Multiyear Renewal Will Unlock New Card Member Value, Special Access to Select Live Events, and Key Touch Points Across More Than 40 Marquee Assets Worldwide<\/i><\/p>\n
LOS ANGELES–(BUSINESS WIRE<\/a>)– This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250807912225\/en\/<\/a><\/p>\n American Express activation at the 2025 BST Hyde Park festival in London<\/p>\n<\/div>\n \nMusic and sports are core pillars of the partnership \u2013 bringing American Express Card Members even closer to the artists, teams, tours, and live moments they love. AEG Presents will give Card Members access to some of the most in-demand artists and events across the U.S., U.K., Japan, Australia and Canada. At the same time, Amex is continuing to invest across select venues of The Bowery Presents in New York and Boston and a curated mix of AEG Presents\u2019 and Goldenvoice\u2019s top-tier festivals, such as the Coachella Valley Music and Arts Festival, Stagecoach: California\u2019s Country Music Festival, American Express Presents BST Hyde Park, All Points East, and more. Card Members can look forward to festival perks that include exclusive merchandise, offers, and onsite experiences that bring Amex to life in bold, memorable ways.<\/p>\n \nAs part of the renewal, the American Express Venue Collection\u2122 will continue to deliver consistent Card Member benefits across some of AEG\u2019s most iconic venues, including Crypto.com Arena, Dignity Health Sports Park and The O2.<\/p>\n \nAmex will also continue to be a partner of two of AEG\u2019s sports teams, the LA Galaxy (Major League Soccer) and the LA Kings (National Hockey League), and the renewal unlocks new capabilities within AXS, AEG\u2019s global ticketing platform, which continues to play a central role in how Card Members engage with live events.<\/p>\n \n\u201cAEG has been one of our most trusted and strategic partners,\u201d said Elizabeth Rutledge, Chief Marketing Officer, American Express. \u201cTogether, we\u2019ve built something rare \u2013 bringing music, sports, and entertainment to life in ways that feel personal, memorable, and deeply meaningful. We\u2019re not just expanding what fans can access \u2013 we\u2019re reimagining how they connect with the moments that matter. This is a partnership that delivers special access to some of the most unforgettable moments in live entertainment. We\u2019re proud of what we\u2019ve created together thus far, and even more excited about how our collaboration will continue to unfold in the years ahead.\u201d<\/p>\n \nWhat began in 2005 as a regionally anchored partnership centered on venue access and ticket presales has evolved into an expansive and strategically integrated relationship in global live entertainment that redefines how fans can engage with live events\u2014and enhances the value of membership for Amex Card Members. Card Members can look forward to festival perks that include exclusive merchandise, offers, and onsite experiences that bring Amex to life in bold, memorable ways. And through the American Express Venue Collection program, Card Members receive benefits that include ticket access, dedicated entrances, and an exclusive concession offer for enrolled eligible Card Members.<\/p>\n \nIn addition to the American Express Venue Collection, certain venues include signature branded lounges like the American Express Lounge at The O2, The Centurion Suite at Crypto.com Arena and the American Express Stadium Club at Dignity Health Sports Park. At The O2, Card Members also enjoy a suite of standout perks including a complimentary Card Member bag drop and Amex Advantage, a premium ticketing experience that includes an exclusive food and beverage package and some of the best reserved seats in the house. All of which reinforces Amex\u2019s commitment to rewarding fans at the intersection of music, sports, and live entertainment.<\/p>\n \n\u201cThis is a defining partnership for AEG\u2014one that continues to push the boundaries of what\u2019s possible across live entertainment and fan engagement,\u201d said Todd Goldstein, Chief Revenue Officer, AEG. \u201cAcross every stage, field, screen and venue where we partner with Amex, Amex has helped us build a connected, fan-first ecosystem that delivers meaningful value in new and differentiated ways. This renewal speaks to the strength, creativity, and shared vision that have defined our partnership since day one\u2014and together, we\u2019re delivering for Amex Card Members and fans in more measurable and impactful ways than ever before.\u201d<\/p>\n \nAmex will continue as a Founding Partner \u2013 a premium and category exclusive designation \u2013 at four of AEG\u2019s most prominent properties including Crypto.com Arena in Los Angeles, Dignity Health Sports Park in Carson, Calif., The O2 in London, and Uber Arena in Berlin. Amex also remains the Presenting Partner of AEG Presents\u2019 leading European festival, American Express Presents BST Hyde Park, which recently took place in London from June 27\u2013July 13, 2025, where Amex offered perks to help Amex Card Members and music fans make meaningful memories that last long after the music stops. Whether unlocking tickets to global tours or curating unforgettable experiences on the ground, the partnership continues to raise the bar for how fans engage with live music and sports.