{"id":872793,"date":"2025-08-07T13:03:11","date_gmt":"2025-08-07T17:03:11","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/"},"modified":"2025-08-07T13:03:11","modified_gmt":"2025-08-07T17:03:11","slug":"sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/","title":{"rendered":"Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP"},"content":{"rendered":"<div class=\"mw_release\">\n<p>\n        <a data-type=\"gnw-snippetgallery\" href=\"https:\/\/www.globenewswire.com\/Tracker?data=4fbrtGWtsmYt8v2QbWuf5xn6eBOQtAHDTLxlR8IC7p0AbtVAemQuc0vs-i3EKobgCvNgtwkGW6tNRYRwEEy2aqQB_ahK0dk0hkZsd87VoTJC2BkrF7f0-hKajxQRV8Hg\" rel=\"nofollow\" target=\"_blank\">GOATS partnership<\/a>\n      <\/p>\n<p align=\"center\">\n        <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=DXTzmlYgB_j8GTjrH8U-lDqbi1_KFvQPf0uib6vxjzzYis5L-7WwkRqn9ev3UDElDOinXXMs-CGnsZAcnrdo6YQTYjX5zSIviUev8kIAxFYnqu77WZWIyJe-VxUL78w6CR_Ohu1Jx1xSLeUekdzu-BbomDKBv2i60pfRl8U5tbmF9YHDSs1fX_-1_sTK-H8qkROYii_nFqwBKcx5VA9vbYBVpyMkKe2Oj-iniEBE2FA=\" rel=\"nofollow\" target=\"_blank\">A Media Snippet accompanying this announcement is available by clicking on this link.<\/a>\n      <\/p>\n<p align=\"left\">LOS ANGELES, Aug.  07, 2025  (GLOBE NEWSWIRE) &#8212; Sports.com\u00a0Studios Ltd, the original content division of SEGG Media Corporation (Nasdaq: SEGG, LTRYW), has entered into a revenue-driven co-production partnership with GOATS Entertainment (Greatest Of All Time)(\u201cGOATS\u201d) \u2014 the premium storytelling brand co-founded by award-winning filmmaker Kevin Kaufman and veteran entertainment executive Joe DiMuro.<\/p>\n<p>This high-value alliance will transform the legacies of the world\u2019s greatest athletes into cash-generative content assets, combining premium docuseries, exclusive merchandise, global fan activations, and immersive storytelling. The collaboration is designed to drive high-margin revenue streams across OTT, e-commerce, experiential and licensing platforms.<\/p>\n<p>\n        <em>\u201cLaunching\u00a0Sports.com\u00a0Studios with GOATS is an exciting start for our production arm and marks the first of many original content initiatives on our roadmap<\/em><br \/>\n        <em>,\u201d<\/em><br \/>\n        <strong><br \/>\n          <em> said Tamer Hassan, President of\u00a0Sports.com\u00a0Studios<\/em><br \/>\n        <\/strong><br \/>\n        <em>. \u201cWe\u2019re committed to delivering compelling, world-class content to our rapidly growing global fanbase.\u201d<\/em>\n      <\/p>\n<p>The partnership taps into GOATS Entertainment\u2019s unparalleled archive, which includes over 90,000 iconic sports photographs by legendary photographer Walter Iooss Jr. and exclusive filmed interviews with more than 25 of the greatest athletes in history, including Kobe Bryant, Tiger Woods, Joe Montana, and Chris Evert.<\/p>\n<p>The initial projects announced as result of the partnership are:<\/p>\n<ul type=\"disc\">\n<li style=\"margin-bottom:12pt\">\n          <em>Footballers Live.<\/em> A docuseries following the on and off-field lives of professional footballers.<\/li>\n<li style=\"margin-bottom:12pt\">\n          <em>SAS Unscripted with<\/em><br \/>\n          <em>Ant Middleton: <\/em>A military competition series where teams from various countries face off in intense Special Forces challenges designed to test their physical, mental, and emotional abilities. Middleton returns to evolve the SAS format he created more than 10 years ago. Filming takes place in the UAE highlighting the region\u2019s challenging desert, mountain, and urban terrains.<\/li>\n<\/ul>\n<p>\n        <em>\u201cWe\u2019re not just co-producing stories \u2014 we\u2019re co-producing monetizable IP rooted in cultural capital,\u201d <\/em><br \/>\n        <strong><br \/>\n          <em>said Joe DiMuro, Co-Founder &amp; CEO of GOATS Entertainment<\/em><br \/>\n        <\/strong><br \/>\n        <em>. \u201cThis partnership positions\u00a0Sports.com\u00a0Studios at the intersection of sports legacy and modern commercial media.\u201d<\/em>\n      <\/p>\n<p>\n        <em>\u201cBy joining forces with SEGG Media and the\u00a0Sports.com brand, we\u2019re unlocking the full value of an unmatched catalog of content and athlete access \u2014 in ways that are both scalable and creatively elevated,\u201d <\/em><br \/>\n        <strong><br \/>\n          <em>added Kevin Kaufman, Co-Founder of GOATS and director of the acclaimed ESPN docuseries GOATS: The Greatest of All Time.