{"id":874974,"date":"2025-08-13T07:04:56","date_gmt":"2025-08-13T11:04:56","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/iff-launches-powerfresh-ace-2000-a-bread-fresh-keeping-solution-that-aces-the-shelf-life-test\/"},"modified":"2025-08-13T07:04:56","modified_gmt":"2025-08-13T11:04:56","slug":"iff-launches-powerfresh-ace-2000-a-bread-fresh-keeping-solution-that-aces-the-shelf-life-test","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/iff-launches-powerfresh-ace-2000-a-bread-fresh-keeping-solution-that-aces-the-shelf-life-test\/","title":{"rendered":"IFF Launches POWERFRESH\u00ae ACE 2000, a Bread Fresh-Keeping Solution That \u2018Aces\u2019 the Shelf-Life Test"},"content":{"rendered":"

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IFF Launches POWERFRESH\u00ae<\/sup> ACE 2000, a Bread Fresh-Keeping Solution That \u2018Aces\u2019 the Shelf-Life Test<\/b><\/p>\n

New enzyme solution delivers longer-lasting softness, operational efficiency and market-driven innovation tailored to U.S. bakery needs<\/i><\/p>\n

NEW YORK–(BUSINESS WIRE<\/a>)–IFF<\/a> (NYSE: IFF) \u2014 a global leader in flavors, fragrances, food ingredients, health and biosciences \u2014 announces the launch of POWERFRESH\u00ae ACE 2000<\/a> to the U.S. market. This next-generation fresh-keeping enzyme solution is designed to help industrial bakeries<\/a> deliver bread with improved softness, resilience and cohesiveness throughout shelf life \u2014 meeting specific consumer demands while improving operational efficiency.<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250813276418\/en\/<\/a><\/p>\n

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\n\u201cDeveloped by IFF\u2019s biosciences<\/a> experts, this advancement underscores our commitment to helping bakeries deliver exceptional value and maintain a competitive edge in the industry,\u201d said Clementina Dellomonaco, senior vice president of food biosciences at IFF. \u201cWhenever we enhance the consumer experience, we help our customers build stronger brand equity, drive repeat purchases and unlock long-term growth.\u201d<\/p>\n

\nAs ingredient prices rise and consumer expectations for long-lasting freshness continue to grow, U.S. bakeries face unprecedented pressure to maintain product quality without increasing operational strain. A recent survey shows that 60% of U.S. consumers would buy bread marketed as \u201cfresher for longer,\u201d and more than half expect at least four days of freshness at purchase.1<\/sup> POWERFRESH\u00ae ACE 2000 addresses these priorities by improving softness and resilience for up to 34 days, while reducing waste and inventory complexity.<\/p>\n

\nIn IFF-led trials, POWERFRESH\u00ae ACE 2000 demonstrated a strong performance across both white and whole-wheat bread applications. This enzyme consistently delivered superior resilience<\/a> while maintaining structure and visual appeal, even at lower dosage levels compared to market alternatives, resulting in stable loaves with excellent texture and mouthfeel. Crucially, it preserved the soft, yet easy-to-butter texture that consumers prefer, even several days after purchase.<\/p>\n

\n\u201cAs a staple food, bread is a regular fixture in consumers\u2019 baskets \u2014 so expectations for quality are high and constant,\u201d said Emily Wagener, industry leader for food and beverage enzymes for North America at IFF. \u201cAt the same time, bakeries face challenges that require smarter solutions. POWERFRESH\u00ae ACE 2000 is bakers\u2019 ally to deliver high-quality products with the delicious texture and freshness consumers expect, every time.\u201d<\/p>\n

\nAs the latest addition to IFF\u2019s established POWERFRESH\u00ae portfolio<\/a>, this new solution offers a smarter path to consistent bread quality and efficiency<\/a> \u2014 whether used in new formulations or to optimize existing ones. Improved product resilience enables industrial bakeries to extend distribution and better manage shelf-life targets. These operational gains also align with sustainability goals by reducing waste, minimizing returns and optimizing resources across the supply chain<\/a>.<\/p>\n

