{"id":873771,"date":"2025-08-11T07:53:35","date_gmt":"2025-08-11T11:53:35","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/"},"modified":"2025-08-11T07:53:35","modified_gmt":"2025-08-11T11:53:35","slug":"fitlife-brands-closes-acquisition-of-irwin-naturals","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/","title":{"rendered":"FitLife Brands Closes Acquisition of Irwin Naturals"},"content":{"rendered":"<div class=\"mw_release\">\n<p>OMAHA, NE, Aug.  11, 2025  (GLOBE NEWSWIRE) &#8212; FitLife Brands, Inc. (\u201cFitLife\u201d or the \u201cCompany\u201d) (Nasdaq: FTLF), a provider of innovative and proprietary nutritional supplements and wellness products, today announced that on August 8, 2025, it successfully closed the acquisition of substantially all of the assets of Irwin Naturals and its related affiliates (\u201cIrwin\u201d) as previously approved by the US Bankruptcy Court for the Central District of California.\u00a0 <\/p>\n<p>Through the asset purchase transaction under Section 363 of the US Bankruptcy Code, the Company acquired substantially all of the assets and assumed minimal liabilities of Irwin.\u00a0 Total consideration for the acquisition was $42.5 million.\u00a0 Of this amount, $35.75 million was funded using proceeds from a new term loan and revolving line of credit provided by First Citizens Bank, with the remainder funded from FitLife\u2019s available cash balances.<\/p>\n<p>Dayton Judd, FitLife\u2019s Chairman and CEO, commented, \u201cWe are excited to close this acquisition.\u00a0 Irwin has incredible brands with strong distribution, supported by an amazing team.\u00a0 We expect Irwin to drive revenue and earnings growth for the Company.\u201d<\/p>\n<p>\n        <b>About FitLife Brands<\/b><br \/>\n        <br \/>FitLife Brands is a developer and marketer of innovative and proprietary nutritional supplements and wellness products for health-conscious consumers. \u00a0FitLife markets over 250 different products primarily online, but also through domestic and international GNC franchise locations as well as through various retail locations. \u00a0FitLife is headquartered in Omaha, Nebraska. \u00a0For more information, please visit our website at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=mhBl81VhB-kTM5-I6aFFrBEnqDLERlnFgISnpJ7rgHDpSXDlK2ngGtTgFyGJjWqWs34Z2CzqQZEoajVG94wD9mmDHuIGjjFhE0FTB8EWCOA=\" rel=\"nofollow\" target=\"_blank\">www.fitlifebrands.com<\/a>. <\/p>\n<p>\n        <b>Forward-Looking Statements<\/b><br \/>\n        <br \/>Statements in this press release that are not strictly historical are \u201cforward-looking\u201d statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements involve substantial risks, uncertainties and assumptions, including statements related to the Company and Irwin and our acquisition of Irwin\u2019s assets that could cause actual results to differ materially from those expressed or implied by such statements. Forward-looking statements in this communication include, among other things, statements about the potential benefits of our acquisition of Irwin\u2019s assets, our possible or assumed business strategies, potential growth opportunities, and potential market opportunities. Risks and uncertainties include, among other things, risks related to our ability to successfully integrate Irwin\u2019s assets; our ability to implement our plans, forecasts and other expectations with respect to Irwin\u2019s business; our ability to realize the anticipated benefits of the acquisition of Irwin, including the possibility that the expected benefits from the acquisition will not be realized or will not be realized within the expected time period; disruption from the acquisition of Irwin making it more difficult to maintain business and operational relationships; the negative effects of the announcement or the consummation of the acquisition of Irwin on the market price of our common stock or on our operating results; significant transaction costs; attracting new customers and maintaining and expanding Irwin\u2019s existing customer base; and our ability to service the additional indebtedness incurred as a result of the acquisition of Irwin. Additional risks and uncertainties that could affect our financial results are included in the section titled \u201cRisk Factors\u201d and \u201cManagement\u2019s Discussion and Analysis of Financial Condition and Results of Operations\u201d in our Annual Report on Form 10-K for the year ended December 31, 2024 and other filings that we make from time to time with the Securities and Exchange Commission (\u201cSEC\u201d) which, once filed, are available on the SEC\u2019s website at www.sec.gov. In addition, any forward-looking statements contained in this communication are based on assumptions that we believe to be reasonable as of this date. Except as required by law, we assume no obligation to update these forward-looking statements, or to update the reasons if actual results differ materially from those anticipated in the forward-looking statements.