{"id":946287,"date":"2026-03-23T10:03:31","date_gmt":"2026-03-23T14:03:31","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/scripps-to-launch-scripps-sports-network-streaming-channel\/"},"modified":"2026-03-23T10:03:31","modified_gmt":"2026-03-23T14:03:31","slug":"scripps-to-launch-scripps-sports-network-streaming-channel","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/scripps-to-launch-scripps-sports-network-streaming-channel\/","title":{"rendered":"Scripps to launch Scripps Sports Network streaming channel"},"content":{"rendered":"<h2>\nIncludes women\u2019s live sports and original, premium programming<br \/>\n<\/h2>\n<div class=\"mw_release\">\n<ul type=\"disc\">\n<li style=\"text-align:center\">New 24\/7 streaming network<\/li>\n<li style=\"text-align:center\">100+ live games, including Professional Women\u2019s Hockey League, National Women\u2019s Soccer League, Major League Volleyball, slated for 2026<\/li>\n<li style=\"text-align:center\">100+ hours of Women\u2019s National Basketball Association content<\/li>\n<li style=\"text-align:center\">Original series, acclaimed documentaries, sports talk and more premium programming<\/li>\n<li style=\"text-align:center\">Debuts March 24 with broad distribution on streaming services<\/li>\n<li style=\"text-align:center\">State Farm\u00ae signs on as founding advertising partner<\/li>\n<\/ul>\n<p>CINCINNATI, March  23, 2026  (GLOBE NEWSWIRE) &#8212; As sports fans demand accessible and premium live sports, The E.W. Scripps Company (NASDAQ: SSP) is launching a 24\/7 destination for live games and events, exclusive original series, specials, documentaries and other popular sports programming via\u00a0<strong>Scripps Sports Network<\/strong> (SSN) \u2013 a free, ad supported streaming television (FAST) channel.<\/p>\n<p>\n        <strong>Scripps Sports Network<\/strong>\u00a0will premiere on\u00a0Tuesday, <strong>March 24. <\/strong>The network will be widely available at launch, or shortly thereafter, across major streaming platforms and services, including: The Roku Channel, Samsung TV Plus, LG Channels, Amazon Prime Video, Amazon Fire TV and Alexa, Google TV Freeplay, Xumo Play, TCL tv+, TCL Channel, Plex, Local Now, Sports.TV and Tablo. Additional distribution partners are planned.<\/p>\n<p>The launch of Scripps Sports Network expands upon Scripps Sports\u2019 leadership in women\u2019s sports and in the rapidly growing streaming television ecosystem. In 2025, streaming viewership for the NWSL on ION and WNBA on ION combined was up 25%, confirming the significant and growing demand for women\u2019s sports content.<\/p>\n<p>\u201cIn today\u2019s fragmented sports media landscape, Scripps Sports Network is meeting the moment as a reliable, easy-to-access home for passionate fans,\u201d\u00a0said\u00a0<strong>Keisha Taylor Starr,<\/strong>\u00a0general manager of Scripps Networks and Scripps chief marketing officer. \u201cWe are delivering what viewers want and advertisers need: premium sports content, live games, compelling personalities and year-round programming that\u2019s freely accessible to streaming audiences.\u00a0Our programming lineup makes Scripps Sports Network the most premium sports destination in the FAST marketplace.\u201d<\/p>\n<p>\u201cOur recent live sports streaming growth tells us that fans are hungry for more,\u201d said\u00a0<strong>Brian Lawlor<\/strong>, president of Scripps Sports.\u00a0\u201cA dedicated 24\/7 sports FAST channel allows us to further leverage our existing sports rights, create a platform for emerging league partnerships and grow our position in sports, particularly women\u2019s sports, all while serving fans and marketing partners year-round.\u201d<\/p>\n<p>Scripps Chief Revenue Officer <strong>Brian Norris<\/strong> said the launch of Scripps Sports Network delivers on Scripps\u2019 commitment to make it easy for advertisers to access free, premium content \u2013 inclusive of live sports \u2013 with massive reach. \u201cOur commitment is simple: give brands the ability to integrate into both sports and original programming, outside of a paywall, and connect them with passionate, engaged fans wherever they\u2019re streaming.\u201d<\/p>\n<p>\n        <strong>State Farm<\/strong> has signed on to be Scripps Sports Network\u2019s foundational advertising partner and was an early investor in Scripps\u2019 franchise nights of the WNBA on ION and NWSL on ION.