{"id":888270,"date":"2025-09-22T10:40:29","date_gmt":"2025-09-22T14:40:29","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/"},"modified":"2025-09-22T10:40:29","modified_gmt":"2025-09-22T14:40:29","slug":"the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/","title":{"rendered":"The Coffee Cocktail of a Generation: Mr Black Espresso Martini Fest Marks Year Four"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p class=\"prntac\">\n        <i>Bars and bartenders across five cities\u00a0reimagine the serve that&#8217;s risen to the #2 cocktail in the U.S.<br \/><\/i>\n      <\/p>\n<p>\n        <span class=\"legendSpanClass\"><br \/>\n          <span class=\"xn-location\">NEW YORK<\/span><br \/>\n        <\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Sept. 22, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Now in its fourth year, Mr Black Espresso Martini Fest unites America&#8217;s top cocktail cities in a nationwide toast. From <span class=\"xn-chron\">September 29th through October 5th<\/span>, the festival will spotlight the Espresso Martini at acclaimed bars across select cities in <span class=\"xn-location\">the United States<\/span>, <span class=\"xn-location\">Europe<\/span> and China\u2014presenting bold riffs, unexpected twists, and timeless classics.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2777548\/DIAGEO_MR_BLACK_Logo.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2777548\/DIAGEO_MR_BLACK_Logo.jpg\" title=\"Mr Black Cold Brew Coffee Liqueur\" alt=\"Mr Black Cold Brew Coffee Liqueur\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>The Espresso Martini continues to dominate cocktail culture. <u><a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4513636-1&amp;h=1369437724&amp;u=https%3A%2F%2Fcgastrategy.com%2Fwhich-cocktails-stole-the-spotlight-in-the-us-on-premise-this-year%2F&amp;a=According+to\" target=\"_blank\" rel=\"nofollow\">According to<\/a><a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4513636-1&amp;h=1497494023&amp;u=https%3A%2F%2Fcgastrategy.com%2Fwhich-cocktails-stole-the-spotlight-in-the-us-on-premise-this-year%2F&amp;a=%C2%A0CGA+by+NIQ%27s+cocktail+tracker\" target=\"_blank\" rel=\"nofollow\">\u00a0CGA by NIQ&#8217;s cocktail tracker<\/a><\/u>, it is now the second most popular cocktail in the U.S., second only to the Margarita*. Its ascent underscores why Mr Black Espresso Martini Fest has become the definitive national celebration of this modern staple. For one week, participating bars will showcase the drink&#8217;s endless versatility\u2014all anchored by one consistent throughline\u2014Mr Black Cold Brew Coffee Liqueur. That central role reflects not just the brand&#8217;s leadership in cocktail culture, but also its unmatched liquid credentials: made with real coffee, Mr Black is crafted with specialty Arabica beans, cold-brewed for complex flavor and a smooth finish. Designed for exceptional cocktails, it delivers a bold, coffee-first profile with natural notes of cacao and caramel\u2014making it the bartender&#8217;s essential ingredient in the Espresso Martini&#8217;s storied revival.<\/p>\n<p>&#8220;What started as a celebration of a single cocktail has become a way to connect communities of coffee and cocktail lovers across the country,&#8221; said <span class=\"xn-person\">Olivia Kupfer<\/span>, Global Brand Director, Mr Black. &#8220;The Espresso Martini resonates because it&#8217;s equal parts ritual, flavor, and fun\u2014and this year&#8217;s festival gives people more opportunities than ever to explore it in fresh and surprising ways, always with Mr Black at the center.&#8221;<\/p>\n<p>By gathering influential bars and bartenders\u00a0to celebrate this delicious drink, the namesake festival has cemented itself as the definitive showcase of coffee in cocktail culture. Each edition highlights new techniques and the artful spirit that keeps the Espresso Martini at the forefront of modern drinking.