{"id":929681,"date":"2026-01-22T07:15:07","date_gmt":"2026-01-22T12:15:07","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\/"},"modified":"2026-01-22T07:15:07","modified_gmt":"2026-01-22T12:15:07","slug":"strengthening-the-blood-supply-awareness-challenges-and-donor-impact","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\/","title":{"rendered":"Strengthening the blood supply: Awareness, challenges and donor impact"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"legendSpanClass\">SAN DIEGO<\/span>, <span class=\"legendSpanClass\">Jan. 22, 2026<\/span> \/PRNewswire\/ &#8212; QuidelOrtho Corporation (Nasdaq: QDEL), a global leader in in vitro diagnostics, has released episode 55 of its <i>Science Bytes<\/i> podcast, featuring Michelle Mullens, Global Portfolio Marketing Manager for Transfusion Medicine. With decades of experience in blood banking and immunohematology, Mullens shares insights into the pressures on today&#8217;s blood supply and the importance of consistent donor engagement.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2867011\/QuidelOrtho_Science_Bytes___Episode_55.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2867011\/QuidelOrtho_Science_Bytes___Episode_55.jpg\" title=\"QuidelOrtho Science Bytes - Episode 55 - Blood donations\" alt=\"QuidelOrtho Science Bytes - Episode 55 - Blood donations\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>\n        <b>Key insights:<\/b>\n      <\/p>\n<ul type=\"disc\">\n<li>\n          <b>Everyday and climate-driven emergencies strain supply:<\/b>\u00a0Routine trauma, traffic injuries and increasingly frequent weather events create unpredictable demand for blood products<\/li>\n<li>\n          <b>Universal types face rising pressure:<\/b>\u00a0Growth in prehospital low-titer whole blood programs accelerates consumption of O-type units, requiring more targeted donor recruitment and precise inventory management<\/li>\n<li>\n          <b>Automation strengthens resilience:<\/b>\u00a0Standardized, high-throughput immunohematology platforms enhance safety, ensure operational continuity during surges and enable staff to focus on complex cases<\/li>\n<li>\n          <b>All donors matter:<\/b> Every blood type plays a vital role in supporting both direct transfusion needs and the diagnostic reagents that make safe transfusion possible<\/li>\n<\/ul>\n<p>In this episode,\u00a0Mullens and host Josh Casey explore how evolving clinical practices, climate disruptions and persistent background demand shape the modern blood supply. They highlight the interconnected ecosystem linking donors, diagnostics and patient care, and why dependable, year-round donations are essential to maintaining safety across the healthcare continuum.<\/p>\n<p>The <i>QuidelOrtho Science Bytes<\/i> podcast is available on major streaming platforms and at: <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4601111-1&amp;h=4054659939&amp;u=https%3A%2F%2Fwww.quidelortho.com%2Fus%2Fen%2Fresources%2Fpodcasts%2Fquidelortho-science-bytes&amp;a=https%3A%2F%2Fwww.quidelortho.com%2Fus%2Fen%2Fresources%2Fpodcasts%2Fquidelortho-science-bytes\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.quidelortho.com\/us\/en\/resources\/podcasts\/quidelortho-science-bytes<\/a>.\u00a0<\/p>\n<p>\n        <b>About QuidelOrtho Corporation<br \/><\/b>With expertise spanning clinical chemistry, immunoassay, immunohematology and molecular testing, QuidelOrtho Corporation (Nasdaq: QDEL) is a leading global provider of diagnostic solutions, dedicated to advancing fast, accurate and reliable results that help improve patient outcomes \u2013 from the point of care to lab, clinic to hospital. Building on a legacy of innovation, QuidelOrtho works with healthcare providers to advance diagnostics that connect insights with solutions, defining a clearer path for informed decisions and better care.<\/p>\n<p>\n        <b>Investor Contact:\u00a0<br \/><\/b>Juliet Cunningham<br \/>Vice President, Investor Relations<br \/>IR@QuidelOrtho.com<\/p>\n<p>\n        <b>Media Contact:\u00a0<br \/><\/b>D. Nikki Wheeler<br \/>Senior Director, Corporate Communications<br \/>Media@QuidelOrtho.com<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2867012\/QuidelOrtho_Corporation___Michelle_Mullens.