{"id":872753,"date":"2025-08-07T10:09:37","date_gmt":"2025-08-07T14:09:37","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/alkami-and-inb-to-share-strategies-for-turning-financial-data-into-marketing-results\/"},"modified":"2025-08-07T10:09:37","modified_gmt":"2025-08-07T14:09:37","slug":"alkami-and-inb-to-share-strategies-for-turning-financial-data-into-marketing-results","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/alkami-and-inb-to-share-strategies-for-turning-financial-data-into-marketing-results\/","title":{"rendered":"Alkami and INB to Share Strategies for Turning Financial Data into Marketing Results"},"content":{"rendered":"
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PR Newswire<\/p>\n<\/p><\/div>\n

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\n Upcoming webinar to explore how financial institutions can overcome data barriers to deliver personalized, performance-driven campaigns<\/i>\n <\/p>\n

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\n PLANO, Texas<\/span>
\n <\/span>, Aug. 7, 2025<\/span><\/span> \/PRNewswire\/ — Alkami Technology, Inc. (Nasdaq: ALKT) (“Alkami”), a leading cloud-based digital banking solutions<\/a><\/u>\u00a0provider for\u00a0financial institutions in the U.S., today announced an upcoming webinar titled “From Data Mess to Marketing Yes,”<\/i> scheduled for Wednesday, August 13, 2025<\/span>, at 2:00 PM ET<\/span> \/ 1:00 PM CT<\/span>. The webinar will focus on how financial institutions can convert their data into measurable marketing outcomes. The session will feature speakers from Alkami and INB, offering results-oriented insights drawn from successful deposit gathering campaigns\u2014including high-performing checking and certificate of deposit (CD) promotions.<\/p>\n

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\n \"Alkami
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“Before partnering with Alkami, we had data\u2014but no way to activate it. Now, our campaigns are smarter, faster to deploy, and tied directly to growth metrics. It’s not just marketing, it’s measurable impact,” said Lindsay Van Zele<\/span>, communications officer at INB.<\/p>\n

While most financial institutions have access to significant volumes of data, many still struggle to turn that information into effective, actionable, personalized marketing. For institutions with more advanced marketing maturity, the challenge has shifted from data access to applying insights in ways that drive behavior change and measurable results.<\/p>\n

The webinar will cover:<\/p>\n