<\/p>\n<p>From neighborhood bar takeovers to citywide kickoff events, Mr Black Espresso Martini Fest offers countless ways to join the celebration. Consumers aged 21 and over are encouraged to plan their week by checking out the full list of participating venues and special happenings at <u><a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4513636-1&amp;h=3441983736&amp;u=https%3A%2F%2Fwww.mrblack.co%2Fen-us%2Fespresso-martini-fest&amp;a=Mr+Black+Espresso+Martini+Festival+Hub\" target=\"_blank\" rel=\"nofollow\">Mr Black Espresso Martini Festival Hub<\/a><\/u>, and following along on Instagram @mrblackspirits.<\/p>\n<p>Mr Black Cold Brew Coffee Liqueur is available nationwide, with a suggested retail price of <span class=\"xn-money\">$29.99<\/span> for a 750ml bottle. As always, Mr Black reminds all participants to enjoy responsibly and drink responsibly. For more information, visit <u><a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4513636-1&amp;h=4125868727&amp;u=https%3A%2F%2Fwww.mrblack.co%2Fus&amp;a=https%3A%2F%2Fwww.mrblack.co%2Fus\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.mrblack.co\/us<\/a><\/u>.<\/p>\n<p>*Source: CGA by NIQ, Cocktail Tracker, <span class=\"xn-chron\">June 2025<\/span>.<\/p>\n<p>\n        <b>ABOUT MR BLACK COLD BREW COFFEE LIQUEUR<br \/><\/b>Founded in <span class=\"xn-location\">Australia<\/span>, Mr Black is a trailblazer in the world of coffee liqueurs. A first of its kind, Mr Black employs an entirely cold extraction, and is certified vegan, kosher, and gluten free. Boasting a bittersweet blend of Arabica coffees and neutral grain vodka, Mr Black uses a slow-drip method that results in a more robust and sweet profile, creating a liqueur that is bold, complex, balanced, and unapologetically coffee. This commitment to quality and innovation has made Mr Black the #1 super-premium and fastest-growing coffee liqueur in the <span class=\"xn-location\">USA<\/span>.<\/p>\n<p>\n        <b>ABOUT\u00a0DIAGEO NA<br \/><\/b>Diageo is a global leader in beverage alcohol with an outstanding collection of brands including\u00a0Johnnie Walker, Crown Royal, Bulleit and\u00a0Buchanan&#8217;s\u00a0whiskies, Smirnoff, and Ketel One vodkas, Casamigos,\u00a0DeLeon and Don Julio\u00a0tequilas, Captain Morgan, Baileys, Tanqueray and Guinness.<\/p>\n<p>Diageo is listed on both the New York Stock Exchange (NYSE:\u00a0<b><u><a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4513636-1&amp;h=1943508786&amp;u=https%3A%2F%2Fwww.prnewswire.com%2Fnews-releases%2Fmr-black-espresso-martini-fest-is-back-for-its-second-year-showcasing-americas-most-innovative-espresso-martinis-across-14-cities-301931878.html%23financial-modal&amp;a=DEO\" target=\"_blank\" rel=\"nofollow\">DEO<\/a><\/u><\/b>) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world.<\/p>\n<p>For more information about Diageo, their people, brands, and performance, visit\u00a0<b><u><a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4513636-1&amp;h=2643420932&amp;u=http%3A%2F%2Fwww.diageo.com%2F&amp;a=www.diageo.com\" target=\"_blank\" rel=\"nofollow\">www.diageo.com<\/a><\/u><\/b>. Visit Diageo&#8217;s global responsible drinking resource,\u00a0<b><u><a href=\"https:\/\/edge.prnewswire.com\/c\/link\/?t=0&amp;l=en&amp;o=4513636-1&amp;h=2265889207&amp;u=http%3A%2F%2Fwww.drinkiq.com%2F&amp;a=www.DRINKiQ.com\" target=\"_blank\" rel=\"nofollow\">www.DRINKiQ.com<\/a><\/u><\/b>, for information, initiatives, and ways to share best practice. Follow at Twitter and Instagram for news and information about Diageo North America: @Diageo_NA<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2777549\/DIAGEO_Mr_Black_Espresso_Martini_Fest.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2777549\/DIAGEO_Mr_Black_Espresso_Martini_Fest.jpg\" title=\"Mr Black Espresso Martini Fest Returns for the Fourth Year\" alt=\"Mr Black Espresso Martini Fest Returns for the Fourth Year\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/edge.prnewswire.com\/c\/img\/favicon.png?sn=SF77993&amp;sd=2025-09-22\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"https:\/\/www.prnewswire.com\/news-releases\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four-302562030.