{"id":898184,"date":"2025-10-21T11:04:31","date_gmt":"2025-10-21T15:04:31","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/"},"modified":"2025-10-21T11:04:31","modified_gmt":"2025-10-21T15:04:31","slug":"champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/","title":{"rendered":"Champion Safe Celebrates Cross Creek Outdoor Supplies for Explosive Growth in the Southeast"},"content":{"rendered":"<div class=\"mw_release\">\n<p align=\"justify\">\n        <strong>Provo, UT, Oct.  21, 2025  (GLOBE NEWSWIRE) &#8212; <\/strong>Champion Safe Company (<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=-0c33fLSz4ls3SR3XH1df-XjGFIA6qPV63bGYHHCvEnhXuPfYcA4VVYkiFnmtxW3PBz0NM0ZXtnuX4txsqmwCiTtZOttg37vtwrCZC_nCk4=\" rel=\"nofollow\" target=\"_blank\"><u>championsafe.com<\/u><\/a>), a premier manufacturer of high-security safes and a proud subsidiary of American Rebel Holdings, Inc. (NASDAQ: AREB), America\u2019s Patriotic Brand, is proud to spotlight Cross Creek Outdoor Supplies in Henderson, North Carolina, for its exceptional performance in the Southeast region. In a competitive market, Cross Creek has achieved a remarkable\u00a0<strong>112% year-to-date growth from 2024 to 2025<\/strong>, standing out as a top-performing dealer and a trusted destination for safe buyers.<\/p>\n<p align=\"justify\">Owned by Wade Abbott Jr., Cross Creek has been a Champion Safe dealer for nearly 25 years, earning a reputation for integrity, product knowledge, and customer-first service. Earlier this year, Wade expanded his operation with a new building dedicated to safes, giving customers a better shopping experience with more models, finishes, and configurations on display.<\/p>\n<p align=\"justify\">\u201cChampion has always delivered unmatched value,\u201d said Wade Abbott Jr. \u201cWe\u2019ve built our business around giving customers choices and confidence. The new building lets us showcase safes the way they deserve \u2014 and Champion\u2019s support over the years has been phenomenal. Their team is responsive, knowledgeable, and genuinely invested in our success.\u201d<\/p>\n<p align=\"justify\">Champion Safe CEO Tom Mihalek praised Cross Creek\u2019s commitment to growth and customer satisfaction.<\/p>\n<p align=\"justify\">\u201cWade and his team exemplify what makes Champion dealers great. Their investment in the customer experience and their dedication to quality make them a standout in the Southeast. We\u2019re proud to partner with Cross Creek and celebrate their continued success.\u201d<\/p>\n<p align=\"justify\">Outside Henderson, Cross Creek Outdoor Supplies has become a destination for serious safe buyers. With a newly expanded showroom, a deep inventory of Champion safes, and a team known for expert guidance and personal service, Cross Creek delivers a buying experience that\u2019s worth the drive. Whether you&#8217;re securing firearms, valuables, or important documents, Cross Creek offers the selection, service, and trust that customers demand.<\/p>\n<p align=\"justify\">Visit Cross Creek Outdoor Supplies:<br \/>537 Cross Creek Road, Henderson, NC 27537<br \/>(252) 492-9770<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=EI443Ara3nkFcByb4IWX0ZkToXgVM4cwZ1Fy9THlIuqJTcyLyN4mChtzhKQdOoeqaZycPz_YjcE-siIem22fqAlzPlM-MaPs1P_Fy8rcGtdn22xGyXXEnwPUjOQIpRSh\" rel=\"nofollow\" target=\"_blank\"><u>crosscreekoutdoorsupplies.com<\/u><\/a><\/p>\n<p align=\"justify\">\n        <strong>About Champion Safe Company<\/strong><br \/>\n        <br \/>Champion Safe Co. has been at the forefront of safe manufacturing for over 25 years, providing <strong>high-quality safes <\/strong>engineered for <strong>ultimate security<\/strong> and <strong>fire protection<\/strong>. Built entirely