{"id":870985,"date":"2025-08-05T09:31:36","date_gmt":"2025-08-05T13:31:36","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/"},"modified":"2025-08-05T09:31:36","modified_gmt":"2025-08-05T13:31:36","slug":"roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/","title":{"rendered":"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month<\/b><\/p>\n<p class=\"bwalignc\"><i>Howdy will deliver thousands of titles and nearly 10,000 hours of entertainment from launch partners including Lionsgate, Warner Bros. Discovery, and FilmRise<\/i><\/p>\n<p class=\"bwalignc\"><i>Click <\/i><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fapp.frame.io%2Freviews%2Fd573f3ff-aed1-41b5-a953-0ed35098f425%2F500724d0-e050-4dfe-b0e8-abfd65206241&amp;esheet=54302846&amp;newsitemid=20250805651794&amp;lan=en-US&amp;anchor=here&amp;index=1&amp;md5=c0836d9df652e9cad94c17045be58cd4\"><i>here<\/i><\/a><i> for a video preview of Howdy<\/i><\/p>\n<p>SAN JOSE, Calif.&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nToday, Roku, the #1 TV streaming platform in the U.S., Canada, and Mexico*, announced the launch of Howdy\u2122, a new subscription video-on-demand (SVOD) service that makes ad-free, high-quality entertainment more accessible than ever for just $2.99 per month.<\/p>\n<p id=\"news-body-cta\">This press release features multimedia. View the full release here: <a href=\"https:\/\/www.businesswire.com\/news\/home\/20250805651794\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250805651794\/en\/<\/a><\/p>\n<div id=\"bwbodyimg\" style=\"width: 480px;float:left;padding-left:0px;padding-right:20px;padding-top:0px;padding-bottom:0px\"><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250805651794\/en\/2543556\/4\/PR_Howdy_UI_v2.jpg\" alt=\"Launching nationwide later today in the U.S., Howdy offers subscribers unlimited access to a growing library of the stories viewers love.\" \/><\/p>\n<p style=\"font-size:85%\">Launching nationwide later today in the U.S., Howdy offers subscribers unlimited access to a growing library of the stories viewers love.<\/p>\n<\/div>\n<p>\nLaunching nationwide later today in the U.S., Howdy offers subscribers unlimited access to a growing library of the stories viewers love, featuring thousands of titles and nearly 10,000 hours of entertainment from its inaugural partners, Lionsgate, Warner Bros. Discovery, and FilmRise, alongside select Roku Original titles. Subscribers can enjoy award-winning favorites like \u201cMad Max: Fury Road,\u201d \u201cThe Blind Side,\u201d \u201cWeeds,\u201d and \u201cKids in the Hall,\u201d as well as iconic rom-coms, medical dramas, \u201890s comedy, feel-good classics, and more.<\/p>\n<p>\n\u201cPriced at less than a cup of coffee, Howdy is ad-free and designed to complement, not compete with, premium services,\u201d <b>said Roku founder and CEO Anthony Wood.<\/b> \u201cWe\u2019re meeting a real need for consumers who want to unwind with their favorite movies and shows uninterrupted, and on their terms. Howdy is a natural step for us at Roku, extending our mission to make better TV for everyone, by making it affordable, accessible, and built for how people watch today.\u201d<\/p>\n<p>\nHowdy is designed to meet consumers where they are, providing content they love with no interruptions on an accessible and affordable service.<\/p>\n<p>\nSome of the benefits Howdy subscribers will discover:<\/p>\n<ul class=\"bwlistdisc\">\n<li><b>Only $2.99\/month<\/b> \u2013 everyday low price (not an introductory or trial price)\n<\/li>\n<li><b>High-quality, ad-free experience<\/b> \u2013 stream with no interruptions\n<\/li>\n<li><b>Award-winning content and fan favorites<\/b> \u2013 easily find something for everyone\n<\/li>\n<li><b>Cancel any time<\/b> \u2013 no contracts or hidden fees, easy to start and stop\n<\/li>\n<\/ul>\n<p>\n\u201cWe\u2019re excited to continue our longstanding collaboration with Roku on innovative ways to connect with audiences,\u201d <b>said Jim Packer, President of Worldwide Television Distribution, Lionsgate<\/b>. \u201cWith engagement of over 125 million people a day, Roku is the perfect partner to launch a more accessible complement to the higher-priced SVODs. This service has the ability to scale quickly while providing us with a new way to monetize our content, and we\u2019re proud to be part of this new streaming experience.\u201d<\/p>\n<p>\n&#8220;With the launch of Howdy, Roku is making beloved content from our catalog accessible to an even bigger audience,<b>\u201d said Johnny Holden, Chief Revenue and Strategy Officer at Radial Entertainment, the parent company of FilmRise.<\/b><\/p>\n<p>\nFrom August 5 to August 31, visitors to Times Square will be greeted with a warm \u201chowdy,\u201d through a branded takeover of digital billboards promoting the service and its notable launch titles. The launch of Howdy marks a continuation of Roku\u2019s strategy to grow platform monetization and expand both third- and first-party subscriptions using the power of its platform, which reaches U.S. households with more than 125 million people each day. In addition to Howdy, Roku\u2019s streaming services include the popular Roku Channel, the most-watched free ad-supported television (FAST) service in the U.S.**, and Frndly TV, the #2 live TV subscription streaming service among cord cutters***. Howdy will be available initially on the Roku platform with rollout on mobile and additional platforms in the near future.<\/p>\n<p>\nThe launch of Howdy was contemplated in the outlook provided in Roku&#8217;s shareholder letter and earnings call for Q2 2025.