\nLearn more about POWERFRESH\u00ae ACE 2000 and IFF\u2019s innovative bakery enzyme portfolio here.<\/a><\/p>\n

Welcome to IFF<\/b><\/p>\n

\nAt IFF (NYSE: IFF), we make joy through science, creativity and heart. As the global leader in flavors, fragrances, food ingredients, health and biosciences, we deliver groundbreaking, sustainable innovations that elevate everyday products \u2014 advancing wellness, delighting the senses and enhancing the human experience. Learn more at iff.com<\/a>, LinkedIn<\/a>, Instagram<\/a> and Facebook<\/a>.<\/p>\n

\n\u00a92025 International Flavors & Fragrances Inc. (IFF). IFF, the IFF Logo, and all trademarks and service marks denoted with \u2122, SM<\/sup> or \u00ae are owned by IFF or affiliates of IFF unless otherwise noted. All Rights Reserved.<\/p>\n\n\n\n
\n\u00a0<\/td>\n<\/tr>\n
1<\/sup> FMCG Gurus Custom Survey Global and Regional Sustainability Q4 2024<\/td>\n<\/tr>\n<\/table>\n

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View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20250813276418\/en\/<\/a><\/span><\/p>\n

\nAndrea Virginia Leroux P\u00e1ez
\n
Global Communications Manager, Food Biosciences, Health & Biosciences
\n
+34 664 17 82 17
\n
AndreaV.Leroux@iff.com<\/a><\/p>\n

KEYWORDS:<\/b> United States North America New York<\/p>\n

INDUSTRY KEYWORDS:<\/b> Science Other Science Chemicals\/Plastics Technology Food\/Beverage Manufacturing Retail Other Technology<\/p>\n

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IFF Launches POWERFRESH\u00ae ACE 2000, a Bread Fresh-Keeping Solution That \u2018Aces\u2019 the Shelf-Life Test New enzyme solution delivers longer-lasting softness, operational efficiency and market-driven innovation tailored to U.S. bakery needs NEW YORK–(BUSINESS WIRE)–IFF (NYSE: IFF) \u2014 a global leader in flavors, fragrances, food ingredients, health and biosciences \u2014 announces the launch of POWERFRESH\u00ae ACE 2000 to the U.S. market. This next-generation fresh-keeping enzyme solution is designed to help industrial bakeries deliver bread with improved softness, resilience and cohesiveness throughout shelf life \u2014 meeting specific consumer demands while improving operational efficiency. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250813276418\/en\/ \u201cDeveloped by IFF\u2019s biosciences experts, this advancement underscores our commitment to helping bakeries deliver exceptional value and maintain a … <\/p>\n

Continue reading “IFF Launches POWERFRESH\u00ae ACE 2000, a Bread Fresh-Keeping Solution That \u2018Aces\u2019 the Shelf-Life Test”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-874974","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nIFF Launches POWERFRESH\u00ae ACE 2000, a Bread Fresh-Keeping Solution That \u2018Aces\u2019 the Shelf-Life Test - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/iff-launches-powerfresh-ace-2000-a-bread-fresh-keeping-solution-that-aces-the-shelf-life-test\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IFF Launches POWERFRESH\u00ae ACE 2000, a Bread Fresh-Keeping Solution That \u2018Aces\u2019 the Shelf-Life Test - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"IFF Launches POWERFRESH\u00ae ACE 2000, a Bread Fresh-Keeping Solution That \u2018Aces\u2019 the Shelf-Life Test New enzyme solution delivers longer-lasting softness, operational efficiency and market-driven innovation tailored to U.S. bakery needs NEW YORK–(BUSINESS WIRE)–IFF (NYSE: IFF) \u2014 a global leader in flavors, fragrances, food ingredients, health and biosciences \u2014 announces the launch of POWERFRESH\u00ae ACE 2000 to the U.S. market. 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