with <strong>100% American-made, high-strength steel<\/strong>, Champion Safes feature full length double steel doors and are backed by a lifetime warranty. Learn more at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=-0c33fLSz4ls3SR3XH1df4pRJYhGyygH5OEKPylTpIqAQ3I3ryNiyYjb1L3LDTjXkNgdXgUX41r8Q4oNquOqo0RjlI0TjlYTeDtm_RtkaTM=\" rel=\"nofollow\" target=\"_blank\"><u>championsafe.com<\/u><\/a><\/p>\n<p align=\"justify\">\n        <strong>About American Rebel Holdings, Inc. (NASDAQ: AREB)<\/strong><br \/>\n        <br \/>American Rebel began as a designer and marketer of branded safes and personal security products and has since grown into a diversified patriotic lifestyle company with offerings in beer, branded safes, apparel, and accessories. With the introduction of American Rebel Light Beer, the company is now making waves in the beverage space.<\/p>\n<p align=\"justify\">Learn more at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=zZXnCrkMUoZvVV2GWcq0OV0vdlWUUvi_siXju2eK9Oi_JjHtkV-ArSD9KoWdaksdDF-u6w8eEioUoV5kV1b73T-lksxXsjHaoIBeyYMq4f8=\" rel=\"nofollow\" target=\"_blank\"><u>americanrebel.com<\/u><\/a><\/p>\n<p align=\"justify\">\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=NYeVB9vlpj1WPv2U4uD6Bv9TOi0p5Optc_soac8i6818BLld9i_vqEWMlT3QZkiuckxzvcMMPm8I5WxJU18VAih_LWzuXos_bMGCnxcDjwzhP2T4C7_GnVfct9_Q1ABuD2uqFAqX96B-9wNeBU6Ynw==\" rel=\"nofollow\" target=\"_blank\"><br \/>\n          <u>Watch the American Rebel Story<\/u><br \/>\n        <\/a> as told by our CEO Andy Ross.<\/p>\n<p align=\"justify\">\n        <strong>Contact Information<\/strong><br \/>\n        <br \/>Locate a Champion Safe Dealer: <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=5wClfyGTNUMBxkl92T2cwmiSP0NdxjXyagqCAa1_KmD6znjCFK218JZ7ZwCo673yQB2Fjy1R3bL2zTX4LMsQrGbn5RWyrRW9fiqyLlSUc2mYfD1_SBj9mwij8pk7ipfGVjoZNYKSu_pODOEE7YJl49KA30fpo-7GglFtyBAPGzg=\" rel=\"nofollow\" target=\"_blank\"><u>https:\/\/www.championsafe.com\/dealer-directory<\/u><\/a><br \/>Become a Champion Safe Dealer: <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=txB6ZwTG-2WQEG_s1Z83ADYOkaENfq1nkznp4iAvJpYB3fWTGx1HRW-e3HHRu5RjnXtTQthVpefnmfb4UnHL-a3qf_oX41-BZaz5s8-mmVs=\" rel=\"nofollow\" target=\"_blank\"><u>sales@championsafe.com<\/u><\/a><br \/>Investor Relations: <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=VIEboEgN49XgnhbSr24LHqnn5c-7l6GbS-cbTU4ZuZTxLCtAURHKIj4wzjRguWlFL1LBLLu25OaCSw3jDpJMEcVnBLjgP_fpDZYeMQwju4o=\" rel=\"nofollow\" target=\"_blank\"><u>ir@americanrebel.com<\/u><\/a><\/p>\n<p align=\"justify\">Media Inquiries:<\/p>\n<p align=\"justify\">Monica Brennan: <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=g1TqhATg-FXdPBFahWxXq_BGwmwPUr8KmLuRRN641oIdnKDnQud9ygqjs1JNbS-r5bGH88-y6fFcdnkPO8_shhyJNfiZQNmaLWez0pY60c8aNfDPBIueJH5M4IGJ8XmJ\" rel=\"nofollow\" target=\"_blank\"><u>Monica@NewtoTheStreet.com<\/u><\/a><\/p>\n<p align=\"justify\">Matt Sheldon: <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=vB7_LdjEsLnnOPVXR3bT57-WPwPplO7es27qx-PTIlgjlDKKHOVV6OPBYQTKyrynRrhLU5ZRL5S74_MP3u0l7vxQZLFpbf7-LZcjSC0egYU=\" rel=\"nofollow\" target=\"_blank\"><u>Matt@Precisionpr.co<\/u><\/a> 917-280-7329<\/p>\n<p align=\"justify\">\n        <strong>Forward-Looking Statement<\/strong><br \/>\n        <br \/>This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include, but are not limited to, statements regarding our expectations, beliefs, intentions, strategies, and projections about future events or performance. Words such as \u201canticipates,\u201d \u201cbelieves,\u201d \u201ccould,\u201d \u201cestimates,\u201d \u201cexpects,\u201d \u201cintends,\u201d \u201cmay,\u201d \u201cplans,\u201d \u201cpotential,\u201d \u201cprojects,\u201d \u201cshould,\u201d \u201ctarget,\u201d \u201cwill,\u201d and similar expressions are intended to identify such forward-looking statements. These statements are based on current expectations and assumptions that are subject to risks and uncertainties, many of which are difficult to predict and are beyond our control.