<\/p>\n<p>\u201cWe\u2019ve witnessed firsthand the incredible energy and passion fueling women\u2019s sports,\u201d said Baldwin Cunningham, head of media and partnerships at State Farm. \u201cThat\u2019s why State Farm is proud to continue championing women\u2019s sports across the U.S. through sponsorship of the new Scripps Sports Network streaming channel. Investing in women\u2019s sports isn\u2019t just the right thing to do \u2013 it\u2019s good for business and it elevates athletes, inspires fans and creates meaningful opportunities that strengthen communities nationwide.\u201d<\/p>\n<p>Scripps Sports Network will deliver a diverse lineup of premium sports content, including:<\/p>\n<p>\n        <strong>Live events<\/strong><br \/>\n        <br \/>Starting with 100 live events across the year, coverage will include:<\/p>\n<ul type=\"disc\">\n<li>\n          <strong>Professional Women\u2019s Hockey League (PWHL)<\/strong> games. In another milestone move for women\u2019s professional sports, SSN will be the home for 10 regular season PWHL games. The first game will be March 25 as the Montr\u00e9al Victoire take on the Minnesota Frost at 7 p.m. ET. The games are part of a new partnership between Scripps Sports and the PWHL, which will see ION broadcast the league\u2019s first-ever game on national linear television in the U.S. on March 28 as well as the PWHL Walter Cup Finals in May.<\/li>\n<li>\n          <strong>National Women\u2019s Soccer League (NWSL)<\/strong> games. Scripps Sports is a national television partner of the league, with ION showcasing top matches from across the league every Saturday night of the regular season. Scripps Sports Network will air 59 NWSL games live as well as all NWSL on ION coverage.<\/li>\n<li>A package of 12 regular-season women\u2019s professional volleyball contests from <strong>Major League Volleyball (MLV)<\/strong>, with a matchup between the Orlando Valkyries and the Columbus Fury serving as the network\u2019s inaugural broadcast on March 24 at 7 p.m. ET. Scripps Sports Network will also air the MLV\u2019s Championship Weekend matches.<\/li>\n<li>The\u00a0<strong>Pro Cheer League<\/strong>, which brings the intensity of professional sports to cheerleading for the first time on national television, features athletes competing in an all-new competitive format.<\/li>\n<li>\n          <strong>Athlos NYC<\/strong>, the popular annual, one-of-its-kind women\u2019s-only track and field event that offers fans a unique way to see and support the world\u2019s fastest women.<\/li>\n<li>\n          <strong>National Arena League (NAL)<\/strong>, represented by\u00a0Stoked Sports &amp; Entertainment and Sky Top Content, has quickly become one of the most competitive indoor football leagues in the United States. The <strong>American 7s Football League (A7FL\u00ae) <\/strong>is the nation\u2019s premier full-contact, no helmets, no pads, 7-on-7 football league.<\/li>\n<li>\n          <strong>Elevance Health Women\u2019s Fort Myers Tip-Off<\/strong>, which welcomes the top NCAA college basketball programs from around the country for incredible competition during Thanksgiving Week.<\/li>\n<li>\n          <strong>The Scripps National Spelling Bee,\u00a0<\/strong>the nation\u2019s largest and longest-running educational competition.<\/li>\n<\/ul>\n<p>Specific broadcast details and additional live programming agreements will be announced.<\/p>\n<p>\n        <strong>WNBA, NHL, NCAA content<\/strong>\n      <\/p>\n<ul type=\"disc\">\n<li>The <strong>Women\u2019s National Basketball Association (WNBA)<\/strong> will play a prominent role on the new network with more than 100 hours of WNBA encore telecasts of games originally aired live on Scripps\u2019 ION.<\/li>\n<li>Programming originating from other Scripps Sports partnerships \u2013 including the <strong>National Hockey League\u2019s (NHL) <\/strong>Florida Panthers and Vegas Golden Knights, the <strong>NCAA\u2019s Big Sky Conference<\/strong> and more \u2013 will also be part of the Scripps Sports Network lineup.<\/li>\n<\/ul>\n<p>\n        <strong>Original programming<\/strong><br \/>\n        <br \/>Scripps Sports Network will include exclusive, new original programming, with 10 new series in development, led by the network\u2019s first two originals, both of which will be hosted by contemporary women\u2019s sports icons:<\/p>\n<ul type=\"disc\">\n<li>An in-depth conversation series hosted by legendary sports broadcaster <strong>Suzy Kolber<\/strong>, whose 40-year career has been defined by barrier-breaking and bold reinvention. The new series will feature conversations with trailblazers across the sports world on how they broke the rules, rewrote the playbook and built transformative careers through unconventional thinking.