{"id":902530,"date":"2025-10-29T18:41:54","date_gmt":"2025-10-29T22:41:54","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\/"},"modified":"2025-10-29T18:41:54","modified_gmt":"2025-10-29T22:41:54","slug":"primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\/","title":{"rendered":"PRIMO BRANDS CELEBRATES GROUNDBREAKING OF NEW MOUNTAIN VALLEY FACTORY"},"content":{"rendered":"
\n

PR Newswire<\/p>\n<\/p><\/div>\n

\n

\n Company Builds New State-of-the-Art Facility to Meet Continued Demand for the Brand<\/i>\n <\/p>\n

\n
\n HOT SPRINGS, Ark.<\/span>
\n <\/span>, Oct. 29, 2025<\/span><\/span> \/PRNewswire\/ – Primo Brands Corporation (NYSE: PRMB) (“Primo Brands” or the “Company”) today hosted a ceremony commemorating the groundbreaking of a new factory to support the continued strong demand for its premium brand The Mountain Valley\u00ae.<\/p>\n

\n

\n
\n \"Primo
\n <\/a>\n <\/p>\n<\/p><\/div>\n

The site, located in Hot Springs<\/span>, Garland County, Arkansas<\/span>, marks the first new factory for Primo Brands<\/span> following its transformative merger in November 2024<\/span> and is a major expansion of The Mountain Valley’s production capacity. The Company is making a multi-million dollar investment in the new facility, which will be approximately 200,000-square-feet, providing state-of-the-art production, logistics, and warehouse space, including building one new small format and two large format production lines. It will support the rapid growth of The Mountain\u00a0Valley\u00ae as it continues to set the standard for quality, innovation, and customer experience. The factory is expected to be fully operational by spring 2026, representing the next evolution of Mountain Valley’s presence in Arkansas<\/span>.<\/p>\n

“We are excited to announce a new production facility that supports Mountain Valley’s\u00a0accelerating momentum and underscores Primo Brands’<\/span> ongoing commitment to Arkansas<\/span>,” said Robbert Rietbroek, Chief Executive Officer of Primo Brands<\/span>. “This facility will advance our ability to meet growing demand for the premium water brand with greater efficiency, speed, and flexibility, while creating economic opportunities in the Hot Springs<\/span> community.”<\/p>\n

“The Mountain Valley\u00ae has proudly bottled its iconic spring and sparkling water in the Ouachita Mountains since 1871. With this announcement, we are thrilled to strengthen our long-term commitment to the local community,” said Kenny McBride<\/span>, Director of Manufacturing of Mountain Valley Spring Water<\/span>.<\/p>\n

“Mountain Valley is a quintessential Arkansas<\/span> brand \u2014 built on tradition, health, and the natural beauty of our state,” said Arkansas<\/span> Governor Sarah Huckabee Sanders<\/span>. “For more than 150 years, Mountain Valley Spring Water has been bottled straight from the Ouachita Mountains, where its all-natural spring has flowed for thousands of years. I’m proud they’re continuing that legacy by investing in Arkansas<\/span> and sharing a piece of our state’s story with the rest of the country.”<\/p>\n

“From the Ouachita Mountains to tables across the globe, Mountain Valley Spring Water carries the spirit of our region with every drop. We’re proud to see the company continue investing in our community and shining a light on the incredible natural beauty we call home,” said Gary Troutman<\/span>, President & CEO of Greater Hot Springs<\/span> Chamber of Commerce & Hot Springs Metro Partnership.<\/p>\n

“Mountain Valley Spring Water is more than just a source of pure refreshment \u2014 it’s a proud part of Garland County’s<\/span> heritage. For generations, it has supported our health, fueled our local economy, and become a symbol of the natural beauty and resilience that define our community,” said Darryl Mahoney<\/span>, Garland County Judge.<\/p>\n

“Mountain Valley Spring Water is an iconic Arkansas<\/span> brand, and we’re excited that Primo Brands<\/span> is continuing to expand this historic company in Hot Springs<\/span>,” said Clint O’Neal<\/span>, executive director of the Arkansas Economic Development Commission. “Since the late 19th century, Mountain Valley Spring Water has provided premium water straight from the Natural State, and we’re proud that this tradition will continue. Hot Springs<\/span> has the best water in the country, and coupled with its great business environment, it makes this expansion a natural choice. Congratulations to the City of Hot Springs<\/span>, Garland County<\/span>, and Primo Brands<\/span> on this landmark expansion.”<\/p>\n

\n About Primo Brands<\/span><\/b>\n <\/p>\n

\n Primo Brands<\/span> is a leading North American branded beverage company focused on healthy hydration, delivering responsibly sourced diversified offerings across products, formats, channels, price points, and consumer occasions, distributed in every U.S. state and Canada.\u00a0<\/p>\n

