{"id":830044,"date":"2025-03-26T09:08:23","date_gmt":"2025-03-26T13:08:23","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/ready-set-egg-reeses-and-cadbury-partner-with-jasmine-roth-to-kick-off-a-fun-new-easter-tradition\/"},"modified":"2025-03-26T09:08:23","modified_gmt":"2025-03-26T13:08:23","slug":"ready-set-egg-reeses-and-cadbury-partner-with-jasmine-roth-to-kick-off-a-fun-new-easter-tradition","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/ready-set-egg-reeses-and-cadbury-partner-with-jasmine-roth-to-kick-off-a-fun-new-easter-tradition\/","title":{"rendered":"Ready, Set, Egg! Reese’s and Cadbury Partner with Jasmine Roth to Kick Off a Fun New Easter Tradition"},"content":{"rendered":"
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PR Newswire<\/p>\n<\/p><\/div>\n

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\n Get inspired by the DIY guru’s “egging” ideas and start your own chocolate-fueled ritual!<\/i>\n <\/p>\n

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\n HERSHEY, Pa.<\/span>
\n <\/span>, March 26, 2025<\/span><\/span> \/PRNewswire\/ — Forget everything you thought you knew about “egging.” This Easter, Reese’s<\/i> and Cadbury <\/i>are flipping the script, turning an age-old prank into a revived tradition that’s all about fun, surprises, and\u2014of course\u2014chocolate.<\/p>\n

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So, what’s “egging” you ask? We’re calling on candy lovers everywhere to spread Easter cheer ahead of the holiday by “egging” neighbors, friends and family with surprise festive treats, Easter decorations and\u2014most importantly\u2014Reese’s<\/i> and Cadbury<\/i> Eggs. Whether it’s a front porch, a work desk, or a classroom, no space is off-limits for a little Easter magic.<\/p>\n

HGTV star and DIY expert Jasmine Roth<\/span> is leading the charge, giving her own family’s home the ultimate Easter glow-up filled with plenty of Reese’s<\/i> and Cadbury<\/i> Eggs and fun seasonal d\u00e9cor. She’s also sharing her tips and tricks so you can create your own egging masterpiece.<\/p>\n

“Reese’s<\/i> and Cadbury<\/i> eggs have long been an iconic symbol of the Easter season, and we wanted to give fans a way to definitively kickoff the season with a sweet twist,” said Melissa Blette<\/span>, senior brand manager, Reese’s<\/i> at The Hershey Company. “As the seasonal leaders in all things eggs, we’re bringing fans inspiration from our partner, Jasmine Roth<\/span>, and want to continue the egging chain with friends, coworkers and family for many Easters to come!”<\/p>\n

Inspired by the Reese’s<\/i> and Cadbury <\/i>eggs themselves, Jasmine brought in iconic Easter symbols and elements of the two\u00a0brands like colors, textures and wrappers through shrubbery, wreaths, baskets and brightly colored eggs to make the scene come to life and create the sweetest kick off to Easter.<\/p>\n

“There’s something so fun about surprising your loved ones, and this tradition does exactly that,” said Roth. “I loved decking out my family’s house with Easter colors, egg-themed d\u00e9cor, and, of course, my favorite Reese’s<\/i> and Cadbury<\/i> treats. It’s such an easy way to bring joy to your friends, family, or even your neighbors. Who wouldn’t want to come home to a sweet surprise?”<\/p>\n

Ready to join in? Here’s how to start your own egging tradition:<\/p>\n