{"id":836028,"date":"2025-04-10T09:12:43","date_gmt":"2025-04-10T13:12:43","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\/"},"modified":"2025-04-10T09:12:43","modified_gmt":"2025-04-10T13:12:43","slug":"alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\/","title":{"rendered":"Alaska Airlines Mileage Plan members could score ultimate festival upgrade at Coachella Valley Music &amp; Arts Festival and Stagecoach Festival"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p class=\"prntac\">\n        <i>Alaska Airlines is offering festivalgoers a place to reset and relax\u00a0<\/i><br \/>\n        <i>with the chance to win festival upgrades and exciting travel-focused prizes<\/i>\n      <\/p>\n<p>\n        <span class=\"legendSpanClass\"><br \/>\n          <span class=\"xn-location\">SEATTLE<\/span><br \/>\n        <\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">April 10, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Alaska Airlines is turning up the volume this festival season as the official airline of Coachella Valley Music &amp; Arts Festival and Stagecoach Festival \u2013 two of the year&#8217;s most anticipated music events. We&#8217;re bringing our signature care and adventure-loving spirit to the desert with a First Class festival experience designed especially for our most loyal guests.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2661563\/Alaska_Airlines_Coachella.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2661563\/Alaska_Airlines_Coachella.jpg\" title=\"Alaska Airlines is turning up the volume this festival season as the official airline of Coachella Valley Music &amp; Arts Festival and Stagecoach Festival!\" alt=\"Alaska Airlines is turning up the volume this festival season as the official airline of Coachella Valley Music &amp; Arts Festival and Stagecoach Festival!\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<div id=\"divReleaseHighlightdba8\" style=\"border-top: 1px solid;border-bottom: 1px solid;border-color: Gray;color: gray;width: 200px;float: left;position: relative;margin: 5px 10px 5px 10px;text-align: justify\">From chart-toppers to sky-high surprises, Alaska Airlines is ready to make this festival season one to remember.<\/div>\n<p>Alaska Mileage Plan festivalgoers can step inside <span class=\"xn-location\">Alaska&#8217;s<\/span> technicolor cloudscape and dive into a world that&#8217;s part cloud nine, part neon dream. Stroll through a mirrored tunnel glowing with LED lights, then chill in the clouds like you&#8217;re 35,000 feet up (minus the seatbelt sign) and snap the ultimate cloud-selfie. Every afternoon and into the evening, Mileage Plan members are invited to join us for Cloud Social &#8212; <span class=\"xn-location\">Alaska&#8217;s<\/span> take on happy hour. Sip on an ice-cold Passion Orange Guava (POG) juice (the same one we serve onboard Hawaiian Airlines flights) or a bold cold brew. Need a snack? We&#8217;ve got pretzels and specialty cookies made in Hawai&#8217;i ready for takeoff.<\/p>\n<p>Before heading back to the music, guests can stop by our prize-packed vending machine. Thousands of goodies are waiting \u2013 and rumor has it, a few lucky guests may be jetting off on their next big adventure. One lucky guest each day could unlock the ultimate festival upgrade, featuring VIP treatment and\u00a0access to the most exclusive viewing area at the festival that&#8217;s normally reserved for the performing main stage artist and their friends. These special giveaways are exclusive to Alaska Mileage Plan members and credit card holders.<\/p>\n<p>&#8220;At Alaska, it&#8217;s not just about the destination \u2013 it&#8217;s about creating memorable and meaningful moments throughout the journey,&#8221; said <span class=\"xn-person\">Eric Edge<\/span>, vice president of brand and marketing at Alaska Airlines. &#8220;As the official airline of Coachella Valley Music &amp; Arts Festival and Stagecoach Festival, we&#8217;re excited to be a part of two of the most exciting music and art festivals of the year while rewarding our loyal Mileage Plan members with experiences that match the energy and excitement of these incredible events.&#8221;<\/p>\n<p>Not a Mileage Plan member just yet? It&#8217;s free and easy to join at <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4402601-1&amp;h=874660771&amp;u=https%3A%2F%2Fwww.alaskaair.com%2Fenroll&amp;a=alaskaair.com\" target=\"_blank\" rel=\"nofollow\">alaskaair.com<\/a>\u00a0or onsite at the <span class=\"xn-location\">Alaska<\/span> cloudscape experience.<\/p>\n<p>From chart-toppers to sky-high surprises, <span class=\"xn-location\">Alaska<\/span> is ready to make this festival season one to remember.<\/p>\n<p>\n        <b><br \/>\n          <u>About Alaska Air Group<br \/><\/u><br \/>\n        <\/b>Alaska Air Group, Inc. is based in <span class=\"xn-location\">Seattle<\/span> and comprised of subsidiaries Alaska Airlines, Hawaiian Holdings, Inc., Horizon Air and McGee Air Services. With our recent acquisition of Hawaiian Airlines, we now serve more than 140 destinations throughout <span class=\"xn-location\">North America<\/span>, Central America,\u00a0Asia and across the Pacific. We are committed to safety, remarkable customer care, operational excellence, financial performance and sustainability. Alaska Airlines is a member of the <b>one<\/b>world Alliance. With <b>one<\/b>world and our additional global partners, our guests have more choices than ever to purchase, earn or redeem on <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4402601-1&amp;h=3242942838&amp;u=https%3A%2F%2Fwww.alaskaair.com%2F&amp;a=alaskaair.com\" target=\"_blank\" rel=\"nofollow\">alaskaair.com<\/a>\u00a0across 30 airlines and more than 1,000 worldwide destinations. Book travel throughout the Pacific on Hawaiian Airlines at <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4402601-1&amp;h=3746124082&amp;u=https%3A%2F%2Fwww.hawaiianairlines.com%2F&amp;a=hawaiianairlines.com\" target=\"_blank\" rel=\"nofollow\">hawaiianairlines.com<\/a>. Learn more about Alaska Airlines at <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4402601-1&amp;h=4073351175&amp;u=https%3A%2F%2Fnews.alaskaair.com%2F&amp;a=news.alaskaair.com\" target=\"_blank\" rel=\"nofollow\">news.alaskaair.com<\/a>\u00a0and Hawaiian Airlines at <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4402601-1&amp;h=1454379729&amp;u=https%3A%2F%2Fnewsroom.hawaiianairlines.com%2Fblog&amp;a=newsroom.hawaiianairlines.com%2Fblog\" target=\"_blank\" rel=\"nofollow\">newsroom.hawaiianairlines.com\/blog<\/a>. Alaska Air Group is traded on the New York Stock Exchange (NYSE) as &#8220;ALK.