{"id":927805,"date":"2026-01-15T11:04:03","date_gmt":"2026-01-15T16:04:03","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/mattel-press-to-publish-first-ever-original-barbie-young-adult-novel-by-1-new-york-times-bestselling-author-alex-aster\/"},"modified":"2026-01-15T11:04:03","modified_gmt":"2026-01-15T16:04:03","slug":"mattel-press-to-publish-first-ever-original-barbie-young-adult-novel-by-1-new-york-times-bestselling-author-alex-aster","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/mattel-press-to-publish-first-ever-original-barbie-young-adult-novel-by-1-new-york-times-bestselling-author-alex-aster\/","title":{"rendered":"Mattel Press to Publish First Ever Original Barbie Young Adult Novel by #1 New York Times Bestselling Author Alex Aster"},"content":{"rendered":"

<\/p>\n

Mattel Press to Publish First Ever Original Barbie Young Adult Novel by #1 New York Times<\/i> Bestselling Author Alex Aster<\/b><\/p>\n

Barbie: Dreamscape<\/i> to Release July 28, 2026<\/b><\/p>\n

Link to Images for Download<\/b><\/a><\/p>\n

EL SEGUNDO, Calif.–(BUSINESS WIRE<\/a>)–Mattel, Inc.<\/a> (Nasdaq: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced that it will publish Barbie: Dreamscape, <\/i><\/b>a new original Barbie\u00ae<\/sup> young adultnovel set in a magical dreamworld written by #1 New York Times<\/i> Bestselling author Alex Aster<\/b>, on sale in the U.S. and Canada on July 28, 2026.<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260115194850\/en\/<\/a><\/p>\n

\"Mattel,<\/p>\n

Mattel, Inc. will publish Barbie: Dreamscape, a new original Barbie\u00ae young adult novel written by #1 New York Times Bestselling author Alex Aster.<\/p>\n<\/div>\n

\nFrom Mattel Press, the company\u2019s own publishing platform, and brought to life through Alex Aster\u2019s signature fantasy voice, Barbie: Dreamscape <\/i><\/b>is a coming-of-age story that follows Barbie, a girl whose perfectly planned future is shattered when she’s declared Fateless at her enchanted school’s graduation. To earn a Fate, she must journey across treacherous, magical lands in search of the mysterious beings who control the destinies of everyone in Heartland – and the buried truths that could change her world forever.<\/p>\n

Ryan Ferguson, Global Head of Publishing at Mattel, said:<\/b> \u201cAlex Aster and Barbie are a natural pairing, and her personal affinity and genuine love for the brand shines through in a story that resonates with today\u2019s young adult readers. Barbie: Dreamscape<\/i> reflects Mattel\u2019s commitment to growing a book community and bringing our beloved brands to life through new stories and voices, giving authors space to share their own unique perspectives. As the brand\u2019s first official novel, it offers fans another way to connect with Barbie through an epic fantasy that explores destiny and self-discovery, while marking a meaningful addition to our publishing slate.”<\/p>\n

Alex Aster<\/b> said: \u201cPlaying with Barbie dolls was one of my first forms of storytelling and creative outlets as a kid. I spent countless hours making up stories starring each of my dolls, and I still remember the excitement of opening a new box, adding another character to my tales, marveling at each accessory. I\u2019m honored to write the first YA Barbie book, and can\u2019t wait for readers to go on this journey of self-discovery with Barbie!\u201d<\/p>\n

\nThe deal was negotiated by Jodi Reamer of Writers House LLC for Alex Aster and Elana Cohen at Mattel.<\/p>\n

\nSince 1959, Barbie has empowered generations to dream big and believe they can be anything, bringing stories to life with innovative products and inspiring content that encourages endless storytelling for fans of all ages. The brand boasts over 175 inclusive looks and offers a unique voice across multiple platforms to engage a wide range of audiences.<\/p>\n

ABOUT BARBIE: DREAMSCAPE<\/i><\/b><\/p>\n

\nBarbie\u2019s life is perfect. She lives in a pink-hued paradise called Heartland where everything is in order and everyone has a role to play. Thanks to the mysterious and all-powerful beings there, she will soon be assigned a Fate at her graduation from the enchanted Swancrest Academy. She\u2019s worked hard to earn a good Fate, and her years of endless studying and acing every challenge are about to pay off. But then the unthinkable happens. Barbie is left Fateless – the first in Heartland\u2019s history – and her carefully ordered world shatters. Shaken and uncertain, Barbie must confront a future she never imagined: one with no clear path forward.<\/p>\n

\nWhen a mysterious necklace begins to pulse with hidden power, she is drawn beyond Heartland\u2019s protective mists into a daring journey across extraordinary lands. From sun-drenched shores to treacherous, ever-shifting landscapes, to shadowed forests steeped in secrets and magic, each realm will test Barbie\u2019s courage, sharpen her wits, and awaken strengths she never knew she possessed – all while drawing her ever closer to a buried truth that could change her world forever.<\/p>\n

\nA richly imagined coming-of-age tale from the premier voice in teen fiction, Barbie: Dreamscape<\/i> is about defying expectations, rewriting the rules, and discovering that the greatest possibilities lie in stepping out of the box\u2026and into the unexpected.<\/p>\n

BARBIE: DREAMSCAPE<\/i><\/b><\/p>\n

Publication Date: July 28, 2026<\/b> | Mattel Press | Ages 12 and up | 9781640366008<\/b><\/p>\n

