{"id":829424,"date":"2025-03-25T08:35:06","date_gmt":"2025-03-25T12:35:06","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/"},"modified":"2025-03-25T08:35:06","modified_gmt":"2025-03-25T12:35:06","slug":"fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/","title":{"rendered":"Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }\n.bwlistdisc { list-style-type: disc }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences<\/b><\/p>\n<p class=\"bwalignc\"><i>Latest Fastly Bot Management update reduces CAPTCHA reliance, enhances bot detection, and highlights compromised credentials<\/i><\/p>\n<p>SAN FRANCISCO&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.fastly.com%2F&amp;esheet=54228342&amp;newsitemid=20250325132857&amp;lan=en-US&amp;anchor=Fastly%2C+Inc.&amp;index=1&amp;md5=f15ff8f37e7890299a4aaf68b7650d8e\">Fastly, Inc.<\/a> (NYSE: FSLY), a leader in global edge cloud platforms, today announced a new update to Fastly Bot Management, delivering three key features that help organizations defend against scraping, account takeovers, and spam. For too long, websites have relied on frustrating CAPTCHAs to combat these threats, leading to poor user experiences and lost conversions. Fastly\u2019s update gives organizations the chance to break free from the CAPTCHA cycle while helping to prevent fraud, protect customer accounts, and allow legitimate users to complete logins and checkouts without disruption.\n<\/p>\n<p>\nTraditional security solutions often force users to endure tedious interactive challenges like CAPTCHAs to stop threats like account takeovers, fraudulent transactions, data scraping, and spam abuse. These measures not only disrupt the user experience, but can also drive customers away. Fastly\u2019s new Dynamic Challenges, Advanced Client-Side Detection, and Compromised Credential Checking capabilities help organizations eliminate that trade-off, enabling them to stop even the most evasive bots without creating unnecessary friction for paying customers and legitimate users.\n<\/p>\n<p>\n\u201cSecurity teams shouldn\u2019t have to choose between blocking malicious bots and frustrating customers,\u201d said Kip Compton, Chief Product Officer at Fastly. \u201cThis update allows users to move freely, while bad actors get stopped in their tracks.\u201d\n<\/p>\n<p><b>Fastly Bot Management Feature Updates<\/b><\/p>\n<ul class=\"bwlistdisc\">\n<li>\nDynamic Challenges fine-tunes how organizations validate traffic without relying on CAPTCHAs. Using real-time analysis of client and server-side characteristics, Fastly applies the least intrusive verification method for legitimate users while increasing difficulty for bots. Users verified via Private Access Tokens (PATs) experience a seamless, challenge-free login. Known bots receive the most difficult interactive challenges, while all other traffic undergoes non-interactive verification to maintain security without disrupting users. By automatically adjusting protections, Dynamic Challenges prevents security teams from having to choose between blocking threats and preserving the end-user experience.\n<\/li>\n<li>\nAdvanced Client-Side Detection makes it easy to spot advanced bots that disguise themselves as legitimate traffic. Attackers increasingly use headless browsers and automation tools to mimic real users, evading server-side detection. With just one line of JavaScript code, organizations can identify and block these sophisticated bots before they cause damage. The lightweight implementation empowers organizations to provide protection without performance trade-offs, and gives security teams instant visibility into automated threats.\n<\/li>\n<li>\nCompromised Credential Checking helps businesses fight back against account takeover and credential stuffing attacks. Cybercriminals exploit stolen credentials from data breaches and leaked databases to gain unauthorized access to user accounts. Fastly\u2019s solution automatically scans login and registration attempts against known compromised credentials, adding a critical layer of intelligence to security decision-making. When a match occurs, security teams gain real-time signals to respond swiftly\u2014without adding friction for legitimate users.\n<\/li>\n<\/ul>\n<p>\n\u201cBy fast-tracking legitimate users and deploying interactive challenges only when necessary, Fastly significantly reduces reliance on CAPTCHAs, improving user experience and boosting conversion rates,\u201d added Compton. \u201cBusinesses no longer have to compromise between security and usability; Fastly\u2019s intelligent bot management brings frictionless protection at scale.\u201d\n<\/p>\n<p>\n\u201cAs bots continue to become more sophisticated, organizations find themselves stuck between providing enhanced security or an enhanced end-user experience. The latest updates, alongside Fastly\u2019s developer-focused approach, enable companies to detect and respond to bots while providing end-users with an optimal experience,\u201d said Christopher Rodriguez, Research Director, Security &amp; Trust, IDC.\n<\/p>\n<p>\nFastly Bot Management is available to all Fastly customers. Visit <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.fastly.com%2Fproducts%2Fbot-management&amp;esheet=54228342&amp;newsitemid=20250325132857&amp;lan=en-US&amp;anchor=here&amp;index=2&amp;md5=353a85a9e8fecd29636ee033fe7b7f41\">here<\/a> for more information on the Fastly Bot Management product.\n<\/p>\n<p><b>About Fastly, Inc.