<\/em><br \/>\n        <\/strong>\n      <\/p>\n<p>\n        <strong>Revenue-Generating Initiatives Include:<\/strong>\n      <\/p>\n<ul type=\"disc\">\n<li style=\"margin-bottom:9pt\">Monetized docuseries and limited specials featuring iconic athletes<\/li>\n<li style=\"margin-bottom:9pt\">Exclusive streaming rights and platform integration within\u00a0Sports.com\u2019s immersive digital ecosystem<\/li>\n<li style=\"margin-bottom:9pt\">Limited-edition merchandise and collectibles tied to GOATS IP<\/li>\n<li style=\"margin-bottom:9pt\">Branded content, licensing opportunities, and premium ad inventory<\/li>\n<li style=\"margin-bottom:9pt\">Live events, screenings, and experiential activations across key global markets (e.g. Dubai, LA, NYC)<\/li>\n<\/ul>\n<p>\n        <em>\u201cUnderstanding our audience and delivering original content is core to building viral engagement and profitable user acquisition,\u201d <\/em><br \/>\n        <strong><br \/>\n          <em>said Tim Scoffham, CEO of\u00a0Sports.com Media<\/em><br \/>\n        <\/strong><br \/>\n        <em>. \u201cThis partnership with GOATS directly supports our revenue-first strategy and global expansion ambitions.\u201d<\/em>\n      <\/p>\n<p>\n        <strong>About GOATS Entertainment<\/strong><br \/>\n        <br \/>GOATS Entertainment is a sports media and intellectual property company co-founded by Kevin Kaufman and Joe DiMuro. It owns the filmed and photographic IP behind the acclaimed GOATS docuseries and the legendary sports photography archive of Walter Iooss Jr., who serves as Non-Executive Chairman.<\/p>\n<p>\n        <strong>About SEGG Media Corporation<\/strong><br \/>\n        <br \/>SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including Sports.com, Concerts.com, and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.<\/p>\n<p>\n        <strong>Forward-Looking Statements<\/strong>\n      <\/p>\n<p>This press release contains statements that constitute \u201cforward-looking statements\u201d within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements, other than statements of present or historical fact included in this press release, regarding the Company\u2019s strategy, future operations, prospects, plans and objectives of management, are forward-looking statements. When used in this Form 8-K, the words \u201ccould,\u201d \u201cshould,\u201d \u201cwill,\u201d \u201cmay,\u201d \u201cbelieve,\u201d \u201canticipate,\u201d \u201cintend,\u201d \u201cestimate,\u201d \u201cexpect,\u201d \u201cproject,\u201d \u201cinitiatives,\u201d \u201ccontinue,\u201d the negative of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management\u2019s current expectations and assumptions about future events and are based on currently available information as to the outcome and timing of future events. The forward-looking statements speak only as of the date of this press release or as of the date they are made. The Company cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond the control of the Company. In addition, the Company cautions you that the forward-looking statements contained in this press release are subject to risks and uncertainties, including but not limited to: the Company\u2019s ability to secure additional capital resources; the Company\u2019s ability to continue as a going concern; the Company\u2019s ability to complete acquisitions; the Company\u2019s ability to remain in compliance with Nasdaq Listing Rules; and those additional risks and uncertainties discussed under the heading \u201cRisk Factors\u201d in the Form 10-K\/A filed by the Company with the SEC on April 22, 2025, and the other documents filed, or to be filed, by the Company with the SEC. Additional information concerning these and other factors that may impact the operations and projections discussed herein can be found in the reports that the Company has filed and will file from time to time with the SEC. These SEC filings are available publicly on the SEC\u2019s website at www.sec.gov. Should one or more of the risks or uncertainties described in this press release materialize or should underlying assumptions prove incorrect, actual results and plans could differ materially from those expressed in any forward-looking statements. Except as otherwise required by applicable law, the Company disclaims any duty to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release.<\/p>\n<p>This press release was published by a CLEAR\u00ae Verified individual.<\/p>\n<p>      <img decoding=\"async\" alt=\"\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTUwODMwOCM3MDg3NTYzIzIyMDk2MzU=\" \/><br \/>\n      <br \/>\n      <img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/ODA5NGZkMDMtNjViNy00ZmU5LWIzOTItZjk5M2FhMGZmYzZiLTEyMjExODgtMjAyNS0wOC0wNy1lbg==\/tiny\/SEGG-Media-Corporation.png\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\">\n<pre>For additional information, visit www.seggmediacorp.com or contact media relations at media@seggmediacorp.com.