{"id":954247,"date":"2026-04-23T09:11:21","date_gmt":"2026-04-23T13:11:21","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/remitly-expands-whatsapp-send-to-new-markets-launches-request-money-to-capture-growing-customer-demand\/"},"modified":"2026-04-23T09:11:21","modified_gmt":"2026-04-23T13:11:21","slug":"remitly-expands-whatsapp-send-to-new-markets-launches-request-money-to-capture-growing-customer-demand","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/remitly-expands-whatsapp-send-to-new-markets-launches-request-money-to-capture-growing-customer-demand\/","title":{"rendered":"Remitly Expands WhatsApp Send to New Markets, Launches \u201cRequest Money\u201d to Capture Growing Customer Demand"},"content":{"rendered":"

\nNew “Request Money” offering, geographic expansion to the UK, Canada, and Spain, and record engagement further\u2019s Remitly’s evolution into a trusted financial platform built for cross-border lives
\n<\/h2>\n
\n

SEATTLE, April 23, 2026 (GLOBE NEWSWIRE) — Remitly Global, Inc. (NASDAQ: RELY), a trusted provider of financial services that transcend borders, today announced the expansion of its WhatsApp Send offering to include additional country support and a new \u201cRequest Money\u201d offering that allows recipients to initiate transfers, marking a meaningful step in Remitly’s evolution from a trusted financial platform built for cross-border lives.<\/p>\n

\n Recipients in Mexico Can Now Request Money <\/strong>
\n
The money movement experience no longer has to start with the sender. In partnership with Elektra, Remitly has launched “Request Money,” now allowing recipients who bank with Elektra in Mexico to initiate a transfer request directly. The sender receives a secure checkout link generated by the recipient via Elektra and can initiate the transfer in seconds \u2014 all via WhatsApp, no app download required.<\/p>\n

\n Expanding Access Across Send and Receive Markets<\/strong>
\n
Remitly is also expanding country support for WhatsApp send. In addition to the US, customers in the UK, Canada, and Spain can now send via WhatsApp to 14 countries, including our largest receiving markets: India, Mexico, and the Philippines.<\/p>\n

\u201cOur customers already use WhatsApp to stay connected; it\u2019s where their lives happen,\u201d said Ankur Sinha, Chief Product and Technology Officer of Remitly. \u201cBy bringing Remitly deeper into that ecosystem \u2014 and now giving recipients a voice in how that money moves \u2014 we are making the essential task of sending money home as easy as sending a text message.\u201d<\/p>\n

\n Capturing Growing Demand in Latin America<\/strong>
\n
This expansion comes at a pivotal time for the industry. 2025 marked one of the highest periods of cross-border payment volume growth to Latin America in two decades. This was driven in significant part by a continuing shift from cash to digital channels, with digital transactions industry-wide now accounting for roughly half of all volumes.1<\/sup> The implementation of a 1% United States federal tax on cash remittances, effective January 1, 2026, is expected to accelerate this shift further.<\/p>\n

As a leading digital, cross-border money movement platform for customers transferring funds into Latin America, Remitly\u2019s Send via WhatsApp offering can be an important bridge for offline senders looking for a better way to send money home to their families. By meeting senders in the platform they already trust, Remitly can convert the digital-hesitant to digital-confident.<\/p>\n

This year Remitly launched two complementary WhatsApp Send campaigns to increase awareness of the benefits of digital and in-app remittances, including \u201cSkip the Line,\u201d a campaign focused on converting offline senders by sharing the relative cost advantages and convenience of digital money transfers, and a Community Ambassador program, leveraging grassroots ambassadors to onboard offline-first customers.<\/p>\n

\n Strong Early Adoption<\/strong>
\n
Since Remitly launched<\/u><\/a> its WhatsApp Send offering last April, early adoption has been strong. Customers like Josue, a Canadian resident with family in Columbia, are leading that adoption. Josue discovered WhatsApp Send through an ad and was initially skeptical \u2013 it seemed too simple. After trying it, the app was able to surface his recipients instantly, and he initiated a transfer without downloading another app. Unique WhatsApp send sessions grew more than 62% in Q1 2026 compared to Q4 2025 as customers increasingly rely on WhatsApp Send to check live rates, initiate transactions, and resolve questions in real time.<\/p>\n

\n About Remitly<\/strong>
\n
Remitly is a trusted provider of financial services that transcend borders. With a footprint spanning more than 175 countries, Remitly has built one of the world\u2019s leading global money movement platforms, trusted by millions of customers. Remitly continues to evolve beyond a remittance company into a diversified, cross-border financial services provider, serving both consumers and businesses across a growing set of use cases.<\/p>\n

\n Contacts<\/strong>\n <\/p>\n

\n Media Inquiries:<\/strong>
\n
Ali Sylte
press@remitly.com<\/a><\/u><\/p>\n

\n Investor Relations:<\/strong>
\n
Luv Sodha
ir@remitly.com<\/a><\/u><\/p>\n

\n 1 <\/sup>The Dialogue, \u201cRemittance Transfers in 2025: The Year in Review\u201d<\/p>\n

\"\"
\n
\n \"\"\n <\/div>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

New “Request Money” offering, geographic expansion to the UK, Canada, and Spain, and record engagement further\u2019s Remitly’s evolution into a trusted financial platform built for cross-border lives SEATTLE, April 23, 2026 (GLOBE NEWSWIRE) — Remitly Global, Inc. (NASDAQ: RELY), a trusted provider of financial services that transcend borders, today announced the expansion of its WhatsApp Send offering to include additional country support and a new \u201cRequest Money\u201d offering that allows recipients to initiate transfers, marking a meaningful step in Remitly’s evolution from a trusted financial platform built for cross-border lives. Recipients in Mexico Can Now Request Money The money movement experience no longer has to start with the sender. In partnership with Elektra, Remitly has launched “Request Money,” now allowing … <\/p>\n

Continue reading “Remitly Expands WhatsApp Send to New Markets, Launches \u201cRequest Money\u201d to Capture Growing Customer Demand”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-954247","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nRemitly Expands WhatsApp Send to New Markets, Launches \u201cRequest Money\u201d to Capture Growing Customer Demand - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/remitly-expands-whatsapp-send-to-new-markets-launches-request-money-to-capture-growing-customer-demand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Remitly Expands WhatsApp Send to New Markets, Launches \u201cRequest Money\u201d to Capture Growing Customer Demand - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"New “Request Money” offering, geographic expansion to the UK, Canada, and Spain, and record engagement further\u2019s Remitly’s evolution into a trusted financial platform built for cross-border lives SEATTLE, April 23, 2026 (GLOBE NEWSWIRE) — Remitly Global, Inc. (NASDAQ: RELY), a trusted provider of financial services that transcend borders, today announced the expansion of its WhatsApp Send offering to include additional country support and a new \u201cRequest Money\u201d offering that allows recipients to initiate transfers, marking a meaningful step in Remitly’s evolution from a trusted financial platform built for cross-border lives. Recipients in Mexico Can Now Request Money The money movement experience no longer has to start with the sender. 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