<\/b><\/p>\n<p>\nFastly\u2019s powerful and programmable edge cloud platform helps the world\u2019s top brands deliver online experiences that are fast, safe, and engaging through edge compute, delivery, security, and observability offerings that improve site performance, enhance security, and empower innovation at global scale. Compared to other providers, Fastly\u2019s powerful, high-performance, and modern platform architecture empowers developers to deliver secure websites and apps with rapid time-to-market and demonstrated, industry-leading cost savings. Organizations around the world trust Fastly to help them upgrade the internet experience, including Reddit, Neiman Marcus, Universal Music Group, and SeatGeek. Learn more about Fastly at <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.fastly.com&amp;esheet=54228342&amp;newsitemid=20250325132857&amp;lan=en-US&amp;anchor=https%3A%2F%2Fwww.fastly.com&amp;index=3&amp;md5=800e0d322f35eab897322d3df1037d76\">https:\/\/www.fastly.com<\/a>, and follow us <a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Ftwitter.com%2Ffastly&amp;esheet=54228342&amp;newsitemid=20250325132857&amp;lan=en-US&amp;anchor=%40fastly&amp;index=4&amp;md5=02927e9e0d115693aacd65ebdbfd9bfd\">@fastly<\/a>.\n<\/p>\n<p>\nSource: Fastly, Inc.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250325132857r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20250325132857\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20250325132857\/en\/<\/a><\/span><\/p>\n<p>\nMedia Contact<br \/>\n<br \/>Spring Harris<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:press@fastly.com\">press@fastly.com<\/a><\/p>\n<p>\nInvestor Contact<br \/>\n<br \/>Vernon Essi, Jr.<br \/>\n<br \/><a rel=\"nofollow\" href=\"mailto:ir@fastly.com\">ir@fastly.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United States North America California<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Data Management Security Apps\/Applications Technology Software Networks Internet<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\">\n<tr>\n<td><font face=\"Arial\" size=\"2\"><b>Logo<\/b><\/font><\/td>\n<\/tr>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mms.businesswire.com\/media\/20250325132857\/en\/798938\/3\/Fastly_logo.jpg\" alt=\"Logo\" \/><\/td>\n<\/tr>\n<tr>\n<td><font face=\"Arial\" size=\"2\"><\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences Latest Fastly Bot Management update reduces CAPTCHA reliance, enhances bot detection, and highlights compromised credentials SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211;Fastly, Inc. (NYSE: FSLY), a leader in global edge cloud platforms, today announced a new update to Fastly Bot Management, delivering three key features that help organizations defend against scraping, account takeovers, and spam. For too long, websites have relied on frustrating CAPTCHAs to combat these threats, leading to poor user experiences and lost conversions. Fastly\u2019s update gives organizations the chance to break free from the CAPTCHA cycle while helping to prevent fraud, protect customer accounts, and allow legitimate users to complete logins and checkouts without disruption. Traditional security solutions often force users &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-829424","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences Latest Fastly Bot Management update reduces CAPTCHA reliance, enhances bot detection, and highlights compromised credentials SAN FRANCISCO&#8211;(BUSINESS WIRE)&#8211;Fastly, Inc. (NYSE: FSLY), a leader in global edge cloud platforms, today announced a new update to Fastly Bot Management, delivering three key features that help organizations defend against scraping, account takeovers, and spam. For too long, websites have relied on frustrating CAPTCHAs to combat these threats, leading to poor user experiences and lost conversions. Fastly\u2019s update gives organizations the chance to break free from the CAPTCHA cycle while helping to prevent fraud, protect customer accounts, and allow legitimate users to complete logins and checkouts without disruption. 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(NYSE: FSLY), a leader in global edge cloud platforms, today announced a new update to Fastly Bot Management, delivering three key features that help organizations defend against scraping, account takeovers, and spam. For too long, websites have relied on frustrating CAPTCHAs to combat these threats, leading to poor user experiences and lost conversions. Fastly\u2019s update gives organizations the chance to break free from the CAPTCHA cycle while helping to prevent fraud, protect customer accounts, and allow legitimate users to complete logins and checkouts without disruption. Traditional security solutions often force users &hellip; Continue reading \"Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/","og_site_name":"Market Newsdesk","article_published_time":"2025-03-25T12:35:06+00:00","og_image":[{"url":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250325132857r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences","datePublished":"2025-03-25T12:35:06+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/"},"wordCount":752,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/#primaryimage"},"thumbnailUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20250325132857r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/fastly-empowers-organizations-to-prioritize-security-without-disrupting-end-user-experiences\/","name":"Fastly Empowers Organizations to Prioritize Security Without Disrupting End-User Experiences - 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