{"id":825486,"date":"2025-03-13T10:03:27","date_gmt":"2025-03-13T14:03:27","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\/"},"modified":"2025-03-13T10:03:27","modified_gmt":"2025-03-13T14:03:27","slug":"mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\/","title":{"rendered":"Mondel\u0113z Returns to March Madness\u00ae With a New TV Spot Featuring Superstars Juju Watkins and Jackson Shelstad"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p class=\"prntac\">\n        <i>Mondel<\/i>\u0113<i>z is teaming up with nine current and former NCAA\u00ae athletes to drive excitement and buzz throughout the tournament <\/i><\/p>\n<p>\n        <span class=\"legendSpanClass\"><br \/>\n          <span class=\"xn-location\">EAST HANOVER, N.J.<\/span><br \/>\n        <\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">March 13, 2025<\/span><\/span> \/PRNewswire\/ &#8212; Mondel\u0113z, an Official Corporate Partner of the NCAA\u00ae for over a decade, is partnering with a new roster of NCAA athletes and offering fans a chance to win a VIP trip to the 2026 NCAA Men&#8217;s or Women&#8217;s Final Four\u00ae.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/2640646\/College_basketball_superstars_appear_in_the_30_second_spot_from_Mondelez.html\" target=\"_blank\" rel=\"nofollow\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/2640646\/College_basketball_superstars_appear_in_the_30_second_spot_from_Mondelez.jpg\" title=\"College basketball superstars Juju Watkins (University of Southern California point guard) and Jackson Shelstad (University of Oregon guard) appear in the 30-second spot from Mondel\u0113z.\" alt=\"College basketball superstars Juju Watkins (University of Southern California point guard) and Jackson Shelstad (University of Oregon guard) appear in the 30-second spot from Mondel\u0113z.\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>As part of the partnership, college basketball superstars Juju Watkins (<span class=\"xn-org\">University of Southern California<\/span> point guard) and <span class=\"xn-person\">Jackson Shelstad<\/span> (<span class=\"xn-org\">University of Oregon<\/span> guard) will appear in the 30-second spot from Mondel\u0113z, which will begin airing on <span class=\"xn-chron\">Thursday, March 13<\/span>. Mondel\u0113z is also teaming up with a group of current and former NCAA athletes as brand ambassadors during March Madness, who will drive fan excitement and buzz throughout the tournament via snacking content on their social channels. The complete roster of athletes includes:<\/p>\n<ul type=\"disc\">\n<li>\n          <b>Athletes Drafted by the RITZ Brand:<\/b><\/p>\n<ul type=\"circle\">\n<li>\n              <b><br \/>\n                <span class=\"xn-person\">Caleb Love<\/span><br \/>\n              <\/b>, <span class=\"xn-org\">University of Arizona<\/span><\/li>\n<li>\n              <b>Juju Watkins<\/b>, <span class=\"xn-org\">University of Southern California<\/span><\/li>\n<\/ul>\n<\/li>\n<li>\n          <b>Athletes Drafted by the OREO Brand:<\/b><\/p>\n<ul type=\"disc\">\n<li>\n              <b><br \/>\n                <span class=\"xn-person\">Brandon Dwyer<\/span>, <\/b><br \/>\n              <span class=\"xn-org\">Florida Gulf Coast University<\/span>\n            <\/li>\n<li>\n              <b>Flau&#8217;jae Johnson, <\/b><br \/>\n              <span class=\"xn-org\">Louisiana State University<\/span>\n            <\/li>\n<\/ul>\n<\/li>\n<li>\n          <b>Athletes Drafted by the CHIPS AHOY! Brand:<\/b><\/p>\n<ul type=\"disc\">\n<li>\n              <b><br \/>\n                <span class=\"xn-person\">Jackson Shelstad<\/span>, <\/b><br \/>\n              <span class=\"xn-org\">University of Oregon<\/span>\n            <\/li>\n<li>\n              <b><br \/>\n                <span class=\"xn-person\">Chloe Kitts<\/span><br \/>\n              <\/b>, <span class=\"xn-org\">University of South Carolina<\/span><\/li>\n<li>\n              <b><br \/>\n                <span class=\"xn-person\">Jalil Bethea<\/span>, <\/b><br \/>\n              <span class=\"xn-org\">University of Miami<\/span>\n            <\/li>\n<\/ul>\n<\/li>\n<li>\n          <b>Athletes Drafted by the WHEAT THINS and TRISCUIT Brands:<\/b><\/p>\n<ul type=\"disc\">\n<li>\n              <b><br \/>\n                <span class=\"xn-person\">Breanna Stewart<\/span>,<\/b>\u00a0New York Liberty and formerly University of Connecticut\u00a0<\/li>\n<li>\n              <b>RJ Davis<\/b>,\u00a0University of <span class=\"xn-org\">North Carolina<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>Throughout the tournament, Mondel\u0113z International brands OREO, RITZ, CHIPS AHOY!, TRISCUIT, and WHEAT THINS will leverage their official partnership to get some lucky March Madness\u00ae fans unrivaled access to the Final Four\u00ae and game-changing