<\/p>\n<p>\nFor more information or to sign up, visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fhowdy.tv%2F&amp;esheet=54302846&amp;newsitemid=20250805651794&amp;lan=en-US&amp;anchor=howdy.tv&amp;index=2&amp;md5=bef606e0ff65016767907d0f26a34f86\">howdy.tv<\/a>.<\/p>\n<p><b>About Roku<\/b><\/p>\n<p>\nRoku pioneered streaming on TV. We connect users to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku-made TVs,<b \/>Roku TV\u2122 models, Roku streaming players, and TV-related audio devices are available in various countries around the world through direct retail sales and\/or licensing arrangements with TV OEM brands. Roku Smart Home products are sold exclusively in the United States. Roku also operates The Roku Channel, the home of free and premium entertainment with exclusive access to Roku Originals, and the #2 app on our platform in the U.S. by streaming hours. The Roku Channel is available in the United States, Canada, Mexico, and the United Kingdom. Roku is headquartered in San Jose, Calif., U.S.A.<\/p>\n<p><i>This press release contains \u201cforward-looking\u201d statements that are based on our beliefs and assumptions and on information currently available to us on the date of this press release. Forward-looking statements may involve known and unknown risks, uncertainties and other factors that may cause our actual results, performance, or achievements to be materially different from those expressed or implied by the forward-looking statements. These statements include but are not limited to those related to trends in TV consumption; the timing, availability, content and benefits of Howdy; Roku\u2019s outlook; and the features, benefits, and reach of the Roku platform. Except as required by law, we assume no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in the forward-looking statements, even if new information becomes available in the future. Important factors that could cause our actual results to differ materially are detailed from time to time in the reports Roku, Inc. files with the Securities and Exchange Commission, including our Annual Report on Form 10-K and Quarterly reports on Form 10-Q. Copies of reports filed with the SEC are posted on Roku\u2019s website and are available from Roku without charge.<\/i><\/p>\n<p><i>Roku is a registered trademark, and Roku TV and Howdy are trademarks of Roku, Inc. in the U.S. and in other countries.<\/i><\/p>\n<p>\n*By hours streamed (Hypothesis Group: Dec 2024)<br \/>\n<br \/>**Source: <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.nielsen.com%2Fdata-center%2Fthe-gauge%2F&amp;esheet=54302846&amp;newsitemid=20250805651794&amp;lan=en-US&amp;anchor=Nielsen+Gauge&amp;index=3&amp;md5=ef660bdfd8cd050f5f9d72d947384db3\">Nielsen Gauge<\/a> (Accessed: 7\/25\/25)<br \/>\n<br \/>***Source: <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fcordcuttersnews.com%2Ffrndly-tv-is-now-the-second-most-popular-live-tv-streaming-service-as-cord-cutters-look-for-cheaper-options%2F&amp;esheet=54302846&amp;newsitemid=20250805651794&amp;lan=en-US&amp;anchor=Cord+Cutters+News+Consumer+Survey&amp;index=4&amp;md5=b19ad98fd292452df54c22c818d19774\">Cord Cutters News Consumer Survey<\/a> (Accessed: 7\/25\/25)<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250805651794r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20250805651794\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250805651794\/en\/<\/a><\/span><\/p>\n<p><b>Media Contacts<\/b><\/p>\n<p>\nKelli Raftery<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:Kraftery@roku.com\">Kraftery@roku.com<\/a><\/p>\n<p>\nNicole Wilcox<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:NWilcox@roku.com\">NWilcox@roku.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United States North America California<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Internet Audio\/Video TV and Radio Online Consumer Electronics Mobile Entertainment Technology Entertainment<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Photo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250805651794\/en\/2543556\/3\/PR_Howdy_UI_v2.jpg\" alt=\"Photo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\">Launching nationwide later today in the U.S., Howdy offers subscribers unlimited access to a growing library of the stories viewers love.<\/font><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250805651794\/en\/2543555\/3\/HOWDY_App_Tile.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month Howdy will deliver thousands of titles and nearly 10,000 hours of entertainment from launch partners including Lionsgate, Warner Bros. Discovery, and FilmRise Click here for a video preview of Howdy SAN JOSE, Calif.&#8211;(BUSINESS WIRE)&#8211; Today, Roku, the #1 TV streaming platform in the U.S., Canada, and Mexico*, announced the launch of Howdy\u2122, a new subscription video-on-demand (SVOD) service that makes ad-free, high-quality entertainment more accessible than ever for just $2.99 per month. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250805651794\/en\/ Launching nationwide later today in the U.S., Howdy offers subscribers unlimited access to a growing library of the stories viewers love. Launching &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-870985","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month Howdy will deliver thousands of titles and nearly 10,000 hours of entertainment from launch partners including Lionsgate, Warner Bros. Discovery, and FilmRise Click here for a video preview of Howdy SAN JOSE, Calif.&#8211;(BUSINESS WIRE)&#8211; Today, Roku, the #1 TV streaming platform in the U.S., Canada, and Mexico*, announced the launch of Howdy\u2122, a new subscription video-on-demand (SVOD) service that makes ad-free, high-quality entertainment more accessible than ever for just $2.99 per month. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250805651794\/en\/ Launching nationwide later today in the U.S., Howdy offers subscribers unlimited access to a growing library of the stories viewers love. Launching &hellip; Continue reading &quot;Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-05T13:31:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mms.businesswire.com\/media\/20250805651794\/en\/2543556\/4\/PR_Howdy_UI_v2.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month\",\"datePublished\":\"2025-08-05T13:31:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/\"},\"wordCount\":1084,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20250805651794\\\/en\\\/2543556\\\/4\\\/PR_Howdy_UI_v2.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/\",\"name\":\"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month - Market Newsdesk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20250805651794\\\/en\\\/2543556\\\/4\\\/PR_Howdy_UI_v2.jpg\",\"datePublished\":\"2025-08-05T13:31:36+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/#primaryimage\",\"url\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20250805651794\\\/en\\\/2543556\\\/4\\\/PR_Howdy_UI_v2.jpg\",\"contentUrl\":\"https:\\\/\\\/mms.businesswire.com\\\/media\\\/20250805651794\\\/en\\\/2543556\\\/4\\\/PR_Howdy_UI_v2.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\",\"name\":\"Market Newsdesk\",\"description\":\"Latest Business News in Real Time\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\",\"name\":\"Newsdesk\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"caption\":\"Newsdesk\"},\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/author\\\/newsdesk\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month - Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/","og_locale":"en_US","og_type":"article","og_title":"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month - Market Newsdesk","og_description":"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month Howdy will deliver thousands of titles and nearly 10,000 hours of entertainment from launch partners including Lionsgate, Warner Bros. Discovery, and FilmRise Click here for a video preview of Howdy SAN JOSE, Calif.&#8211;(BUSINESS WIRE)&#8211; Today, Roku, the #1 TV streaming platform in the U.S., Canada, and Mexico*, announced the launch of Howdy\u2122, a new subscription video-on-demand (SVOD) service that makes ad-free, high-quality entertainment more accessible than ever for just $2.99 per month. This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250805651794\/en\/ Launching nationwide later today in the U.S., Howdy offers subscribers unlimited access to a growing library of the stories viewers love. Launching &hellip; Continue reading \"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/","og_site_name":"Market Newsdesk","article_published_time":"2025-08-05T13:31:36+00:00","og_image":[{"url":"https:\/\/mms.businesswire.com\/media\/20250805651794\/en\/2543556\/4\/PR_Howdy_UI_v2.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month","datePublished":"2025-08-05T13:31:36+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/"},"wordCount":1084,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/#primaryimage"},"thumbnailUrl":"https:\/\/mms.businesswire.com\/media\/20250805651794\/en\/2543556\/4\/PR_Howdy_UI_v2.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/","name":"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month - Market Newsdesk","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/#primaryimage"},"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/#primaryimage"},"thumbnailUrl":"https:\/\/mms.businesswire.com\/media\/20250805651794\/en\/2543556\/4\/PR_Howdy_UI_v2.jpg","datePublished":"2025-08-05T13:31:36+00:00","author":{"@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"breadcrumb":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/#primaryimage","url":"https:\/\/mms.businesswire.com\/media\/20250805651794\/en\/2543556\/4\/PR_Howdy_UI_v2.jpg","contentUrl":"https:\/\/mms.businesswire.com\/media\/20250805651794\/en\/2543556\/4\/PR_Howdy_UI_v2.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/roku-launches-howdy-an-ad-free-subscription-video-service-offering-award-winning-entertainment-at-2-99-per-month\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.marketnewsdesk.com\/"},{"@type":"ListItem","position":2,"name":"Roku Launches Howdy, an Ad-Free Subscription Video Service Offering Award-Winning Entertainment at $2.99 Per Month"}]},{"@type":"WebSite","@id":"https:\/\/www.marketnewsdesk.com\/#website","url":"https:\/\/www.marketnewsdesk.com\/","name":"Market Newsdesk","description":"Latest Business News in Real Time","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.marketnewsdesk.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979","name":"Newsdesk","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","caption":"Newsdesk"},"url":"https:\/\/www.marketnewsdesk.com\/index.php\/author\/newsdesk\/"}]}},"_links":{"self":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/870985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/comments?post=870985"}],"version-history":[{"count":0,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/870985\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/media?parent=870985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/categories?post=870985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/tags?post=870985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}