{"id":927682,"date":"2026-01-15T10:39:07","date_gmt":"2026-01-15T15:39:07","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/"},"modified":"2026-01-15T10:39:07","modified_gmt":"2026-01-15T15:39:07","slug":"ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/","title":{"rendered":"DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026"},"content":{"rendered":"<p>        <!--.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p><b>DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026<\/b><\/p>\n<p>NEW YORK&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<b>DDC Enterprise Limited<\/b> (NYSEAMERICAN: DDC) (\u201cDDC\u201d or the \u201cCompany\u201d), a global Asian food platform and digital asset treasury company, today announced the successful acquisition of an additional 200 Bitcoin (\u201cBTC\u201d), representing the Company\u2019s first Bitcoin purchase of 2026 and reaffirming its disciplined, systematic approach to corporate Bitcoin treasury management at the start of the new year. Following this transaction, DDC\u2019s total Bitcoin holdings have increased to 1,383 BTC.<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20260115483343\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260115483343\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260115483343\/en\/2693262\/4\/Weixin_Image_20260115200637_644.jpg\" alt=\"\" \/><\/div>\n<p>\nThis acquisition reflects DDC\u2019s continued ability to act within a measured and disciplined approach to capital deployment. The Company continues to view Bitcoin as a strategic reserve asset aligned with long-term value creation.<\/p>\n<p><b>Purchase Highlights:<\/b><\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Treasury Growth:<\/b> Increases Bitcoin treasury holdings by 200 BTC.\n<\/li>\n<li><b>BTC Milestone:<\/b> Total Bitcoin holdings of 1,383 BTC\n<\/li>\n<li><b>Average Cost per Bitcoin Holding:<\/b> $88,998\n<\/li>\n<li><b>Bitcoin Yield (Period-to-Date):<\/b> 16.9%\n<\/li>\n<li><b>Bitcoin per Share:<\/b> 0.046482 BTC per 1,000 DDC shares\n<\/li>\n<\/ul>\n<p>\nThe transaction was supported by DDC\u2019s enhanced governance and risk-management infrastructure. While near-term market sentiment remains subdued, the Company believes current conditions are constructive for disciplined, long-term positioning.<\/p>\n<p>\n\u201cOur approach remains consistent and deliberate,\u201d said Norma Chu, Founder, Chairwoman and CEO of DDC. \u201cThis acquisition marks our first Bitcoin purchase of 2026 and reflects the same governance-led, risk-aware framework that has guided our strategy to date. We remain confident in Bitcoin as a strategic reserve asset and committed to building durable shareholder value.\u201d<\/p>\n<p>\nAdditional details regarding DDC\u2019s long-term capital allocation strategy and Bitcoin treasury framework are outlined in the Company\u2019s 2026 Shareholder Letter, available at: <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.businesswire.com%2Fnews%2Fhome%2F20260115236040%2Fen%2FDDC-Enterprise-Limited-NYSEAMERICAN-DDC-Founder-Chairwoman-and-CEO-Norma-Chu-Publishes-Shareholder-Letter&amp;esheet=54397484&amp;newsitemid=20260115483343&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.businesswire.com%2Fnews%2Fhome%2F20260115236040%2Fen%2FDDC-Enterprise-Limited-NYSEAMERICAN-DDC-Founder-Chairwoman-and-CEO-Norma-Chu-Publishes-Shareholder-Letter&amp;index=1&amp;md5=8ee48fc35df685454687ff4a8f040f3e\">https:\/\/www.businesswire.com\/news\/home\/20260115236040\/en\/DDC-Enterprise-Limited-NYSEAMERICAN-DDC-Founder-Chairwoman-and-CEO-Norma-Chu-Publishes-Shareholder-Letter<\/a><\/p>\n<p><b>About DDC Enterprise Limited<\/b><\/p>\n<p>\nDDC Enterprise Limited (NYSEAMERICAN: DDC) is participating proactively in the corporate Bitcoin treasury evolution while maintaining its foundation as a leading global Asian food platform. The Company has strategically positioned Bitcoin as a core reserve asset while continuing to expand its portfolio of culinary brands. DDC is at the forefront of public companies integrating Bitcoin into their financial architecture. For more information, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.ddc.xyz%2F&amp;esheet=54397484&amp;newsitemid=20260115483343&amp;lan=en-US&amp;anchor=www.ddc.xyz&amp;index=2&amp;md5=87cfb889516999c7ace08a721510b33e\"><b>www.ddc.xyz<\/b><\/a>.<\/p>\n<p><b>Caution Regarding Forward-Looking Statements<\/b><\/p>\n<p>\nCertain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as \u201cmay,\u201d \u201cwill,\u201d \u201cexpect,\u201d \u201canticipate,\u201d \u201caim,\u201d \u201cestimate,\u201d \u201cintend,\u201d \u201cplan,\u201d \u201cbelieve,\u201d \u201cis\/are likely to,\u201d \u201cpotential,\u201d \u201ccontinue\u201d or other similar expressions. Examples of forward-looking statements include those related to business prospects, accumulation of Bitcoin, the Company and its management\u2019s view of market conditions and outlook, and the Company\u2019s goals, strategy and future activity. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the Risk Factors and in Management\u2019s Discussion and Analysis of Financial Condition and Results of Operations sections of our Forms 20-F, 6-K and other reports filed with the Securities and Exchange Commission (\u201cSEC\u201d) and available at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.sec.gov&amp;esheet=54397484&amp;newsitemid=20260115483343&amp;lan=en-US&amp;anchor=www.sec.gov&amp;index=3&amp;md5=210a8e73b1a3dc8eae3468aee22a4f69\">www.sec.gov<\/a>. It is also inherent in forward-looking statements for there to be risks, uncertainties and other factors beyond the Company\u2019s ability to predict or control. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company\u2019s filings with the SEC. Additional factors are discussed in the Company\u2019s filings with the SEC, which are available for review at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.sec.gov&amp;esheet=54397484&amp;newsitemid=20260115483343&amp;lan=en-US&amp;anchor=www.sec.gov&amp;index=4&amp;md5=354763372101eb470d6a1d298fb8ee69\">www.sec.gov<\/a>. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.<\/p>\n<p>\nSource: DDC Enterprise Limited<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20260115483343r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20260115483343\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20260115483343\/en\/<\/a><\/span><\/p>\n<p><b>Media &amp; Investor Contacts<\/b><\/p>\n<p><b>DDC Investor Relations<br \/>\n<\/b><br \/>Orange Group | Yujia Zhai<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:ddc@orangegroupadvisors.com\">ddc@orangegroupadvisors.com<\/a><\/p>\n<p><b>DDC Press and Media<br \/>\n<\/b><br \/><a rel=\"nofollow\" href=\"mailto:pr@ddc.xyz\">pr@ddc.xyz<\/a><\/p>\n<p><b>KEYWORDS:<\/b> New York United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Banking Technology Professional Services Supermarket Food\/Beverage Retail Cryptocurrency Networks Internet Fintech Finance<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260115483343\/en\/2693262\/3\/Weixin_Image_20260115200637_644.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20260115483343\/en\/2693251\/3\/Weixin_Image_20260115193805_32.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026 NEW YORK&#8211;(BUSINESS WIRE)&#8211;DDC Enterprise Limited (NYSEAMERICAN: DDC) (\u201cDDC\u201d or the \u201cCompany\u201d), a global Asian food platform and digital asset treasury company, today announced the successful acquisition of an additional 200 Bitcoin (\u201cBTC\u201d), representing the Company\u2019s first Bitcoin purchase of 2026 and reaffirming its disciplined, systematic approach to corporate Bitcoin treasury management at the start of the new year. Following this transaction, DDC\u2019s total Bitcoin holdings have increased to 1,383 BTC. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260115483343\/en\/ This acquisition reflects DDC\u2019s continued ability to act within a measured and disciplined approach to capital deployment. The Company continues to view Bitcoin as a strategic reserve &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-927682","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026 - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026 - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026 NEW YORK&#8211;(BUSINESS WIRE)&#8211;DDC Enterprise Limited (NYSEAMERICAN: DDC) (\u201cDDC\u201d or the \u201cCompany\u201d), a global Asian food platform and digital asset treasury company, today announced the successful acquisition of an additional 200 Bitcoin (\u201cBTC\u201d), representing the Company\u2019s first Bitcoin purchase of 2026 and reaffirming its disciplined, systematic approach to corporate Bitcoin treasury management at the start of the new year. Following this transaction, DDC\u2019s total Bitcoin holdings have increased to 1,383 BTC. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260115483343\/en\/ This acquisition reflects DDC\u2019s continued ability to act within a measured and disciplined approach to capital deployment. 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Following this transaction, DDC\u2019s total Bitcoin holdings have increased to 1,383 BTC. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20260115483343\/en\/ This acquisition reflects DDC\u2019s continued ability to act within a measured and disciplined approach to capital deployment. The Company continues to view Bitcoin as a strategic reserve &hellip; Continue reading \"DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/","og_site_name":"Market Newsdesk","article_published_time":"2026-01-15T15:39:07+00:00","og_image":[{"url":"https:\/\/mms.businesswire.com\/media\/20260115483343\/en\/2693262\/4\/Weixin_Image_20260115200637_644.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026","datePublished":"2026-01-15T15:39:07+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/"},"wordCount":703,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/#primaryimage"},"thumbnailUrl":"https:\/\/mms.businesswire.com\/media\/20260115483343\/en\/2693262\/4\/Weixin_Image_20260115200637_644.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/ddc-enterprise-acquires-200-btc-marking-its-first-bitcoin-purchase-of-2026\/","name":"DDC Enterprise Acquires 200 BTC, Marking Its First Bitcoin Purchase of 2026 - 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