{"id":927849,"date":"2026-01-15T11:16:44","date_gmt":"2026-01-15T16:16:44","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit-smoothie-blends\/"},"modified":"2026-01-15T11:16:44","modified_gmt":"2026-01-15T16:16:44","slug":"natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit-smoothie-blends","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit-smoothie-blends\/","title":{"rendered":"Natural Grocers\u00ae Expands House Brand With Five New Varieties of Organic Frozen Fruit &amp; Smoothie Blends"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p class=\"prntac\">\n        <i>Certified organic and\u00a0non-GMO, the natural and organic retailer gives customers &#8220;summertime anytime&#8221; in the freezer aisle<\/i>\n      <\/p>\n<p>\n        <span class=\"legendSpanClass\">LAKEWOOD, Colo.<\/span>, <span class=\"legendSpanClass\">Jan. 15, 2026<\/span> \/PRNewswire\/ &#8212; Natural Grocers\u00ae, the nation&#8217;s leading family-operated organic and natural grocery retailer, has expanded its private-label offerings with five new <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=2883073301&amp;u=https%3A%2F%2Fwww.naturalgrocers.com%2Fnatural-grocers-brand-organic-frozen-fruit%3Futm_source%3Dpr%26utm_medium%3Dpress-release%26utm_campaign%3Dprod-ngpb-frozen-fruit-smoothie-2026&amp;a=Natural+Grocers%C2%AE+Brand+Organic+Frozen+Fruits+and+Smoothie+Blends\" target=\"_blank\" rel=\"nofollow\">Natural Grocers\u00ae Brand Organic Frozen Fruits and Smoothie Blends<\/a>, giving customers even more delicious, nutrient-dense ways to enjoy premium quality at an Always Affordable<sup>SM<\/sup> Price. These new additions are available exclusively at Natural Grocers stores nationwide.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2862761\/NGBP_Organic_Frozen_Fruits___Smoothie_Blend.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2862761\/NGBP_Organic_Frozen_Fruits___Smoothie_Blend.jpg\" title=\"Summertime, anytime. Meet the newest lineup of Natural Grocers\u00ae Brand Organic Frozen Fruits &amp; Smoothie Blends\u2014always 100% organic, always delicious.\" alt=\"Summertime, anytime. Meet the newest lineup of Natural Grocers\u00ae Brand Organic Frozen Fruits &amp; Smoothie Blends\u2014always 100% organic, always delicious.\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<div id=\"divReleaseHighlight8cd5\" style=\"border-top: 1px solid;border-bottom: 1px solid;border-color: Gray;color: gray;width: 200px;float: left;position: relative;margin: 5px 10px 5px 10px;text-align: justify\">Five new USDA Organic Frozen Fruits &amp; Smoothie Blends\u2014peak\u2011season flavor at an Always Affordable\u2120 price.<\/div>\n<p>\n        <b>ALWAYS 100% ORGANIC PRODUCE \u2014 EVEN IN THE FREEZER<br \/><\/b>Natural Grocers remains steadfast in its commitment to organic integrity\u2014from fresh produce displays to freezer door selections. Every fruit included in these new offerings is USDA certified organic and is grown without the use of synthetic pesticides or conventional farming practices. The fruit is harvested at peak ripeness, quickly frozen to preserve nutrients and flavor, and packaged without synthetic colors, preservatives, or added sweeteners.<\/p>\n<p>&#8220;Our Natural Grocers Brand Frozen Fruit is everything customers love about our produce department\u2014high-quality, organic, flavorful\u2014and perfectly suited for today&#8217;s busy lifestyles,&#8221; said Raquel Isely, vice president of marketing at Natural Grocers. &#8220;From bright, tangy berries to smooth, creamy mangoes and nutrient-packed greens in the smoothie blends, these products bring summertime anytime convenience to busy households.&#8221;<\/p>\n<p>\n        <b>QUALITY FRUIT, REAL NUTRITION, ENDLESS VERSATILITY<br \/><\/b>Whether blended, baked, simmered, or sprinkled on top, fruit plays an important role in delivering dietary fiber, antioxidants, vitamins, and natural sweetness without compromise. Natural Grocers&#8217; new frozen fruit varieties were created to deliver:<\/p>\n<ul type=\"disc\">\n<li>Peak-season fruit with maximum flavor from raspberries, strawberries, blueberries, mangoes, peaches, and bananas.