{"id":826091,"date":"2025-03-17T04:03:24","date_gmt":"2025-03-17T08:03:24","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/parfois-selects-dxc-technology-as-data-intelligence-partner-to-improve-customer-experience\/"},"modified":"2025-03-17T04:03:24","modified_gmt":"2025-03-17T08:03:24","slug":"parfois-selects-dxc-technology-as-data-intelligence-partner-to-improve-customer-experience","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/parfois-selects-dxc-technology-as-data-intelligence-partner-to-improve-customer-experience\/","title":{"rendered":"Parfois Selects DXC Technology as Data Intelligence Partner to Improve Customer Experience"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p class=\"prntac\">\n        <i>International fashion brand selects DXC to leverage data-driven insights to personalize the shopping experience <\/i>\n      <\/p>\n<p>\n        <span class=\"legendSpanClass\"><br \/>\n          <span class=\"xn-location\">LISBON, Portugal<\/span><br \/>\n        <\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">March 17, 2025<\/span><\/span> \/PRNewswire\/ &#8211; DXC Technology (NYSE: DXC), a leading Fortune 500 global technology services provider, has been selected by Parfois Group, a leading Portuguese fashion brand, to improve and enhance the customer experience with personalized recommendations based on data-driven insights.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2642198\/DXC_Technology_Company_Parfois_Selects_DXC_Technology_as_Data_In.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2642198\/DXC_Technology_Company_Parfois_Selects_DXC_Technology_as_Data_In.jpg\" title=\"International fashion brand selects DXC to leverage data-driven insights to personalize shopping experience. Credit: Parfois (CNW Group\/DXC Technology Company)\" alt=\"International fashion brand selects DXC to leverage data-driven insights to personalize shopping experience. Credit: Parfois (CNW Group\/DXC Technology Company)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>With a footprint of more than 1,000 physical stores in 67 countries and a constantly growing online sales platform, Parfois has become one of the biggest Portuguese brands in the demanding international fashion market. It is now reinforcing its commitment to innovation by collaborating with DXC. This partnership is part of the group&#8217;s global Data Intelligence strategy, with the aim of leveraging data-driven insights to further personalize the shopping experience, offering relevant products tailored to the preferences of its customers.<\/p>\n<p>DXC will help the Parfois Group implement the Snowflake data platform to improve operational efficiency and leverage insights\u00a0to transform the customer experience. The solution will enable Parfois to analyze customer data through predictive AI models using near real-time data. For example, Parfois&#8217; leaders will have access to a navigation panel with management indicators, alerts and information about customer behavioral patterns enabling informed decision-making.<\/p>\n<p>&#8220;From the implementation of an analytics\u00a0platform, through\u00a0data engineering, to the development of artificial intelligence models and business intelligence dashboards, our partnership with Parfois is all about client centricity \u2013 something we are passionate about at DXC,&#8221; said <span class=\"xn-person\">Nuno Moura Pinheiro<\/span>, Head of Data &amp; AI at DXC Technology in <span class=\"xn-location\">Portugal<\/span>. &#8220;It is a privilege to contribute to the differentiation of this prestigious Portuguese brand, providing leaders\u00a0with the insights they need to make timely and informed decisions.&#8221;<\/p>\n<p>DXC Technology helps the world&#8217;s most innovative organizations flourish in this era of AI, delivering the services and solutions that customers depend on. The company helps global companies run their mission-critical systems and operations while modernizing IT. Its leadership in IT services has been reaffirmed in the recent Whitelane Research&#8217;s 2024\/2025 European IT Sourcing Study.<\/p>\n<p>\n        <b>Forward Looking Statements<\/b>\n      <\/p>\n<p>All statements in this press release that do not directly and exclusively relate to historical facts constitute &#8220;forward-looking statements.&#8221; These statements represent current expectations and beliefs, and no assurance can be given that any result, goal or plan set forth in any forward-looking statement can or will be achieved. Such statements are subject to numerous assumptions, risks, uncertainties and other factors that could cause actual results to differ materially from those described in such statements, many of which are outside of our control. For a written description of these factors, see the section titled &#8220;Risk Factors&#8221; in DXC&#8217;s Annual Report on Form 10-K for the fiscal year ended <span class=\"xn-chron\">March 31, 2024<\/span>, and any updating information in subsequent SEC filings. Readers are cautioned not to place undue reliance on such statements which speak only as of the date they are made. We do not undertake any obligation to update or release any revisions to any forward-looking statement or to report any events or circumstances after the date of this document or to reflect the occurrence of unanticipated events, except as required by law.<\/p>\n<p>\n        <b>About DXC Technology\u00a0 <\/b>\n      <\/p>\n<p>DXC Technology (NYSE: DXC) helps global companies run\u00a0their mission-critical systems and operations while modernizing IT, optimizing data architectures,\u00a0and ensuring security and scalability across public, private and hybrid clouds. The world&#8217;s largest companies and public sector organizations trust DXC to deploy\u00a0services to drive new levels of performance, competitiveness,\u00a0and customer experience\u00a0across their IT estates.\u00a0Learn more about how we deliver excellence for\u00a0our customers and colleagues at DXC.com.<\/p>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=TO41665&amp;sd=2025-03-17\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"https:\/\/www.prnewswire.com\/news-releases\/parfois-selects-dxc-technology-as-data-intelligence-partner-to-improve-customer-experience-302402268.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/parfois-selects-dxc-technology-as-data-intelligence-partner-to-improve-customer-experience-302402268.html<\/a><\/p>\n<p>SOURCE  DXC Technology Company<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=TO41665&amp;Transmission_Id=202503170400PR_NEWS_USPR_____TO41665&amp;DateId=20250317\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire International fashion brand selects DXC to leverage data-driven insights to personalize the shopping experience LISBON, Portugal , March 17, 2025 \/PRNewswire\/ &#8211; DXC Technology (NYSE: DXC), a leading Fortune 500 global technology services provider, has been selected by Parfois Group, a leading Portuguese fashion brand, to improve and enhance the customer experience with personalized recommendations based on data-driven insights. With a footprint of more than 1,000 physical stores in 67 countries and a constantly growing online sales platform, Parfois has become one of the biggest Portuguese brands in the demanding international fashion market. It is now reinforcing its commitment to innovation by collaborating with DXC. This partnership is part of the group&#8217;s global Data Intelligence strategy, with the &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/parfois-selects-dxc-technology-as-data-intelligence-partner-to-improve-customer-experience\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Parfois Selects DXC Technology as Data Intelligence Partner to Improve Customer Experience&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-826091","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Parfois Selects DXC Technology as Data Intelligence Partner to Improve Customer Experience - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/parfois-selects-dxc-technology-as-data-intelligence-partner-to-improve-customer-experience\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Parfois Selects DXC Technology as Data Intelligence Partner to Improve Customer Experience - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire International fashion brand selects DXC to leverage data-driven insights to personalize the shopping experience LISBON, Portugal , March 17, 2025 \/PRNewswire\/ &#8211; DXC Technology (NYSE: DXC), a leading Fortune 500 global technology services provider, has been selected by Parfois Group, a leading Portuguese fashion brand, to improve and enhance the customer experience with personalized recommendations based on data-driven insights. With a footprint of more than 1,000 physical stores in 67 countries and a constantly growing online sales platform, Parfois has become one of the biggest Portuguese brands in the demanding international fashion market. It is now reinforcing its commitment to innovation by collaborating with DXC. 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