{"id":907722,"date":"2025-11-10T18:34:05","date_gmt":"2025-11-10T23:34:05","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\/"},"modified":"2025-11-10T18:34:05","modified_gmt":"2025-11-10T23:34:05","slug":"sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\/","title":{"rendered":"Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era<\/b><\/p>\n<p class=\"bwalignc\"><i>As consumers prioritize protein, Sweetgreen\u2019s latest innovation gives guests nutritional transparency and builds on protein-rich menu upgrades.<\/i><\/p>\n<p>LOS ANGELES&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.sweetgreen.com%2F&amp;esheet=54355082&amp;newsitemid=20251110745191&amp;lan=en-US&amp;anchor=Sweetgreen&amp;index=1&amp;md5=c1b483a0e2cd0d49b914f4db7a434a9c\">Sweetgreen<\/a> today announced the next evolution in its mission to connect more people to real food that strengthens and nourishes. As consumers increasingly prioritize protein as the cornerstone of wellness, the brand is introducing a new macronutrient tracking tool across its digital platforms, building on earlier menu upgrades that made Sweetgreen\u2019s menu even more protein-forward and satisfying.<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20251110745191\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20251110745191\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20251110745191\/en\/2638081\/4\/Nutrition_Flow_2a.jpg\" alt=\"Sweetgreen introduces a new macronutrient tracking tool across its digital platforms.\" \/><\/p>\n<p style=\"font-size:85%\">Sweetgreen introduces a new macronutrient tracking tool across its digital platforms.<\/p>\n<\/div>\n<p>\nThe new feature allows customers to view detailed protein, carbohydrate, and fat information for every menu item and use a real-time macro calculator to see how ingredient swaps affect their meal\u2019s nutritional balance. Whether guests are tracking macros, training for fitness goals, or simply looking to make informed choices, the tool makes it easier than ever to understand exactly what they are ordering.<\/p>\n<p>\nAs a result of adding 25 percent more protein to entrees featuring chicken with no antibiotics ever and tofu earlier this year, Sweetgreen now offers nine made from scratch menu items with 30 grams of protein or more. Together, these updates respond to the cultural movement around protein and reflect Sweetgreen\u2019s ongoing commitment to helping guests eat real food.<\/p>\n<p><b>Championing Real Food<\/b><\/p>\n<p>\nIn a world saturated with powders, bars, and \u201cfortified\u201d snacks, Sweetgreen is redefining what real fuel looks like by showing that wholesome food can deliver both performance and flavor \u2013 while still being packed with protein. With this launch, Sweetgreen reinforces its position as a leader in tech-driven personalization and sets a new standard for how fast food can deliver real nourishment without compromise.<\/p>\n<p>\n\u201cAt Sweetgreen, we\u2019re always looking for ways to use technology to support personalization and to better serve our customers,\u201d said Wouleta Ayele, Chief Technology Officer at Sweetgreen. \u201cThe new macro tracking tool is designed to give guests more transparency and control, helping them make choices that fit their goals and enhance their everyday lives.\u201d<\/p>\n<p><b>More of What Guests Crave<\/b><\/p>\n<p>\nSweetgreen\u2019s latest menu update delivers more of what guests love, including bold flavors, high-quality ingredients, and satisfying, protein-rich options designed to fit into every lifestyle.<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>More Protein, More Satisfaction:<\/b> Nine entrees now feature more than 30 grams of protein, including favorites like the Hot Honey Chicken (52g), Harvest Bowl (40g), and Chicken Pesto Parm (39g).\n<\/li>\n<li><b>25% More Antibiotic-free Chicken and Tofu:<\/b> Entrees with antibiotic-free chicken and tofu now include even more protein for true satiety and sustained energy.\n<\/li>\n<li><b>Premium Proteins, Cooked from Scratch:<\/b> Every serving of chicken, salmon, and steak is antibiotic-free, roasted in-house, and prepared fresh daily.\n<\/li>\n<li><b>Big Flavor from Real Ingredients:<\/b> Every menu option is crafted with vibrant, wholesome flavor \u2013 from umami-rich sauces to blackened spice blends, and proteins that are never cooked in seed oils.\n<\/li>\n<li><b>Nutrition Transparency, Simplified:<\/b> Guests can now easily view macronutrient breakdowns, including protein, carbs, fats, and calories across the menu.\n<\/li>\n<li><b>New In-App Macro Calculator:<\/b> Customers can now track and customize meals in real time, making it easier than ever to understand exactly what\u2019s in every bowl.\n<\/li>\n<\/ul>\n<p>\n\u201cSweetgreen has always been rooted in enabling our consumers to personalize their experience,\u201d said Zipporah Allen, Chief Commercial Officer at Sweetgreen. \u201cAs people look for food that\u2019s both better for them and aligned with their evolving nutritional needs, we\u2019re continuing to lead the charge by making real, nourishing meals easier to access and enjoy every day.\u201d<\/p>\n<p>\nFor more information about Sweetgreen and its latest menu innovations, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.sweetgreen.com&amp;esheet=54355082&amp;newsitemid=20251110745191&amp;lan=en-US&amp;anchor=www.sweetgreen.com&amp;index=2&amp;md5=3fb3ce23c0ff95f2cb0b9b9a37e7ea7f\">www.sweetgreen.com<\/a> and follow @Sweetgreen on social media.<\/p>\n<p><b>About Sweetgreen:<\/b><\/p>\n<p>\nSweetgreen (NYSE: SG) is on a mission to build healthier communities by connecting people to real food. Since 2007, the brand has reimagined what fast food can be: fresh, flavorful, and built on real relationships with growers. Born at the farmers market, Sweetgreen\u2019s supply chain now spans the country, still rooted in relationships with local farmers and growers. That foundation continues to guide its seasonal, chef-crafted menus across more than 260 locations nationwide, creating spaces where food, people, and purpose come together.