<\/li>\n<li>Clean, simple ingredients \u2014 just fruit. No added sugar. No fillers.<\/li>\n<li>BPA-free packaging that protects freshness.<\/li>\n<\/ul>\n<p>\n        <b><br \/>\n          <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=1509578901&amp;u=https%3A%2F%2Fwww.naturalgrocers.com%2Fnatural-grocers-brand-organic-frozen-fruit%3Futm_source%3Dpr%26utm_medium%3Dpress-release%26utm_campaign%3Dprod-ngpb-frozen-fruit-smoothie-2026&amp;a=INTRODUCING+THE+NEW+LINEUP\" target=\"_blank\" rel=\"nofollow\">INTRODUCING THE NEW LINEUP<\/a><br \/>\n        <\/b>\n      <\/p>\n<ul type=\"disc\">\n<li>Organic Frozen Sunshine Smoothie Blend ($2.99\/10 oz)<\/li>\n<li>Organic Frozen Super Boost Smoothie Blend ($2.99\/10 oz)<\/li>\n<li>Organic Frozen Tropical Fruit Blend ($2.99\/10 oz)<\/li>\n<li>Organic Frozen Sliced Bananas ($2.99\/10 oz)<\/li>\n<li>Organic Frozen Sliced Peaches ($2.99\/10 oz)<\/li>\n<\/ul>\n<p>\n        <i>Customers can also find additional Natural Grocers Brand Organic Frozen Fruit varieties in store, such as raspberries, strawberries, blueberries and mixed berries.<\/i>\n      <\/p>\n<p>\n        <b>RECENT ADDITIONS AND COMING SOON<br \/><\/b>Since its launch in 2016,\u00a0<a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=3176980866&amp;u=https%3A%2F%2Fedge.prnewswire.com%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4553032-1%26h%3D1474589980%26u%3Dhttps%253A%252F%252Fwww.naturalgrocers.com%252Fnatural-grocers-brand-products%26a%3DNatural%2BGrocers%2BBrand%2BProducts&amp;a=Natural+Grocers+Brand+Products\" target=\"_blank\" rel=\"nofollow\">Natural Grocers Brand Products<\/a>\u00a0has grown to more than 900 high-quality items, available exclusively at Natural Grocers stores. Learn more about\u00a0<a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=2740042853&amp;u=https%3A%2F%2Fedge.prnewswire.com%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4553032-1%26h%3D601108915%26u%3Dhttps%253A%252F%252Fwww.naturalgrocers.com%252Four-standards%26a%3DNatural%2BGrocers%2527%2BStandards%2Bhere&amp;a=Natural+Grocers%27+Standards+here\" target=\"_blank\" rel=\"nofollow\">Natural Grocers&#8217; Standards here<\/a>. Recent additions to the private-label line include <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=1455316472&amp;u=https%3A%2F%2Fwww.naturalgrocers.com%2Fnatural-grocers-brand-beef-sticks-bites&amp;a=Grass-Fed+Beef+Sticks+and+Bites\" target=\"_blank\" rel=\"nofollow\">Grass-Fed Beef Sticks and Bites<\/a> and <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=1690975175&amp;u=https%3A%2F%2Fwww.naturalgrocers.com%2Fnatural-grocers-brand-organic-essential-oils&amp;a=Organic+Essential+Oils\" target=\"_blank\" rel=\"nofollow\">Organic Essential Oils<\/a>,\u00a0with even more premium-quality, Always Affordable products on the way\u2014such as several new flavors of Organic Chocolate Bars, just in time for Valentine&#8217;s Day.<\/p>\n<ul type=\"disc\">\n<li>\n          <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=3699918621&amp;u=https%3A%2F%2Fnaturalgrocers.mediavalet.com%2Fgalleries%2F5183fa1c-0eff-40db-9fef-03f583b54fd8_8f493469-6c10-417d-a0b3-55aef519aba6-ExternalUser&amp;a=Click+here\" target=\"_blank\" rel=\"nofollow\">Click here<\/a> for a complimentary media kit.<\/li>\n<li>To learn more about Natural Grocers&#8217; produce standards, visit <a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=2837081568&amp;u=http%3A%2F%2Fwww.naturalgrocers.com%2Fstandards%2F100-organic-produce-standards&amp;a=www.naturalgrocers.com%2Fstandards%2F100-organic-produce-standards\" target=\"_blank\" rel=\"nofollow\">www.naturalgrocers.com\/standards\/100-organic-produce-standards<\/a>.<\/li>\n<li>For media-related questions, please contact <a href=\"mailto:kmacarelli@naturalgrocers.com\" target=\"_blank\" rel=\"nofollow\">kmacarelli@naturalgrocers.com<\/a>.