prizes. Users are invited to visit the <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4382270-1&amp;h=2256331708&amp;u=http%3A%2F%2Fwww.timeoutz4snacks.com%2F&amp;a=Win+Time+Outz+microsite\" target=\"_blank\" rel=\"nofollow\">Win Time Outz microsite<\/a>\u00a0daily to earn sweepstakes entries for free or by entering a product UPC, trying out crowd-pleasing recipes, and even playing a virtual Pop-A-Shot game branded with Mondel\u0113z gameday favorites. Players can test their skills and earn chances to win one of hundreds of prizes including a trip to the 2026 NCAA Men&#8217;s or Women&#8217;s Final Four. Other prizes include a personalized message on social media from an NCAA partner athlete, autographed merch, gift cards, and more! *See below for additional details including a link to the Official Rules.<\/p>\n<p>At the Men&#8217;s Final Four, the RITZ, OREO, CHIPS AHOY! and WHEAT THINS brands will also host the ultimate fan experience and offer giveaways at the San Antonio Fan Fest from <span class=\"xn-chron\">April 4-7<\/span>. <span class=\"xn-person\">Brandon Dwyer<\/span> of <span class=\"xn-org\">Florida Gulf Coast University<\/span> will surprise fans with a chance to win a Mystery Box Challenge. Attendees can also try RITZ Toasted Chips, CHIPS AHOY! Big Chewy Cookies and Blondie Baked Bites, as well as belVita Banana Energy Bites during the activities.<\/p>\n<p>The belVita brand will have an inaugural presence on the ground for the NCAA Women&#8217;s Final Four, in <span class=\"xn-location\">Tampa, Florida<\/span> from <span class=\"xn-chron\">April 3-6<\/span>. The brand will give away samples of its new belVita Energy Snack Bites and host a meet-and-greet.<\/p>\n<p>The Mondel\u0113z portfolio presence at the March Madness tournament builds on what&#8217;s already flourishing into a long-term focus on sports, including the RITZ brand&#8217;s first ever Big Game spot and a recently announced partnership between Mondel\u0113z with Inter Miami CF.<\/p>\n<p>&#8220;Mondel\u0113z is a proud and long-time NCAA corporate partner, and this year marks an exciting step forward with the expansion of our portfolio&#8217;s presence at the Women&#8217;s Final Four,&#8221; said <span class=\"xn-person\">Tanya Berman<\/span>, Senior Vice President, Biscuits. &#8220;Our expanded partnership is another testament to how our brands continue to show up on gameday snack platters across the country.&#8221;<\/p>\n<p>\n        <b>*NO PURCHASE NECESSARY TO ENTER.<\/b>\u00a0Open to residents of the 50 U.S.\/D.C. &amp; Puerto Rico 18 years+. Ends 4\/7\/25. Game has 3 phases with different prizes; see Official Rules for dates.\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4382270-1&amp;h=3193026537&amp;u=http%3A%2F%2Fwww.timeoutz4snacks.com%2F&amp;a=Visit+microsite+for+Rules\" target=\"_blank\" rel=\"nofollow\">Visit microsite for Rules<\/a> incl. free entry method. Void where prohibited.<\/p>\n<p>\n        <b><br \/>\n          <u>About Mondel\u0113z International<\/u><br \/>\n        <\/b><br \/>\n        <br \/>\n        <b>Mondel\u0113z International, Inc.<\/b>\u00a0<b>(Nasdaq: <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4382270-1&amp;h=1240942510&amp;u=http%3A%2F%2Fwww.mondelezinternational.com%2F&amp;a=MDLZ\" target=\"_blank\" rel=\"nofollow\">MDLZ<\/a>)<\/b>\u00a0empowers people to snack right in over 150 countries around the world. With 2024 net revenues of approximately <span class=\"xn-money\">$36.4 billion<\/span>, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, RITZ, LU, <span class=\"xn-person\">CLIF BAR<\/span> and TATE&#8217;S BAKE SHOP biscuits and baked snacks, as well as CADBURY DAIRY MILK, MILKA and TOBLERONE chocolate. Mondel\u0113z International is a proud member of the Standard and Poor&#8217;s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit <b><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4382270-1&amp;h=2782850986&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4345441-1%26h%3D4145857218%26u%3Dhttp%253A%252F%252Fwww.mondelezinternational.com%252F%26a%3Dwww.mondelezinternational.com&amp;a=www.mondelezinternational.com\" target=\"_blank\" rel=\"nofollow\">www.mondelezinternational.com<\/a><\/b> or follow the company on X at <b><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4382270-1&amp;h=2406157593&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4345441-1%26h%3D2622261848%26u%3Dhttps%253A%252F%252Fx.com%252FMDLZ%26a%3Dwww.x.com%252FMDLZ&amp;a=www.x.com%2FMDLZ\" target=\"_blank\" rel=\"nofollow\">www.x.com\/MDLZ<\/a><\/b><\/p>\n<p>\n        <b>Media Contact<br \/><\/b>Weber Shandwick RITZ Team<br \/><a