{"id":921841,"date":"2025-12-22T10:22:02","date_gmt":"2025-12-22T15:22:02","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\/"},"modified":"2025-12-22T10:22:02","modified_gmt":"2025-12-22T15:22:02","slug":"fiserv-collaborates-with-visa-to-accelerate-agentic-commerce","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\/","title":{"rendered":"Fiserv Collaborates with Visa to Accelerate Agentic Commerce"},"content":{"rendered":"

<\/p>\n

Fiserv Collaborates with Visa to Accelerate Agentic Commerce<\/b><\/p>\n

MILWAUKEE–(BUSINESS WIRE<\/a>)–
\nFiserv, Inc. (NASDAQ: FISV) today announced a strategic collaboration with Visa (NYSE: V) to enable Visa Intelligent Commerce and deploy Trusted Agent Protocol across Fiserv\u2019s interoperable agentic ecosystem. This will empower merchants to participate in the rapidly evolving world of Agentic Commerce, where artificial intelligence-driven agents act on behalf of consumers to discover, compare, and purchase products. By combining Visa\u2019s authentication and agentic commerce capabilities with Fiserv\u2019s extensive merchant network, the two companies are delivering the infrastructure and trust needed for merchants to thrive as commerce becomes increasingly automated.<\/p>\n

\n\u201cFiserv and Visa are simplifying entry into the Agentic Commerce ecosystem, giving Clover and Fiserv merchants, as well as our ISV and ISO partners, the tools to capitalize on the groundbreaking experiences while fostering trust and safety,” said Sanjay Saraf, SVP and Global Chief Product Officer, Merchant Solutions at Fiserv.<\/p>\n

\n\u201cThrough Visa Intelligent Commerce and our Trusted Agent Protocol, we are building trust into every layer of the agentic commerce experience,\u201d said Rubail Birwadker, Global Head of Growth Products and Strategic Partnerships, Visa. \u201cPartners like Fiserv are essential to scaling these secure, innovative solutions for merchants and consumers worldwide.\u201d<\/p>\n

Supporting Merchant Acceptance Through Trusted Agent Protocol<\/b><\/p>\n

\nAs part of this collaboration, Fiserv and Visa are working together to deploy Trusted Agent Protocol across Fiserv\u2019s acceptance ecosystem to authenticate, retrieve, accept, and process agentic transactions. The Trusted Agent Protocol establishes a secure framework that distinguishes trusted agents from malicious bots, ensures every interaction is authorized by a consumer with verified intent, and validates that payment information used at checkout remains unaltered. With the Trusted Agent Protocol available within Fiserv\u2019s existing products and services, merchants and their customers can engage confidently in automated commerce experiences knowing that every transaction is protected by robust identity and transaction safeguards.<\/p>\n

Beyond Acceptance: Enabling Intelligent Commerce<\/b><\/p>\n

\nFiserv and Visa are also looking beyond solely supporting agentic acceptance to enable the full potential of intelligent commerce. Fiserv and Visa deliver the foundational capabilities that make agent-driven experiences possible. This includes providing merchants, ISVs, and ISOs with the infrastructure, tools, and integration frameworks needed to embed AI-driven agentic experiences seamlessly into their workflows without disrupting existing operations.<\/p>\n

\nFiserv\u2019s enabler role extends outside of payments to include secure connectivity that authenticates agents and protects transactions, scalable integration options that allow businesses to adopt agentic capabilities at their own pace, and operational intelligence that automates dispute resolution and optimizes routing in real time. By connecting merchants to Visa Intelligent Commerce\u2019s global authentication and tokenization services and enabling issuers and acquirers to participate in shaping agentic experiences, Fiserv acts as the bridge between the traditional payment ecosystem and the agentic commerce ecosystem.<\/p>\n

\nFiserv and Visa are united in their commitment to innovation and merchant success. Merchants and partners are invited to explore these solutions and learn more about integration and onboarding opportunities at Fiserv.com and Visa.com<\/a>.<\/p>\n