\nAvailable for preorder HERE<\/a><\/p>\n

ABOUT ALEX ASTER<\/span><\/b><\/p>\n

\nAlex Aster is one of the most-followed authors in the world, with over 2 million followers, and over half a billion views on her videos. Aster is the #1 New York Times bestselling, #1 Publishers Weekly bestselling, #1 Indie bestselling, and USA Today bestselling author of the wildly popular LIGHTLARK series. LIGHTLARK has been sold in 30+ countries worldwide and Aster inked a major movie deal with Universal Pictures to adapt LIGHTLARK into a film before the book was even published via Abrams.<\/p>\n

\nSince its release in August of 2022, Aster has sold over 4 million copies of LIGHTLARK in the US alone and has spent over 140 weeks on the New York Times Best Sellers list for the series. Aster was celebrated in the annual 2023 Forbes 30 Under 30 list following the meteoric success of the series. The second and third books in the LIGHTLARK series, NIGHTBANE and SKYSHADE, were published in 2023 and 2024, respectively. Aster recently released two brand-new novellas as a companion book to the series last September, GRIM AND ORO, as well as the highly anticipated fourth book in the series, CROWNTIDE, in December.<\/p>\n

\nIn Spring 2025, Aster published her debut adult novel SUMMER IN THE CITY, a romantic comedy that instantly became a New York Times bestseller. The project rights were immediately snapped up and is now set to become a feature film via New Line Cinema. Aster also announced she will be making her debut in the adult romantasy space with her upcoming STARSIDE, which will hit shelves on March 31, 2026.<\/p>\n

\nIn 2020, Aster published her first novel, the first book in the young adult Emblem Island series, CURSE OF THE NIGHT WITCH. The second book of the series was released shortly after in 2021. Aster graduated summa cum laude from the University of Pennsylvania, where she studied creative writing.<\/p>\n

ABOUT MATTEL<\/span><\/b><\/p>\n

\nMattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie\u00ae, Hot Wheels\u00ae, Fisher-Price\u00ae, American Girl\u00ae, Thomas & Friends\u2122, UNO\u00ae, Masters of the Universe\u00ae, Matchbox\u00ae, Monster High\u00ae, Polly Pocket\u00ae, and Barney\u00ae as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world\u2019s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20260115194850\/en\/<\/a><\/span><\/p>\n

Media Contacts<\/span>:
\n<\/b>
Kristina Quintos | Mattel | Kristina.Quintos@Mattel.com
\n<\/a><\/b>
Melissa Bloomfield | TvS Media Group | Melissa.bloomfield@tvsmediagroup.com
\n<\/a><\/b>
Tracy van Straaten | TvS Media Group | Tracy.vanStraaten@tvsmediagroup.com<\/a><\/b><\/p>\n

KEYWORDS:<\/b> California United States North America<\/p>\n

INDUSTRY KEYWORDS:<\/b> Children Publishing Entertainment Toys Communications Books Family Consumer Retail<\/p>\n

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Mattel, Inc. will publish Barbie: Dreamscape, a new original Barbie\u00ae young adult novel written by #1 New York Times Bestselling author Alex Aster.<\/font><\/td>\n<\/tr>\n
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Mattel, Inc. will publish Barbie: Dreamscape, a new original Barbie\u00ae young adult novel written by #1 New York Times Bestselling author Alex Aster.<\/font><\/td>\n<\/tr>\n
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Mattel Press to Publish First Ever Original Barbie Young Adult Novel by #1 New York Times Bestselling Author Alex Aster Barbie: Dreamscape to Release July 28, 2026 Link to Images for Download EL SEGUNDO, Calif.–(BUSINESS WIRE)–Mattel, Inc. (Nasdaq: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced that it will publish Barbie: Dreamscape, a new original Barbie\u00ae young adultnovel set in a magical dreamworld written by #1 New York Times Bestselling author Alex Aster, on sale in the U.S. and Canada on July 28, 2026. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260115194850\/en\/ Mattel, Inc. will publish Barbie: Dreamscape, a new original … <\/p>\n

Continue reading “Mattel Press to Publish First Ever Original Barbie Young Adult Novel by #1 New York Times Bestselling Author Alex Aster”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-927805","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nMattel Press to Publish First Ever Original Barbie Young Adult Novel by #1 New York Times Bestselling Author Alex Aster - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/mattel-press-to-publish-first-ever-original-barbie-young-adult-novel-by-1-new-york-times-bestselling-author-alex-aster\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mattel Press to Publish First Ever Original Barbie Young Adult Novel by #1 New York Times Bestselling Author Alex Aster - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Mattel Press to Publish First Ever Original Barbie Young Adult Novel by #1 New York Times Bestselling Author Alex Aster Barbie: Dreamscape to Release July 28, 2026 Link to Images for Download EL SEGUNDO, Calif.–(BUSINESS WIRE)–Mattel, Inc. (Nasdaq: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced that it will publish Barbie: Dreamscape, a new original Barbie\u00ae young adultnovel set in a magical dreamworld written by #1 New York Times Bestselling author Alex Aster, on sale in the U.S. and Canada on July 28, 2026. This press release features multimedia. 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(Nasdaq: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced that it will publish Barbie: Dreamscape, a new original Barbie\u00ae young adultnovel set in a magical dreamworld written by #1 New York Times Bestselling author Alex Aster, on sale in the U.S. and Canada on July 28, 2026. This press release features multimedia. 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