{"id":919737,"date":"2025-12-15T11:03:15","date_gmt":"2025-12-15T16:03:15","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/keysight-accelerates-automotive-innovation-from-design-to-defense-at-ces-2026\/"},"modified":"2025-12-15T11:03:15","modified_gmt":"2025-12-15T16:03:15","slug":"keysight-accelerates-automotive-innovation-from-design-to-defense-at-ces-2026","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/keysight-accelerates-automotive-innovation-from-design-to-defense-at-ces-2026\/","title":{"rendered":"Keysight Accelerates Automotive Innovation from Design to Defense at CES 2026"},"content":{"rendered":"<p>        <!--.bwlistdisc { list-style-type: disc }\n.bwmarginl1 { margin-left: 30px }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p>\nKeysight Accelerates Automotive Innovation from Design to Defense at CES 2026\n<\/p>\n<p>SANTA ROSA, Calif.&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nKeysight (NYSE: KEYS):\n<\/p>\n<p class=\"bwmarginl1\"><b>What: <\/b>At <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.ces.tech%2F&amp;esheet=54375540&amp;newsitemid=20251215292022&amp;lan=en-US&amp;anchor=CES+2026&amp;index=1&amp;md5=6c7e9d8c3f4d434246c127f702a0d670\">CES 2026<\/a> Keysight<b \/>will showcase a comprehensive ecosystem of automotive design, development, validation, and cybersecurity solutions \u2014 demonstrating how automakers and suppliers can accelerate innovation from early design to full-scale deployment. Through high-fidelity simulation, automated compliance testing, and real-world performance insights, Keysight will show how next-generation vehicles can be engineered faster, safer, and more securely.\n<\/p>\n<p class=\"bwmarginl1\"><b>When: <\/b>January 6-9, 2026\n<\/p>\n<p class=\"bwmarginl1\"><b>Where:<\/b> West Hall, Keysight booth #3660<br \/>\n<br \/>Las Vegas Convention Center (LVCC), Las Vegas, Nevada\n<\/p>\n<p class=\"bwmarginl1\"><b>Media: <\/b>Contact <a rel=\"nofollow\" href=\"mailto:andrea.mueller@keysight.com\">Andrea Mueller<\/a> to schedule media briefings and solution demonstrations.\n<\/p>\n<p class=\"bwmarginl1\"><b>Info: <\/b><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.keysight.com%2Fus%2Fen%2Fcmp%2F2026%2Fmeet-us-at-ces.html&amp;esheet=54375540&amp;newsitemid=20251215292022&amp;lan=en-US&amp;anchor=Keysight+at+CES&amp;index=2&amp;md5=f7c1afb315fd134489e3805fb96795a9\">Keysight at CES<\/a><\/p>\n<p><b>What You\u2019ll See at the Keysight Booth<\/b><\/p>\n<p><b>Validating Manufacturability in Design<\/b><\/p>\n<p>\nKeysight helps engineers validate their designs early in the production cycle \u2014 ensuring feasibility, performance baselines, and interoperability before a single part hits the line. This interactive demo presents dynamic conceptual design and simulations of stamping, casting, composites, and welding. Attendees will see how early-stage prototypes behave, how materials respond, and how \u201cas-built\u201d outcomes can be predicted before physical trials.\n<\/p>\n<p><b>Developing Networks Built for Real Demands<\/b><\/p>\n<p>\nKeysight solutions enable smarter integration and test workflows so engineers can optimize throughput, minimize defects, and prepare their technologies for the demands of mass production.\u200b This demo showcases how solutions cover Layers 1-7 from compliance testing across all standards and speed grades of Automotive Ethernet and SerDes, to network testing for traffic generation and protocol analysis, ensuring end-to-end signal integrity.\n<\/p>\n<p><b>Deploying Road-Ready Vehicle-to-Everything Networks Faster<\/b><\/p>\n<p>\nHigh-fidelity test environments reveal how innovations perform flawlessly under the stress of real-world conditions. This demo shows how Keysight enables engineers to detect issues early across all communication layers, eliminating costly and unpredictable road-testing cycles.\n<\/p>\n<p><b>Defending Connected Cars at Every Layer<\/b><\/p>\n<p>\nKeysight empowers engineers to secure every layer of the connected vehicle ecosystem. This demonstration highlights how automotive systems are strengthened from automotive electronic control units to network hardening. It explores real-time threat intelligence, automated compliance testing from hardware to software, and risk mitigation for threats such as cyberattacks and interoperability failures.\n<\/p>\n<p>\nIn addition, Keysight will introduce a new software solution designed to transform how AI-enabled systems are validated and maintained to ensure trustworthiness.\n<\/p>\n<p>\nKeysight will also participate in a panel discussion on the US Cyber Trust Mark:\n<\/p>\n<p><b>Panel Discussion: The US Cyber Trust Mark: Getting Your Product Certified<\/b><\/p>\n<ul class=\"bwlistdisc\">\n<li>\nScott Register, Vice President, Security Solutions at Keysight, joins an expert panel on the process of qualifying for the Cyber Trust Mark.\n<\/li>\n<li><b>Session Description:<\/b> The Federal Communications Commission\u2019s new cybersecurity seal is going live. The panel discusses how to qualify for the program, including technical elements, documentation, and the overall process.\n<\/li>\n<li><b>Date and time: <\/b>Thursday, January 8 \u2013 11:00 to 11:40 a.m.