This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250611235734\/en\/<\/a><\/p>\n \nDeeperDive brings the power of GenAI search engines, directly onto USA TODAY\u2019s platform, tapping into years of proprietary, real-time, high-quality content created by journalists and editors across the USA TODAY Network.<\/p>\n \nDeeperDive prompts questions that may be of interest, and answers questions with direct responses enabled by technology that surfaces additional context and stories from the publisher site, offering users a richer, more valuable view \u2014 not just a single, oversimplified answer. Readers can ask questions about topics they\u2019re interested in, and have AI provide answers instantly, sourced from trusted journalists whether they seek the best local travel tips, the top sports stories or current political news. DeeperDive is a solution to the Generative AI-powered search engines that scrape content without permission or licensing and offering no fair compensation in return.<\/p>\n \n\u201cImplementing Taboola\u2019s DeeperDive Gen AI answer engine on our own platform is an exciting win for our business and the publishing industry at large. This innovation will lead to deeper engagement with consumers as we continue to expand our audience,\u201d said Michael Reed, Chairman and Chief Executive Officer, Gannett | USA TODAY Network. \u201cTaboola is a longtime partner that has shown an unwavering commitment to helping us accelerate revenue opportunities from high intent CPM advertising, to enhanced affiliate and subscription growth. This is a significant milestone toward our business transformation as we work to deliver more shareholder value by also leveraging the data from DeeperDive to help us understand and deliver what consumers want and need from our trusted network. DeeperDive combines the high-caliber reporting the USA TODAY Network is known for with the AI technology and expertise that only Taboola can deliver.\u201d<\/p>\n \nDeeperDive is built to provide:<\/p>\n \n\u201cToday marks a major step forward for the open web,\u201d said Adam Singolda, CEO and Founder, Taboola. \u201cWith DeeperDive, we\u2019re giving publishers the power to join the Gen AI revolution on their own terms \u2014 creating richer, more trusted experiences for users, and unlocking search-like monetization opportunities that were previously out of reach. This is a big day not just for Taboola, but for the entire industry \u2014 and I truly believe it will change how billions of people get information online.\u201d<\/p>\n \nGannett is the first U.S. publication to launch the DeeperDive BETA to reach approximately 1% of USA TODAY\u2019s audience of over 195 million monthly unique visitors. The BETA is being quality assessed by human beings. More information and a demo of the platform can be viewed here<\/a>.<\/p>\n ABOUT GANNETT<\/span><\/b><\/p>\n Gannett Co., Inc.<\/a> is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY<\/a>, and local media organizations, including our network of local properties, in the United States, and Newsquest<\/a>, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ<\/a>, supports small and medium-sized businesses with innovative digital marketing products and solutions.<\/p>\n ABOUT USA TODAY<\/span><\/b><\/p>\n \nSince its introduction in 1982, USA TODAY<\/a> has been a cornerstone of the national media landscape under its recognizable and respected brand. It also serves as the foundation for our newsroom network which allows for content sharing capabilities across our local and national markets. Through USA TODAY, we deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Across our digital platforms we reach an audience of approximately 73 million unique visitors each month (based on December 2024 Comscore Media Metrix\u00ae).<\/p>\n ABOUT USA TODAY NETWORK<\/span><\/b><\/p>\n \nUSA TODAY NETWORK, part of Gannett Co, Inc. (NYSE: GCI), is the leading news media publisher in the U.S. in terms of circulation and has the largest digital audience in the News and Information category, excluding news aggregators, based on the December 2024 Comscore Media Metrix\u00ae Desktop + Mobile. Our Domestic Gannett Media segment is comprised of USA TODAY, daily and weekly content brands in approximately 220 local U.S. markets across 43 states and our community events business, USA TODAY NETWORK Ventures. With deep roots in local communities spanning the U.S., we engage approximately 140 million monthly unique visitors, on average, through a diverse portfolio of multi-platform content offerings and experiences. For more information, visit gannett.com<\/a>.<\/p>\n ABOUT TABOOLA<\/span><\/b><\/p>\n \nTaboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale. Taboola works with thousands of businesses who advertise directly on Realize, Taboola\u2019s powerful ad platform, reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News, Yahoo, and OEMs such as Samsung, Xiaomi and others use Taboola\u2019s technology to grow audience and revenue, enabling Realize to offer unique data, specialized algorithms, and unmatched scale.<\/p>\n Cautionary Note Regarding Forward-Looking Statements<\/span><\/b><\/p>\n This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, Section 21E of the Securities Exchange Act of 1934, as amended, and the safe harbor provisions of the U.S. Private Securities Litigation Reform Act of 1995, that relate to our current expectations and views of future events, which may include but not be limited to all statements other than statements of historical facts contained in this press release, including statements relating to the collaboration and our , beliefs, intentions, estimates or strategies regarding the future, which may not be realized. In some cases, you can identify forward-looking statements by terms such as \u201cbelieve,\u201d \u201cmay,\u201d \u201cestimate,\u201d \u201ccontinue,\u201d \u201canticipate,\u201d \u201cintend,\u201d \u201cshould,\u201d \u201cplan,\u201d \u201cexpect,\u201d \u201cpredict,\u201d \u201cpotential,\u201d \u201ccould,\u201d \u201cwill,\u201d \u201cwould,\u201d \u201congoing,\u201d \u201cfuture\u201d or the negative of these terms or other similar expressions that are intended to identify forward-looking statements, although not all forward-looking statements contain these identifying words. Forward-looking statements are based largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, short-term and long-term business operations and objectives and financial needs. These forward-looking statements involve known and unknown risks, uncertainties, contingencies, changes in circumstances that are difficult to predict and other important factors that may cause our actual results, performance, or achievements to be materially and\/or significantly different from any future results, performance or achievements expressed or implied by the forward-looking statement. For a discussion of some of the risks and important factors that could cause actual results to differ materially from our expectations, see the risks and other factors detailed in \u201cItem 3. Key Information – Risk Factors\u201d in Gannett\u2019s 2024 Annual Report on Form 10-K and Gannett\u2019s quarterly reports on Form 10-Q and Gannett\u2019s other filings with the SEC, in each case as such factors may be updated from time to time. Any forward-looking statements contained in this press release speak only as of the date hereof and accordingly undue reliance should not be placed on such statements. Gannett disclaims any obligation or undertaking to update or revise any forward-looking statements contained in this press release, whether as a result of new information, future events or otherwise, other than to the extent required by applicable law.<\/i><\/p>\n View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20250611235734\/en\/<\/a><\/span><\/p>\n Media Contact KEYWORDS:<\/b> United States North America New York Virginia<\/p>\n INDUSTRY KEYWORDS:<\/b> Communications Technology Software Artificial Intelligence Media Publishing<\/p>\n\n
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Gannett I USA TODAY Network
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Lark-Marie Ant\u00f3n
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Chief Communications Officer
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lark@gannett.com<\/a><\/p>\n
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