{"id":869068,"date":"2025-07-14T07:51:07","date_gmt":"2025-07-14T11:51:07","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/island-increase-southwest-to-serve-st-thomas-u-s-virgin-islands-beginning-in-early-2026\/"},"modified":"2025-07-14T07:51:07","modified_gmt":"2025-07-14T11:51:07","slug":"island-increase-southwest-to-serve-st-thomas-u-s-virgin-islands-beginning-in-early-2026","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/island-increase-southwest-to-serve-st-thomas-u-s-virgin-islands-beginning-in-early-2026\/","title":{"rendered":"ISLAND INCREASE: SOUTHWEST TO SERVE ST. THOMAS,  U.S. VIRGIN ISLANDS, BEGINNING IN EARLY 2026"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p class=\"prntac\">\n        <i>Airline begins adding new destinations to its network for the first time since 2021<\/i>\n      <\/p>\n<p>\n        <span class=\"legendSpanClass\"><br \/>\n          <span class=\"xn-location\">DALLAS<\/span><br \/>\n        <\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">July 14, 2025<\/span><\/span> \/PRNewswire\/ &#8212; <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4467241-1&amp;h=4199715501&amp;u=http%3A%2F%2Fwww.southwest.com%2F%3Fsrc%3DPRPRPRNSTTUSV250714&amp;a=Southwest+Airlines+Co.%C2%A0\" target=\"_blank\" rel=\"nofollow\">Southwest Airlines Co.\u00a0<\/a>(NYSE: LUV) intends to grow its network in 2026 initially with new service at Cyril E. King International Airport (STT) on St. Thomas, adding the <span class=\"xn-location\">U.S. Virgin Islands<\/span> to the carrier&#8217;s tropical destinations in the <span class=\"xn-location\">Caribbean<\/span>. Service is expected to begin in early 2026* and will be available for purchase soon.<\/p>\n<p>&#8220;We are listening closely to what our Customers want\u2014from new products and loyalty benefits to new destinations,&#8221; said <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4467241-1&amp;h=4038531562&amp;u=https%3A%2F%2Fwww.swamedia.com%2Fabout-southwest%2Four-leadership%2Frobert-e-jordan-MCQTBMVFZJPZFW5ORGJQDUK7XYSA&amp;a=Bob+Jordan\" target=\"_blank\" rel=\"nofollow\"><span class=\"xn-person\">Bob Jordan<\/span><\/a>, President, Chief Executive Officer, and Vice Chairman of the Board of Directors at Southwest Airlines. &#8220;We want to make Southwest Airlines the easy and obvious choice every time, and this is another meaningful step in our ongoing transformation.&#8221;<\/p>\n<p>St. Thomas is the first of three new destinations for 2026 the carrier expects to announce this summer. It will be the ninth island destination served by Southwest in the Atlantic Basin \u2013 joining <span class=\"xn-location\">Aruba<\/span>, The <span class=\"xn-location\">Bahamas<\/span>, <span class=\"xn-location\">Cayman Islands<\/span>, <span class=\"xn-location\">Cuba<\/span>, <span class=\"xn-location\">Dominican Republic<\/span>, <span class=\"xn-location\">Jamaica<\/span>, <span class=\"xn-location\">Puerto Rico<\/span>, and <span class=\"xn-location\">Turks and Caicos Islands<\/span>. Southwest also offers international service to <span class=\"xn-location\">Belize<\/span>, two destinations in <span class=\"xn-location\">Costa Rica<\/span>, and three destinations in <span class=\"xn-location\">Mexico<\/span>.<\/p>\n<p>&#8220;We are excited at the announcement of new airlift into St. Thomas with Southwest Airlines,&#8221; shares Commissioner <span class=\"xn-person\">Joseph Boschulte<\/span> of the U.S. Virgin Islands Department of Tourism. &#8220;As a destination, this expands our accessibility and connectivity to travelers, allowing for seamless and expanded travel opportunities to experience the natural beauty, vibrant culture, and warm hospitality that define the <span class=\"xn-location\">U.S. Virgin Islands<\/span>.&#8221;<\/p>\n<p>&#8220;Today marks an exciting milestone for the <span class=\"xn-location\">U.S. Virgin Islands<\/span> and our growing tourism industry,&#8221; adds Governor <span class=\"xn-person\">Albert Bryan Jr.<\/span> &#8220;We are proud to welcome this new partnership with Southwest Airlines and look forward to greeting new travelers to our beautiful island home.