{"id":950349,"date":"2026-04-09T13:51:03","date_gmt":"2026-04-09T17:51:03","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/ugg-partners-with-pinkpantheress-ahead-of-her-stateside-coachella-debut\/"},"modified":"2026-04-09T13:51:03","modified_gmt":"2026-04-09T17:51:03","slug":"ugg-partners-with-pinkpantheress-ahead-of-her-stateside-coachella-debut","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/ugg-partners-with-pinkpantheress-ahead-of-her-stateside-coachella-debut\/","title":{"rendered":"UGG Partners With PinkPantheress Ahead of Her Stateside Coachella Debut"},"content":{"rendered":"<p>        <!--body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p><b>UGG Partners With PinkPantheress Ahead of Her Stateside Coachella Debut<\/b><\/p>\n<p>\nTwo Global Icons Share One Thing: Feeling<\/p>\n<p>SANTA BARBARA, Calif.&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nSouthern California-based global lifestyle brand <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.ugg.com%2F&amp;esheet=54490969&amp;newsitemid=20260409450155&amp;lan=en-US&amp;anchor=UGG%26%23174%3B&amp;index=1&amp;md5=b28aa644d5cf3338945494e53991c1d3\"><b>UGG\u00ae<\/b><\/a> (a division of Deckers Brands [NYSE: DECK]) taps British singer, songwriter and producer <b>PinkPantheress<\/b> as the face of its latest social-first campaign. An artist defining a generation\u2019s emotional return, she embodies the space where softness meets confidence and comfort becomes expression, all laced with cheeky British wit.<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20260409450155\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260409450155\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 384px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260409450155\/en\/2770030\/4\/PINK_PANTHERESS_IN_UGG_TAZZ_IMAGE_3.jpg\" alt=\"PinkPantheress in UGG Tazz II\" \/><\/p>\n<p style=\"font-size:85%\">PinkPantheress in UGG Tazz II<\/p>\n<\/div>\n<p>\nBoth sitting at the intersection of cultural impact, online fandom, and a shared high-fashion sensibility, the two global icons \u2013 UGG\u00ae and PinkPantheress \u2013 share one thing: feeling. With an instinct for softness and introspection, PinkPantheress represents a shift away from performance, and more towards presence. A kind of emotional fluency that feels natural, not declared. The same that PinkPantheress\u2019 music is <i>felt<\/i>, UGG\u00ae is felt, too. At its core, UGG\u00ae is about creating the space to feel this, to express it. The feeling of UGG\u00ae is that lived-in ease that can move through the world, grounded, self-possessed, and entirely authentic.<\/p>\n<p>\nBrought to life in a social-first campaign produced by reputable editorial photographer <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fmonibelle%2F&amp;esheet=54490969&amp;newsitemid=20260409450155&amp;lan=en-US&amp;anchor=Moni+Haworth&amp;index=2&amp;md5=8d715152cb3447bac81913d2ea271d08\"><b>Moni Haworth<\/b><\/a><b>, <\/b>and Creative Director <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Favanope%2F&amp;esheet=54490969&amp;newsitemid=20260409450155&amp;lan=en-US&amp;anchor=Ava+Nirui&amp;index=3&amp;md5=c0e099c48505b433475a4b05dee54c04\"><b>Ava Nirui<\/b><\/a>, the singer brings her signature \u201ccool factor\u201d to the fan-favorite <b>Tazz<\/b>, as well as new trend-driven Spring styles, the <b>Quill Ballet Sneaker<\/b> and <b>GoldenGlow Embossed<\/b>. Drawing inspiration from the ability to elevate and define \u201cbedroom pop,\u201d the campaign shows PinkPantheress in a fictional pink bedroom while wearing elevated styling. She leans into current fashion trends \u2013 like socks and sandals, this time being knee socks \u2013 and even brings her own fashion edge with tights and sandals. Styled with notable brands, the result is an it-girl campaign with lots of pink. A subtle nod to 90s pop culture fashion when print magazines reigned, the content also features questions meant to dive deeper beyond the artist with insights on her recent dreams, childhood goals, and the feeling of falling in love.<\/p>\n<p>\nThese styles are available now at UGG.com, UGG\u00ae stores, and select wholesale retailers nationwide.<\/p>\n<p><b>About UGG\u00ae<\/b><\/p>\n<p>\nFounded in 1978 by an Australian surfer on the coast of California, UGG\u00ae is a global lifestyle brand renowned for its iconic Classic boot. First worn by Hollywood royalty, fashion editors, and then the world, UGG\u00ae designs and retails footwear, apparel, and accessories with an uncompromising attitude toward quality and craftsmanship. Delivering more than $2 billion in annual sales, UGG\u00ae partners with the best retailers globally and owns concept and outlet stores worldwide in key markets, including New York, San Francisco, Los Angeles, Paris, London, Tokyo, Shanghai, and Beijing. For more information, please visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.ugg.com%2F&amp;esheet=54490969&amp;newsitemid=20260409450155&amp;lan=en-US&amp;anchor=ugg.com&amp;index=4&amp;md5=8c18c87351f421215fd71d13da1291de\">ugg.com<\/a><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fugg%2F&amp;esheet=54490969&amp;newsitemid=20260409450155&amp;lan=en-US&amp;anchor=%40ugg&amp;index=5&amp;md5=40712ab2371e26101704f8bd9bfd4c3b\">@ugg<\/a>.<\/p>\n<p><b>About Deckers Brands<\/b><\/p>\n<p>\nDeckers Brands is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company&#8217;s portfolio of brands includes UGG\u00ae, HOKA\u00ae, and Teva\u00ae. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has over 50-years of history building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally. For more information, please visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.deckers.com%2F&amp;esheet=54490969&amp;newsitemid=20260409450155&amp;lan=en-US&amp;anchor=www.deckers.com&amp;index=6&amp;md5=ed632db797acc4e74f296d3885e92aab\">www.deckers.com<\/a>.<\/p>\n<p><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwe.tl%2Ft-Es12kspY9z55nbiv&amp;esheet=54490969&amp;newsitemid=20260409450155&amp;lan=en-US&amp;anchor=HIGH-RES+CONTENT&amp;index=7&amp;md5=bd3d19925606e594b2b617f882007eed\"><b>HIGH-RES CONTENT<br \/>\n<\/b><\/a><b><br \/><\/b><b>(Photography Credit: UGG\u00ae \/ Moni Haworth)<\/b><\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260409450155r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260409450155\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260409450155\/en\/<\/a><\/span><\/p>\n<p><b>Press Contact:<br \/>\n<\/b><br \/>Michael Hickey<br \/>\n<br \/>Manager, Global Public Relations &amp; Giving, UGG<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:Michael.hickey@deckers.com\">michael.hickey@deckers.com<\/a><\/p>\n<p>\nSarajane McQuaid<br \/>\n<br \/>Associate PR Manager, UGG\u00ae<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:sarajane.mcquaid@deckers.com\">sarajane.mcquaid@deckers.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> California United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Entertainment Other Retail Luxury Consumer Fashion General Entertainment Teens Celebrity Retail Music Women Footwear<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260409450155\/en\/2770030\/3\/PINK_PANTHERESS_IN_UGG_TAZZ_IMAGE_3.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">PinkPantheress in UGG Tazz II<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260409450155\/en\/2770031\/3\/PINK_PANTHERESS_IN_UGG_TAZZ_IMAGE_2.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">PinkPantheress in UGG Tazz II<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260409450155\/en\/2770032\/3\/PINK_PANTHERESS_IN_UGG_TAZZ_IMAGE_1.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">PinkPantheress in UGG Tazz II<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260409450155\/en\/2770028\/3\/RepostBanner_%281%29.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>UGG Partners With PinkPantheress Ahead of Her Stateside Coachella Debut Two Global Icons Share One Thing: Feeling SANTA BARBARA, Calif.&#8211;(BUSINESS WIRE)&#8211; Southern California-based global lifestyle brand UGG\u00ae (a division of Deckers Brands [NYSE: DECK]) taps British singer, songwriter and producer PinkPantheress as the face of its latest social-first campaign. An artist defining a generation\u2019s emotional return, she embodies the space where softness meets confidence and comfort becomes expression, all laced with cheeky British wit. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260409450155\/en\/ PinkPantheress in UGG Tazz II Both sitting at the intersection of cultural impact, online fandom, and a shared high-fashion sensibility, the two global icons \u2013 UGG\u00ae and PinkPantheress \u2013 share one thing: feeling. With an &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/ugg-partners-with-pinkpantheress-ahead-of-her-stateside-coachella-debut\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;UGG Partners With PinkPantheress Ahead of Her Stateside Coachella Debut&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-950349","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UGG Partners With PinkPantheress Ahead of Her Stateside Coachella Debut - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/ugg-partners-with-pinkpantheress-ahead-of-her-stateside-coachella-debut\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UGG Partners With PinkPantheress Ahead of Her Stateside Coachella Debut - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"UGG Partners With PinkPantheress Ahead of Her Stateside Coachella Debut Two Global Icons Share One Thing: Feeling SANTA BARBARA, Calif.&#8211;(BUSINESS WIRE)&#8211; Southern California-based global lifestyle brand UGG\u00ae (a division of Deckers Brands [NYSE: DECK]) taps British singer, songwriter and producer PinkPantheress as the face of its latest social-first campaign. An artist defining a generation\u2019s emotional return, she embodies the space where softness meets confidence and comfort becomes expression, all laced with cheeky British wit. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260409450155\/en\/ PinkPantheress in UGG Tazz II Both sitting at the intersection of cultural impact, online fandom, and a shared high-fashion sensibility, the two global icons \u2013 UGG\u00ae and PinkPantheress \u2013 share one thing: feeling. 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An artist defining a generation\u2019s emotional return, she embodies the space where softness meets confidence and comfort becomes expression, all laced with cheeky British wit. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260409450155\/en\/ PinkPantheress in UGG Tazz II Both sitting at the intersection of cultural impact, online fandom, and a shared high-fashion sensibility, the two global icons \u2013 UGG\u00ae and PinkPantheress \u2013 share one thing: feeling. 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