<\/p>\n \n\u201cAmex is more than a partner\u2014they\u2019re a co-architect in how we design the future of live entertainment,\u201d said Russell Silvers, President and COO, AEG Global Partnerships. \u201cFrom backstage moments to presale innovation, we\u2019re building cultural value at every touchpoint\u2014anchored in our shared mission to deliver unforgettable experiences for fans, artists, and communities around the world.\u201d<\/p>\n \nWith this renewal, AEG and Amex continue to set the standard for what\u2019s next in live entertainment. Together, the companies are unlocking new dimensions of fandom \u2013 advancing the kind of access, technology, and cultural relevance that will continue to shape the future of the industry.<\/p>\n ABOUT AMERICAN EXPRESS<\/b><\/p>\n \nAmerican Express (NYSE: AXP) is a global payments and premium lifestyle brand powered by technology. Our colleagues around the world back our customers with differentiated products, services and experiences that enrich lives and build business success.<\/p>\n \nFounded in 1850 and headquartered in New York, American Express\u2019 brand is built on trust, security, and service, and a rich history of delivering innovation and Membership value for our customers. With over a hundred million merchant locations across our global network, we seek to provide the world\u2019s best customer experience every day to a broad range of consumers, small and medium-sized businesses, and large corporations.<\/p>\n \nFor more information about American Express, visit americanexpress.com<\/a>, americanexpress.com\/en-us\/newsroom\/<\/a>, and ir.americanexpress.com<\/a>.<\/p>\n ABOUT AEG<\/b><\/p>\n \nHeadquartered in Los Angeles, California, AEG is the world\u2019s leading sports and live entertainment company. The company operates in the following business segments:<\/p>\n \nThrough its worldwide network of venues, portfolio of powerful sports and music brands and its integrated entertainment districts, AEG entertains more than 90 million guests annually. More information about AEG can be found at www.aegworldwide.com<\/a>.<\/p>\n ABOUT AEG PRESENTS<\/b><\/p>\n \nCombining the power of the live event with a focus on true artist development, AEG Presents is a world leader in the music and entertainment industries. Operating across five continents, the company has an unparalleled commitment to artistry, creativity, and community. Its tentpole festivals and multi-day music events \u2014 which include the iconic Coachella Valley Music & Arts Festival and the legendary New Orleans Jazz & Heritage Festival alongside British Summer Time at Hyde Park, Stagecoach, Hangout Festival, Electric Forest, Buckeye Country Superfest, Rock En Seine and All Points East \u2014 continue to set the bar for the live music experience. AEG Presents promotes global tours for artists such as Justin Bieber, Zach Bryan, Sabrina Carpenter, Kenny Chesney, Luke Combs, Celine Dion, Elton John, Carin Le\u00f3n, Paul McCartney, The Rolling Stones, Ed Sheeran, Taylor Swift, and Tyler, The Creator, in addition to \u2014 through its network of clubs, theatres, arenas, stadiums and renowned partner brands such as The Bowery Presents, C\u00e1rdenas Marketing Network, Concerts West, Frontier Touring, Goldenvoice, Marshall Arts, MCT Agentur, Messina Touring Group, PromoWest Productions, and Zero Mile Presents \u2014 creating and developing an unmatched infrastructure for artist development and audience reach. More information can be found at www.aegpresents.com<\/a>.<\/p>\n View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20250807912225\/en\/<\/a><\/span><\/p>\n Media Contacts:<\/b><\/p>\n \nAmerican Express \nAEG \nAEG Global Partnerships \nAEG Europe
\nAEG, the world\u2019s leading sports and live entertainment company, and American Express (Amex) have expanded their long-standing global partnership of more than two decades. The deal strategically expands the partnership across five key verticals to reach fans at a wide range of premier AEG properties and events around the world \u2013 venues, festivals, touring, ticketing, and sports. American Express will be AEG\u2019s official payment partner across more than 40 marquee assets and four continents, making this AEG\u2019s largest annual partnership and a cornerstone of Amex\u2019s global music and entertainment platform.<\/p>\n![\"American](\"https:\/\/mms.businesswire.com\/media\/20250807912225\/en\/2547095\/4\/BST_Hyde_Park_Build_2025_Chloe_Newman-73.jpg\")
<\/p>\n\n
<\/p>\n
\n
Curt Villarosa
\n
curt.villarosa@aexp.com<\/a><\/p>\n
\n
Michael Roth
\n
MRoth@AEGworldwide.com<\/a><\/p>\n
\n
Shannon Donnelly
\n
Shannon.Donnelly@beckmedia.com<\/a><\/p>\n
\n
Hannah Stennett
\n
hannah.stennett@theo2.co.uk<\/a><\/p>\n
![\"Photo\"](\"https:\/\/mms.businesswire.com\/media\/20250807912225\/en\/2547095\/3\/BST_Hyde_Park_Build_2025_Chloe_Newman-73.jpg\")
<\/td>\n<\/tr>\n![\"Logo\"](\"https:\/\/mms.businesswire.com\/media\/20250807912225\/en\/2547094\/3\/Amex_x_AEG_-_Logo.jpg\"){kind=logo}
<\/td>\n<\/tr>\n