<\/p>\n<p align=\"justify\">Forward-looking statements in this release may include, without limitation, statements regarding: anticipated benefits from dealer partnerships and retail expansion initiatives; expected revenue growth for fiscal year 2025 and beyond; consumer demand for Champion Safe and American Rebel products; adoption by distributors and retailers; our ability to scale production and strengthen supply chain capabilities; the effectiveness of our sales, marketing, and brand-building strategies; and the outcome of our recent appearance before the Nasdaq Hearings Panel.\u00a0<strong>Certain performance metrics, including year-to-date growth percentages and other financial or operating data referenced herein, are based on internal, unaudited information and are subject to change upon completion of the Company\u2019s standard financial closing and review procedures.<\/strong> Specifically, the Company presented its case on September 30, 2025, in response to a stockholder equity deficiency that was not cured prior to the expiration of the 180-day extension in August 2025. Since June 30, 2025, the Company has undertaken multiple capital actions\u2014including debt conversions, minority equity investments, and equity issuances\u2014that were not reflected in its Quarterly Report on Form 10-Q for the period ended June 30, 2025. Management believes these actions have collectively positioned the Company above the $2.5 million minimum stockholders\u2019 equity threshold required by Nasdaq. However, there can be no assurance that the Panel will agree with management\u2019s assessment or render a favorable decision.<\/p>\n<p align=\"justify\">These forward-looking statements are inherently subject to a number of risks, uncertainties, and assumptions that could cause actual results to differ materially from those expressed or implied, including, but not limited to: the performance and timing of marketing, promotional, and sponsorship activities; the success of our retail and dealer partnerships; our ability to effectively execute our business strategies; macroeconomic conditions and their impact on consumer spending; evolving regulatory and compliance developments; and the Risk Factors detailed in our filings with the Securities and Exchange Commission, including our Annual Reports on Form 10-K for the years ended December 31, 2023 and 2024, and our Quarterly Report on Form 10-Q for the quarter ended June 30, 2025.<\/p>\n<p align=\"justify\">Any forward-looking statement speaks only as of the date on which it is made. We undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by law.<\/p>\n<p>      <img decoding=\"async\" alt=\"\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTU0OTE1MSM3MjA2MzkwIzUwMDA5OTU2OA==\" \/><br \/>\n      <br \/>\n      <img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/ODg5MGY4N2ItNzY0MC00ODQyLWI1NmItNWRmYjQwYTZjYjZlLTUwMDA5OTU2OC0yMDI1LTEwLTIxLWVu\/tiny\/American-Rebel-Holdings-Inc.png\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Provo, UT, Oct. 21, 2025 (GLOBE NEWSWIRE) &#8212; Champion Safe Company (championsafe.com), a premier manufacturer of high-security safes and a proud subsidiary of American Rebel Holdings, Inc. (NASDAQ: AREB), America\u2019s Patriotic Brand, is proud to spotlight Cross Creek Outdoor Supplies in Henderson, North Carolina, for its exceptional performance in the Southeast region. In a competitive market, Cross Creek has achieved a