\n Primo Brands<\/span> has a comprehensive portfolio of highly recognizable and conveniently packaged branded water and beverages that reach consumers whenever, wherever, and however they hydrate through distribution across retail outlets, away from home such as hotels and hospitals, and food service accounts, as well as direct delivery to homes and businesses. These brands include established “billion-dollar brands” Poland Spring\u00ae\u202fand Pure Life\u00ae, premium brands like Saratoga\u00ae\u202fand The Mountain Valley\u00ae, regional leaders such as Arrowhead\u00ae,\u202fDeer Park\u00ae, Ice Mountain\u00ae, Ozarka\u00ae, and\u202fZephyrhills\u00ae, purified brands including\u202fPrimo Water\u00ae\u202fand Sparkletts\u00ae, and flavored and enhanced brands like Splash Refresher\u2122\u202fand AC+ION\u00ae. Primo Brands<\/span> also has an industry-leading line-up of innovative water dispensers, which create consumer connectivity through recurring water purchases.\u00a0\u00a0<\/p>\n

\n Primo Brands<\/span> operates a vertically integrated coast-to-coast network that distributes its brands to more than 200,000 retail outlets, as well as directly reaching consumers through its Direct Delivery, Exchange and Refill offerings. Through Direct Delivery, Primo Brands\u202fdelivers responsibly sourced hydration solutions direct to home and business customers. Through its Exchange business, consumers can visit approximately 26,500 retail locations and purchase a pre-filled, multi-use bottle of water that can be exchanged after use for a discount on the next purchase. Through its Refill business, consumers have the option to refill empty multi-use bottles at approximately 23,500 self-service refill stations.\u202fPrimo Brands\u202falso offers water filtration units for home and business customers across\u202fNorth America.\u00a0<\/p>\n

For more information, please visit www.primobrands.com<\/a>.<\/p>\n

\n

\n
\n \"Primo
\n <\/a>\n <\/p>\n

\n
\n \"The
\n <\/a>\n <\/p>\n<\/p><\/div>\n

\n \"Cision\" View original content to download multimedia:https:\/\/www.prnewswire.com\/news-releases\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory-302599027.html<\/a><\/p>\n

SOURCE Primo Brands Corporation<\/p>\n<\/p><\/div>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

PR Newswire Company Builds New State-of-the-Art Facility to Meet Continued Demand for the Brand HOT SPRINGS, Ark. , Oct. 29, 2025 \/PRNewswire\/ – Primo Brands Corporation (NYSE: PRMB) (“Primo Brands” or the “Company”) today hosted a ceremony commemorating the groundbreaking of a new factory to support the continued strong demand for its premium brand The Mountain Valley\u00ae. The site, located in Hot Springs, Garland County, Arkansas, marks the first new factory for Primo Brands following its transformative merger in November 2024 and is a major expansion of The Mountain Valley’s production capacity. The Company is making a multi-million dollar investment in the new facility, which will be approximately 200,000-square-feet, providing state-of-the-art production, logistics, and warehouse space, including building one new … <\/p>\n

Continue reading “PRIMO BRANDS CELEBRATES GROUNDBREAKING OF NEW MOUNTAIN VALLEY FACTORY”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-902530","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nPRIMO BRANDS CELEBRATES GROUNDBREAKING OF NEW MOUNTAIN VALLEY FACTORY - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PRIMO BRANDS CELEBRATES GROUNDBREAKING OF NEW MOUNTAIN VALLEY FACTORY - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire Company Builds New State-of-the-Art Facility to Meet Continued Demand for the Brand HOT SPRINGS, Ark. , Oct. 29, 2025 \/PRNewswire\/ – Primo Brands Corporation (NYSE: PRMB) (“Primo Brands” or the “Company”) today hosted a ceremony commemorating the groundbreaking of a new factory to support the continued strong demand for its premium brand The Mountain Valley\u00ae. The site, located in Hot Springs, Garland County, Arkansas, marks the first new factory for Primo Brands following its transformative merger in November 2024 and is a major expansion of The Mountain Valley’s production capacity. The Company is making a multi-million dollar investment in the new facility, which will be approximately 200,000-square-feet, providing state-of-the-art production, logistics, and warehouse space, including building one new … Continue reading "PRIMO BRANDS CELEBRATES GROUNDBREAKING OF NEW MOUNTAIN VALLEY FACTORY"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-29T22:41:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/2808841\/Primo_Brands_Corporation_PRIMO_BRANDS_CELEBRATES_GROUNDBREAKING.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"PRIMO BRANDS CELEBRATES GROUNDBREAKING OF NEW MOUNTAIN VALLEY FACTORY\",\"datePublished\":\"2025-10-29T22:41:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\\\/\"},\"wordCount\":865,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/2808841\\\/Primo_Brands_Corporation_PRIMO_BRANDS_CELEBRATES_GROUNDBREAKING.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/primo-brands-celebrates-groundbreaking-of-new-mountain-valley-factory\\\/\",\"name\":\"PRIMO BRANDS CELEBRATES GROUNDBREAKING OF NEW MOUNTAIN VALLEY FACTORY - 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