{"id":952181,"date":"2026-04-16T12:37:23","date_gmt":"2026-04-16T16:37:23","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/"},"modified":"2026-04-16T12:37:23","modified_gmt":"2026-04-16T16:37:23","slug":"nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/","title":{"rendered":"Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership"},"content":{"rendered":"<h2>\nCompany targets one of the largest and most complex water safety markets in the U.S. to accelerate growth.<br \/>\n<\/h2>\n<div class=\"mw_release\">\n<p align=\"justify\">SOUTH ORANGE, N.J., April  16, 2026  (GLOBE NEWSWIRE) &#8212; <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=ti8Cq7GfOp_pwsbFQJpF54tz5V4VJJOrbNYfeFGxfz7zMhQC06TmRgv2qbQcNhCHxmjEcZ2etJHeSHJgABZDIQ==\" rel=\"nofollow\" target=\"_blank\">Nephros, Inc.<\/a> (Nasdaq: NEPH), a leading water technology company providing filtration solutions to the medical and commercial markets, today announced an expansion of its strategic focus in the Greater New York City region with the addition of Dana Cunningham as a dedicated regional sales leader.<\/p>\n<p align=\"justify\">The Greater New York market represents one of the most densely populated and infrastructure-intensive regions in the United States, with a high concentration of healthcare facilities, aging water systems, and increasing regulatory and operational focus on waterborne pathogen risk. Based on internal estimates, Nephros believes this region represents a $25 million annual addressable opportunity for point-of-use filtration and related services and represents a key driver of future growth.<\/p>\n<p align=\"justify\">Ms. Cunningham brings more than a decade of experience in sales leadership to the New York City and Long Island region, including leadership roles across telecommunications, healthcare distribution, and insurance services. She was first introduced to Nephros products while supporting healthcare customers with infection prevention initiatives, including Legionella response efforts.<\/p>\n<p align=\"justify\">\u201cHaving seen firsthand how critical water quality is to patient safety and facility operations, I\u2019m excited to join a company whose solutions make a meaningful difference,\u201d said Dana Cunningham. \u201cNephros stands out for both the performance of its products and the expertise of its team.\u201d<\/p>\n<p align=\"justify\">Nephros\u2019 decision to establish dedicated coverage in the region reflects a targeted strategy to increase penetration in high-value markets where regulatory scrutiny, infrastructure complexity, and risk awareness are converging.<\/p>\n<p align=\"justify\">\u201cAt Nephros, we are intentionally focusing resources on markets where the need for advanced water quality solutions is both immediate and growing,\u201d said Robert Banks, President and CEO of Nephros. \u201cThe Greater New York region is a prime example of how increasing attention to water safety in a complex region will allow us to scale. Dana\u2019s deep regional experience positions us to better serve customers and accelerate our growth in this important market.\u201d<\/p>\n<p align=\"justify\">With a localized, hands-on approach, Cunningham will focus on expanding relationships with healthcare systems, commercial facilities, and channel partners, supporting customers in proactively managing water quality risks through Nephros\u2019 differentiated filtration solutions.<\/p>\n<p align=\"justify\">This expansion aligns with Nephros\u2019 broader growth strategy to deliver value through a combination of innovative products, responsive service, and deep domain expertise, enabling customers to proactively manage water quality and reduce risk to drive increased adoption across key markets.<\/p>\n<p align=\"justify\">\n        <strong>About Nephros<\/strong><br \/>\n        <br \/>Nephros is committed to improving the human relationship with water through leading, accessible technology. We provide innovative water filtration products and services, along with water-quality education, as part of an integrated approach to water safety. Nephros products serve the needs of customers within healthcare and commercial markets, offering both proactive and emergency solutions for water management.<\/p>\n<p align=\"justify\">For more information about Nephros, please visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=DhspfX_9w-QZ3V6MHXxsZ2YalHIk17u6TucrdmnsrcLkG0pr7vSYSazIJjgHIDmFfFZa0r2kguNm91jpmtLALA==\" rel=\"nofollow\" target=\"_blank\">nephros.com<\/a>.<\/p>\n<p align=\"justify\">\n        <strong>Forward-Looking Statements<\/strong><br \/>\n        <br \/>This release contains forward-looking statements that are subject to various risks and uncertainties. Such statements include statements regarding Nephros\u2019 beliefs regarding the size of the Greater New York City market for its products, the expected benefits that Nephros will realize by its expanded focus into the Greater New York City market, the expected benefits that Nephros will realize from its water management program consulting service offering, , and other statements that are not historical facts, including statements that may be accompanied by the words \u201cintends,\u201d \u201cmay,\u201d \u201cwill,\u201d \u201cplans,\u201d \u201cexpects,\u201d \u201canticipates,\u201d \u201cprojects,\u201d \u201cpredicts,\u201d \u201cestimates,\u201d \u201caims,\u201d \u201cbelieves,\u201d \u201chopes,\u201d \u201cpotential\u201d or similar words. Actual results could differ materially from those described in these forward-looking statements due to certain factors, including Nephros\u2019 ability to further develop its sales organization and realize increased revenues, the extent to which financial results based on emergency response sales can be outside Nephros\u2019 control, U.S. tariff and trade policy, inflationary factors and other economic and competitive conditions, the availability of capital when needed, dependence on third-party manufacturers and researchers, and regulatory reforms. These and other risks and uncertainties are detailed in Nephros\u2019 reports filed with the U.S. Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2025. You should not place undue reliance on forward-looking statements. Each forward-looking statement speaks only as of the date of this release, and Nephros does not undertake any responsibility to update any forward-looking statements that it makes, except as may be required by law.<\/p>\n<p align=\"justify\">\n        <strong>Investor Relations Contacts:<\/strong><br \/>\n        <br \/>Kirin Smith, President<br \/>PCG Advisory, Inc.<br \/>(646) 823-8656<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Pr9FCq8-AxpNNxCAfMAy82-dHHlvFYqZsJgFp-96M2Gv3EKP8HxRML-nR9RDUaMoLmCdRQgSg6F09nloRSsEQ7hHQgPbeGCuGpz_8vSYRTo=\" rel=\"nofollow\" target=\"_blank\">ksmith@pcgadvisory.com<\/a><\/p>\n<p align=\"left\">Robert Banks, CEO<br \/>Nephros, Inc.<br \/>(201) 343-5202 x110<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=jffeQzHtc7kInhK1wJ-7zhr8dzw_VNCW5F5WQZBV5ox6Z8VAYIATVVgLTc8Vw_SURjJ-hrs3gXadheevbaCoehJthP7gumettVPyezQa0wSWMIJah7_kN5TpfCyP8NJE\" rel=\"nofollow\" target=\"_blank\">robert.banks@nephros.com<\/a><\/p>\n<p>      <img decoding=\"async\" alt=\"\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTY5MTM0MCM3NTM5Njk3IzUwMDE1MDA4NA==\" \/><br \/>\n      <br \/>\n      <img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/ZWM2ZGVkOGUtNGRkYi00MGIwLWE1NDktY2I1ODliYWMyMGExLTUwMDE1MDA4NC0yMDI2LTA0LTE2LWVu\/tiny\/Nephros-Inc-.png\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Company targets one of the largest and most complex water safety markets in the U.S. to accelerate growth. SOUTH ORANGE, N.J., April 16, 2026 (GLOBE NEWSWIRE) &#8212; Nephros, Inc. (Nasdaq: NEPH), a leading water technology company providing filtration solutions to the medical and commercial markets, today announced an expansion of its strategic focus in the Greater New York City region with the addition of Dana Cunningham as a dedicated regional sales leader. The Greater New York market represents one of the most densely populated and infrastructure-intensive regions in the United States, with a high concentration of healthcare facilities, aging water systems, and increasing regulatory and operational focus on waterborne pathogen risk. Based on internal estimates, Nephros believes this region represents &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-952181","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Company targets one of the largest and most complex water safety markets in the U.S. to accelerate growth. SOUTH ORANGE, N.J., April 16, 2026 (GLOBE NEWSWIRE) &#8212; Nephros, Inc. (Nasdaq: NEPH), a leading water technology company providing filtration solutions to the medical and commercial markets, today announced an expansion of its strategic focus in the Greater New York City region with the addition of Dana Cunningham as a dedicated regional sales leader. The Greater New York market represents one of the most densely populated and infrastructure-intensive regions in the United States, with a high concentration of healthcare facilities, aging water systems, and increasing regulatory and operational focus on waterborne pathogen risk. Based on internal estimates, Nephros believes this region represents &hellip; Continue reading &quot;Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-16T16:37:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTY5MTM0MCM3NTM5Njk3IzUwMDE1MDA4NA==\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership\",\"datePublished\":\"2026-04-16T16:37:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\\\/\"},\"wordCount\":762,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTY5MTM0MCM3NTM5Njk3IzUwMDE1MDA4NA==\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\\\/\",\"name\":\"Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership - 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SOUTH ORANGE, N.J., April 16, 2026 (GLOBE NEWSWIRE) &#8212; Nephros, Inc. (Nasdaq: NEPH), a leading water technology company providing filtration solutions to the medical and commercial markets, today announced an expansion of its strategic focus in the Greater New York City region with the addition of Dana Cunningham as a dedicated regional sales leader. The Greater New York market represents one of the most densely populated and infrastructure-intensive regions in the United States, with a high concentration of healthcare facilities, aging water systems, and increasing regulatory and operational focus on waterborne pathogen risk. Based on internal estimates, Nephros believes this region represents &hellip; Continue reading \"Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/","og_site_name":"Market Newsdesk","article_published_time":"2026-04-16T16:37:23+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTY5MTM0MCM3NTM5Njk3IzUwMDE1MDA4NA==","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership","datePublished":"2026-04-16T16:37:23+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/"},"wordCount":762,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTY5MTM0MCM3NTM5Njk3IzUwMDE1MDA4NA==","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/nephros-expands-strategic-focus-in-greater-new-york-market-with-dedicated-regional-leadership\/","name":"Nephros Expands Strategic Focus in Greater New York Market with Dedicated Regional Leadership - 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