{"id":941007,"date":"2026-03-02T08:35:34","date_gmt":"2026-03-02T13:35:34","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/overcharged-for-storage-u-haul-1-year-price-lock-delivers-certainty\/"},"modified":"2026-03-02T08:35:34","modified_gmt":"2026-03-02T13:35:34","slug":"overcharged-for-storage-u-haul-1-year-price-lock-delivers-certainty","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/overcharged-for-storage-u-haul-1-year-price-lock-delivers-certainty\/","title":{"rendered":"Overcharged for Storage? U-Haul 1-Year Price Lock Delivers Certainty"},"content":{"rendered":"

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Overcharged for Storage? U-Haul 1-Year Price Lock Delivers Certainty<\/b><\/p>\n

PHOENIX–(BUSINESS WIRE<\/a>)–
\nU-Haul\u00ae<\/sup> announced today it is changing the self-storage industry with a 1-Year Price Lock Guarantee<\/b><\/a>.<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260302766315\/en\/<\/a><\/p>\n

\"The<\/p>\n

The U-Haul 1-Year Price Lock automatically locks in a customer\u2019s monthly rate on a new self-storage unit with the assurance of at least one year with no rate increases. U-Haul aims to reset the storage industry with the customer-friendly offer, which is available at more than 2,100 U-Haul centers across the U.S. and Canada.<\/p>\n<\/div>\n

\nThe offer provides cost certainty to storage customers while Public Storage\u00ae<\/sup>, Extra Space Storage\u00ae<\/sup>, CubeSmart\u00ae<\/sup> and other national competitors advertise deceptive introductory rates \u2014 only to be followed by frequent price hikes and hidden fees.<\/p>\n

\nThe U-Haul 1-Year Price Lock automatically locks in a customer\u2019s monthly rate on a new self-storage unit with the assurance of at least one year with no rate increases<\/b><\/a>. U-Haul doesn\u2019t charge admin fees or deposits.<\/p>\n

\nFixed-rate storage offers peace of mind from sudden rent increases and junk fees that competitors use to hurt budget-conscious families in a tight economy.<\/p>\n

\n\u201cI\u2019m fed up with the major players in our industry thinking the profitable strategy is to offer low, misleading introductory rates and then jack up the prices on their storage unit multiple times a year \u2014 sometimes before customers move in,\u201d U-Haul CEO Joe Shoen stated.<\/p>\n

\n\u201cOther industry giants are using these bait-and-switch tactics while people are already dealing with high inflation. It angers customers and dissolves trust in the entire industry. After 80 years in business, we know there is a better way to treat people.\u201d<\/p>\n

\nShoen\u2019s critique of the deceptive practices that certain storage competitors use was endorsed on Feb. 10 when the New York City Department of Consumer and Worker Protection filed a lawsuit against Extra Space<\/a> for exploiting customers through predatory pricing and failing to provide advertised services.<\/p>\n

\nIn 2025, the Self-Storage Almanac referenced \u201cthe strategy of low move-in street rates with aggressive in-place rent increases\u201d as a reason why national competitors \u201csaw drops in occupancy after long-term tenants moved out due to increased rent\u201d (page 75).<\/p>\n

\nU-Haul is going the other direction with its price lock, knowing that customers want cost transparency and a fair monthly fee with no surprises.<\/p>\n

\nThe 1-Year Price Lock comes with U-Haul benefits like:<\/p>\n