{"id":915530,"date":"2025-12-02T17:51:11","date_gmt":"2025-12-02T22:51:11","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/vtex-customers-drive-1-0-billion-in-black-friday-cyber-monday-sales\/"},"modified":"2025-12-02T17:51:11","modified_gmt":"2025-12-02T22:51:11","slug":"vtex-customers-drive-1-0-billion-in-black-friday-cyber-monday-sales","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/vtex-customers-drive-1-0-billion-in-black-friday-cyber-monday-sales\/","title":{"rendered":"VTEX Customers Drive $1.0 Billion in Black Friday-Cyber Monday Sales"},"content":{"rendered":"

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VTEX Customers Drive $1.0 Billion in Black Friday-Cyber Monday Sales<\/b><\/p>\n

Black Friday-Cyber Monday recorded 10.2% order growth and 18.2% GMV growth in USD<\/i><\/p>\n

NEW YORK–(BUSINESS WIRE<\/a>)–
\nVTEX (NYSE: VTEX), the backbone for connected commerce, announced today that VTEX customers reached a GMV of US$1.0 billion<\/b> over Black Friday-Cyber Monday week1<\/sup><\/b>. Compared to 2024, orders increased 10.2%<\/b> and GMV grew 8.1% in FX-neutral <\/b>and 18.2% in USD<\/b>, reflecting the positive impact of foreign exchange dynamics.\n<\/p>\n

\nThis year, across the 43 countries where VTEX operates, the top-performing verticals were Apparel & Accessories, Beauty & Health, and Home, Furniture & Decoration<\/b>, achieving 24.2%<\/b>, 23.5%<\/b>, and 19.7% <\/b>GMV growth in USD, respectively.\n<\/p>\n

\n“November’s overall performance unfolded in line with expectations, resulting in a full-month GMV growth of 9.4% FX-neutral and 16.8% USD. As we have seen in prior years, the density of seasonal sales continues to spread across the full month, with 11\/11 becoming an increasingly relevant date that contributed to GMV growth of 24.9% FX-neutral and 35.7% in USD for that week. Amid broader market shifts and a persistently high interest rate environment, Black Friday once again demonstrated the resilience of VTEX customers,” said Geraldo Thomaz, founder and co-CEO at VTEX. \u201cWe are proud to be the commerce backbone our customers rely on for security, reliability, and scalability during these critical holiday season peak events.\u201d\n<\/p>\n

\n\u201cThe broader digital commerce environment remains dynamic, and our strategic priorities are built to capitalize on this shift. We continue to invest with discipline in our global expansion, product capability enhancements, and high-impact initiatives like B2B, Retail Media, and AI. We see these bets shaping the future of enterprise commerce and driving our growth acceleration. Rather than just observing market shifts, we are navigating them side-by-side with our customers, helping them operate efficiently, modernize their commerce infrastructure, and stay ahead in changing conditions. Our focus remains on building durable value, executing with precision, and ensuring VTEX remains the trusted partner for growth through every market and economic cycle,\u201d he added.\n<\/p>\n

VTEX Black Friday-Cyber Monday week1<\/sup> 2025 Highlights:<\/b><\/p>\n