held leadership roles at Symrise,\u202fGuerlain\u202fand L\u2019Or\u00e9al. Since November 2025, she has been serving as a creative product & brand adviser to Bath & Body Works, partnering with teams to elevate the brand and product experience.<\/p>\n

\u201cConsumers today are looking for more from the brands they love: greater efficacy, more intentional craftsmanship, more meaningful experiences, a value system they can share and a community they are proud to belong to,\u201d said Gabai-Pinsky. \u201cBath & Body Works has a unique ability to connect product, emotion and everyday feel-good rituals in a way very few brands can. Having seen firsthand the strength of the team and the opportunity ahead,\u202fI\u2019m\u202fexcited and honored to build on that momentum by elevating product innovation, deepening our storytelling and connection with consumers, and creating even more inspiring experiences that resonate with today\u2019s consumer.\u201d\u00a0<\/p>\n

\n
\n ABOUT BATH & BODY WORKS\u00a0<\/u>
\n <\/strong>\u00a0<\/p>\n

Bath & Body Works is a global leader in personal care and home fragrance, driven by the belief that everybody deserves to feel good. The brand\u2019s beloved and iconic scents are expertly crafted for exceptional performance and a luxury fragrance experience. Formulated with thoughtfully chosen ingredients, Bath & Body Works\u2019 body care products are available in multiple forms including fine fragrance mist, body cream, lotion, eau de parfum, body wash, hand soap, sanitizer and more. The brand\u2019s famous 3-wick candles are made with rich, high quality fragrance oils layered throughout a premium soy wax base, for up to 45 hours of room-filling fragrance. Consumers can shop Bath & Body Works anytime and anywhere they choose, from welcoming, in-store experiences at more than 1,900 stores in the U.S. and Canada, 500-plus international locations, online at bathandbodyworks.com and on Amazon.\u00a0\u00a0<\/p>\n

\n
\n MEDIA CONTACT:<\/u>
\n <\/strong>
\n
Emmy Beach
Communications@bbw.com<\/a><\/p>\n

\"\"
\n
\n \"\"\n <\/div>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

As\u00a0chief brand & product officer, Gabai-Pinsky will lead brand, product, creative and design to further accelerate Bath & Body Works\u2019 transformation and innovation COLUMBUS, Ohio, April 29, 2026 (GLOBE NEWSWIRE) — Bath & Body Works, Inc. (NYSE: BBWI) today announced the appointment of Veronique Gabai-Pinsky as its first-ever chief brand\u202f& product officer, effective\u202fMay 18, 2026, building on her contributions as a creative product & brand adviser to the company.\u202f\u202f\u00a0 As chief brand\u202f&\u202fproduct officer, Gabai-Pinsky will lead the company\u2019s brand and product organization further elevating Bath & Body Works\u2019 consumer proposition, advancing its\u202ffragrance\u202fleadership, accelerating innovation, and reigniting the brand. She will join the Executive Leadership Team and report to Chief Executive Officer Daniel\u202fHeaf.\u202f\u00a0 \u201cThis is a critical role for Bath & … <\/p>\n

Continue reading “Bath & Body Works Appoints Veronique Gabai-Pinsky as Chief Brand & Product Officer”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-956051","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nBath & Body Works Appoints Veronique Gabai-Pinsky as Chief Brand & Product Officer - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/bath-body-works-appoints-veronique-gabai-pinsky-as-chief-brand-product-officer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bath & Body Works Appoints Veronique Gabai-Pinsky as Chief Brand & Product Officer - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"As\u00a0chief brand & product officer, Gabai-Pinsky will lead brand, product, creative and design to further accelerate Bath & Body Works\u2019 transformation and innovation COLUMBUS, Ohio, April 29, 2026 (GLOBE NEWSWIRE) — Bath & Body Works, Inc. (NYSE: BBWI) today announced the appointment of Veronique Gabai-Pinsky as its first-ever chief brand\u202f& product officer, effective\u202fMay 18, 2026, building on her contributions as a creative product & brand adviser to the company.\u202f\u202f\u00a0 As chief brand\u202f&\u202fproduct officer, Gabai-Pinsky will lead the company\u2019s brand and product organization further elevating Bath & Body Works\u2019 consumer proposition, advancing its\u202ffragrance\u202fleadership, accelerating innovation, and reigniting the brand. 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