<\/li>\n<li>An intimate conversation series in which Olympic track and field champion <strong>Sanya Richards-Ross<\/strong> explores life after gold and the power of reinvention. Richards-Ross sits down one-on-one with athletes, entertainers and everyday heroes navigating their next chapter, proving that reinvention may be the ultimate win.<\/li>\n<\/ul>\n<p>\n        <strong>Popular acquired shows and sports podcasts<\/strong><br \/>\n        <br \/>Scripps Sports Network will also be home to popular acquired content, including the hit series\u00a0<strong>\u201cCold as Balls\u201d<\/strong> featuring comedian and actor\u00a0<strong>Kevin Hart<\/strong>\u00a0interviewing athletes and sports personalities from the confines of ice-cold tubs. Additionally, the channel will host a curated suite of top sports podcasts, with further details to be announced.<\/p>\n<p>\n        <strong>A growing free streaming portfolio<\/strong><br \/>\n        <br \/>Scripps Sports Network joins the company\u2019s expanding lineup of free streaming channels, including ION, ION Mystery, ION Plus, Bounce XL, Grit XTRA, Laff More and Scripps News.<\/p>\n<p>\n        <strong>Expansion of sports<\/strong><br \/>\n        <br \/>The launch of Scripps Sports Network marks the latest milestone in Scripps\u2019 growing presence and influence in sports programming. Scripps Sports, a pioneer in women\u2019s sports, holds partnerships with the\u00a0<strong>WNBA<\/strong>, the\u00a0<strong>NWSL<\/strong>, the<strong> PWHL, <\/strong>the\u00a0<strong>NHL\u2019s<\/strong> 2020 and 2021 Stanley Cup champion Tampa Bay Lightning, 2024 and 2025 Stanley Cup champion Florida Panthers, 2023 Stanley Cup champion Vegas Golden Knights, the\u00a0<strong>Utah Mammoth<\/strong>, the\u00a02025 WNBA Champions <strong>Las Vegas Aces<\/strong>, the\u00a0NWSL\u2019s <strong>Denver Summit FC<\/strong>, <strong>NCAA\u2019s Big Sky Conference<\/strong> and fast-growing organizations including <strong>MLV,<\/strong><strong>Pro <\/strong><strong>Cheer League,<\/strong>\u00a0<strong>Athlos NYC <\/strong>and the\u00a0<strong>Elevance Health Women\u2019s Fort Myers Tip-Off<\/strong><strong>Tournament.<\/strong><\/p>\n<p>Google TV is a trademark of Google LLC.<\/p>\n<p>\n        <strong>Media contacts:\u00a0<\/strong>Jim Weiss, (770) 722-2142,\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=fNDdfGmd5sFdzpdzyrXM_p1ainMY2nyAZK2MFpOqjWOPUN5ufIP6MAnQIL8LJO3ZtOLq240zvjirRVHdiSr94OyGb9CSvnWQLkDNE2huj-E=\" rel=\"nofollow\" target=\"_blank\">Jim.Weiss@scripps.com<\/a><\/p>\n<p>\n        <strong>About Scripps<\/strong><br \/>\n        <br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=03xPQl4oXlGAy3nMLquVb2dvxpsF6gZdV-bZzpR0pflpW-dg5sUkgrX2B2bfMeOTv1WE0F8ypmflZxw-_1pqtNQHPfPoEnUGSp3QkXuGJak=\" rel=\"nofollow\" target=\"_blank\">The E.W. Scripps Company<\/a> (NASDAQ: SSP) is a diversified media company focused on creating connection. As one of the nation\u2019s largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of about 60 stations in 40 markets. Scripps reaches households across the U.S. with national news outlet Scripps News and popular entertainment brands ION, ION Plus, ION Mystery, Bounce, Grit and Laff. Scripps is the nation\u2019s largest holder of broadcast spectrum. Scripps Sports serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach of up to 100% of TV households. Founded in 1878, Scripps is the steward of the Scripps National Spelling Bee, and its longtime motto is: \u201cGive light and the people will find their own way.\u201d<strong>\u00a0<\/strong><\/p>\n<p>\n        <strong>About Scripps Sports<\/strong><br \/>\n        <br \/>\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=8e2-u_zvUbHHwsBLP6bNnb5i10-ENc3_TKHQe3eLfWX4fH34Yyi2oeFxNiXPx2ocxvVfSPFp72qcC16ViRHHVIpxPJyIYkj4BjnWwkslc3c1BsUzUZ5U-ZMAqkAcbl3z\" rel=\"nofollow\" target=\"_blank\">Scripps Sports<\/a> serves professional and college sports leagues, conferences and teams with local market depth and national broadcast reach. Scripps Sports has partnerships with the Women\u2019s National Basketball Association (WNBA), the National Women\u2019s Soccer League (NWSL),\u00a0the Professional Women\u2019s Hockey League (PWHL),\u00a0Major League Volleyball\u00a0(MLV),\u00a0Pro Cheer League\u00a0(PCL),\u00a0ATHLOS track-and-field, the National Hockey League\u2019s (NHL)\u00a02020 and 2021\u00a0Stanley Cup champion Tampa Bay Lightning,\u00a02024 and 2025\u00a0Stanley Cup champion Florida Panthers, 2023 Stanley Cup champion Vegas Golden Knights, the Utah Mammoth, the Las Vegas Aces of the WNBA, Denver Summit FC of the NWSL and the NCAA\u2019s Big Sky Conference. Scripps Sports is owned by The E.W. Scripps Company (NASDAQ: SSP).