{"id":839320,"date":"2025-04-21T08:13:29","date_gmt":"2025-04-21T12:13:29","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\/"},"modified":"2025-04-21T08:13:29","modified_gmt":"2025-04-21T12:13:29","slug":"myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\/","title":{"rendered":"MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V."},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V.<\/b><\/p>\n<p>MUNICH&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nMYT Netherlands Parent B.V. today announced that it is changing its name to LuxExperience B.V. and will begin trading under a new ticker symbol, \u201cLUXE\u201d, on the New York Stock Exchange on May 1, 2025.\n<\/p>\n<p>\nUnder the umbrella of \u201cLuxExperience B.V.\u201d, the brands Mytheresa, NET-A-PORTER, MR PORTER, YOOX and THE OUTNET will offer highly curated and strongly differentiated selections of the most prestigious brands for luxury customers with unprecedented reach and relevance.\n<\/p>\n<p><b>ABOUT MYTHERESA<\/b><\/p>\n<p>\nMytheresa is one of the leading luxury multi-brand digital platforms shipping to over 130 countries. Founded as a boutique in 1987, Mytheresa launched online in 2006 and offers ready-to-wear, shoes, bags and accessories for womenswear, menswear, kidswear as well as lifestyle products and fine jewelry. The highly curated edit of up to 250 brands focuses on true luxury brands such as Bottega Veneta, Brunello Cucinelli, Dolce&amp;Gabbana, Gucci, Loewe, Loro Piana, Moncler, Prada, Saint Laurent, The Row, Valentino, and many more. Mytheresa\u2019s unique digital experience is based on a sharp focus on high-end luxury shoppers, exclusive product and content offerings, leading technology and analytical platforms as well as high quality service operations. The NYSE listed company reported \u20ac913.6 million GMV in fiscal year 2024 (+7% vs. FY23).\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250421257942r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20250421257942\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250421257942\/en\/<\/a><\/span><\/p>\n<p><b>Investor Relations Contacts<br \/>\n<\/b><br \/>Mytheresa.com GmbH<br \/>\n<br \/>Stefanie Muenz<br \/>\n<br \/>phone: +49 89 127695-1919<br \/>\n<br \/>email: <a rel=\"nofollow\" href=\"mailto:investors@mytheresa.com\">investors@mytheresa.com<\/a><\/p>\n<p><b>Media Contacts for public relations<br \/>\n<\/b><br \/>Mytheresa.com GmbH<br \/>\n<br \/>Sandra Romano<br \/>\n<br \/>mobile: +49 152 54725178<br \/>\n<br \/>email: <a rel=\"nofollow\" href=\"mailto:sandra.romano@mytheresa.com\">sandra.romano@mytheresa.com<\/a><\/p>\n<p><b>Media Contacts for business press<br \/>\n<\/b><br \/>Mytheresa.com GmbH<br \/>\n<br \/>Lisa Schulz<br \/>\n<br \/>mobile: +49 151 11216490<br \/>\n<br \/>email: <a rel=\"nofollow\" href=\"mailto:lisa.schulz@mytheresa.com\">lisa.schulz@mytheresa.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> Germany Europe United States North America<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Fashion Online Retail Retail Luxury Jewelry Specialty<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\" \/>\n","protected":false},"excerpt":{"rendered":"<p>MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V. MUNICH&#8211;(BUSINESS WIRE)&#8211; MYT Netherlands Parent B.V. today announced that it is changing its name to LuxExperience B.V. and will begin trading under a new ticker symbol, \u201cLUXE\u201d, on the New York Stock Exchange on May 1, 2025. Under the umbrella of \u201cLuxExperience B.V.\u201d, the brands Mytheresa, NET-A-PORTER, MR PORTER, YOOX and THE OUTNET will offer highly curated and strongly differentiated selections of the most prestigious brands for luxury customers with unprecedented reach and relevance. ABOUT MYTHERESA Mytheresa is one of the leading luxury multi-brand digital platforms shipping to over 130 countries. Founded as a boutique in 1987, Mytheresa launched online in 2006 and offers ready-to-wear, shoes, bags and accessories for womenswear, &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V.&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-839320","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V. - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V. - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V. MUNICH&#8211;(BUSINESS WIRE)&#8211; MYT Netherlands Parent B.V. today announced that it is changing its name to LuxExperience B.V. and will begin trading under a new ticker symbol, \u201cLUXE\u201d, on the New York Stock Exchange on May 1, 2025. Under the umbrella of \u201cLuxExperience B.V.\u201d, the brands Mytheresa, NET-A-PORTER, MR PORTER, YOOX and THE OUTNET will offer highly curated and strongly differentiated selections of the most prestigious brands for luxury customers with unprecedented reach and relevance. ABOUT MYTHERESA Mytheresa is one of the leading luxury multi-brand digital platforms shipping to over 130 countries. Founded as a boutique in 1987, Mytheresa launched online in 2006 and offers ready-to-wear, shoes, bags and accessories for womenswear, &hellip; Continue reading &quot;MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V.&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-21T12:13:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250421257942r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V.\",\"datePublished\":\"2025-04-21T12:13:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\\\/\"},\"wordCount\":299,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&amp;sty=20250421257942r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/myt-netherlands-parent-b-v-to-be-renamed-luxexperience-b-v\\\/\",\"name\":\"MYT Netherlands Parent B.V. to be Renamed LuxExperience B.V. - 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