<\/pre>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>GOATS partnership A Media Snippet accompanying this announcement is available by clicking on this link. LOS ANGELES, Aug. 07, 2025 (GLOBE NEWSWIRE) &#8212; Sports.com\u00a0Studios Ltd, the original content division of SEGG Media Corporation (Nasdaq: SEGG, LTRYW), has entered into a revenue-driven co-production partnership with GOATS Entertainment (Greatest Of All Time)(\u201cGOATS\u201d) \u2014 the premium storytelling brand co-founded by award-winning filmmaker Kevin Kaufman and veteran entertainment executive Joe DiMuro. This high-value alliance will transform the legacies of the world\u2019s greatest athletes into cash-generative content assets, combining premium docuseries, exclusive merchandise, global fan activations, and immersive storytelling. The collaboration is designed to drive high-margin revenue streams across OTT, e-commerce, experiential and licensing platforms. \u201cLaunching\u00a0Sports.com\u00a0Studios with GOATS is an exciting start for our production &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-872793","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"GOATS partnership A Media Snippet accompanying this announcement is available by clicking on this link. LOS ANGELES, Aug. 07, 2025 (GLOBE NEWSWIRE) &#8212; Sports.com\u00a0Studios Ltd, the original content division of SEGG Media Corporation (Nasdaq: SEGG, LTRYW), has entered into a revenue-driven co-production partnership with GOATS Entertainment (Greatest Of All Time)(\u201cGOATS\u201d) \u2014 the premium storytelling brand co-founded by award-winning filmmaker Kevin Kaufman and veteran entertainment executive Joe DiMuro. This high-value alliance will transform the legacies of the world\u2019s greatest athletes into cash-generative content assets, combining premium docuseries, exclusive merchandise, global fan activations, and immersive storytelling. The collaboration is designed to drive high-margin revenue streams across OTT, e-commerce, experiential and licensing platforms. \u201cLaunching\u00a0Sports.com\u00a0Studios with GOATS is an exciting start for our production &hellip; Continue reading &quot;Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-07T17:03:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTUwODMwOCM3MDg3NTYzIzIyMDk2MzU=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP\",\"datePublished\":\"2025-08-07T17:03:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\\\/\"},\"wordCount\":1026,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTUwODMwOCM3MDg3NTYzIzIyMDk2MzU=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\\\/\",\"name\":\"Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP - 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LOS ANGELES, Aug. 07, 2025 (GLOBE NEWSWIRE) &#8212; Sports.com\u00a0Studios Ltd, the original content division of SEGG Media Corporation (Nasdaq: SEGG, LTRYW), has entered into a revenue-driven co-production partnership with GOATS Entertainment (Greatest Of All Time)(\u201cGOATS\u201d) \u2014 the premium storytelling brand co-founded by award-winning filmmaker Kevin Kaufman and veteran entertainment executive Joe DiMuro. This high-value alliance will transform the legacies of the world\u2019s greatest athletes into cash-generative content assets, combining premium docuseries, exclusive merchandise, global fan activations, and immersive storytelling. The collaboration is designed to drive high-margin revenue streams across OTT, e-commerce, experiential and licensing platforms. \u201cLaunching\u00a0Sports.com\u00a0Studios with GOATS is an exciting start for our production &hellip; Continue reading \"Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/","og_site_name":"Market Newsdesk","article_published_time":"2025-08-07T17:03:11+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTUwODMwOCM3MDg3NTYzIzIyMDk2MzU=","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP","datePublished":"2025-08-07T17:03:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/"},"wordCount":1026,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTUwODMwOCM3MDg3NTYzIzIyMDk2MzU=","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/sports-com-studios-and-goats-entertainment-forge-strategic-partnership-to-monetize-iconic-sports-ip\/","name":"Sports.com\u00a0Studios and GOATS Entertainment Forge Strategic Partnership to Monetize Iconic Sports IP - 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