<\/li>\n<\/ul>\n<p>\n        <b>ABOUT NATURAL GROCERS BY VITAMIN COTTAGE<\/b><br \/>\n        <br \/>Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE:\u00a0NGVC) is an expanding specialty retailer of natural and organic groceries, body care products and\u00a0dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives or sweeteners (as defined by its standards), synthetic colors or\u00a0partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products and\u00a0free-range eggs. Natural Grocers&#8217; flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its\u00a0<a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=2674086351&amp;u=https%3A%2F%2Fedge.prnewswire.com%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4589227-1%26h%3D3861417376%26u%3Dhttps%253A%252F%252Fedge.prnewswire.com%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D4586263-1%2526h%253D3807204780%2526u%253Dhttps%25253A%25252F%25252Fedge.prnewswire.com%25252Fc%25252Flink%25252F%25253Ft%25253D0%252526l%25253Den%252526o%25253D4577033-1%252526h%25253D4015173618%252526u%25253Dhttps%2525253A%2525252F%2525252Fedge.prnewswire.com%2525252Fc%2525252Flink%2525252F%2525253Ft%2525253D0%25252526l%2525253Den%25252526o%2525253D4572383-1%25252526h%2525253D4242182009%25252526u%2525253Dhttps%252525253A%252525252F%252525252Fc212.net%252525252Fc%252525252Flink%252525252F%252525253Ft%252525253D0%2525252526l%252525253Den%2525252526o%252525253D4281125-1%2525252526h%252525253D2001777866%2525252526u%252525253Dhttps%25252525253A%25252525252F%25252525252Fc212.net%25252525252Fc%25252525252Flink%25252525252F%25252525253Ft%25252525253D0%252525252526l%25252525253Den%252525252526o%25252525253D4162052-1%252525252526h%25252525253D915752597%252525252526u%25252525253Dhttps%2525252525253A%2525252525252F%2525252525252Fc212.net%2525252525252Fc%2525252525252Flink%2525252525252F%2525252525253Ft%2525252525253D0%25252525252526l%2525252525253Den%25252525252526o%2525252525253D4155422-1%25252525252526h%2525252525253D2610458521%25252525252526u%2525252525253Dhttps%252525252525253A%252525252525252F%252525252525252Fc212.net%252525252525252Fc%252525252525252Flink%252525252525252F%252525252525253Ft%252525252525253D0%2525252525252526l%252525252525253Den%2525252525252526o%252525252525253D4143065-1%2525252525252526h%252525252525253D3044945700%2525252525252526u%252525252525253Dhttps%25252525252525253A%25252525252525252F%25252525252525252Fwww.naturalgrocers.com%25252525252525252Four-five-founding-principles%2525252525252526a%252525252525253D5%252525252525252BFounding%252525252525252BPrinciples%25252525252526a%2525252525253D5%2525252525252BFounding%2525252525252BPrinciples%252525252526a%25252525253D5%25252525252BFounding%25252525252BPrinciples%2525252526a%252525253D5%252525252BFounding%252525252BPrinciples%25252526a%2525253DFive%2525252BFounding%2525252BPrinciples%252526a%25253DFive%25252BFounding%25252BPrinciples%2526a%253DFive%252BFounding%252BPrinciples%26a%3DFive%2BFounding%2BPrinciples&amp;a=Five+Founding+Principles\" target=\"_blank\" rel=\"nofollow\">Five Founding Principles<\/a>\u2014including its &#8220;Commitment to Community&#8221; and &#8220;Commitment to Crew.&#8221; In fiscal year 2025, the Company invested\u00a0more than\u00a0$16\u00a0million\u00a0in incremental compensation and discretionary payments for Crew.\u00a0Headquartered in\u00a0Lakewood, CO, Natural Grocers has 168 stores in 21 states. Visit\u00a0<a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4596937-1&amp;h=3983977225&amp;u=https%3A%2F%2Fedge.prnewswire.com%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4589227-1%26h%3D3570274633%26u%3Dhttps%253A%252F%252Fwww.naturalgrocers.com%252F%26a%3Dnaturalgrocers.com&amp;a=naturalgrocers.com\" target=\"_blank\" rel=\"nofollow\">naturalgrocers.com<\/a>\u00a0for more information and store locations.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/483552\/Natural_Grocers_Logo.