<\/p>\n<p>\nTo learn more about Sweetgreen, its menu, and its loyalty program, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.sweetgreen.com&amp;esheet=54355082&amp;newsitemid=20251110745191&amp;lan=en-US&amp;anchor=www.Sweetgreen.com&amp;index=3&amp;md5=c50172426ed9572e0430477af97d1dfb\">www.Sweetgreen.com<\/a>. Follow @Sweetgreen on <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.instagram.com%2Fsweetgreen%2F&amp;esheet=54355082&amp;newsitemid=20251110745191&amp;lan=en-US&amp;anchor=Instagram&amp;index=4&amp;md5=00121dc9f6b998f75397da4def4d0d15\">Instagram<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.facebook.com%2Fsweetgreen%2F&amp;esheet=54355082&amp;newsitemid=20251110745191&amp;lan=en-US&amp;anchor=Facebook&amp;index=5&amp;md5=82c3908b5c8d3d7ec235800c19e3831a\">Facebook<\/a>, <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.youtube.com%2Fuser%2Fsweetgreen&amp;esheet=54355082&amp;newsitemid=20251110745191&amp;lan=en-US&amp;anchor=YouTube&amp;index=6&amp;md5=e20987f319b980385688ee6a994959a5\">YouTube<\/a>, and <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fx.com%2Fsweetgreen&amp;esheet=54355082&amp;newsitemid=20251110745191&amp;lan=en-US&amp;anchor=X&amp;index=7&amp;md5=49071e10b37232e2debcb2ff9d45f98f\">X<\/a>.<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20251110745191r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20251110745191\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20251110745191\/en\/<\/a><\/span><\/p>\n<p><b>Rebecca Nounou<br \/>\n<\/b><br \/>Sweetgreen Contact, Media:<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:press@sweetgreen.com\">press@sweetgreen.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> California United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Retail Apps\/Applications Technology Restaurant\/Bar Internet Food\/Beverage<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20251110745191\/en\/2638081\/3\/Nutrition_Flow_2a.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Sweetgreen introduces a new macronutrient tracking tool across its digital platforms.<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20251110745191\/en\/2638083\/3\/Sweetgreen-Core_Protein3.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Sweetgreen now offers nine made from scratch menu items with 30 grams of protein or more.<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20251110745191\/en\/2638085\/3\/Sweetgreen-Core_Protein9.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">In a world saturated with powders, bars, and \u201cfortified\u201d snacks, Sweetgreen is redefining what real fuel looks like.<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20251110745191\/en\/2638079\/3\/Sweetgreen-Logo1.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era As consumers prioritize protein, Sweetgreen\u2019s latest innovation gives guests nutritional transparency and builds on protein-rich menu upgrades. LOS ANGELES&#8211;(BUSINESS WIRE)&#8211;Sweetgreen today announced the next evolution in its mission to connect more people to real food that strengthens and nourishes. As consumers increasingly prioritize protein as the cornerstone of wellness, the brand is introducing a new macronutrient tracking tool across its digital platforms, building on earlier menu upgrades that made Sweetgreen\u2019s menu even more protein-forward and satisfying. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20251110745191\/en\/ Sweetgreen introduces a new macronutrient tracking tool across its digital platforms. The new feature allows customers to view detailed protein, carbohydrate, and fat &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-907722","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era As consumers prioritize protein, Sweetgreen\u2019s latest innovation gives guests nutritional transparency and builds on protein-rich menu upgrades. LOS ANGELES&#8211;(BUSINESS WIRE)&#8211;Sweetgreen today announced the next evolution in its mission to connect more people to real food that strengthens and nourishes. As consumers increasingly prioritize protein as the cornerstone of wellness, the brand is introducing a new macronutrient tracking tool across its digital platforms, building on earlier menu upgrades that made Sweetgreen\u2019s menu even more protein-forward and satisfying. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20251110745191\/en\/ Sweetgreen introduces a new macronutrient tracking tool across its digital platforms. The new feature allows customers to view detailed protein, carbohydrate, and fat &hellip; Continue reading &quot;Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-10T23:34:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mms.businesswire.com\/media\/20251110745191\/en\/2638081\/4\/Nutrition_Flow_2a.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era\",\"datePublished\":\"2025-11-10T23:34:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\\\/\"},\"wordCount\":820,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20251110745191\\\/en\\\/2638081\\\/4\\\/Nutrition_Flow_2a.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sweetgreen-launches-macro-tracking-tool-to-fuel-the-protein-era\\\/\",\"name\":\"Sweetgreen Launches Macro Tracking Tool to Fuel the Protein Era - 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LOS ANGELES&#8211;(BUSINESS WIRE)&#8211;Sweetgreen today announced the next evolution in its mission to connect more people to real food that strengthens and nourishes. As consumers increasingly prioritize protein as the cornerstone of wellness, the brand is introducing a new macronutrient tracking tool across its digital platforms, building on earlier menu upgrades that made Sweetgreen\u2019s menu even more protein-forward and satisfying. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20251110745191\/en\/ Sweetgreen introduces a new macronutrient tracking tool across its digital platforms. 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