{"id":937671,"date":"2026-02-18T05:33:09","date_gmt":"2026-02-18T10:33:09","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/makemytrip-deepens-ai-first-strategy-with-openai-collaboration\/"},"modified":"2026-02-18T05:33:09","modified_gmt":"2026-02-18T10:33:09","slug":"makemytrip-deepens-ai-first-strategy-with-openai-collaboration","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/makemytrip-deepens-ai-first-strategy-with-openai-collaboration\/","title":{"rendered":"MakeMyTrip Deepens AI-First Strategy with OpenAI Collaboration"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwuline { text-decoration: underline }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>MakeMyTrip Deepens AI-First Strategy with OpenAI Collaboration<\/b><\/p>\n<p class=\"bwalignc\"><i>MakeMyTrip has integrated OpenAI\u2019s APIs into its app experience<\/i><\/p>\n<p>GURUGRAM, India&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nMakeMyTrip, India\u2019s leading online travel company, today announced that it will collaborate with OpenAI to deepen AI-led travel discovery and capture high-intent travel queries.<\/p>\n<p>\nAs part of this collaboration, MakeMyTrip uses OpenAI\u2019s APIs to power new AI features in its app, enabling travellers to seamlessly move from conversational inspiration to booking within the MakeMyTrip\u2019s Myra interface. This integration positions MakeMyTrip at the centre of AI-driven travel planning journeys.<\/p>\n<p>\nThe collaboration strengthens MakeMyTrip\u2019s ability to respond dynamically to evolving travel intent, delivering structured, transaction-ready options across flights, hotels and ancillary services. It marks a shift from passive search visibility to active participation in AI-led discovery, translating conversational intent into bookable outcomes.<\/p>\n<p><b>Rajesh Magow, Co-Founder and Group CEO, MakeMyTrip, <\/b>said, <i>\u201cOur collaboration with OpenAI ensures that when travellers start their journey through conversation, MakeMyTrip becomes a seamless extension of that discovery process. When AI is anchored in MakeMyTrip\u2019s proprietary travel data and deeply integrated into the marketplace, it moves beyond inspiration to deliver personalised, bookable outcomes at scale. This is about transforming curiosity into confident decisions.\u201d<\/i><\/p>\n<p><i>\u201cMakeMyTrip is using OpenAI\u2019s APIs to make travel planning feel less like filtering and more like a conversation, with recommendations and itineraries that reflect what a traveler actually wants. Advanced AI is not just about enterprises and how they use it internally, but how they can also transform their consumers\u2019 experience and engagement with the platform,\u201d<\/i> said <b>Oliver Jay, Managing Director, International, OpenAI.<\/b><\/p>\n<p>\nMakeMyTrip has been deeply invested in AI and machine learning for several years, embedding intelligence across the travel lifecycle. From inspiration and discovery to search, booking and post-sales support, AI is integrated at every stage. These proprietary models, built on large language architectures and rich travel-intent data, power capabilities such as Myra, the company\u2019s GenAI Trip Planning Assistant. Myra now facilitates over 50,000 conversations daily across multiple languages, including Bengali, Hindi, Kannada, Malayalam, Marathi, Tamil, Telugu and English. Its vernacular voice capabilities are expanding access, with over 45% of queries coming from Tier-2 and smaller cities and voice-led interactions significantly higher in non-metros.<\/p>\n<p><strong><span class=\"bwuline\">About MakeMyTrip:<\/span><\/strong><\/p>\n<p>\nMakeMyTrip Limited (NASDAQ: MMYT) is India\u2019s leading online travel company, serving travellers since 2000. With over 87 million lifetime transacted users till date, the platform enables consumers to discover, plan and book journeys across a wide range of travel needs. Operating popular consumer brands including MakeMyTrip, Goibibo and redBus, the company serves businesses through corporate travel solutions with myBiz and Quest2Travel; it also supports a wide network of travel agents through the myPartner platform.<\/p>\n<p>\nMakeMyTrip is GDPR compliant and accessible in more than 150 countries with multi-currency support. The company expanded beyond India with UAE launch in 2021 and recently entered Saudi Arabia, bringing its trusted travel experience to a wider global audience. redBus also has a presence in seven countries beyond India: Malaysia, Singapore, Indonesia, Peru, Colombia, Vietnam and Cambodia.<\/p>\n<p>\nMakeMyTrip leverages data led personalisation along with ML and AI led innovation to continuously improve the travel planning and booking experience for its users. The company has been consistently expanding its travel related offerings with the aim of bringing all travel needs together in one integrated travel super app.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260217777911r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260217777911\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260217777911\/en\/<\/a><\/span><\/p>\n<p>\nMedia Contact:<br \/>\n<br \/>Email: <a rel=\"nofollow\" href=\"mailto:vipul.garg@go-mmt.com\">vipul.garg@go-mmt.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> India Asia Pacific<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Data Management Lodging Destinations Technology Travel Air Transport Software Artificial Intelligence Internet Other Travel<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260217777911\/en\/2723615\/3\/makemytripsingle.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>MakeMyTrip Deepens AI-First Strategy with OpenAI Collaboration MakeMyTrip has integrated OpenAI\u2019s APIs into its app experience GURUGRAM, India&#8211;(BUSINESS WIRE)&#8211; MakeMyTrip, India\u2019s leading online travel company, today announced that it will collaborate with OpenAI to deepen AI-led travel discovery and capture high-intent travel queries. As part of this collaboration, MakeMyTrip uses OpenAI\u2019s APIs to power new AI features in its app, enabling travellers to seamlessly move from conversational inspiration to booking within the MakeMyTrip\u2019s Myra interface. This integration positions MakeMyTrip at the centre of AI-driven travel planning journeys. The collaboration strengthens MakeMyTrip\u2019s ability to respond dynamically to evolving travel intent, delivering structured, transaction-ready options across flights, hotels and ancillary services. It marks a shift from passive search visibility to active participation &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/makemytrip-deepens-ai-first-strategy-with-openai-collaboration\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;MakeMyTrip Deepens AI-First Strategy with OpenAI Collaboration&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-937671","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MakeMyTrip Deepens AI-First Strategy with OpenAI Collaboration - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/makemytrip-deepens-ai-first-strategy-with-openai-collaboration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MakeMyTrip Deepens AI-First Strategy with OpenAI Collaboration - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"MakeMyTrip Deepens AI-First Strategy with OpenAI Collaboration MakeMyTrip has integrated OpenAI\u2019s APIs into its app experience GURUGRAM, India&#8211;(BUSINESS WIRE)&#8211; MakeMyTrip, India\u2019s leading online travel company, today announced that it will collaborate with OpenAI to deepen AI-led travel discovery and capture high-intent travel queries. As part of this collaboration, MakeMyTrip uses OpenAI\u2019s APIs to power new AI features in its app, enabling travellers to seamlessly move from conversational inspiration to booking within the MakeMyTrip\u2019s Myra interface. This integration positions MakeMyTrip at the centre of AI-driven travel planning journeys. The collaboration strengthens MakeMyTrip\u2019s ability to respond dynamically to evolving travel intent, delivering structured, transaction-ready options across flights, hotels and ancillary services. 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