&#8221;<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/385847\/Alaska_Airlines_Logo.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/385847\/Alaska_Airlines_Logo.jpg\" title=\"Alaska Airlines and UP.Labs launch Odysee, an AI-enabled startup taking a new approach to schedule optimization (PRNewsfoto\/Alaska Airlines)\" alt=\"Alaska Airlines and UP.Labs launch Odysee, an AI-enabled startup taking a new approach to schedule optimization (PRNewsfoto\/Alaska Airlines)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=SF61851&amp;sd=2025-04-10\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"https:\/\/www.prnewswire.com\/news-releases\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music--arts-festival-and-stagecoach-festival-302425386.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music&#8211;arts-festival-and-stagecoach-festival-302425386.html<\/a><\/p>\n<p>SOURCE  <span class=\"xn-location\">ALASKA<\/span> AIRLINES<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=SF61851&amp;Transmission_Id=202504100800PR_NEWS_USPR_____SF61851&amp;DateId=20250410\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire Alaska Airlines is offering festivalgoers a place to reset and relax\u00a0 with the chance to win festival upgrades and exciting travel-focused prizes SEATTLE , April 10, 2025 \/PRNewswire\/ &#8212; Alaska Airlines is turning up the volume this festival season as the official airline of Coachella Valley Music &amp; Arts Festival and Stagecoach Festival \u2013 two of the year&#8217;s most anticipated music events. We&#8217;re bringing our signature care and adventure-loving spirit to the desert with a First Class festival experience designed especially for our most loyal guests. From chart-toppers to sky-high surprises, Alaska Airlines is ready to make this festival season one to remember. Alaska Mileage Plan festivalgoers can step inside Alaska&#8217;s technicolor cloudscape and dive into a world &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Alaska Airlines Mileage Plan members could score ultimate festival upgrade at Coachella Valley Music &amp; Arts Festival and Stagecoach Festival&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-836028","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alaska Airlines Mileage Plan members could score ultimate festival upgrade at Coachella Valley Music &amp; Arts Festival and Stagecoach Festival - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alaska Airlines Mileage Plan members could score ultimate festival upgrade at Coachella Valley Music &amp; Arts Festival and Stagecoach Festival - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire Alaska Airlines is offering festivalgoers a place to reset and relax\u00a0 with the chance to win festival upgrades and exciting travel-focused prizes SEATTLE , April 10, 2025 \/PRNewswire\/ &#8212; Alaska Airlines is turning up the volume this festival season as the official airline of Coachella Valley Music &amp; Arts Festival and Stagecoach Festival \u2013 two of the year&#8217;s most anticipated music events. We&#8217;re bringing our signature care and adventure-loving spirit to the desert with a First Class festival experience designed especially for our most loyal guests. From chart-toppers to sky-high surprises, Alaska Airlines is ready to make this festival season one to remember. Alaska Mileage Plan festivalgoers can step inside Alaska&#8217;s technicolor cloudscape and dive into a world &hellip; Continue reading &quot;Alaska Airlines Mileage Plan members could score ultimate festival upgrade at Coachella Valley Music &amp; Arts Festival and Stagecoach Festival&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-10T13:12:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/2661563\/Alaska_Airlines_Coachella.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Alaska Airlines Mileage Plan members could score ultimate festival upgrade at Coachella Valley Music &amp; 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We&#8217;re bringing our signature care and adventure-loving spirit to the desert with a First Class festival experience designed especially for our most loyal guests. From chart-toppers to sky-high surprises, Alaska Airlines is ready to make this festival season one to remember. Alaska Mileage Plan festivalgoers can step inside Alaska&#8217;s technicolor cloudscape and dive into a world &hellip; Continue reading \"Alaska Airlines Mileage Plan members could score ultimate festival upgrade at Coachella Valley Music &amp; Arts Festival and Stagecoach Festival\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\/","og_site_name":"Market Newsdesk","article_published_time":"2025-04-10T13:12:43+00:00","og_image":[{"url":"https:\/\/mma.prnewswire.com\/media\/2661563\/Alaska_Airlines_Coachella.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/alaska-airlines-mileage-plan-members-could-score-ultimate-festival-upgrade-at-coachella-valley-music-arts-festival-and-stagecoach-festival\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Alaska Airlines Mileage Plan members could score ultimate festival upgrade at Coachella Valley Music &amp; 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