&#8221;<\/p>\n<p>In addition to offering new destinations, Southwest also is set to begin selling assigned and premium seating in the third quarter of this year and plans to operate with its <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4467241-1&amp;h=1009379967&amp;u=https%3A%2F%2Fwww.swamedia.com%2Fnews-and-stories%2Fnews-release%2Fsouthwest-airlines-announces-reimagined-fare-products-new-benefits-for-rapid-rew-MCRP57QGYGTJBWHMKF3JL3RLNOSI&amp;a=new+fare+bundles\" target=\"_blank\" rel=\"nofollow\">new fare bundles<\/a> and a <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4467241-1&amp;h=2465757977&amp;u=https%3A%2F%2Fwww.swamedia.com%2Fsouthwest-stories%2Fsouthwest-technical-operations-employees-to-begin-retrofit-process-on-boeing-737-MCQ5TBXXY4PNFXRKO22D5XP3USME&amp;a=reconfigured+fleet\" target=\"_blank\" rel=\"nofollow\">reconfigured fleet<\/a>, including extra legroom seating, in the first quarter of 2026.<\/p>\n<p>\n        <i>* subject to governmental approvals<\/i>\n      <\/p>\n<p>\n        <b>ABOUT SOUTHWEST AIRLINES CO.<\/b>\n      <\/p>\n<p>\n        <b><br \/>\n          <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4467241-1&amp;h=4172321320&amp;u=http%3A%2F%2Fwww.southwest.com%2F%3Fsrc%3DPRPRPRNSTTUSV250714&amp;a=Southwest+Airlines+Co\" target=\"_blank\" rel=\"nofollow\">Southwest Airlines Co<\/a><br \/>\n        <\/b><br \/>\n        <b>. <\/b>operates one of the world&#8217;s most admired and awarded airlines, offering its one-of-a-kind value and Hospitality at 117 airports across 11 countries. Southwest took flight in 1971 to democratize the sky through friendly, reliable, and low-cost air travel and now carries more air travelers flying nonstop within <span class=\"xn-location\">the United States<\/span> than any other airline<sup>1<\/sup>. By empowering its more than 71,000<sup>2<\/sup> People to deliver unparalleled Hospitality, the maverick airline cherishes a passionate loyalty among more than 140 million Customers carried in 2024. Southwest leverages a unique legacy and mission to serve communities around the world including harnessing the power of its People and Purpose to put communities at the Heart of its success. Learn more by visiting <b><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4467241-1&amp;h=719086657&amp;u=https%3A%2F%2Fwww.southwest.com%2Fcitizenship%2F&amp;a=Southwest.com%2Fcitizenship\" target=\"_blank\" rel=\"nofollow\">Southwest.com\/citizenship<\/a><\/b><b>.<\/b><\/p>\n<ol type=\"1\">\n<li>\n          <i>Based on U.S. Dept. of Transportation quarterly Airline Origin &amp; Destination Survey as of Q4 2024<\/i>\n        <\/li>\n<li>\n          <i>Fulltime-equivalent active Employees as of <span class=\"xn-chron\">March 31, 2025<\/span><\/i>\n        <\/li>\n<\/ol>\n<p>\n        <b>ABOUT THE <span class=\"xn-location\">U.S. VIRGIN ISLANDS<\/span><\/b>\n      <\/p>\n<p>About 40 miles east of <span class=\"xn-location\">Puerto Rico<\/span>, the <span class=\"xn-location\">U.S. Virgin Islands<\/span> comprise a <span class=\"xn-location\">United States<\/span> territory located in the northeastern Caribbean Sea. The three\u00a0islands are St. Croix, St. John, and St. Thomas, where the capital of Charlotte Amalie is located. Perfect for leisure or business travel, the <span class=\"xn-location\">U.S. Virgin Islands<\/span> features breathtaking, world-renowned beaches, an international marine industry, European architecture, and a burgeoning restaurant industry.\u00a0No passports are required from U.S. citizens traveling from the U.S. mainland or <span class=\"xn-location\">Puerto Rico<\/span>. Entry requirements for non-U.S. citizens are equivalent to entering <span class=\"xn-location\">the United States<\/span> from any international country. Upon departure, a passport is required for non-U.S. citizens.\u00a0For more information about the <span class=\"xn-location\">United States Virgin Islands<\/span>, go to <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4467241-1&amp;h=1360269279&amp;u=https%3A%2F%2Furldefense.com%2Fv3%2F__https%3A%2Fwww.visitusvi.com%2F__%3B!!BxxYAft0oVuNRA!_53mRVl7TVmfdYax3nXVj6iv2iwRu9FdLBrmy7nrR7xJCrfiu4jVJfM3Qf15FjPjf1KsU0oflNmzuUr6Wb4-Oa_G6w%24&amp;a=www.VisitUSVI.com\" target=\"_blank\" rel=\"nofollow\">www.VisitUSVI.com<\/a>.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=DA29196&amp;sd=2025-07-14\" \/> View original content:<a id=\"PRNURL\" rel=\"nofollow\" href=\"https:\/\/www.prnewswire.com\/news-releases\/island-increase-southwest-to-serve-st-thomas--us-virgin-islands-beginning-in-early-2026-302503995.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/island-increase-southwest-to-serve-st-thomas&#8211;us-virgin-islands-beginning-in-early-2026-302503995.html<\/a><\/p>\n<p>SOURCE  Southwest Airlines Co.