About Fiserv<\/b><\/p>\n

\nFiserv, Inc. (NASDAQ: FISV), a Fortune 500 company, moves more than money. As a global leader in payments and financial technology, the company helps clients achieve best-in-class results through a commitment to innovation and excellence in areas including account processing and digital banking solutions; card issuer processing and network services; payments; e-commerce; merchant acquiring and processing; and Clover\u00ae<\/sup>, the world\u2019s smartest point-of-sale system and business management platform. Fiserv is a member of the S&P 500\u00ae<\/sup> Index, one of TIME Magazine\u2019s Most Influential Companies\u2122 and one of Fortune\u00ae<\/sup> World\u2019s Most Admired Companies\u2122. Visit fiserv.com<\/a> and follow on social media<\/a> for more information and the latest company news.<\/p>\n

\nFISV-G<\/p>\n

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View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20251222678227\/en\/<\/a><\/span><\/p>\n

Fiserv Media Relations:
\n<\/b>
Alex Ebanks
\n
Vice President, Communications
\n
+1 718-928-5727<\/p>\n

KEYWORDS:<\/b> Wisconsin United States North America<\/p>\n

INDUSTRY KEYWORDS:<\/b> Technology Payments Finance Security Fintech Banking Electronic Commerce Professional Services Software Artificial Intelligence<\/p>\n

MEDIA:<\/b><\/p>\n\n\n\n\n
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Fiserv Collaborates with Visa to Accelerate Agentic Commerce MILWAUKEE–(BUSINESS WIRE)– Fiserv, Inc. (NASDAQ: FISV) today announced a strategic collaboration with Visa (NYSE: V) to enable Visa Intelligent Commerce and deploy Trusted Agent Protocol across Fiserv\u2019s interoperable agentic ecosystem. This will empower merchants to participate in the rapidly evolving world of Agentic Commerce, where artificial intelligence-driven agents act on behalf of consumers to discover, compare, and purchase products. By combining Visa\u2019s authentication and agentic commerce capabilities with Fiserv\u2019s extensive merchant network, the two companies are delivering the infrastructure and trust needed for merchants to thrive as commerce becomes increasingly automated. \u201cFiserv and Visa are simplifying entry into the Agentic Commerce ecosystem, giving Clover and Fiserv merchants, as well as our ISV … <\/p>\n

Continue reading “Fiserv Collaborates with Visa to Accelerate Agentic Commerce”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-921841","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nFiserv Collaborates with Visa to Accelerate Agentic Commerce - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fiserv Collaborates with Visa to Accelerate Agentic Commerce - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Fiserv Collaborates with Visa to Accelerate Agentic Commerce MILWAUKEE–(BUSINESS WIRE)– Fiserv, Inc. (NASDAQ: FISV) today announced a strategic collaboration with Visa (NYSE: V) to enable Visa Intelligent Commerce and deploy Trusted Agent Protocol across Fiserv\u2019s interoperable agentic ecosystem. This will empower merchants to participate in the rapidly evolving world of Agentic Commerce, where artificial intelligence-driven agents act on behalf of consumers to discover, compare, and purchase products. By combining Visa\u2019s authentication and agentic commerce capabilities with Fiserv\u2019s extensive merchant network, the two companies are delivering the infrastructure and trust needed for merchants to thrive as commerce becomes increasingly automated. \u201cFiserv and Visa are simplifying entry into the Agentic Commerce ecosystem, giving Clover and Fiserv merchants, as well as our ISV … Continue reading "Fiserv Collaborates with Visa to Accelerate Agentic Commerce"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-22T15:22:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20251222678227r1&sid=flmnd&distro=nx&lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Fiserv Collaborates with Visa to Accelerate Agentic Commerce\",\"datePublished\":\"2025-12-22T15:22:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\\\/\"},\"wordCount\":662,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&sty=20251222678227r1&sid=flmnd&distro=nx&lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fiserv-collaborates-with-visa-to-accelerate-agentic-commerce\\\/\",\"name\":\"Fiserv Collaborates with Visa to Accelerate Agentic Commerce - 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