{"id":952076,"date":"2026-04-16T11:35:20","date_gmt":"2026-04-16T15:35:20","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/launch-of-dts-autostage-broadcaster-portal-premium-tier-sets-new-radio-intelligence-and-measurement-standard\/"},"modified":"2026-04-16T11:35:20","modified_gmt":"2026-04-16T15:35:20","slug":"launch-of-dts-autostage-broadcaster-portal-premium-tier-sets-new-radio-intelligence-and-measurement-standard","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/launch-of-dts-autostage-broadcaster-portal-premium-tier-sets-new-radio-intelligence-and-measurement-standard\/","title":{"rendered":"Launch of DTS AutoStage Broadcaster Portal Premium Tier Sets New Radio Intelligence and Measurement Standard"},"content":{"rendered":"

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Launch of DTS AutoStage Broadcaster Portal Premium Tier Sets New Radio Intelligence and Measurement Standard<\/b><\/p>\n

New features enable premium subscribers to access unprecedented daypart-level station ranking detail, reported in near real-time as DTS AutoStage surpasses 16 million vehicles globally<\/i><\/p>\n

LAS VEGAS–(BUSINESS WIRE<\/a>)–
\nXperi Inc. (NYSE: XPER) today announced the launch of DTS AutoStage Broadcaster Portal Premium,<\/b> a new standard in radio intelligence that advances the company\u2019s existing broadcaster portal to provide radio stations with the most comprehensive and timely listening analytics available on the market. The new premium tier features go live on April 16 and will be demonstrated in Xperi\u2019s booth (#C2259) at the NAB Show Las Vegas, April 18-22.<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260416839947\/en\/<\/a><\/p>\n

\"Station<\/p>\n

Station Ranking with Dayparts in the DTS AutoStage Broadcaster Portal Premium<\/p>\n<\/div>\n

\nBuilt on the DTS AutoStage platform \u2014 now integrated into more than 16 million vehicles globally, with an average of six hours of listening data per month in markets where cars are tuning into AM\/FM radio, generating more than 34 million hours of listening data per month in the U.S. alone \u2014 the DTS AutoStage Broadcaster Portal Premium gives subscribing radio stations access, for the first time, to competitive station rankings by daypart (delivered in near real-time) as well as expanded music charts, which are exportable.<\/p>\n

\n\u201cWe knew when we first launched the DTS AutoStage Broadcaster Portal that we were capturing lightning in a bottle by providing radio stations with a level of visibility into their audience that had not previously existed,\u201d said Joe D\u2019Angelo, senior vice president of commercial strategy and partnerships, Xperi. \u201cAs we talked to broadcasters across the country, we worked to advance the portal to bring them exactly the kind of granular, actionable intelligence they needed. The result is our new premium tier, which for the first time in our industry, enables broadcasters of every<\/i> size \u2014 from major-market leaders to local community stations \u2014 to see where their stations rank in their markets and neighboring markets, at any hour of the day!\u201d<\/p>\n

\nOriginally launched in 2023, the DTS AutoStage Broadcaster Portal analyzes over 12 billion pieces of data monthly and is currently used by thousands of stations across the U.S., generating metrics that enable radio stations to compete more effectively and expand their audiences in the digital age. Market samples are significant, from the biggest markets to the smallest. For example, vehicle coverage in NYC is 247,000, Cleveland: 46,312, Birmingham, AL: 19,211, Jackson, MS:7,117, and market #302 \u2014 Kokomo, IN, is 1,464 as of the beginning of April.<\/p>\n

\n\u201cSixty-six percent of U.S. adults listen to AM\/FM radio daily, making radio one of the most powerful forces in media \u2014 and most of that listening is done in the car, with only the tiniest slice of that audience represented in traditional listening analytics,\u201d continued D\u2019Angelo. \u201cOur DTS AutoStage Broadcaster Portal Premium opens up a much wider window into listener behavior, one that telescopes right into where audiences are listening, when they are listening, how long they are listening, and the content they enjoy most \u2014 delivering that intelligence with unprecedented speed and scope for smarter programming, decisions, stronger audience connections and new opportunities for monetization.\u201d<\/p>\n

\nThe scope of the DTS AutoStage platform, which delivers a unified digital entertainment solution for passenger vehicles, enables the premium tier to set a new industry audience measurement standard. Today, DTS AutoStage spans 13 major automotive brands, including Mercedes-Benz, Maybach, Hyundai, Genesis, Kia, BMW, MINI, Ford, Lincoln, Nissan, Infiniti, Tesla and Audi. Its global vehicle footprint has grown 300% since 2024, achieving a scale that delivers audience listening analytics across 302 distinct U.S. markets, including those that previously had little or no measurement capabilities. With $17 billion in annual broadcast radio ad revenue at stake, the Broadcaster Portal Premium arms radio station sales teams with data tools to pursue advertising opportunities beyond their traditional footprint. By gaining visibility into how their stations perform in adjacent markets where their signal carries, they can identify and quantify spillover listening and turn it into incremental revenue.<\/p>\n

New DTS AutoStage Broadcaster Portal Premium capabilities include:<\/b><\/p>\n