<\/p>\n<p>      <img decoding=\"async\" alt=\"\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTY3NjcwNCM3NDk4NDk5IzIwMDcwMzE=\" \/><br \/>\n      <br \/>\n      <img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/OTE3MDljMDktYmFlZC00MjhlLTg5NmQtYTExNjFhNGYxMWJlLTEwMTg2MDQtMjAyNi0wMy0yMy1lbg==\/tiny\/E-W-Scripps-Company-The-.png\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Includes women\u2019s live sports and original, premium programming New 24\/7 streaming network 100+ live games, including Professional Women\u2019s Hockey League, National Women\u2019s Soccer League, Major League Volleyball, slated for 2026 100+ hours of Women\u2019s National Basketball Association content Original series, acclaimed documentaries, sports talk and more premium programming Debuts March 24 with broad distribution on streaming services State Farm\u00ae signs on as founding advertising partner CINCINNATI, March 23, 2026 (GLOBE NEWSWIRE) &#8212; As sports fans demand accessible and premium live sports, The E.W. Scripps Company (NASDAQ: SSP) is launching a 24\/7 destination for live games and events, exclusive original series, specials, documentaries and other popular sports programming via\u00a0Scripps Sports Network (SSN) \u2013 a free, ad supported streaming television (FAST) channel. &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/scripps-to-launch-scripps-sports-network-streaming-channel\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Scripps to launch Scripps Sports Network streaming channel&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-946287","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scripps to launch Scripps Sports Network streaming channel - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/scripps-to-launch-scripps-sports-network-streaming-channel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scripps to launch Scripps Sports Network streaming channel - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Includes women\u2019s live sports and original, premium programming New 24\/7 streaming network 100+ live games, including Professional Women\u2019s Hockey League, National Women\u2019s Soccer League, Major League Volleyball, slated for 2026 100+ hours of Women\u2019s National Basketball Association content Original series, acclaimed documentaries, sports talk and more premium programming Debuts March 24 with broad distribution on streaming services State Farm\u00ae signs on as founding advertising partner CINCINNATI, March 23, 2026 (GLOBE NEWSWIRE) &#8212; As sports fans demand accessible and premium live sports, The E.W. Scripps Company (NASDAQ: SSP) is launching a 24\/7 destination for live games and events, exclusive original series, specials, documentaries and other popular sports programming via\u00a0Scripps Sports Network (SSN) \u2013 a free, ad supported streaming television (FAST) channel. &hellip; Continue reading &quot;Scripps to launch Scripps Sports Network streaming channel&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/scripps-to-launch-scripps-sports-network-streaming-channel\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-23T14:03:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTY3NjcwNCM3NDk4NDk5IzIwMDcwMzE=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/scripps-to-launch-scripps-sports-network-streaming-channel\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/scripps-to-launch-scripps-sports-network-streaming-channel\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Scripps to launch Scripps Sports Network streaming channel\",\"datePublished\":\"2026-03-23T14:03:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/scripps-to-launch-scripps-sports-network-streaming-channel\\\/\"},\"wordCount\":1588,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/scripps-to-launch-scripps-sports-network-streaming-channel\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTY3NjcwNCM3NDk4NDk5IzIwMDcwMzE=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/scripps-to-launch-scripps-sports-network-streaming-channel\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/scripps-to-launch-scripps-sports-network-streaming-channel\\\/\",\"name\":\"Scripps to launch Scripps Sports Network streaming channel - 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