remarkable\u00a0112% year-to-date growth from 2024 to 2025, standing out as a top-performing dealer and a trusted destination for safe buyers. Owned by Wade Abbott Jr., Cross Creek has been a Champion Safe dealer for nearly 25 years, earning a reputation for integrity, product knowledge, and customer-first service. Earlier this year, Wade expanded his operation with a new building dedicated &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Champion Safe Celebrates Cross Creek Outdoor Supplies for Explosive Growth in the Southeast&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-898184","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Champion Safe Celebrates Cross Creek Outdoor Supplies for Explosive Growth in the Southeast - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Champion Safe Celebrates Cross Creek Outdoor Supplies for Explosive Growth in the Southeast - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Provo, UT, Oct. 21, 2025 (GLOBE NEWSWIRE) &#8212; Champion Safe Company (championsafe.com), a premier manufacturer of high-security safes and a proud subsidiary of American Rebel Holdings, Inc. (NASDAQ: AREB), America\u2019s Patriotic Brand, is proud to spotlight Cross Creek Outdoor Supplies in Henderson, North Carolina, for its exceptional performance in the Southeast region. In a competitive market, Cross Creek has achieved a remarkable\u00a0112% year-to-date growth from 2024 to 2025, standing out as a top-performing dealer and a trusted destination for safe buyers. Owned by Wade Abbott Jr., Cross Creek has been a Champion Safe dealer for nearly 25 years, earning a reputation for integrity, product knowledge, and customer-first service. 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/","og_locale":"en_US","og_type":"article","og_title":"Champion Safe Celebrates Cross Creek Outdoor Supplies for Explosive Growth in the Southeast - Market Newsdesk","og_description":"Provo, UT, Oct. 21, 2025 (GLOBE NEWSWIRE) &#8212; Champion Safe Company (championsafe.com), a premier manufacturer of high-security safes and a proud subsidiary of American Rebel Holdings, Inc. (NASDAQ: AREB), America\u2019s Patriotic Brand, is proud to spotlight Cross Creek Outdoor Supplies in Henderson, North Carolina, for its exceptional performance in the Southeast region. In a competitive market, Cross Creek has achieved a remarkable\u00a0112% year-to-date growth from 2024 to 2025, standing out as a top-performing dealer and a trusted destination for safe buyers. Owned by Wade Abbott Jr., Cross Creek has been a Champion Safe dealer for nearly 25 years, earning a reputation for integrity, product knowledge, and customer-first service. Earlier this year, Wade expanded his operation with a new building dedicated &hellip; Continue reading \"Champion Safe Celebrates Cross Creek Outdoor Supplies for Explosive Growth in the Southeast\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/","og_site_name":"Market Newsdesk","article_published_time":"2025-10-21T15:04:31+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTU0OTE1MSM3MjA2MzkwIzUwMDA5OTU2OA==","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Champion Safe Celebrates Cross Creek Outdoor Supplies for Explosive Growth in the Southeast","datePublished":"2025-10-21T15:04:31+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/"},"wordCount":962,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTU0OTE1MSM3MjA2MzkwIzUwMDA5OTU2OA==","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/champion-safe-celebrates-cross-creek-outdoor-supplies-for-explosive-growth-in-the-southeast\/","name":"Champion Safe Celebrates Cross Creek Outdoor Supplies for Explosive Growth in the Southeast - 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