\n<\/li>\n<li><b>Location:<\/b> LVCC \u2013 North Level 2, N261\n<\/li>\n<\/ul>\n<p><b>About Keysight Technologies<\/b><\/p>\n<p>\nAt Keysight (NYSE: KEYS), we inspire and empower innovators to bring world-changing technologies to life. As an S&amp;P 500 company, we\u2019re delivering market-leading design, emulation, and test solutions to help engineers develop and deploy faster, with less risk, throughout the entire product life cycle. We\u2019re a global innovation partner enabling customers in communications, industrial automation, aerospace and defense, automotive, semiconductor, and general electronics markets to accelerate innovation to connect and secure the world. Learn more at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.keysight.com%2Fgo%2Fnews&amp;esheet=54375540&amp;newsitemid=20251215292022&amp;lan=en-US&amp;anchor=Keysight+Newsroom&amp;index=3&amp;md5=76e5d4c7a21500e65e69cd5e35a56951\">Keysight Newsroom<\/a> and <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.keysight.com%2F&amp;esheet=54375540&amp;newsitemid=20251215292022&amp;lan=en-US&amp;anchor=www.keysight.com&amp;index=4&amp;md5=239a801a44bb1eda4ea83629bd59ef2d\">www.keysight.com<\/a>.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20251215292022r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20251215292022\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20251215292022\/en\/<\/a><\/span><\/p>\n<p><b>Keysight Media Contacts<br \/>\n<\/b><br \/>Andrea Mueller<br \/>\n<br \/>Americas \/ Europe<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:andrea.mueller@keysight.com\">andrea.mueller@keysight.com<\/a><\/p>\n<p>\nFusako Dohi<br \/>\n<br \/>Asia<br \/>\n<br \/>+81 42 660-2162<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:fusako_dohi@keysight.com\">fusako_dohi@keysight.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> California Nevada United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Automotive Manufacturing Automotive Technology Manufacturing Security Vehicle Technology Software Artificial Intelligence Engineering Hardware Electronic Design Automation<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20251215292022\/en\/1598280\/3\/BrandRefreshKeysightLogo_Business_Wire.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Keysight Accelerates Automotive Innovation from Design to Defense at CES 2026 SANTA ROSA, Calif.&#8211;(BUSINESS WIRE)&#8211; Keysight (NYSE: KEYS): What: At CES 2026 Keysightwill showcase a comprehensive ecosystem of automotive design, development, validation, and cybersecurity solutions \u2014 demonstrating how automakers and suppliers can accelerate innovation from early design to full-scale deployment. Through high-fidelity simulation, automated compliance testing, and real-world performance insights, Keysight will show how next-generation vehicles can be engineered faster, safer, and more securely. When: January 6-9, 2026 Where: West Hall, Keysight booth #3660 Las Vegas Convention Center (LVCC), Las Vegas, Nevada Media: Contact Andrea Mueller to schedule media briefings and solution demonstrations. Info: Keysight at CES What You\u2019ll See at the Keysight Booth Validating Manufacturability in Design Keysight helps &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/keysight-accelerates-automotive-innovation-from-design-to-defense-at-ces-2026\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Keysight Accelerates Automotive Innovation from Design to Defense at CES 2026&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-919737","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Keysight Accelerates Automotive Innovation from Design to Defense at CES 2026 - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/keysight-accelerates-automotive-innovation-from-design-to-defense-at-ces-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Keysight Accelerates Automotive Innovation from Design to Defense at CES 2026 - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Keysight Accelerates Automotive Innovation from Design to Defense at CES 2026 SANTA ROSA, Calif.&#8211;(BUSINESS WIRE)&#8211; Keysight (NYSE: KEYS): What: At CES 2026 Keysightwill showcase a comprehensive ecosystem of automotive design, development, validation, and cybersecurity solutions \u2014 demonstrating how automakers and suppliers can accelerate innovation from early design to full-scale deployment. Through high-fidelity simulation, automated compliance testing, and real-world performance insights, Keysight will show how next-generation vehicles can be engineered faster, safer, and more securely. When: January 6-9, 2026 Where: West Hall, Keysight booth #3660 Las Vegas Convention Center (LVCC), Las Vegas, Nevada Media: Contact Andrea Mueller to schedule media briefings and solution demonstrations. 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Through high-fidelity simulation, automated compliance testing, and real-world performance insights, Keysight will show how next-generation vehicles can be engineered faster, safer, and more securely. When: January 6-9, 2026 Where: West Hall, Keysight booth #3660 Las Vegas Convention Center (LVCC), Las Vegas, Nevada Media: Contact Andrea Mueller to schedule media briefings and solution demonstrations. 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