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four-302562030.html<\/a><\/p>\n<p>SOURCE  DIAGEO<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=SF77993&amp;Transmission_Id=202509220800PR_NEWS_USPR_____SF77993&amp;DateId=20250922\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire Bars and bartenders across five cities\u00a0reimagine the serve that&#8217;s risen to the #2 cocktail in the U.S. NEW YORK , Sept. 22, 2025 \/PRNewswire\/ &#8212; Now in its fourth year, Mr Black Espresso Martini Fest unites America&#8217;s top cocktail cities in a nationwide toast. From September 29th through October 5th, the festival will spotlight the Espresso Martini at acclaimed bars across select cities in the United States, Europe and China\u2014presenting bold riffs, unexpected twists, and timeless classics. The Espresso Martini continues to dominate cocktail culture. According to\u00a0CGA by NIQ&#8217;s cocktail tracker, it is now the second most popular cocktail in the U.S., second only to the Margarita*. Its ascent underscores why Mr Black Espresso Martini Fest has become &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;The Coffee Cocktail of a Generation: Mr Black Espresso Martini Fest Marks Year Four&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-888270","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Coffee Cocktail of a Generation: Mr Black Espresso Martini Fest Marks Year Four - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Coffee Cocktail of a Generation: Mr Black Espresso Martini Fest Marks Year Four - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire Bars and bartenders across five cities\u00a0reimagine the serve that&#8217;s risen to the #2 cocktail in the U.S. NEW YORK , Sept. 22, 2025 \/PRNewswire\/ &#8212; Now in its fourth year, Mr Black Espresso Martini Fest unites America&#8217;s top cocktail cities in a nationwide toast. From September 29th through October 5th, the festival will spotlight the Espresso Martini at acclaimed bars across select cities in the United States, Europe and China\u2014presenting bold riffs, unexpected twists, and timeless classics. The Espresso Martini continues to dominate cocktail culture. According to\u00a0CGA by NIQ&#8217;s cocktail tracker, it is now the second most popular cocktail in the U.S., second only to the Margarita*. 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From September 29th through October 5th, the festival will spotlight the Espresso Martini at acclaimed bars across select cities in the United States, Europe and China\u2014presenting bold riffs, unexpected twists, and timeless classics. The Espresso Martini continues to dominate cocktail culture. According to\u00a0CGA by NIQ&#8217;s cocktail tracker, it is now the second most popular cocktail in the U.S., second only to the Margarita*. Its ascent underscores why Mr Black Espresso Martini Fest has become &hellip; Continue reading \"The Coffee Cocktail of a Generation: Mr Black Espresso Martini Fest Marks Year Four\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/","og_site_name":"Market Newsdesk","article_published_time":"2025-09-22T14:40:29+00:00","og_image":[{"url":"https:\/\/mma.prnewswire.com\/media\/2777548\/DIAGEO_MR_BLACK_Logo.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"The Coffee Cocktail of a Generation: Mr Black Espresso Martini Fest Marks Year Four","datePublished":"2025-09-22T14:40:29+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/"},"wordCount":684,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/#primaryimage"},"thumbnailUrl":"https:\/\/mma.prnewswire.com\/media\/2777548\/DIAGEO_MR_BLACK_Logo.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/the-coffee-cocktail-of-a-generation-mr-black-espresso-martini-fest-marks-year-four\/","name":"The Coffee Cocktail of a Generation: Mr Black Espresso Martini Fest Marks Year Four - 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