<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=DA29196&amp;Transmission_Id=202507140715PR_NEWS_USPR_____DA29196&amp;DateId=20250714\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire Airline begins adding new destinations to its network for the first time since 2021 DALLAS , July 14, 2025 \/PRNewswire\/ &#8212; Southwest Airlines Co.\u00a0(NYSE: LUV) intends to grow its network in 2026 initially with new service at Cyril E. King International Airport (STT) on St. Thomas, adding the U.S. Virgin Islands to the carrier&#8217;s tropical destinations in the Caribbean. Service is expected to begin in early 2026* and will be available for purchase soon. &#8220;We are listening closely to what our Customers want\u2014from new products and loyalty benefits to new destinations,&#8221; said Bob Jordan, President, Chief Executive Officer, and Vice Chairman of the Board of Directors at Southwest Airlines. &#8220;We want to make Southwest Airlines the easy and &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/island-increase-southwest-to-serve-st-thomas-u-s-virgin-islands-beginning-in-early-2026\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;ISLAND INCREASE: SOUTHWEST TO SERVE ST. THOMAS,  U.S. VIRGIN ISLANDS, BEGINNING IN EARLY 2026&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-869068","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ISLAND INCREASE: SOUTHWEST TO SERVE ST. THOMAS, U.S. VIRGIN ISLANDS, BEGINNING IN EARLY 2026 - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/island-increase-southwest-to-serve-st-thomas-u-s-virgin-islands-beginning-in-early-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ISLAND INCREASE: SOUTHWEST TO SERVE ST. THOMAS, U.S. VIRGIN ISLANDS, BEGINNING IN EARLY 2026 - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire Airline begins adding new destinations to its network for the first time since 2021 DALLAS , July 14, 2025 \/PRNewswire\/ &#8212; Southwest Airlines Co.\u00a0(NYSE: LUV) intends to grow its network in 2026 initially with new service at Cyril E. King International Airport (STT) on St. Thomas, adding the U.S. Virgin Islands to the carrier&#8217;s tropical destinations in the Caribbean. Service is expected to begin in early 2026* and will be available for purchase soon. &#8220;We are listening closely to what our Customers want\u2014from new products and loyalty benefits to new destinations,&#8221; said Bob Jordan, President, Chief Executive Officer, and Vice Chairman of the Board of Directors at Southwest Airlines. &#8220;We want to make Southwest Airlines the easy and &hellip; Continue reading &quot;ISLAND INCREASE: SOUTHWEST TO SERVE ST. THOMAS, U.S. VIRGIN ISLANDS, BEGINNING IN EARLY 2026&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/island-increase-southwest-to-serve-st-thomas-u-s-virgin-islands-beginning-in-early-2026\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-14T11:51:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=DA29196&amp;sd=2025-07-14\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/island-increase-southwest-to-serve-st-thomas-u-s-virgin-islands-beginning-in-early-2026\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/island-increase-southwest-to-serve-st-thomas-u-s-virgin-islands-beginning-in-early-2026\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"ISLAND INCREASE: SOUTHWEST TO SERVE ST. 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THOMAS, U.S. VIRGIN ISLANDS, BEGINNING IN EARLY 2026 - Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/island-increase-southwest-to-serve-st-thomas-u-s-virgin-islands-beginning-in-early-2026\/","og_locale":"en_US","og_type":"article","og_title":"ISLAND INCREASE: SOUTHWEST TO SERVE ST. THOMAS, U.S. VIRGIN ISLANDS, BEGINNING IN EARLY 2026 - Market Newsdesk","og_description":"PR Newswire Airline begins adding new destinations to its network for the first time since 2021 DALLAS , July 14, 2025 \/PRNewswire\/ &#8212; Southwest Airlines Co.\u00a0(NYSE: LUV) intends to grow its network in 2026 initially with new service at Cyril E. King International Airport (STT) on St. Thomas, adding the U.S. Virgin Islands to the carrier&#8217;s tropical destinations in the Caribbean. Service is expected to begin in early 2026* and will be available for purchase soon. &#8220;We are listening closely to what our Customers want\u2014from new products and loyalty benefits to new destinations,&#8221; said Bob Jordan, President, Chief Executive Officer, and Vice Chairman of the Board of Directors at Southwest Airlines. &#8220;We want to make Southwest Airlines the easy and &hellip; Continue reading \"ISLAND INCREASE: SOUTHWEST TO SERVE ST. 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