{"id":927736,"date":"2026-01-15T10:52:34","date_gmt":"2026-01-15T15:52:34","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/gillette-venus-launches-new-venus-pubic-hair-skin-collection-because-yes-pubic-hair-deserves-proper-care-too\/"},"modified":"2026-01-15T10:52:34","modified_gmt":"2026-01-15T15:52:34","slug":"gillette-venus-launches-new-venus-pubic-hair-skin-collection-because-yes-pubic-hair-deserves-proper-care-too","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/gillette-venus-launches-new-venus-pubic-hair-skin-collection-because-yes-pubic-hair-deserves-proper-care-too\/","title":{"rendered":"Gillette Venus Launches NEW Venus Pubic Hair & Skin Collection, Because, Yes, Pubic Hair Deserves Proper Care, Too"},"content":{"rendered":"

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Gillette Venus Launches NEW Venus Pubic Hair & Skin Collection, Because, Yes, Pubic Hair Deserves Proper Care, Too<\/b><\/p>\n

BOSTON–(BUSINESS WIRE<\/a>)–
\nSince launching the Venus for Pubic Hair & Skin collection in 2021, Gillette Venus has proudly paved the way for smooth and seamless pubic hair removal. Today, the brand has announced its continued efforts in shave care innovation with an upgraded portfolio of razor and care products specifically designed for the delicate area of the body. The Venus Pubic Hair & Skin portfolio is the first dedicated pubic shaving regimen dermatologically endorsed by the Skin Health Alliance and was tested by both dermatologists and gynecologists for safety and efficacy.<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260115943866\/en\/<\/a><\/p>\n

\"Since<\/p>\n

Since launching the Venus for Pubic Hair & Skin collection in 2021, Gillette Venus has proudly paved the way for smooth and seamless pubic hair removal.<\/p>\n<\/div>\n

\nWhile 80% of women remove pubic hair using a razor as their main tool*, 95% of women suffer with at least one problem related to pubic grooming, including experiencing itching with regrowth, irritation bumps, and difficulty finding the right products**. The pubic area has more convex, curved and concaved areas with tight crevices. The hair tends to be thick with high density and multi-directional growth, while the skin is thinner and more delicate than other areas of the body. Venus Pubic Hair & Skin works as a solution to minimize shave irritation with design features built based on real pubic shaving challenges women regularly face.<\/p>\n

\nCaitlin Orszulak, Senior Product Research Scientist, Gillette Venus, said, \u201cthat\u2019s becauseonly 30% of these women use a different razor for their pubic area than the one they use for shaving their body. However, most are experiencing irritation and bumps from using a blade designed for legs and underarms on thin, sensitive skin with coarser hair***. Recent \u2018pubic\u2019 sentiment analysis reveals that there is still significant confusion around pubic hair removal, with 70% of individuals in the United States falling under the \u2018What am I doing?\u2019<\/i> category when it comes to intimate grooming, and much of that confusion stems from not having the right, ergonomic tools to safely and comfortably shave such a delicate, hard-to-reach area.**** This disconnect underscores the necessity for two razors, one specialized and engineered specifically for intimate skin, and another designed for the rest of the body, along with a proper routine.\u201d<\/p>\n

\n“Over the past few years, we’ve listened to women’s questions, concerns, and frustrations about intimate grooming,” says Isabel Pimentel, Brand Vice President, Gillette Venus Global & North America Female Grooming. “The upgraded Venus Pubic Hair & Skin Collection directly addresses challenges with a razor that is uniquely engineered for hard-to-see areas and coarse hair on delicate skin. It features a handle redesigned with a superior grip for precision and safety. Combined with our pre, during, and post-shave regimen to take care of her skin.\u201d<\/p>\n

\nThe new Venus Pubic Hair & Skin Collection directly addresses the top consumer search inquiries. Unlike a general full-body razor, this razor is designed specifically for the coarse hair and delicate skin of the pubic area and for ease of shaving navigation, the upgraded Venus Pubic Hair & Skin Razor features:<\/p>\n