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2867012\/QuidelOrtho_Corporation___Michelle_Mullens.jpg\" title=\"Michelle Mullens, Global Portfolio Marketing Manager for Transfusion Medicine, QuidelOrtho\" alt=\"Michelle Mullens, Global Portfolio Marketing Manager for Transfusion Medicine, QuidelOrtho\" \/><br \/>\n          <\/a>\n        <\/p>\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2838981\/QuidelOrtho_Logo.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2838981\/QuidelOrtho_Logo.jpg\" title=\"QuidelOrtho Corporation (PRNewsfoto\/QuidelOrtho Corporation)\" alt=\"QuidelOrtho Corporation (PRNewsfoto\/QuidelOrtho Corporation)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/edge.prnewswire.com\/c\/img\/favicon.png?sn=LA68715&amp;sd=2026-01-22\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"https:\/\/www.prnewswire.com\/news-releases\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact-302667402.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact-302667402.html<\/a><\/p>\n<p>SOURCE QuidelOrtho Corporation<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=LA68715&amp;Transmission_Id=202601220712PR_NEWS_USPR_____LA68715&amp;DateId=20260122\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire SAN DIEGO, Jan. 22, 2026 \/PRNewswire\/ &#8212; QuidelOrtho Corporation (Nasdaq: QDEL), a global leader in in vitro diagnostics, has released episode 55 of its Science Bytes podcast, featuring Michelle Mullens, Global Portfolio Marketing Manager for Transfusion Medicine. With decades of experience in blood banking and immunohematology, Mullens shares insights into the pressures on today&#8217;s blood supply and the importance of consistent donor engagement. Key insights: Everyday and climate-driven emergencies strain supply:\u00a0Routine trauma, traffic injuries and increasingly frequent weather events create unpredictable demand for blood products Universal types face rising pressure:\u00a0Growth in prehospital low-titer whole blood programs accelerates consumption of O-type units, requiring more targeted donor recruitment and precise inventory management Automation strengthens resilience:\u00a0Standardized, high-throughput immunohematology platforms enhance safety, &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Strengthening the blood supply: Awareness, challenges and donor impact&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-929681","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Strengthening the blood supply: Awareness, challenges and donor impact - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Strengthening the blood supply: Awareness, challenges and donor impact - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire SAN DIEGO, Jan. 22, 2026 \/PRNewswire\/ &#8212; QuidelOrtho Corporation (Nasdaq: QDEL), a global leader in in vitro diagnostics, has released episode 55 of its Science Bytes podcast, featuring Michelle Mullens, Global Portfolio Marketing Manager for Transfusion Medicine. With decades of experience in blood banking and immunohematology, Mullens shares insights into the pressures on today&#8217;s blood supply and the importance of consistent donor engagement. Key insights: Everyday and climate-driven emergencies strain supply:\u00a0Routine trauma, traffic injuries and increasingly frequent weather events create unpredictable demand for blood products Universal types face rising pressure:\u00a0Growth in prehospital low-titer whole blood programs accelerates consumption of O-type units, requiring more targeted donor recruitment and precise inventory management Automation strengthens resilience:\u00a0Standardized, high-throughput immunohematology platforms enhance safety, &hellip; Continue reading &quot;Strengthening the blood supply: Awareness, challenges and donor impact&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-22T12:15:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/2867011\/QuidelOrtho_Science_Bytes___Episode_55.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Strengthening the blood supply: Awareness, challenges and donor impact\",\"datePublished\":\"2026-01-22T12:15:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\\\/\"},\"wordCount\":350,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/2867011\\\/QuidelOrtho_Science_Bytes___Episode_55.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/strengthening-the-blood-supply-awareness-challenges-and-donor-impact\\\/\",\"name\":\"Strengthening the blood supply: Awareness, challenges and donor impact - 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