href=\"mailto:wswnycritz@webershandwick.com\" target=\"_blank\" rel=\"nofollow\">wswnycritz@webershandwick.com<\/a>\u00a0<\/p>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=NY40224&amp;sd=2025-03-13\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"https:\/\/www.prnewswire.com\/news-releases\/mondelz-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad-302400594.html\" target=\"_blank\">https:\/\/www.prnewswire.com\/news-releases\/mondelz-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad-302400594.html<\/a><\/p>\n<p>SOURCE  Mondel\u0113z International<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=NY40224&amp;Transmission_Id=202503131000PR_NEWS_USPR_____NY40224&amp;DateId=20250313\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>PR Newswire Mondel\u0113z is teaming up with nine current and former NCAA\u00ae athletes to drive excitement and buzz throughout the tournament EAST HANOVER, N.J. , March 13, 2025 \/PRNewswire\/ &#8212; Mondel\u0113z, an Official Corporate Partner of the NCAA\u00ae for over a decade, is partnering with a new roster of NCAA athletes and offering fans a chance to win a VIP trip to the 2026 NCAA Men&#8217;s or Women&#8217;s Final Four\u00ae. As part of the partnership, college basketball superstars Juju Watkins (University of Southern California point guard) and Jackson Shelstad (University of Oregon guard) will appear in the 30-second spot from Mondel\u0113z, which will begin airing on Thursday, March 13. Mondel\u0113z is also teaming up with a group of current and &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Mondel\u0113z Returns to March Madness\u00ae With a New TV Spot Featuring Superstars Juju Watkins and Jackson Shelstad&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-825486","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mondel\u0113z Returns to March Madness\u00ae With a New TV Spot Featuring Superstars Juju Watkins and Jackson Shelstad - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mondel\u0113z Returns to March Madness\u00ae With a New TV Spot Featuring Superstars Juju Watkins and Jackson Shelstad - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire Mondel\u0113z is teaming up with nine current and former NCAA\u00ae athletes to drive excitement and buzz throughout the tournament EAST HANOVER, N.J. , March 13, 2025 \/PRNewswire\/ &#8212; Mondel\u0113z, an Official Corporate Partner of the NCAA\u00ae for over a decade, is partnering with a new roster of NCAA athletes and offering fans a chance to win a VIP trip to the 2026 NCAA Men&#8217;s or Women&#8217;s Final Four\u00ae. As part of the partnership, college basketball superstars Juju Watkins (University of Southern California point guard) and Jackson Shelstad (University of Oregon guard) will appear in the 30-second spot from Mondel\u0113z, which will begin airing on Thursday, March 13. Mondel\u0113z is also teaming up with a group of current and &hellip; Continue reading &quot;Mondel\u0113z Returns to March Madness\u00ae With a New TV Spot Featuring Superstars Juju Watkins and Jackson Shelstad&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-13T14:03:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/2640646\/College_basketball_superstars_appear_in_the_30_second_spot_from_Mondelez.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Mondel\u0113z Returns to March Madness\u00ae With a New TV Spot Featuring Superstars Juju Watkins and Jackson Shelstad\",\"datePublished\":\"2025-03-13T14:03:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\\\/\"},\"wordCount\":769,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/2640646\\\/College_basketball_superstars_appear_in_the_30_second_spot_from_Mondelez.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\\\/\",\"name\":\"Mondel\u0113z Returns to March Madness\u00ae With a New TV Spot Featuring Superstars Juju Watkins and Jackson Shelstad - 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/mondelez-returns-to-march-madness-with-a-new-tv-spot-featuring-superstars-juju-watkins-and-jackson-shelstad\/","og_locale":"en_US","og_type":"article","og_title":"Mondel\u0113z Returns to March Madness\u00ae With a New TV Spot Featuring Superstars Juju Watkins and Jackson Shelstad - Market Newsdesk","og_description":"PR Newswire Mondel\u0113z is teaming up with nine current and former NCAA\u00ae athletes to drive excitement and buzz throughout the tournament EAST HANOVER, N.J. , March 13, 2025 \/PRNewswire\/ &#8212; Mondel\u0113z, an Official Corporate Partner of the NCAA\u00ae for over a decade, is partnering with a new roster of NCAA athletes and offering fans a chance to win a VIP trip to the 2026 NCAA Men&#8217;s or Women&#8217;s Final Four\u00ae. As part of the partnership, college basketball superstars Juju Watkins (University of Southern California point guard) and Jackson Shelstad (University of Oregon guard) will appear in the 30-second spot from Mondel\u0113z, which will begin airing on Thursday, March 13. 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