<\/p>\n<p>      <img decoding=\"async\" alt=\"\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTUwOTY0NyM3MDkxNzM1IzIxNzkzNjQ=\" \/><br \/>\n      <br \/>\n      <img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/MGE2ZGNmMDEtYWIxYy00ZDhiLWJmODYtMjFmOTk4OWMxNzNmLTExOTA5MzMtMjAyNS0wOC0xMS1lbg==\/tiny\/FitLife-Brands-Inc-.png\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\">\n<pre>investor@fitlifebrands.com<\/pre>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>OMAHA, NE, Aug. 11, 2025 (GLOBE NEWSWIRE) &#8212; FitLife Brands, Inc. (\u201cFitLife\u201d or the \u201cCompany\u201d) (Nasdaq: FTLF), a provider of innovative and proprietary nutritional supplements and wellness products, today announced that on August 8, 2025, it successfully closed the acquisition of substantially all of the assets of Irwin Naturals and its related affiliates (\u201cIrwin\u201d) as previously approved by the US Bankruptcy Court for the Central District of California.\u00a0 Through the asset purchase transaction under Section 363 of the US Bankruptcy Code, the Company acquired substantially all of the assets and assumed minimal liabilities of Irwin.\u00a0 Total consideration for the acquisition was $42.5 million.\u00a0 Of this amount, $35.75 million was funded using proceeds from a new term loan and revolving line &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;FitLife Brands Closes Acquisition of Irwin Naturals&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-873771","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FitLife Brands Closes Acquisition of Irwin Naturals - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FitLife Brands Closes Acquisition of Irwin Naturals - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"OMAHA, NE, Aug. 11, 2025 (GLOBE NEWSWIRE) &#8212; FitLife Brands, Inc. (\u201cFitLife\u201d or the \u201cCompany\u201d) (Nasdaq: FTLF), a provider of innovative and proprietary nutritional supplements and wellness products, today announced that on August 8, 2025, it successfully closed the acquisition of substantially all of the assets of Irwin Naturals and its related affiliates (\u201cIrwin\u201d) as previously approved by the US Bankruptcy Court for the Central District of California.\u00a0 Through the asset purchase transaction under Section 363 of the US Bankruptcy Code, the Company acquired substantially all of the assets and assumed minimal liabilities of Irwin.\u00a0 Total consideration for the acquisition was $42.5 million.\u00a0 Of this amount, $35.75 million was funded using proceeds from a new term loan and revolving line &hellip; Continue reading &quot;FitLife Brands Closes Acquisition of Irwin Naturals&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-11T11:53:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTUwOTY0NyM3MDkxNzM1IzIxNzkzNjQ=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fitlife-brands-closes-acquisition-of-irwin-naturals\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fitlife-brands-closes-acquisition-of-irwin-naturals\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"FitLife Brands Closes Acquisition of Irwin Naturals\",\"datePublished\":\"2025-08-11T11:53:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fitlife-brands-closes-acquisition-of-irwin-naturals\\\/\"},\"wordCount\":623,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fitlife-brands-closes-acquisition-of-irwin-naturals\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTUwOTY0NyM3MDkxNzM1IzIxNzkzNjQ=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fitlife-brands-closes-acquisition-of-irwin-naturals\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/fitlife-brands-closes-acquisition-of-irwin-naturals\\\/\",\"name\":\"FitLife Brands Closes Acquisition of Irwin Naturals - 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(\u201cFitLife\u201d or the \u201cCompany\u201d) (Nasdaq: FTLF), a provider of innovative and proprietary nutritional supplements and wellness products, today announced that on August 8, 2025, it successfully closed the acquisition of substantially all of the assets of Irwin Naturals and its related affiliates (\u201cIrwin\u201d) as previously approved by the US Bankruptcy Court for the Central District of California.\u00a0 Through the asset purchase transaction under Section 363 of the US Bankruptcy Code, the Company acquired substantially all of the assets and assumed minimal liabilities of Irwin.\u00a0 Total consideration for the acquisition was $42.5 million.\u00a0 Of this amount, $35.75 million was funded using proceeds from a new term loan and revolving line &hellip; Continue reading \"FitLife Brands Closes Acquisition of Irwin Naturals\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/","og_site_name":"Market Newsdesk","article_published_time":"2025-08-11T11:53:35+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTUwOTY0NyM3MDkxNzM1IzIxNzkzNjQ=","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"FitLife Brands Closes Acquisition of Irwin Naturals","datePublished":"2025-08-11T11:53:35+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/"},"wordCount":623,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTUwOTY0NyM3MDkxNzM1IzIxNzkzNjQ=","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/fitlife-brands-closes-acquisition-of-irwin-naturals\/","name":"FitLife Brands Closes Acquisition of Irwin Naturals - 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