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/483552\/Natural_Grocers_Logo.jpg\" title=\"Natural Grocers (PRNewsfoto\/Natural Grocers by Vitamin Cott)\" alt=\"Natural Grocers (PRNewsfoto\/Natural Grocers by Vitamin Cott)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/edge.prnewswire.com\/c\/img\/favicon.png?sn=LA64413&amp;sd=2026-01-15\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"https:\/\/www.prnewswire.com\/news-releases\/natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit--smoothie-blends-302662644.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit&#8211;smoothie-blends-302662644.html<\/a><\/p>\n<p>SOURCE Natural Grocers by Vitamin Cottage, Inc.<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=LA64413&amp;Transmission_Id=202601151108PR_NEWS_USPR_____LA64413&amp;DateId=20260115\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire Certified organic and\u00a0non-GMO, the natural and organic retailer gives customers &#8220;summertime anytime&#8221; in the freezer aisle LAKEWOOD, Colo., Jan. 15, 2026 \/PRNewswire\/ &#8212; Natural Grocers\u00ae, the nation&#8217;s leading family-operated organic and natural grocery retailer, has expanded its private-label offerings with five new Natural Grocers\u00ae Brand Organic Frozen Fruits and Smoothie Blends, giving customers even more delicious, nutrient-dense ways to enjoy premium quality at an Always AffordableSM Price. These new additions are available exclusively at Natural Grocers stores nationwide. Five new USDA Organic Frozen Fruits &amp; Smoothie Blends\u2014peak\u2011season flavor at an Always Affordable\u2120 price. ALWAYS 100% ORGANIC PRODUCE \u2014 EVEN IN THE FREEZERNatural Grocers remains steadfast in its commitment to organic integrity\u2014from fresh produce displays to freezer door selections. &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit-smoothie-blends\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Natural Grocers\u00ae Expands House Brand With Five New Varieties of Organic Frozen Fruit &amp; Smoothie Blends&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-927849","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Natural Grocers\u00ae Expands House Brand With Five New Varieties of Organic Frozen Fruit &amp; Smoothie Blends - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit-smoothie-blends\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Natural Grocers\u00ae Expands House Brand With Five New Varieties of Organic Frozen Fruit &amp; Smoothie Blends - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire Certified organic and\u00a0non-GMO, the natural and organic retailer gives customers &#8220;summertime anytime&#8221; in the freezer aisle LAKEWOOD, Colo., Jan. 15, 2026 \/PRNewswire\/ &#8212; Natural Grocers\u00ae, the nation&#8217;s leading family-operated organic and natural grocery retailer, has expanded its private-label offerings with five new Natural Grocers\u00ae Brand Organic Frozen Fruits and Smoothie Blends, giving customers even more delicious, nutrient-dense ways to enjoy premium quality at an Always AffordableSM Price. These new additions are available exclusively at Natural Grocers stores nationwide. Five new USDA Organic Frozen Fruits &amp; Smoothie Blends\u2014peak\u2011season flavor at an Always Affordable\u2120 price. ALWAYS 100% ORGANIC PRODUCE \u2014 EVEN IN THE FREEZERNatural Grocers remains steadfast in its commitment to organic integrity\u2014from fresh produce displays to freezer door selections. &hellip; Continue reading &quot;Natural Grocers\u00ae Expands House Brand With Five New Varieties of Organic Frozen Fruit &amp; Smoothie Blends&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit-smoothie-blends\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-15T16:16:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/2862761\/NGBP_Organic_Frozen_Fruits___Smoothie_Blend.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit-smoothie-blends\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/natural-grocers-expands-house-brand-with-five-new-varieties-of-organic-frozen-fruit-smoothie-blends\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Natural Grocers\u00ae Expands House Brand With Five New Varieties of Organic Frozen Fruit &amp; 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