{"id":919552,"date":"2025-12-15T08:05:08","date_gmt":"2025-12-15T13:05:08","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/sporting-gear-brand-eurooptic-grows-revenue-orders-and-traffic-after-launching-composable-ecommerce-site-with-commerce\/"},"modified":"2025-12-15T08:05:08","modified_gmt":"2025-12-15T13:05:08","slug":"sporting-gear-brand-eurooptic-grows-revenue-orders-and-traffic-after-launching-composable-ecommerce-site-with-commerce","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/sporting-gear-brand-eurooptic-grows-revenue-orders-and-traffic-after-launching-composable-ecommerce-site-with-commerce\/","title":{"rendered":"Sporting Gear Brand EuroOptic Grows Revenue, Orders and Traffic After Launching Composable Ecommerce Site with Commerce"},"content":{"rendered":"

\nPurpose-built for compliance, complexity and conversion, EuroOptic\u2019s new site showcases the power of the full Commerce portfolio of BigCommerce, Feedonomics and Makeswift
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AUSTIN, Texas, Dec. 15, 2025 (GLOBE NEWSWIRE) — Commerce (Nasdaq: CMRC), an open, intelligent ecosystem of technology solutions that empower businesses to unlock data potential and deliver seamless, personalized experiences at scale, today announced the launch of\u00a0EuroOptic<\/u><\/a>, a specialist retailer of high-end optics and precision sporting gear. EuroOptic is leveraging the full portfolio of Commerce products: the BigCommerce ecommerce platform, Feedonomics for omnichannel product feed optimization and the Makeswift visual page-builder to bring together storefront control, optimized product data and dynamic content creation in one integrated tech stack.<\/p>\n

In the first two quarters after launching on BigCommerce, EuroOptic saw significant increases in sales, traffic and orders as well as gains in conversion rates.<\/p>\n

In a highly regulated industry, EuroOptic, one of the largest outdoor retailers with among the largest in-stock inventories in the world, sought to replace its custom on-premise ecommerce service with a modern, flexible platform that could provide better B2C and B2B customer experiences and reliability while minimizing development costs.<\/p>\n

Implemented by MoJo Active<\/u><\/a>, a Commerce Elite Agency Partner, and built with a composable API-first approach built on BigCommerce\u2019s Catalyst storefront technology, EuroOptic\u2019s new site uses a headless architecture to meet the unique challenges of its hybrid product catalog and compliance needs. With EuroOptic\u2019s robust tech stack, Feedonomics helps to join, aggregate and transform data for both downstream systems and advertising and marketplace channels.<\/p>\n

\u201cThis project redefines what\u2019s possible in regulated ecommerce,\u201d said Jeff Brooks, CEO at EuroOptic. \u201cLaunching with Commerce gave us the opportunity to rethink how we operate across the board. We\u2019ve built a compliant, scalable platform that simplifies complexity and supports our growth. With Feedonomics, we can efficiently extend our reach across channels like Amazon and eBay. And by using Makeswift, we\u2019re delivering a fast, dynamic frontend experience that we can adapt to customer needs in real time.\u201d<\/p>\n

Key features of the new EuroOptic site include:<\/p>\n