{"id":852895,"date":"2025-05-20T13:03:09","date_gmt":"2025-05-20T17:03:09","guid":{"rendered":""},"modified":"2025-05-20T13:03:09","modified_gmt":"2025-05-20T17:03:09","slug":"wolverine-worldwide-unveils-renovated-global-headquarters-in-west-michigan","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/wolverine-worldwide-unveils-renovated-global-headquarters-in-west-michigan\/","title":{"rendered":"Wolverine Worldwide Unveils Renovated Global Headquarters in West Michigan"},"content":{"rendered":"

<\/p>\n

Wolverine Worldwide Unveils Renovated Global Headquarters in West Michigan<\/b><\/p>\n

New Merrell and Saucony Workspaces Foster Innovation and Collaboration<\/i><\/p>\n

ROCKFORD, Mich.–(BUSINESS WIRE<\/a>)–Wolverine World Wide, Inc<\/a>. (NYSE: WWW) today announced a major renovation of its global headquarters located in Rockford, Michigan. This investment is part of the Company\u2019s continued efforts to modernize facilities, centralize core business operations, and attract and retain top-tier talent by creating new spaces for innovation and collaboration \u2013 along with advancing team and culture development.\n<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20250520217315\/en\/<\/a><\/p>\n

\"\"<\/div>\n

\n\u201cOur company is driven by a new vision to Make. Every Day. Better. \u2013 for our team, customers, consumers, shareholders, and community,\u201d said Chris Hufnagel, President and Chief Executive Officer of Wolverine Worldwide. \u201cWe believe that to create amazing, thoughtful, trend-right, innovative products and experiences that improve our consumers\u2019 lives and drive growth, we must provide our team members with great environments to work and win together.\u201d\n<\/p>\n

\nThe centerpiece of the project is a top-to-bottom renovation of 40,000 square feet of space to house the Company\u2019s two biggest brands, Merrell<\/a> and Saucony<\/a>, the latter of which the Company recently relocated to Rockford from Boston.\n<\/p>\n

\nOriginally constructed in 1963, this space served as a footwear factory for several decades before transitioning to dedicated office space in the 1990s. Now known as The Factory<\/i>, it features exposed structures and concrete floors, floor-to-ceiling windows, 224 individual workstations, dedicated product and marketing rooms for each brand, 31 collaboration and meeting rooms, a caf\u00e9, and state-of-art technology for product design, marketing, and global collaboration.\n<\/p>\n

\n\u201cWe\u2019re proud to have been founded 142 years ago here in West Michigan, and to still call Rockford our hometown today,\u201d continued Hufnagel. \u201cThe Factory<\/i> further demonstrates our commitment to both growing our business and deepening our roots in this community.\u201d\n<\/p>\n

\nThe project is supported by a $1-million Michigan Business Development Program grant in collaboration with the Michigan Economic Development Center (MEDC) and The Right Place, Inc.\n<\/p>\n

\n\u201cToday\u2019s investment announcement by Wolverine Worldwide further advances the state\u2019s outdoor recreation industry heritage. This announcement further proves Team Michigan\u2019s successful execution of the \u2018Make it in Michigan\u2019 economic development strategy focusing on People, Places and Projects,\u201d said Matt McCauley, SVP Regional Development at the Michigan Economic Development Corporation. \u201cThe company could have chosen to expand anywhere in the country, or world for that matter, and we remain thankful for their commitment to Michigan and the talented workforce in West Michigan.\u201d\n<\/p>\n

The Factory<\/i> is the latest improvement to Wolverine Worldwide\u2019s 300,000-square-foot global headquarters. Additional on-site amenities for team members include:\n<\/p>\n